cover
Contact Name
Muhamad Farhan
Contact Email
aan.himura@gmail.com
Phone
+6285715942018
Journal Mail Official
kijms@unkris.ac.id
Editorial Address
Gedung Fakultas Ekonomi Universitas Krisnadwipayana Jalan Kampus Unkris Jatiwaringin Jakarta Timur
Location
Kota bekasi,
Jawa barat
INDONESIA
Krisnadwipayana International Journal of Management Studies
ISSN : 27760413     EISSN : 27755029     DOI : https://doi.org/10.35137/kijms.v1i1.356
The objective of this scholarly journal is to publish empirical research, theory, and concepts developed in management studies. The Comprehensive research methods including quantitative, qualitative, and mixed method research in accordance to enrich the scientific articles are welcome. The scope of article published addressing management issues from multidiscipline point of view of research that reflect the diversity of the management studies. Review articles are published biannually in February and August. The blind reviewed paper processed from expert chosen by journal editors, with aim in improving the quality content for the journal. Focus and scope of this journal on Service management, Organizational Behaviour Studies, Research Methods and Modelling in Management Studies, Business Strategy, Human Resource Management, Financial Management, Marketing Management, Operation Management, Business Law, Economics, Econometrics, Industrial Economics and Public Economics, Accounting and Entrepreneurship.
Articles 62 Documents
The Influence of Social Media Marketing and Service Quality on Customer Satisfaction Mediated by Price at PT Master Tritunggal Pratama Al Birra, Galuh; Razak, Ismail; Samosir, Partogi Soloan
Krisnadwipayana International Journal of Management Studies Vol 5 No 2 (2025): Krisnadwipayana International Journal of Management Studies
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/kijms.v5i2.967

Abstract

This study aims to: determine and analyze the influence of pemasaran sosial media on customer satisfaction at PT Master Tritunggal Pratama, determine and analyze the influence of service quality on customer satisfaction at PT Master Tritunggal Pratama, determine and analyze the influence of pemasaran sosial media on price at PT Master Tritunggal Pratama, determine and analyze the influence of pemasaran sosial media on price at PT Master Tritunggal Pratama, determine and analyze the influence of price on customer satisfaction at PT Master Tritunggal Pratama, determine and analyze the indirect influence of pemasaran sosial media on customer satisfaction through price at PT Master Tritunggal Pratama, determine and analyze the indirect influence of service quality on customer satisfaction through price at PT Master Tritunggal Pratama. The study was conducted at PT Master Tritunggal Pratama with a research sample of 65 respondents. The sampling technique used in this study was a saturated sampling technique. The data analysis method used descriptive analysis and path analysis. The results of the study show that: there is an influence of pemasaran sosial media on customer satisfaction at PT Master Tritunggal Pratama, there is an influence of service quality on customer satisfaction at PT Master Tritunggal Pratama, there is an influence of pemasaran sosial media on prices at PT Master Tritunggal Pratama, ) there is an influence of pemasaran sosial media on prices at PT Master Tritunggal Pratama, there is an influence of prices on customer satisfaction at PT Master Tritunggal Pratama, there is an indirect influence of pemasaran sosial media on customer satisfaction through prices at PT Master Tritunggal Pratama, there is an indirect influence of service quality on customer satisfaction through prices at PT Master Tritunggal Pratama.
Periodization Analysis of Bankruptcy Prediction at PT Matahari Department Store Tbk for the 2019–2024 Period Indriyani, Siwi Nur; Irawati
Krisnadwipayana International Journal of Management Studies Vol 5 No 2 (2025): Krisnadwipayana International Journal of Management Studies
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/kijms.v5i2.1001

Abstract

This study aims to determine and analyze bankruptcy predictions at PT. Matahari Department Store Tbk for the period of 2019-2024. This type of research is included in the quantitative descriptive research category. The research data source is the company's annual financial report data for the period of 2019 - 2024 which has been audited and can be accessed through the PT. Matahari Department Store Tbk. website: https://www.matahari.com/. The sampling technique used is purposive sampling. The analysis technique used in this study is the Altman Z-Score model using the ratio (Net Working Capital to Total Assets, Earnings Before Tax to Total Assets, Retained Earnings to Total Assets, Sales to Total Assets, and Total Equity to Total Assets) and the Grover model using the ratio (Working Capital to Total Assets and Earning Before Interest and Tax to Total Assets). The results of the analysis show that the model can adapt to the environment and economic conditions in Indonesia as an early warning system to mitigate the risk of bankruptcy in the future, so that management can immediately take preventive measures