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INDONESIA
Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Published by Sekolah Tinggi Ilmu Ekonomi Pasundan Bandung
ISSN : 24430633     EISSN : 24432121     DOI : https://doi.org/10.55208/jebe
Core Subject : Economy,
Economics, Econometrics & Finance
The focus areas of the journal include, but are not limited to: Economic theories and models: The journal welcomes articles that explore and analyze economic theories, models, and frameworks to understand the behavior of markets, industries, and economies. Management practices and strategies: Articles that examine management practices, strategies, and innovations in various organizational contexts are encouraged. This includes topics such as leadership, organizational behavior, human resource management, and strategic management. Entrepreneurship and innovation: The journal seeks articles that shed light on entrepreneurial activities, innovation processes, and the role of entrepreneurs in driving economic growth and development. This includes studies on entrepreneurship education, entrepreneurial mindset, and entrepreneurial ecosystems. Economic development and policy: Articles focusing on economic development, policy analysis, and the impact of economic policies on different sectors of society are of interest. This includes studies on sustainable development, regional economics, and public policy. Global and regional economies: The journal encourages research on the dynamics of global and regional economies, including international trade, globalization, economic integration, and the effects of economic shocks and crises. Social and environmental aspects: Articles addressing the social and environmental dimensions of economic activities, such as corporate social responsibility, sustainable business practices, and the impact of economic activities on society and the environment, are welcomed.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 182 Documents
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Impact of Inflation, Interest Rate, And Use of Electronic Money on The Amount of Money Circulating in Indonesia During the Period 2015–2022 Shinta Ainur Rahmadani; Peny Cahaya Azwari; Syamsiar Zahrani
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 18 No. 2 (2024): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/kj82z318

Abstract

The study aims to determine the impact of inflation, interest rates, and the use of electronic money on the amount of money circulating in Indonesia in the period 2015-2022 both partially and simultaneously. This research uses quantitative research methods. The research model used in the study is the Ordinary Least Square (OLS) model or double linear regression. Data used in this study is data time series in Indonesia from the year 2015-2022 obtained from the official website of the Bank of Indonesia and the Central Statistical Authority which comprises 96 samples. The results of this study show that inflation has a significant and related negative influence on the amount of money circulating in Indonesia during the period 2015-2022. This is demonstrated by a double linear regression analysis with a coefficient of -269859.5. The t-count value of -7.918753 is smaller than the t-table value of 1.66159. The significance value comparison obtained is 0.0000, which is smaller than 0.05.  The same is true of the interest rate has significant and relevant negative impact on the quantity of money in circulation in Indonesia between 2015 and 2022. This is demonstrated by double linear regression analysis, with a coefficient value of -172870.6. The t-count value is -3.979156; this value is smaller than the t-table of 1.66159. The significance ratio obtained is 0.0001, which is smaller than 0.05.  While the use of electronic money has a significant and positive impact on the amount of money circulating in Indonesia in the period 2015-2022. This is demonstrated by double linear regression analysis, with a coefficient value of 0.028128. The t-count value of 21.69518, this value is greater than the t-table of 1.66159. The relative value of significance obtained is 0.0000, smaller than 0.05. From the results of this research, it is also known that the value of Adjusted R-Squared is 0.926799, this means that 92.6% of the money supply in Indonesia for the 2015-2022 period is influenced by inflation, interest rates and the use of electronic money. The remaining 7.4% is explained by other variables not explained in this study.
Customer Satisfaction: Judging from Price, Product Quality and Service Quality: Study on Erigo's Customers Oniek Ragil Puspitasari; Maulida Fitri Maisun; Arinal Haq; Muhammad Ibrahim Khuluqi; Riyan Andni; Lorena Dara Putri Karsono; Zaenuri Zaenuri; Zikra Jabben
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 18 No. 2 (2024): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/165krp56

Abstract

By creating a research model and testing the three hypotheses proposed in this study, the purpose of this study is to examine how customer satisfaction is affected by price, product quality, and service quality. This study uses a type of quantitative research with primary data obtained from questionnaires or online surveys via the Google Form. The sample size of this study consisted of 100 respondents, namely Erigo customers who had purchased at least one product from the Erigo brand through Shopee e-commerce. The data analysis technique used is IBM SPSS Statistics 26 which includes validity and reliability tests, classical assumption tests, multiple linear regression analysis, F tests, T tests (hypotheses) and determinant coefficient. The results showed that price, product quality, and service quality had a positive and significant effect on Erigo's customer satisfaction. The results of this study will help other business actors in the same industry to make, implement and use the Erigo strategy to maintain business continuity more effectively.
Cosmetic Purchasing Decisions with Brand Image as An Intervening Variable Salsabilla Siagian; Fauzi Arif Lubis; Reni Ria Armayani Hasibuan
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 18 No. 2 (2024): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/s77rjp56

Abstract

Cosmetic advertisements on social media easily influence many college students, so they buy cosmetics without paying attention to the product's safety. This study aims to analyze the influence of beauty influencer variables, product quality and halal labelling on cosmetic purchasing decisions that are intervened through brand image variables. The type of research used is quantitative research with a causality research design. The population in this study is 310 respondents. Using the random sampling technique, 76 people were sampled. The data analysis technique used is path analysis. The results showed that the beauty influencer variables and halal labelling partially did not affect cosmetic purchasing decisions. However, product quality and brand image significantly affected cosmetic purchasing decisions. The variables of beauty influencers and product quality affect the brand image of cosmetics, while halal labelling does not affect the brand image of cosmetics. When intervened with the brand image variable, the two variables, beauty influencers and product quality, affect cosmetic purchasing decisions. Meanwhile, halal labelling does not affect cosmetic purchasing decisions. The implications of these results are crucial for marketers and brand managers in the cosmetic industry. Emphasizing product quality and cultivating a strong brand image can enhance purchasing decisions among consumers, particularly in a market influenced by social media. Additionally, while beauty influencers may not directly drive purchases, their impact on brand image cannot be overlooked. Companies should focus on forging relationships with reputable influencers who can authentically enhance brand perception. Future research could also explore the potential long-term effects of these variables on consumer behavior and preferences in the ever-evolving landscape of cosmetic marketing.
The Impact of Student Entreprenurship Development Program on Student Entreprenurial Interest Aji Priambodo
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 18 No. 2 (2024): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/evvtbn91

Abstract

The Indonesian government is currently making efforts to strengthen the economy by fostering entrepreneurial human resources through an entrepreneurship development program in universities. The main objective of this research is to determine the role of the student entrepreneurship development program (Program Pembinaan Wirausaha Mahasiswa/P2MW) and entrepreneurship courses on the campus ecosystem and entrepreneurial interest of students at the Institut Teknologi dan Bisnis Muhammadiyah Purbalingga. To achieve this objective, an empirical research approach was used, employing a survey method with a 5-point Likert scale to collect data. This study used quantitative insight and structural equation modeling (SEM) to test seven hypotheses regarding the relationships among P2MW, campus ecosystem, entrepreneurship courses, and entrepreneurial interest. The findings of this research indicate that P2MW, campus ecosystem, and entrepreneurship courses have a positive and significant influence, both simultaneously and partially, on the entrepreneurial interest of students at the Institut Teknologi dan Bisnis Muhammadiyah Purbalingga.
Analisis Faktor Pembentuk Keputusan Pemilihan Perguruan Tinggi Swasta Universitas Telkom: Studi Pada Mahasiswa Prodi S1 Administrasi Bisnis Fakultas Komunikasi Dan Bisnis Universitas Telkom Angkatan 2016 Mahendra Fakhri; Alini Gilang; Nining Ratnayu
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 11 No. 1 (2017): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/e1b91562

Abstract

In Indonesian, public university and private university compete so tightly to create qualified graduates. Beside that, they compete to provide best educational services to get more students. This study aimed to analyze dominant factors that forming student decision in choosing Telkom University study program S1 Business Administration. The type of this study is descriptive research with nonprobability sampling and simple random sampling technique. Questionnaires were distributed to 100 samples of Business Administration’s students’ batch 2016. This research used variable such as: friends attending college, influence of parents, influence of friends, influence of other individuals, location, academic program, academic reputation, educational facilities, costs, available of financial aid, employment opportunities, advertising, HEI’s representative and visit campus. Based on analysis, it was found 5 new factors such as college’s image, college promotion, influence of parents, influence of friends and college’s location. College’s image factor has the biggest variances value such as 29,15% in forming choise decision of Telkom University Prodi S1 Business Administration as a private college.
Pengaruh Faktor-Faktor Kualitas Pelayanan Terhadap Kepuasan Pelanggan Dan Implikasinya Terhadap Loyalitas Pelanggan Di Green Café & Resto Bandung Imelda Megawati
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 11 No. 1 (2017): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/mknfgj94

Abstract

The purpose of this research is to determine and to overview the influence factors of service quality to customer satisfaction and its implications for customer loyalty. The object of research in this thesis is Green Café & Resto Bandung and the subject of this study is its customers which consists of 110 people. And the method of this research is hypothesis testing with path analysis. These results indicate that the variable tangible, empathy and customer satisfaction are at fairly high category, variable responsiveness, reliability and customer loyalty at the high category and variable assurance is at the low category. The influence factors of service quality on customer satisfaction are 79,7% and very high where the remaining 20,3% influenced by other factors. Total influence of tangible variables on customer satisfaction is 19%, empathy is 24.31%, responsiveness is 16,88%, reliability is 12,51% and assurance is 7,07%. The implications of service quality to loyalty is 86,1% and very high where the remaining 13,9 % influenced by other factors.
Pengaruh Bauran Promosi Terhadap Keputusan Pembelian Dunkin’donuts Bandung Galu Khotimatul Khusna; Farah Oktafani
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 11 No. 1 (2017): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/ex2yty82

Abstract

In order to be competitive a company has to offer good value propotition to the consumers. It is also necessary for company to shape good image on consumers. Dunkin Donuts is one of food and beverages company that is succeed to attract consumers to buy its products using buy 6 get 6 market branding strategy. This research aimed to analyze the impact of promotion mix to the consumers decision for Dunkin Donuts products purchase partially. Quantitative approach was designed to answer the research question. Descriptive causal analysis was used as the method of this research with questionnaire given to Bandung people for data collection. For total 385 responden, nonprobability sampling method was chosen. Data analysis was quantified using simple linear regression method. The results showed that promotion mix has positive impact on consumers decision for dunkin donuts products purchase. It could be seen that t calculated is greater than t table (16,484>1,649) using statistical significance at 0.05. According to the determination coefficient (R2) calculation concluded that the impact value of promotion mix variable on consumers purchase decision was 41.5%. For 58.5% was influenced by other factors which was not included in this research.
Pengaruh Ukuran Perusahaan, Profitability, Dan Debt Equity Ratio Terhadap Ketepatan Waktu Pelaporan Keuangan: Studi Pada Perusahaan Sektor Industri Food and Beverages Dan Sektor Industri Tekstile Yang Terdaftar Di Bursa Efek Indonesia Ine Aprianti
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 11 No. 1 (2017): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/6hvs6t74

Abstract

The research objective was to show how the development of the growth of company size, profitability and debt to equity ratio of the timeliness of financial reporting. This study uses deskiptif research and verification. With data analysis techniques using parametric statistics. The population in this study amounted to 43 companies’ sector of food and beverages industry and textile industry sectors in the study period of 2006 to 2008. That was then acquired 15 companies in the sample using purposive sampling method of sample collection techniques with particular consideration. The data used in this research is secondary data derived from the Corner Exchange ITB and www.idx.co.id official website that the company's financial statement data sectors of food and beverages industry and textile industry sectors listed on the Stock Exchange. The results of multiple linear regression t test showed that the variables of profitability and debt to equity affect the timeliness of financial reporting, while the size of the company does not affect the timeliness of financial reporting. In the F test shows that together variables company size, profitability and debt to equity affect the timeliness of financial reporting.
Analisis Kepuasan Pelanggan Berdasarkan Dimensi Servqual Menggunakan Metode Importance Performance Analysis: Studi Pada Indihome Witel Bandung Irma Mardiana; R. Nurafni Rubiyanti
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 11 No. 1 (2017): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/08yfpf91

Abstract

PT. Telkom is the largest telecommunications company in Indonesia that plays an important role in the development of the national telecommunications. In 2012, PT Telkom launched IndiHome (Indonesia Digital Home), that is is a multi product bundling packages of Telkom consisting landlines, internet and interactive television services (USee Tv). As the largest telecommunications company in Indonesia, PT. Telkom should provides satisfaction through good quality services in accordance with expected by the customer.The purpose of this study is to know how satisfied customers IndiHome Witel Bandung by comparing the level of customer expectations and IndiHome Witel Bandung’s performance levels-based method SERVQUAL. Data collection method is done by distributing questionnaires to 100 customers of IndiHome Witel Bandung that currently active subscription (existing). The results of data from questionnaires, processed by using Gap analysis to know the level of customer satisfaction, after that reprocessed by using Important Performance Analysis (IPA) or also called Kartesius Diagram analysis to know which attributes or dimensions that need to be a priority IndiHome Witel Bandung for improved performance levels and any attributes or dimensions that need to be retained by the company. Based on the results of data processing, it is known customer’s appraisal on 21 of performance attributes and 21 of expectations attributes indicate that all the attributes or dimensions have a gap between customers' perception of indihome’s performance and customer expectations. As well as with the level of conformity obtained is still below 100%, ie 79.5%. It means that Indihome’s performance still has not filled customer expectations. Based on the Kartesius diagram on Important Performance Analysis (IPA), there are eight indicators and two dimensions, they are reliability dimensions and responsiveness dimensions that Indihome should be the focus to be immediately rectified their performance.
Pengaruh Kepemimpinan Transformasional Dan Motivasi Kerja Terhadap Kinerja Karyawan Adhie Fasha Nurhadian
Jurnal Ekonomi, Bisnis & Entrepreneurship Vol. 11 No. 1 (2017): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/96bqgn66

Abstract

This study aims to determine the effect of transformational leadership and motivation on employee performance either partially or simultaneously. The object of research is a company engaged in the field of financial services. Methods of survey research with inferential testing techniques using path analysis. Sampling technique uses census to all employees. The results showed that there is a significant influence of transformation leadership and motivation on employee performance either partially or simultaneously. Transformational leadership contributes 33.22%, while motivation contributes 28.95%, thus simultaneously the influence of transformational leadership and motivation on employee performance of 62.18%. These results indicate that the influence of these three variables is significant, while the rest is determined by other variables not examined in this study.

Page 4 of 19 | Total Record : 182

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