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International Conference on Digital Advanced Tourism, Management, and Technology
Published by Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang
ISSN : -     EISSN : 30315999     DOI : 10.56910
Core Subject : Science,
Decision Sciences, Operations Research & Management
INTERNATIONAL CONFERENCE ON DIGITAL ADVANCED TOURISM, MANAGEMENT, AND TECHNOLOGY (ICTMT) published by : Sekolah Tinggi Ilmu Ekonomi Pariwisata Semarang (STIEPARI). International Conference is a bridge to provide information for educational institutions and lecturers/teachers that occurs within the scope of DIGITAL ADVANCED TOURISM, MANAGEMENT, AND TECHNOLOGY. ICTMT is published twice a year (June and December).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 162 Documents
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The Impact of Viral Marketing, Influencer Marketing and Celebrity Endorsers on purchasing decisions at Blibli E-commerce: Study of students in Indonesia Muhammad Roby Jatmiko; Fiderius Ismanto; Nuruddin Mahmud; Bayu Teguh Wibowo
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.50

Abstract

The phenomenon captured in this research is that in the top brand index from 2019 to 2023, Blibli is the e-commerce with the lowest top brand index. The aim of this research was to identify the influence of Viral Marketing, Influencer Marketing and Celebrity Endorsers on purchasing decisions at Blibli E-commerce. The respondents in this research were Indonesian students totaling 200 respondents, using purposive sampling data collection techniques. data processed with SPSS. The results of data processing show that, Viral Marketing, Influencer Marketing and Celebrity Endorsers have a positive and significant influence on purchasing decisions at Blibli E-commerce made by Indonesian students. The interesting thing in this research is that Indonesian students decide to buy products at Blibli because of celebrities. The endorser is Yura. This is because the communication style provided by Yura as a celebrity endorser is very attractive and convincing to Indonesian students.
Digitization Of Pt Pertamina Mor Iv Semarang Archives Anastasia Lipursari; Vitara Cinta Tria Hanifa
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.51

Abstract

Record management plays an important role in the continuity of a company, namely as a source of information and a center for company history. This provides benefits for research, consideration for decision-making, preparation of good work programs, and guidelines for carrying out work in the future. Records management activities in the office are increasingly dynamic along with the dynamics of organizational activities. Many office practitioners experience difficulties in managing records both conventionally and electronically. The purpose of this research is to determine the digitization of archives carried out by PT Pertamina MOR IV, namely by using computer technology. The research methods used are observation and interviews. The results of this research indicate that PT Pertamina MOR IV has used a combination of handling, namely manual archives and digital archives. Theoretically, digitizing archives should be done through a document scanning process. However, the process of digitizing archives at PT Pertamina MOR IV is carried out by entering data into a computer via the MS Excel program without scanning the documents first. The writer's suggestion for digitizing PT Pertamina MOR IV archives is through a document scanning process, to make it easier to manage and handle the archives. Some of the conveniences provided are easy to operate, attractive appearance, document search facility, data security, automatic retention, connecting to a computer, and enabling OCR facilities.
Influence Of Service Quality, Water Quality And Facilities Towards Customer Satisfaction At The Regional Public Company Tirto Panguripan Drinking Water, Kendal District Ari Prasetyani Nugroho; Mochamad Taufiq ; Marius Pramana  
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.52

Abstract

The results of the analysis show that hypothesis 1 (H1) that service quality has a positive effect on customer satisfaction is proven. The regression coefficient for the service quality variable has a positive sign so it can be interpreted that the higher the service quality, the higher the customer satisfaction. Hypothesis 2 (H2) that water quality has a positive effect on customer satisfaction is proven. The regression coefficient for the water quality variable has a positive sign so it can be interpreted that the better the water quality, the higher the customer satisfaction. Hypothesis 3 (H3) that facilities have a positive effect on customer satisfaction is proven. The regression coefficient for the facility variable has a positive sign, so it can be interpreted that the more adequate the facilities provided by the company, the higher the customer satisfaction.
Job Interview Ethics Naniek Risnawati
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.53

Abstract

Job interview is one of the processes in selecting prospective employees. This process is very important because the results of this interview determine the fate of job seekers. Preparing yourself before facing a job interview is very important in order to successfully win it. Job seekers need to have an understanding of how to win a job interview. It requires training on techniques for winning job interviews. When taking part in an interview session, applicants need to prepare themselves before the interview takes place, and how to answer questions, then continue with questions and answers and evaluation. Armed with knowledge about job interview ethics, applicants can prepare themselves and have the confidence to successfully win a job interview.
The Influence Of Service Quality, Customer Relationship Management (CRM) And Brand Image On Customer Loyalty With Customer Satisfaction As An Intervening Variable Ali Imron; Rizka Ariyanti
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.54

Abstract

The aim of this research is to determine and analyze the influence of Service Quality, Customer Relationship Management (CRM) and Brand Image on Customer Loyalty with Customer Satisfaction as an intervening variable. This research uses purposive sampling with a sample of 100 respondents. This research testing uses quantitative methods. The validity test results of all question items are valid because the value of rcount > rtable. The reliability test results of all question items are reliable because the Cronbach Alpha value is> 0.60. The results of the classical assumption test all variables meet the classical assumption criteria. The results of multiple linear regression analysis in this research obtained b1 = 0.133 which shows the positive influence of the Service Quality variable (X1) on customer loyalty (Y). Meanwhile b2 = 0.182 shows the positive influence of CRM variables (X2) on Customer Loyalty (Y). Lastly, b3 = 0.252 shows the positive influence of the Brand Image variable (X3) on Customer Loyalty (Y).To test the hypothesis, there is a partially significant influence between Service Quality (X1) on customer loyalty (Y) with a value of tcount > ttable (3.978 > 1.983). CRM (X2) has a partially significant effect on Customer loyalty (Y) with a value of tcount > ttable (2.164 > 1.983). Brand Image (X3) has a partially significant effect on Customer Loyalty (Y) with a value of tcount > ttable (2.335 > 1.986). Customer Satisfaction (Z) mediates the influence of Service Quality (X1) on Customer Loyalty (Y) with a value of tcount > ttable (14.734 > 1.983). Customer Satisfaction (Z) mediates the influence between CRM (X2) on Customer loyalty (Y) with a value of tcount > ttable (10.335>1.983). Customer Satisfaction (Z) mediates the influence of Brand Image (X3) on Customer Loyalty (Y) with a value of tcount > ttable (10.258 > 1.983). Customer Satisfaction (Z) has a partially significant effect on Customer Loyalty (Y) with a value of tcount > ttable (3.513 > 1.983).
How To Improve Financial Performance For Disable People Organizer? Nur Siyami; Hesti Respatiningsih; Rizki Dewantara
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.55

Abstract

Financial problems can be avoided by understanding the importance of financial literacy as a basic need. In general, vulnerable groups, including people with disabilities, have a low level of financial literacy and are categorized as a low income group, so it is still difficult to gain access to financial institutions, products and services. Therefore, there is a need for on going multi-sectoral education and assistance so that business groups with disabilities are more financially literate so that they can increase their financial independence and deserve financial services. This research aims to examine the impact of Financial Literacy, Financial Inclusion and Financial Technology on the Financial Performance of DPO Restu Abadi Puworejo. Data collection techniques in this research were obtained by observation, interviews, questionnaires, documentation and literature study. The population in this study were members of the DPO Restu Abadi Purworejo. The sampling technique used was purposive sampling with the criteria for members who had joined for more than 3 years, had an active business for 2 years and had consistent business income for 1 year, resulting in a total sample of 8 people. The data analysis techniques in this research are Multiple Linear Regression, Determination Test, and Hypothesis Test (T Test and F Test). Multiple regression analysis produces the equation Y=a+bX1+bX2+e. The regression results show that financial literacy, financial inclusion and financial technology have an impact on increasing the financial performance of DPO Restu Abadi Purworejo.
Implementation Of Green Business Ecoprint Industry In Purworejo Regency Tri Wahyu Lestari; Adi Sucipto; Hesti Respatiningsih
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.56

Abstract

The ecoprint industry in Purworejo Regency is one of the industries committed to doing business in an environmentally friendly manner. Green business is the main focus in the operation of the ecoprint industry. In this context, green business refers to business practices that aim to improve sustainability and reduce negative environmental impacts. This descriptive qualitative research aims to explain how green business is applied in the ecoprint industry in Purworejo Regency. To find out how green business is implemented in the ecoprint industry in Purworejo Regency, the author interviewed the owner and the production department. Miles and Huberman techniques were used to analyse the data. The results of this study are that the application of green business in the ecoprint industry is reflected in the use of natural materials from plants and natural fibres that have been proven to reduce water and air pollution produced, there are efforts to educate consumers about the importance of environmentally friendly products and their benefits to the environment, and have used environmentally friendly packaging. In addition, the ecoprint industry in Purworejo Regency is implementing an efficient energy management system. Green business in the ecoprint industry is the right step to reduce negative impact on the environment. Overall, the ecoprint industry in Purworejo Regency has successfully operated a business with green business principles. In an era that is increasingly aware of the importance of sustainability, these steps not only provide benefits to the environment, but also enhance the good image of SMEs.
Can Google Trends(GT) be used to predict tourist arrivals?: FB Prophet Machine Learning(ML) for Predicting Tourist Arrivals Indra Gunawan; Dwi Purnomo Putro; Adhika Pramita Widyassari 
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.57

Abstract

The big problem in tourism is how to provide appropriate preparations to serve tourists so that when the tourist season is low, resources can be saved and when the tourist season is busy, all resources can be provided effectively. Machine learning is a derivative branch of artificial intelligence, one of whose capabilities can be used to carry out data/dataset-based forecasting. This research uses a dataset obtained from GT from 2013-2023 with several keywords combining city names and tourist destination names in Yogyakarta Indonesia, then it will be compared with a dataset of tourist arrivals in the city of Yogyakarta obtained from the Central Statistics Agency. The Machine Learning model that will be used is Prophet Facebook.. This model uses a Bayessian as a backend algorithm. The results obtained from this research are that GTs can be used to predict tourist arrivals with some tweaks on the dataset. However, to get accurate results, various combinations of keywords are needed for the desired destination, and it is recommended to add some column namely max and mean to the dataset to prevent insufficiency of data of some keywords that make prediction result bad. In this research it can be concluded that the use of an additional max column can increase the COERR, MAPE and R2 values. Meanwhile, we found that the GT dataset can be used for forecasting best in time periods under 200 days. Also we found that using the GT dataset alone produces unstable COERR, MAPE and R2 values. Another finding is that the GT dataset that uses the YouTube filter is only suitable for use in Indonesia for the time period above 2018 considering that Indonesian people's access to YouTube has increased massively over that year and tends to decrease below that year. However, the trend shows that the use of searches on YouTube after 2018 tends to increase drastically, beating searches on the Google web.
Analysis Of Readiness For Smart City Implementation In Blora City Indonesia Joko Handoyo; Indra Gunawan; Retno Wahyusari
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.58

Abstract

Smart city is a concept initiated by the forum for the future which is predicted to be able to solve all aspects of problems in the lives of urban communities. The Smart City Framework consists of six aspects, namely Smart Governance, Smart Economy, Smart Branding, Smart Living, Smart Society and Smart Environment. However, this concept is too broad and complex, covers many things and involves many parties who will be involved in its implementation, so it is needed mature concepts and frameworks as a reference in implementation. Apart from that, each city has different problem characteristics, so it is necessary to carry out analytical studies to find out the problems in each aspect of a smart city. This research aims to analyze the readiness for smart city implementation in the city of Blora, Central Java Province, Indonesia. This analysis will be carried out on 6 aspects of smart cities which will be divided into 17 variables. The approach taken is a qualitative method where an assessment of readiness to achieve achievement targets is carried out through interviews. From the analysis that has been carried out, it can be said that the readiness achieved by the City of Blora for Smart City implementation has reached 66.7% so it still really needs to be improved.
Portfolio Diversification Opportunities On The Asean 5 Stock Market And Sectoral Stock Indexes On The Indonesian Stock Exchange Rahmat Budi Santoso; Erawati Kartika; Ika Listyawati 
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.59

Abstract

This study aims to examine portfolio diversification opportunities on the stock markets of Indonesia, Singapore, Malaysia, Thailand, and the Philippines, as well as sectoral stock price indices on the Indonesian Stock Exchange. The data used is the closing daily price index for the period January 2021 – October 2023. The analysis method uses principal component analysis. The results show that the first forming component includes the Indonesian stock market and its sectoral stock price index. The second component is filled by the stock markets of Singapore, Malaysia, Thailand, and the Philippines. The third component is the consumer goods cyclical and technology sector, then the fourth component is the consumer goods non-cyclical and healthcare sector. Based on the research results, it shows that there are differences in return variance between the five stock markets on ASEAN 5 and the sectoral stock price index on the Indonesia Stock Exchange. Investors can diversify their portfolios into other countries stock markets that have a low correlation with the domestic stock market. This also helps investors outside Indonesia to look for opportunities to diversify into various stock sectors on the Indonesian stock exchange, even though the opportunities are limited.

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