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Tamrin Fathoni
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INDONESIA
Journal of Creative Power and Ambition (JCPA)
Published by Edujavare Publishing
ISSN : *     EISSN : 30314054     DOI : https://doi.org/10.70610/jcpa.v1i01
Core Subject : Economy,
Economics, Econometrics & Finance
Journal of Creative Power and Ambition (JCPA) (E-ISSN 3031-4054) is a blind peer-reviewed journal published by Edujavare Publishing, Indonesia. This journal publishes research articles, conceptual articles, field study reports and book reviews on all scopes of Business Innovation and Creation, Economy, Business Development and Growth Strategy, Social Entrepreneurship, Risk and Finance Management, Marketing and Market Penetration, Product and Service Development, Technology Entrepreneurship and Innovation, Psychological Aspects and Leadership, Environmental Influence and Policy, Performance Measurement and Success (See Focus and Scope). This journal article is published four times a year; 2 issues per year (June and December).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 142 Documents
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Web-Based Motorcycle Rental System Design Jama Toyo; Putri Yapono
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1339

Abstract

The development of information technology has encouraged many businesses to switch to a more effective and efficient system, including in the business world, especially in vehicle rental. This research aims to discuss the design of a web-based motorcycle rental rental system that aims to simplify the ordering process, data management, and service to customers. The system is designed to provide features for online motorcycle booking, customer data management, motorcycle availability management, and automatic transaction recording. The research method with a qualitative approach with three data collection techniques, namely, Literature Study, Observation and Interview. System development methods include needs analysis, interface design, and implementation using web technology. The results of the study show that with this system, the rental process becomes faster, transparent, and structured so that it can improve operational efficiency and service quality in the motorcycle rental business.
Mentorship Analysis in Improving the Quality of Internship Students at PT Asuransi Jasa Indonesia Siti Nurul Fajri; Susan Febriantina; Eka Dewi Utari
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1340

Abstract

The increasing gap between academic competencies and labor market demands has encouraged higher education institutions to strengthen internship programs as a means of enhancing students’ work readiness. This study aims to analyze the implementation of mentorship, its contribution to improving the quality of internship students, and the supporting and inhibiting factors affecting mentorship effectiveness at PT Asuransi Jasa Indonesia (Jasindo). This research employed a qualitative case study approach conducted from September to December 2025. Data were collected through observation, interviews, and documentation involving internship students in the Retail Underwriting Unit and were analyzed using the Miles and Huberman interactive model with the assistance of NVivo 14. The findings reveal that mentorship was implemented through onboarding activities, task guidance, monitoring, work discussions, experience sharing, and performance evaluations involving both internal company mentors and external mentors from the National Research and Innovation Agency (BRIN). The mentorship program significantly improved students’ hard skills, soft skills, professional adaptability, and career readiness. Supporting factors included mentor support, direct project involvement, conducive work environments, communication, rewards, and field visits, while limited mentoring time, workload pressures, communication barriers, and scheduling uncertainties emerged as major challenges.
Normative Legal Review of Copyright Protection in the Digital Era Bernando Lumempo; Loly Azzahra Veliandra; Reni Agustina; Rosalina Ardiyanti; Kimberly Anastasia Simanjuntak; Dheo Alviano Dewantoro; Mustafa Mustafa
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1344

Abstract

The development of digital technology has had a significant impact on copyright protection, particularly in terms of the distribution and infringement of copyrighted works online. This study aims to analyze the regulation of copyright law in Indonesia, the forms of protection in the digital era, and the obstacles in its enforcement. The method used is normative juridical with a statutory and conceptual approach. The results of the study indicate that although Indonesia has strong regulations through Law Number 28 of 2014 concerning Copyright, its implementation still faces various challenges, such as low public legal awareness, limited surveillance technology, and the cross-border nature of the internet. Therefore, it is necessary to strengthen technology-based regulations and increase international cooperation to increase the effectiveness of copyright protection
Mapping Green Practices in the Hospitality Industry: A Bibliometric and Content Analysis of Scopus-Indexed Literature Fandy Yones Latuni; Lawren Julio Rumokoy; Christoffel M. O. Mintardjo; Fitty Valdi Arie
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1345

Abstract

The hospitality industry contributes significantly to the global economy, but its operational activities generate environmental impacts, such as energy consumption, water use, waste, and carbon emissions. This study aims to map research trends related to green practices, green hotels, and sustainable hotels, and to identify dominant themes and literature gaps through a combination of bibliometric and content analysis. This research method uses a qualitative approach through a literature review, with bibliometric data obtained from 959 documents indexed by Scopus, analyzed using VOSviewer through network visualization, overlay, and density visualization. Next, content analysis was conducted on 40 selected articles based on topic relevance and abstract clarity. The bibliometric results show significant growth in publications in the 2020–2025 period, with key clusters related to employee behavior, consumer behavior, green human resource management (GHRM), corporate social responsibility (CSR), organizational performance, and post-pandemic sustainability. The content analysis identified three main categories in the implementation of green practices: human factors, organizational factors, and technology and innovation factors. This study confirms that the implementation of green practices is a multidimensional phenomenon that requires an integrative approach. These findings provide theoretical, practical, and methodological contributions, and offer a future research agenda that emphasizes the integration of people, organizations, and technology, digitalization, and the implementation of smart hospitality.
The Influence of Digital Accounting, Digital Payment, and Financial Management on Improving the Financial Performance of Micro, Small, and Medium Enterprises in the Digital Era (Study on MSMEs in Bandar Lampung) Nina Al Azizah; Nurlaili; Arifa Kurniawan
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1350

Abstract

This study aims to analyze the influence of digital accounting, digital payment, and financial management on improving the financial performance of Micro, Small, and Medium Enterprises (MSMEs) in Bandar Lampung City in the digital era. The study population was all MSMEs registered with the Bandar Lampung City Cooperatives and MSMEs Office. A sample of 120 MSMEs was determined using a purposive sampling technique. The analysis method used was multiple linear regression with the help of SPSS version 26. The results showed that digital accounting had a positive and significant effect on MSME financial performance, digital payment had a positive and significant effect on financial performance, and financial management also had a positive and significant effect. Simultaneously, the three independent variables significantly influenced MSME financial performance with a contribution of 68.4%. This study implies that the adoption of digital technology and good financial management practices are key to improving MSME financial performance in the digital era.
Evaluation of In-Memory Database in Academic Information System with Combination Approach Haerullah Haerullah
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1352

Abstract

In the era of modern information systems, improving database efficiency and performance is one of the critical factors to ensure smooth operations and real-time transaction processing. This study aims to evaluate the application of in-memory databases in academic information systems. The research method uses a combination of quantitative and qualitative approaches. The importance of this research lies in the central role of database efficiency in supporting the performance, speed of service, and reliability of academic information systems. The analysis was performed using the TPC-C benchmark scenario to compare the performance between disk-based and in-memory databases under various test conditions. The results show that the use of in-memory databases provides faster response times and higher transaction throughput compared to disk-based databases, especially in online transaction processing (OLTP) transactions. In addition, the test results also highlight the importance of index optimization strategies and parallelism settings in supporting system performance. This study provides strategic recommendations related to the migration of academic information systems to in-memory architecture to improve overall operational efficiency.
An Analysis of Marketing Strategies For PS Djeram Kretek Cigarette Products in Bima Regency Ramli Ramli; Sri Ernawati; Rosa Yulianti
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1356

Abstract

The cigarette industry in Indonesia is one of the manufacturing sectors that has a strategic role in the national economy. This study aims to analyze the marketing strategy of PS Djeram Kretek Cigarettes in Bima Regency based on consumer perceptions using the marketing mix (4P) approach, which includes promotion, product quality, price, and place/distribution. The research employed a quantitative descriptive method with data collected through questionnaires distributed to 100 consumers of PS Djeram Kretek Cigarettes in Bima Regency. The sampling technique used was purposive sampling. Data were analyzed using validity and reliability tests, as well as descriptive statistical analysis with the assistance of SPSS version 25. The results indicate that all research instruments were valid and reliable. The price variable obtained the highest mean score of 4.3800, followed by promotion (4.3775), place/distribution (4.3175), and product quality (4.3150). All variables were categorized as very good. The overall grand mean score of 4.3475 demonstrates that the marketing strategy of PS Djeram Kretek is perceived very positively by consumers. The product's main competitive advantage lies in its affordable pricing, which aligns with consumers' purchasing power, supported by effective promotional activities, good product quality, and accessible distribution channels. These findings suggest that the implementation of the 4P marketing mix has been effective in enhancing the competitiveness of PS Djeram Kretek in Bima Regency.
Pricing Strategy for Services Using the Tripod Method at the Tutoring Study Point Nuniek Dewi Pramanik; Dian Candra Fatihah; Sa'ad Noor; Yoga Rema Putra
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1357

Abstract

This research aims to analyze the service pricing strategy at the Tutoring Learning Point using the Tripod method, which is expected to provide benefits for tutoring pioneers in a more structured and data-based prices setting. Many new business actors, including those in the education sector, often set prices based only on estimates without careful calculations regarding costs and market value. A qualitative approach with descriptive analysis was used to explore the factors that influence price determination, by collecting data through in-depth interviews and Focus Group Discussions (FGD) with managers, teachers and students. The research results show that cost analysis (Cost-Based Pricing) produces a minimum price of IDR 360,000 per student per month, which includes operational costs such as tutor salaries, place rental and learning material costs. Value analysis (Value-Based Pricing) shows that the majority of respondents consider a reasonable price for tutoring services to be between IDR 400,000 to IDR 600,000 per month, with superior facilities that increase the perception of value. Meanwhile, competition analysis (Competitor-Based Pricing) found that the average price of competitors was in the range of IDR 350,000 to IDR 450,000. Taking into account the superiority of the services offered, the price of IDR 450,000 per student per month is considered optimal and reflects a balance between operational costs and customer perceived value.
Management Accounting Strategies in Supporting Business Sustainability and Green Accounting Dina Amalya Putri
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1358

Abstract

The increasing global emphasis on sustainable development has encouraged organizations to integrate environmental and social considerations into their business strategies and accounting practices. This study aims to examine the role of management accounting strategies in supporting business sustainability and green accounting. Using a literature review approach, this research analyzes and synthesizes findings from scholarly articles, books, and relevant reports related to management accounting, sustainability accounting, and environmental management practices. The findings indicate that management accounting has evolved beyond its traditional focus on financial performance to become a strategic tool that supports sustainable decision-making through planning, performance measurement, cost management, and resource optimization. In addition, green accounting contributes to environmental responsibility by identifying, measuring, and reporting environmental costs and impacts associated with organizational activities. The integration of management accounting strategies and green accounting enables organizations to improve decision-making quality, enhance resource efficiency, strengthen sustainability reporting, and increase stakeholder accountability. Furthermore, this integration supports the achievement of long-term business sustainability by balancing economic objectives with environmental stewardship and social responsibility. The study concludes that the synergy between management accounting and green accounting provides a comprehensive framework for sustainable business performance and serves as a critical factor in achieving competitive advantage and sustainable development in the modern business environment.
Analysis of the Effect of Debt-to-Equity Ratio, Profitability, and Firm Size on Dividend Payout Ratio with Effective Tax Ratio as an Intervening Variable Indarto Indarto; Dian Indudewi; Naratama Hermawan
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1359

Abstract

The phenomenon of dividend puzzle and the inconsistency of results (research gap) from previous studies are the background to this study. This study aims to analyze the effect of Debt to Equity Ratio (DER), Profitability (ROA), and Firm Size on Dividend Payout Ratio (DPR) with Effective Tax Ratio (ETR) as an intervening variable. The research method used is quantitative with an empirical study of companies listed in the LQ45 index on the Indonesia Stock Exchange for the period 2022–2024. The data analysis techniques applied panel data regression analysis with the Fixed Effect Model (FEM) estimated using Robust Standard Errors (PCSE). The results of the study indicate that company size has a negative and significant effect on ETR, ETR is proven to have a negative and significant effect on dividend policy, which means the lower the effective tax burden, the higher the dividends distributed; Company size is the most dominant determinant that has a positive effect on dividend policy; DER and profitability (ROA) are not found to have a significant effect on dividend policy directly in this sample. Regarding the mediation role, ETR is proven to mediate the effect of company size on dividend policy significantly, but is not proven to mediate the effect of DER and profitability on DPR.

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