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INDONESIA
Journal of Creative Power and Ambition (JCPA)
Published by Edujavare Publishing
ISSN : *     EISSN : 30314054     DOI : https://doi.org/10.70610/jcpa.v1i01
Core Subject : Economy,
Economics, Econometrics & Finance
Journal of Creative Power and Ambition (JCPA) (E-ISSN 3031-4054) is a blind peer-reviewed journal published by Edujavare Publishing, Indonesia. This journal publishes research articles, conceptual articles, field study reports and book reviews on all scopes of Business Innovation and Creation, Economy, Business Development and Growth Strategy, Social Entrepreneurship, Risk and Finance Management, Marketing and Market Penetration, Product and Service Development, Technology Entrepreneurship and Innovation, Psychological Aspects and Leadership, Environmental Influence and Policy, Performance Measurement and Success (See Focus and Scope). This journal article is published four times a year; 2 issues per year (June and December).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 332 Documents
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An Analysis of Marketing Strategies For PS Djeram Kretek Cigarette Products in Bima Regency Ramli Ramli; Sri Ernawati; Rosa Yulianti
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1356

Abstract

The cigarette industry in Indonesia is one of the manufacturing sectors that has a strategic role in the national economy. This study aims to analyze the marketing strategy of PS Djeram Kretek Cigarettes in Bima Regency based on consumer perceptions using the marketing mix (4P) approach, which includes promotion, product quality, price, and place/distribution. The research employed a quantitative descriptive method with data collected through questionnaires distributed to 100 consumers of PS Djeram Kretek Cigarettes in Bima Regency. The sampling technique used was purposive sampling. Data were analyzed using validity and reliability tests, as well as descriptive statistical analysis with the assistance of SPSS version 25. The results indicate that all research instruments were valid and reliable. The price variable obtained the highest mean score of 4.3800, followed by promotion (4.3775), place/distribution (4.3175), and product quality (4.3150). All variables were categorized as very good. The overall grand mean score of 4.3475 demonstrates that the marketing strategy of PS Djeram Kretek is perceived very positively by consumers. The product's main competitive advantage lies in its affordable pricing, which aligns with consumers' purchasing power, supported by effective promotional activities, good product quality, and accessible distribution channels. These findings suggest that the implementation of the 4P marketing mix has been effective in enhancing the competitiveness of PS Djeram Kretek in Bima Regency.
Pricing Strategy for Services Using the Tripod Method at the Tutoring Study Point Nuniek Dewi Pramanik; Dian Candra Fatihah; Sa'ad Noor; Yoga Rema Putra
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1357

Abstract

This research aims to analyze the service pricing strategy at the Tutoring Learning Point using the Tripod method, which is expected to provide benefits for tutoring pioneers in a more structured and data-based prices setting. Many new business actors, including those in the education sector, often set prices based only on estimates without careful calculations regarding costs and market value. A qualitative approach with descriptive analysis was used to explore the factors that influence price determination, by collecting data through in-depth interviews and Focus Group Discussions (FGD) with managers, teachers and students. The research results show that cost analysis (Cost-Based Pricing) produces a minimum price of IDR 360,000 per student per month, which includes operational costs such as tutor salaries, place rental and learning material costs. Value analysis (Value-Based Pricing) shows that the majority of respondents consider a reasonable price for tutoring services to be between IDR 400,000 to IDR 600,000 per month, with superior facilities that increase the perception of value. Meanwhile, competition analysis (Competitor-Based Pricing) found that the average price of competitors was in the range of IDR 350,000 to IDR 450,000. Taking into account the superiority of the services offered, the price of IDR 450,000 per student per month is considered optimal and reflects a balance between operational costs and customer perceived value.
Management Accounting Strategies in Supporting Business Sustainability and Green Accounting Dina Amalya Putri
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1358

Abstract

The increasing global emphasis on sustainable development has encouraged organizations to integrate environmental and social considerations into their business strategies and accounting practices. This study aims to examine the role of management accounting strategies in supporting business sustainability and green accounting. Using a literature review approach, this research analyzes and synthesizes findings from scholarly articles, books, and relevant reports related to management accounting, sustainability accounting, and environmental management practices. The findings indicate that management accounting has evolved beyond its traditional focus on financial performance to become a strategic tool that supports sustainable decision-making through planning, performance measurement, cost management, and resource optimization. In addition, green accounting contributes to environmental responsibility by identifying, measuring, and reporting environmental costs and impacts associated with organizational activities. The integration of management accounting strategies and green accounting enables organizations to improve decision-making quality, enhance resource efficiency, strengthen sustainability reporting, and increase stakeholder accountability. Furthermore, this integration supports the achievement of long-term business sustainability by balancing economic objectives with environmental stewardship and social responsibility. The study concludes that the synergy between management accounting and green accounting provides a comprehensive framework for sustainable business performance and serves as a critical factor in achieving competitive advantage and sustainable development in the modern business environment.
Analysis of the Effect of Debt-to-Equity Ratio, Profitability, and Firm Size on Dividend Payout Ratio with Effective Tax Ratio as an Intervening Variable Indarto Indarto; Dian Indudewi; Naratama Hermawan
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1359

Abstract

The phenomenon of dividend puzzle and the inconsistency of results (research gap) from previous studies are the background to this study. This study aims to analyze the effect of Debt to Equity Ratio (DER), Profitability (ROA), and Firm Size on Dividend Payout Ratio (DPR) with Effective Tax Ratio (ETR) as an intervening variable. The research method used is quantitative with an empirical study of companies listed in the LQ45 index on the Indonesia Stock Exchange for the period 2022–2024. The data analysis techniques applied panel data regression analysis with the Fixed Effect Model (FEM) estimated using Robust Standard Errors (PCSE). The results of the study indicate that company size has a negative and significant effect on ETR, ETR is proven to have a negative and significant effect on dividend policy, which means the lower the effective tax burden, the higher the dividends distributed; Company size is the most dominant determinant that has a positive effect on dividend policy; DER and profitability (ROA) are not found to have a significant effect on dividend policy directly in this sample. Regarding the mediation role, ETR is proven to mediate the effect of company size on dividend policy significantly, but is not proven to mediate the effect of DER and profitability on DPR.
Digital Competence of Medical Personnel: A Systematic Literature Review and Meta-Analysis Ferdy.T. Rumambi; Lawren Julio Rumokoy; Christoffel M. O. Mintardjo; Fitty Valdi Arie
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1361

Abstract

Digital competence among healthcare professionals has become increasingly essential for ensuring high-quality patient care and adapting to the rapid advancement of healthcare technologies. Therefore, this systematic review and meta-analysis aimed to synthesize existing evidence regarding digital competence levels among healthcare professionals, identify the key factors associated with digital competence, and evaluate the effectiveness of digital competence training interventions. A comprehensive search of PubMed, Scopus, Web of Science, and ERIC databases was conducted for studies published between January 2015 and December 2023. Observational and quasi-experimental studies involving physicians, nurses, and other healthcare professionals were included, with screening, data extraction, and risk-of-bias assessment independently performed by two reviewers using the Newcastle-Ottawa Scale. Meta-analysis was conducted using a random-effects model. A total of 47 studies involving 12,356 participants from 28 countries met the inclusion criteria. The pooled mean digital competence score was 68.2% (95% CI: 64.8–71.6%), with significant differences observed across professional groups and healthcare settings. Physicians demonstrated higher competence levels (71.4%) than nurses (66.3%) (p = 0.003), while healthcare personnel working in tertiary hospitals showed greater competence (72.1%) compared with those in primary care settings (61.5%) (p < 0.001). Important predictors of digital competence included age, years of professional experience, and formal information technology training. Furthermore, digital competence training interventions significantly improved competence levels by 18.5% (95% CI: 14.2–22.8%; I² = 58%). Overall, the quality of evidence was moderate for most outcomes, indicating that targeted training programs can play a substantial role in enhancing digital competence among healthcare professionals.
The Effect of the Audit Committee and Independent Ownership on the Performance of Insurance Companies Listed on the Indonesia Stock Exchange during the 2019–2024 Period Rendi Ardika
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1365

Abstract

This study examines the influence of institutional ownership and audit committee characteristics on the financial performance of insurance companies listed on the Indonesia Stock Exchange (IDX) from 2019 to 2024. Financial performance is proxied by Return on Equity (ROE). Using a quantitative approach, this study applies panel data regression to a balanced sample of 11 insurance firms, resulting in 66 firm-year observations. Model selection procedures, including the Chow and Hausman tests, indicate that the Fixed Effect Model (FEM) is the most appropriate estimation method. To ensure robustness, data transformation was implemented and heteroskedasticity was examined using the White test. The results show that institutional ownership does not have a statistically significant effect on ROE, whereas the audit committee exhibits a positive and significant influence on financial performance. In addition, joint significance testing confirms that institutional ownership and the audit committee collectively affect ROE. These findings suggest that corporate governance mechanisms operate as an integrated system rather than as isolated controls. The study contributes to the corporate governance literature by providing sector-specific evidence from the insurance industry in an emerging market and offers practical implications for regulators and firm management in strengthening audit committee effectiveness to enhance financial performance.
The Influence of Financial Literacy and Entrepreneurial Orientation on MSME Performance with Financial Management Behavior as A Mediation Variable Sufnirayanti Sufnirayanti; Sri Wahyuni Zanra
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1369

Abstract

Micro, Small, and Medium Enterprises (MSMEs) constitute the backbone of the Indonesian economy and play a crucial role in promoting inclusive economic growth, employment generation, and poverty reduction. This study aims to analyze the effect of financial literacy and entrepreneurial orientation on SME performance with financial management behavior as a mediating variable. The research employed a quantitative approach using Structural Equation Modeling - Partial Least Squares (SEM-PLS) analysis with SmartPLS 4.0 software. A sample of 395 SME owners in Pekanbaru City, Riau was selected using purposive sampling technique. The results indicate that: (1) financial literacy has a positive and significant effect on financial management behavior; (2) entrepreneurial orientation has a positive and significant effect on financial management behavior; (3) financial management behavior has a positive and significant effect on SME performance; (4) financial literacy has a positive and significant effect on SME performance; (5) entrepreneurial orientation does not have a significant effect on SME performance; (6) financial management behavior partially mediates the relationship between financial literacy, entrepreneurial orientation, and SME performance. The implications of this study provide input for SME owners and policymakers in improving financial literacy capacity and strengthening entrepreneurial orientation to drive better business performance.
Principal Supervisory Management in Improving the Quality of Learning at SMP Ahmadi Sapto Nugroho; Saryanto Saryanto; Jumintono Jumintono
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1373

Abstract

This study examines principal supervisory management in improving the quality of learning at SMP Negeri 5 Satu Atap Sapuran in 2026. The research aims to analyze the processes of planning, implementation, and evaluation of supervisory management, as well as to identify the supporting factors, challenges, and follow-up actions associated with supervision practices. A qualitative descriptive approach was employed, with data collected through interviews, observations, and document analysis involving the principal, teachers, and relevant school stakeholders. The findings indicate that effective supervisory management is implemented through systematic planning, classroom observation, constructive feedback, performance evaluation, and continuous follow-up activities. These supervisory practices contribute to enhancing teacher professionalism, instructional effectiveness, and student engagement in the learning process. The study also reveals that leadership commitment, teacher motivation, resource availability, and a collaborative school culture serve as key supporting factors for successful supervision. However, challenges such as limited time, varying teacher competencies, resistance to supervision, and educational changes may hinder the effectiveness of supervisory activities. To address these challenges, the principal implements professional development programs, coaching, mentoring, collaborative learning activities, and continuous monitoring. The analysis, grounded in Instructional Leadership Theory, Clinical Supervision Theory, Transformational Leadership Theory, Organizational Change Theory, and Continuous Improvement Theory, demonstrates that supervisory management is a strategic leadership practice that promotes sustainable improvement in learning quality. Therefore, effective principal supervision plays a vital role in strengthening teacher performance, improving educational outcomes, and supporting overall school effectiveness.
The Principal's Role in Encouraging the Use of Quizizz as Interactive Media at SD Negeri 1 Wonosari Istinganah Istinganah; Jumintono Jumintono; Saryanto Saryanto
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1374

Abstract

The rapid development of digital technology has transformed educational practices worldwide, requiring schools to adapt learning processes that are more interactive, engaging, and responsive to students’ diverse needs. This study aims to analyze the causes of reading difficulties among slow learner students, describe the implementation of the Interactive Digital Learning strategy, and examine its effectiveness in improving reading skills at SD Negeri 1 Wonosari. The research employed a qualitative descriptive approach involving observation, interviews, and documentation to collect data regarding the learning experiences of a fourth-grade slow learner student. The findings revealed that reading difficulties were influenced by cognitive limitations, low learning motivation, limited self-confidence, and environmental factors affecting literacy development. To address these challenges, teachers implemented an Interactive Digital Learning strategy utilizing digital media such as PowerPoint, Canva, and educational videos to create engaging and student-centered learning experiences. The implementation process included planning, classroom application, observation, and evaluation to ensure that learning activities met students’ needs. The results demonstrated that Interactive Digital Learning significantly enhanced students’ motivation, participation, confidence, reading fluency, and reading comprehension. The effectiveness of the strategy can be explained through Constructivist Theory, Sociocultural Theory, Multimedia Learning Theory, Self-Determination Theory, and Social Cognitive Theory, which emphasize the importance of active engagement, technological support, and meaningful learning experiences.
Media Framing Analysis in News Making on the Case of Molestation at the Ndholo Kusumo Tahfidzul Qur'an Islamic Boarding School, Pati Regency Saiful Romadon; Ade Budi Santoso
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 01 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.1376

Abstract

This research is entitled "Analysis of Media Framing in Making News on the Case of Molestation at the Ndholo Kusumo Tahfidzul Qur'an Islamic Boarding School, Pati Regency". The object of this research is news related to the case of molestation at the Ndholo Kusumo Tahfidzul Qur'an Islamic Boarding School, Pati Regency. The news that became the subject of the research was the online media viva.co.id entitled "Kiai Ponpes Pati Molested Dozens of Students. MUI Angry". This type of qualitative research is descriptive using the Framing Analysis Model of Zhondang Pan and Gerald M. Kosicki as an analysis technique. The results of this study indicate that the syntactic elements of the headline and lead in the news published by viva.co.id are sufficient to show clarity. Which describes the content of the news related to the MUI's response to the case of molestation at the Ndholo Kusumo Tahfidzul Qur'an Islamic Boarding School. However, the word Kiai in the headline will potentially give rise to negative public perceptions of the title Kiai which allows the creation of stereotypes and reduces public trust and respect for the title Kiai. The script element found that viva.co.id did not meet the 5W+1H news completeness criteria. The "where" section lacks detailed explanation. The thematic structure of the viva.co.id news portal thoroughly describes the news and provides clear information. The rhetorical structure includes the word "alleged" in the first paragraph, suggesting that the news is not entirely accurate. However, in the headline, the author seems to assert that dozens of female students were sexually abused by a religious leader (Kiai). Furthermore, the headline "Kiai of Pati Islamic Boarding School Molested Dozens of Female Students" uses general language, potentially leading to the generalization that Islamic boarding school kiai in Pati Regency sexually abused female students. This would certainly mislead or misunderstand readers if they only read the headline.

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