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SERAT RUPA: JOURNAL OF DESIGN EDITORIAL OFFICE Faculty of Humanities & Creative Industries, Maranatha Christian University Jl. Prof. drg. Surya Sumantri, M.P.H. No. 65, Bandung - 40164, Jawa Barat, Indonesia (Ph.: +62 22-2012186)
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INDONESIA
Serat Rupa: Journal of Design
Published by Universitas Kristen Maranatha
ISSN : -     EISSN : 2477586X     DOI : https://doi.org/10.28932/srjd
Core Subject : Humanities, Education, Art, Social,
Arts Humanities Environmental Science Languange, Linguistic, Communication & Media Social Sciences
Focus and scope of SRJD research areas include visual communication design, interior design & architecture, fashion design, design and culture, which emphasize the value aspect that is essential to the enhancement of human beings. SRJD published an original copy of articles research manuscript that is: 1) written based on research or field study, 2) written based on the design process, and 3) book reviews that are written with the minimum of 20 references. Publication allows expected subjects such as: a. Visual Communication Design (VCD) Visual Creative Advertising | Verbal Creative Advertising | Corporate Identity | Visual Rhetoric | Fashion Graphic | Fashion Industry Marketing | Packaging Design | Book Design | Typography & Lay-Out Design | Creative & Commercial Photography | Game Graphic b. Interior Design & Architecture (ID) Human Dimension & Designed Place | Anthropometrics & Ergonomic Issues | Furniture Design | Product Design | Building Material c. Fashion Design (FD) Fashion Trend & Style | Fashion Materials & Textiles | Accessory & Shoe Design | Jewellery Design | Visual Merchandising in Fashion Industry
Arjuna Subject : Seni dan Humaniora - Seni dan Humaniora (Lain-Lain)
Articles 136 Documents
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RUMAH GADANG : RUANG DAN BUDAYA MAKAN DALAM SIKLUS HIDUP MASYARAKAT MINANGKABAU Vania Dwi Amanda Surya; Gregorius Prasetyo Adhitama
Serat Rupa: Journal of Design Vol 5 No 1 (2021): SRJD - JANUARY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v5i1.2984

Abstract

Padang restaurants with specialty food rendang represent the Minangkabau's eating culture. The effect of modernization and media social in the eating culture has indistinct the origin of Minangkabau's eating culture and leads to the uniformity of design, mostly its space and physical elements in the traditional building. Whereas in the roots, eating activities according to the Minangkabau custom still carried out, such as Makan Bajamba. It is essential to study the origin of Minangkabau space and eating culture before learning design development. The main problem is how the relationship between space and eating culture in the life cycle of Minangkabau society carried out at Rumah Gadang. By using a mix-method, a qualitative approach is a case study at Rumah Gadang Istana Rajo Alam Tuanku Disambah and quantitative approaches using space syntax analysis on the dimensions of connectivity and integrity. Data were from literature studies, interviews, and direct observations on how Rumah Gadang facilitated eating activities. The result shows that Rumah Gadang effectively assisted the eating culture in the life cycle of its people. The space configuration in the process of eating activities is following the roles of women and men based on a matrilineal kinship system. The seat position rules for Minangkabau men from the matrilineal kinship system divided Ruang Lepas into smaller areas, marked by walls, columns, and seprah clothes. All space of eating activities is a social space where interactions took place as a reflection of Minangkabau customs. The space syntax analysis clarifies the relationship between space and eating activities based on the matrilineal kinship system and the social interactions that occur with the space used. For future research, the space syntax analysis is useful as a perspective to learn the relationship between space and culture.
IMPLEMENTASI INTERIOR NARATIF DALAM UPAYA MEMBANGUN NARASI ETNISITAS PADA MUSEUM NEGERI PROVINSI SUMATRA UTARA Minadiah Purba; Gregorius Prasetyo Adhitama
Serat Rupa: Journal of Design Vol 5 No 2 (2021): SRJD - JULY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v5i2.2985

Abstract

Spanning eight ethnic cultures with different histories, the Province of North Sumatra keeps an abundance of historical stories, so it is significant to be able to build the narrative of ethnicity in the museum. The existence of the exhibition space that is still in the concept of a traditional museum makes the narrative in the cultural exhibition space in the museum has not yet developed. Narratives can build communication in creating understanding between humans and collections with story ideas conveyed. So that the narrative spatial approach is considered ideal to build a story. The purpose of this research is to be able to apply the interior of the narrative space through the context, content, scenarios, messages, and experiences of visitors. The method used in this study is a qualitative method summarized by the Design Thinking approach. The research data were obtained from literature studies, interviews, and direct observation of the exhibition room of the State Museum of North Sumatra. The result of this research is to create a maximum narrative in the exhibition space that will not be separated from the determination of Plot and Pace, arranged of Dramatic Arc, and the application of its presentation. The composition of the ethnic plot is divided into several life-to-death phases. Then determine the storyline includes a beginning, a muddle, and an end. And the last is the application of narrative elements, both the concept of content presentation to the setting of narrative media. So, by applying the narrative space approach in the North Sumatra State Museum, the presentation of ethnic narratives is more optimal and creates a different experience by playing with the emotions of visitors in each exhibition scenario.
POLA BANGUNAN LEUIT, SAUNG LISUNG, DAN GOAH MASYARAKAT SUNDA KASEPUHAN CIPTAGELAR DALAM PENGELOLAAN PANGAN Afina Nisa Aulia; Gregorius Prasetyo Adhitama
Serat Rupa: Journal of Design Vol 5 No 1 (2021): SRJD - JANUARY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v5i1.2986

Abstract

As a farming community who still applies ancestral rules, the Sundanese Kasepuhan Ciptagelar people have their own rules regarding food processing, starting from storing rice in the leuit (barn), pounding rice in saung lisung, to cooking rice in goah (cooking area). This community also never lacks food, even has sufficient food supplies for the next few years, which is why the main objective of this research is to see the relationship between the use of leuit, saung lisung, and goah with the success of the Kasepuhan Ciptagelar community in managing food, especially in terms of building layout. Based on these objectives, this research is included in ethnographic research with qualitative research methods. The data in this study were obtained from the results of site-plan observations of the Sundanese Kasepuhan Ciptagelar traditional village, the distance between buildings, and the total number of buildings. The data then analyzed using Edward Relph's theory of space and distance, which states that the distance of each building represents its own identity and meaning which is based on human understanding of space or the distance from the inhabited environment. The analysis of the position and distance of the building was then linked to the success of the food management of the Kasepuhan Ciptagelar community using the interpretive analysis method. The results of the study found that the entire Kasepuhan Ciptagelar village is a large area so that it is divided into several building clusters which are quite far apart from each other. Even so, because the three objects of this research are an integrated unit that cannot be separated, then they will always exist in each of the smallest and most isolated clusters. Thus, each cluster has at least one leuit complex where rice is stored, one saung lisung for pounding rice, and each house has a goah for cooking rice. The existence of these three types of buildings makes each cluster sovereign in terms of food where they each have facilities to store rice, pound rice, and cook rice.
TINJAUAN KARAKTER SHELTER SEMENTARA SEBAGAI UPAYA MITIGASI BENCANA BAGI KORBAN BENCANA ALAM Nadhifia Iryadini R.A; Gregorius Prasetyo Adhitama
Serat Rupa: Journal of Design Vol 5 No 2 (2021): SRJD - JULY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v5i2.3014

Abstract

Indonesia is a country with high potential against the threat of natural disasters. Badan Nasional Penanggulangan Bencana (BNPB) noted that the number of natural disasters occurring during 2018-2019 has increased. Many lost their homes, property, and public facilities. It has a direct impact on the psychological condition of the victim, therefore temporary shelters are urgently needed by the victims after the disaster. Shelter has an important role to play in reducing the risk of death and vulnerability and strengthening community resilience. Temporary shelter is intended as one of the recovery efforts that bridges the transition period between the emergency response phase and the reconstruction period completed. The provision of temporary shelter is expected to alleviate the suffering of disaster victims and protect victims from future disasters, but the needs and rights of many victims are not fulfilled. This research aims to explain and produce findings related to the character of temporary shelters for victims of natural disasters in meeting the needs of their residents. In this research the authors used descriptive qualitative methods. Data collection is done by observation techniques, interviews and through secondary data. The process of data analysis method is done by comparing each aspect studied and looking at the pattern of relationship then linking the findings with disaster mitigation efforts. Analysis of the structure of space relationships is done by the Space Syntax analysis method. The results of this research produced a variety of temporary shelter characters, among others are aspects of type and shape, the results found that there are 2 organizations of shapes applied to temporary shelters, namely linear shapes and classified shapes, shelter sizes meet the capacity needs for one family (4-5 people), then the space programs applied are private spaces and public spaces , while in the accessibility aspect, there are 3 types of space configurations that result in that space A (public space) has easy access to, building materials used are natural materials and building materials, as well as in construction systems using earthquake-resistant building systems and knockdown systems so that they can be dismantled because of their temporary nature.
PERGESERAN FUNGSI DAN TERITORIALITAS PADA RUANG RUMAH ADAT CIKONDANG Annisaa Kurnia W.; Imam Santosa
Serat Rupa: Journal of Design Vol 5 No 2 (2021): SRJD - JULY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v5i2.3079

Abstract

The use of the functions of spaces in Cikondang Traditional House has changed since 1980 by the government as a cultural heritage. This place was established as a cultural heritage since indigenous peoples and traditional leaders tried to open themselves up to the outside. Cikondang Traditional House was original house for the family of the traditional leader and now become a cultural heritage to remain the legacy as a symbolic physical legacy for the existence of the traditional village. As time goes by, the activities have a change in function, such as deliberation activities for local people, the tourists and traditional rituals. All of these activities are routinely carried out in Cikondang Traditional Village. The Traditional house as a function for conducting customary deliberation, tourist visits, and ritual celebrations was carried out as a form of respect for ancestors and outsiders who always visit this place. All of the activities that take place in traditional house spaces has become a form of change in interaction between users and territories, thus this research aims to determine the shift in past and present, to determine changes in spatial territory ang the factors become territoriality. This research is a descriptive analysis using a phenomenological approach which can be seen a fact that occurs in a shift in function, a change in the territorial zone and the factors that make up the territoriality itself. This research analyzed using four steps that commonly used in phenomenology. The territory theory by Hall and Altman used in the analysis of territorial change which begins with a function shift, while the theory forward by Brower also used as a theory that strengthens territoriality in spaces. The result showed that not only the function shift, social cohesiveness, interaction between the users and defensive mechanisms that make the space territories in a traditional house change, but there are protocols or customary rules that must be obeyed as a respect sign and traditional rituals
IMPLEMENTASI PERANCANGAN IDENTITAS VISUAL DALAM KONSER TALUN DI MUSEUM KOTA BANDUNG Grace Carolline Sahertian
Serat Rupa: Journal of Design Vol 5 No 1 (2021): SRJD - JANUARY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v5i1.3092

Abstract

The development of technology in this digital era affects various aspects of people's lives, including aspects of art and culture. Music, which is an element in art and culture, is also required to remain relevant to actual conditions. The emergence of video streaming platforms such as YouTube has an effect on decreasing public interest in enjoying live music performances. Therefore, music performances require a visual identity or visual branding as packaging that can build the image and attractiveness of the event. Konser Talun is a music show that is packed with creative concepts. The visual identity of Konser Talun was designed by adapting the elements found at the venue, namely Museum Kota Bandung. In addition, the visual elements are also adapted from the characteristics of the echo sound. Konser Talun’s visual identity design in the form of logos, colors, font selection and design elements, which are then applied to promotional media, visual backgrounds, lighting, installation and merchandise. The research method used is descriptive qualitative method with observation and interview instruments. In the end, this paper is expected to provide an overview of a comprehensive and holistic design process in designing the visual identity of a musical performance, which not only provides an audio-visual experience, but can also generate imagination and bind the audience's emotions, through interaction with all elements contained in Konser Talun.
PENGARUH LINGKUNGAN VISUAL RUANGAN KULIAH PADA MOOD MAHASISWA UNTUK MULAI BELAJAR Leonardo Leonardo
Serat Rupa: Journal of Design Vol 6 No 1 (2022): SRJD - JANUARY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v6i1.3190

Abstract

Mood is psychological response to many emosional triggers derived from our visual surroundings which mostly perceived from previous visual experiences. Learning atmosphere in college classrooms need to be brought to attention for their potentials to lead students mood when entering classrooms and affect learning process during class hours. This article aims to describe the composition of visual environment elements in classroom. Students mood are recorded, their assessment on attended classrooms are explained, as well as on ARCS to show their learning motives. Outputs confirm that mood is positively affected by lighting and window with exterior view. Thus mood can be made indicator to lighting condition in classrooms as to physical learning atmospheres.
PEMANFAATAN SERAT LIMBAH SERAI DAPUR (CYMBOPOGON CITRATUS) SEBAGAI KERTAS SENI Yusmini Murdiyah; Aprina Murwanti; Ataswarin Oetopo
Serat Rupa: Journal of Design Vol 6 No 1 (2022): SRJD - JANUARY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v6i1.3371

Abstract

Lemongrass plant (Cymbopogon citratus) is a spice plant that is commonly used and easily found in Indonesia. Besides being used in cooking and herbal drinks, lemongrass is also extracted into essential oil. At the household level, utilization of kitchen lemongrass can produce organic household waste. This is because not all parts of lemongrass can be used, such as the leaves and outer shell of the stem (Schmidt, 2020). Lemongrass is a plant in the Poaceae or grass family which has strong fiber characteristics and has high cellulose content (T. Cope, A. Gray, 2009). This knowledge ignites research ideas to utilize and process kitchen lemongrass plants, especially those in the form of waste into useful products. This idea is also in line with the movement launched by the Ministry of Industry of the Republic of Indonesia through its official online website, namely the Bangga Buatan Indonesia (BBI) (National Movement of Proud to be Made in Indonesia). The movement also seeks to develop and utilize local materials, one of which is natural fiber, as raw material for industry in Indonesia. The practice-based experimental-led method, a practice-based research led by experimentation (Sullivan 2005, 2006) was used in this study, then the result of experiments were analyzed using the parameters of folding and tear resistance.
GAYA HIDUP INSTAGRAM DAN MINUM KOPI : KAJIAN REPRESENTASI DIRI, KONSUMERISME DAN HIBRIDITAS Dhyani Widiyanti Hendranto
Serat Rupa: Journal of Design Vol 6 No 1 (2022): SRJD - JANUARY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v6i1.3673

Abstract

The “Instagram lifestyle” is a lifestyle that represents eagerness to document a person’s daily life and then having it displayed on Instagram so that it can be known by the public at large. Popular content that is frequently displayed are moments of coffee drinking. Such coffee drinking moments which are displayed on Instagram are interesting subjects to be studied due to their connection to representations of a particular self-identity associated with a culture of consumerism. By using visual analysis in conjunction with literature research - especially those related to self-identity, consumerism, and post-colonialism culture - the study aims to see the relationship between coffee drinking activities, visual appearances on Instagram and their associated broader meanings. The results of the study show that there are attempts to form self-identities that are expressed in the virtual space through display of images accompanied by text and other supporting information (geographical tagging, captions, hashtags, etc.). Consumerism culture is also evident in the relationship between "free time" and the act of "buying". Expressions of enjoying free time can be observed in poses and gestures such as holding cigarettes, laughing, and relaxing. While the culture of consumerism can be noted from how the coffee drinkers or content creators are marketing a particular product. Finally, hybridity befalls, the "colonizers" renders colonialism more "friendly" through local and cultural images. Meanwhile for the “colonized”, the documentation of “coffee drinking” on Instagram will make both the activity and the coffee itself widely known not only nationally but also in internationally.
ADAPTASI WARNA BURUNG JULANG SULAWESI PADA BUSANA PESTA SIANG DENGAN HIASAN ANYAMAN DAN MERONCE Chane Florentia Aileen; Cucu Ruhidawati
Serat Rupa: Journal of Design Vol 6 No 1 (2022): SRJD - JANUARY
Publisher : Faculty of Humanities and Creative Industries, Maranatha Christian University (formerly Faculty of Fine Arts and Design)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28932/srjd.v6i1.3725

Abstract

The Knobbed Hornbill is one of Indonesian endemic animal who lives in Sulawesi Island. This bird only exist in one island, indirectly effected to very few population of Knobbed Hornbill and vulnerable to extinction. By that condition, Knobbed Hornbill must be preserved and introduced it to Indonesian society. The qualitative method applied in this research is Knobbed Hornbill literature study, visual analysis, and experiment to make strings of beads also modified the base shape of braiding. The result of this research will be applied to semi formal women daytime party dress. This outfit will visualized the color, shape, and habits of Knobbed Hornbill. Braiding and string of beads will be used as intermediary media to explain the point of the product. The aims of this research is to spread awareness of Indonesia endemic animal which is Knobbed Hornbill, and prevent this bird to extinct .

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