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Dedi Purwanto Indra Kusuma
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INDONESIA
Jurnal Ekonomi, Manajemen, dan Bisnis
Published by Lembaga Penelitian dan Pendidikan (LPP) Kalibra
ISSN : -     EISSN : 30317150     DOI : https://doi.org/10.70716/emis
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ekonomi, Manajemen dan Bisnis is a double-blind peer-reviewed journal published by Lembaga Penelitian dan Pendidikan (LPP) Kalibra. It provides a platform for scholars, researchers, and practitioners to discuss issues in economics, management, and business. The journal publishes original research, literature reviews, and systematic literature reviews, aiming to contribute to the advancement of knowledge and practice in these fields.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 164 Documents
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Strategi Pengembangan Padi Organik Berkelanjutan dalam Mewujudkan Ketahanan Pangan Kabupaten Ogan Komering Ulu Timur Sumarlin Sumarlin; Munajat Munajat; Yetty Oktarina
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.692

Abstract

Sustainable organic rice farming is essential for strengthening food security, improving farmers’ economic welfare, and preserving environmental sustainability. This study aims to examine the internal and external factors affecting the development of sustainable organic rice farming and to formulate appropriate development strategies in East Ogan Komering Ulu Regency. A survey method was employed involving 70 respondents selected based on their knowledge and participation in organic rice farming development. Data were analyzed using SWOT analysis by identifying, weighting, and rating internal and external strategic factors. The findings indicate that key strengths include extensive agricultural land, favorable soil conditions, farmers’ experience, local government support, and sufficient agricultural labor. Major weaknesses consist of limited farmer knowledge, high organic certification costs, inadequate marketing, relatively low productivity during the initial implementation period, and limited adoption of modern technology. Opportunities include rising demand for organic rice, increasing consumer awareness of healthy food, government support programs, potential access to modern and export markets, and advances in environmentally friendly agricultural technologies. Threats include pest attacks, climate change, competition from conventional rice, relatively high organic rice prices, agricultural land conversion, and unstable rice prices. SWOT analysis places organic rice development in Quadrant I, indicating an aggressive growth strategy. Therefore, development should prioritize increasing production, strengthening farmer capacity and institutions, expanding market access, adopting environmentally friendly technologies, and enhancing government support to achieve sustainable food security in East Ogan Komering Ulu Regency.
The Effect of Product Attributes, Brand Trust, Customer Satisfaction, LifestyIe, Purchase Behavior, Mediated Purchase lntention, For SaIad Moi in Yogyakarta Uliyana Indah; Ida Bagus Nyoman Udayana; Bernadetta Diansepti Maharani
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.699

Abstract

This investigation examines the escalating competitive landscape within the healthy food sector, specifically encompassing Salad Moi products in Yogyakarta. It underscores the imperative to comprehend the determinants infIuencing consumer purchasing behavior. The central aim of this investigation is to empirically determine the infIuence exerted by product attributes, brand trust, consumer satisfaction, and lifestyle upon purchasing behavior, with purchase intention serving as the operationalized and quantifiable indicator. A quantitative methodology was adopted for this study, utilizing a survey method wherein questionnaires were disseminated to 130 participants who had previously acquired Salad Moi products. ⁠The analytical procedure employed multiple linear regression, which was performed using IBM SPSS 26 software. The findings of this study indicate a positive and statistically significant influence of product attributes, brand trust, and customer satisfaction on purchase intention. Conversely, no statistically significant influence of lifestyle on purchase intention was found. Additionally, both lifestyle and purchase intention were found to have positive and significant influences on actual purchasing behavior. Mediation analysis using the Sobel test showed that purchase intention acts as a mediator for the effects of product attributes, brand trust, and customer satisfaction on purchasing behavior; however, it was determined that purchase intention does not mediate the effect of lifestyle. Overall, the purchasing behavior of Salad Moi customers is primarily influenced by product attributes, brand trust, customer satisfaction, and purchase intention.
Analysis of Factors Influencing Consumer Decisions in Choosing Aesthetic Clinics in West Surabaya Fenska Seipalla; Sri Rochani Mulyani; Taufan Nugroho
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.749

Abstract

This study aims to analyze in-depth the effect of product, service, physical environment, and marketing on consumer decisions. The subjects of this research were 208 respondents in the West Surabaya area. The data analysis methods used were multiple linear regression analysis, coefficient of determination, and hypothesis testing. The descriptive analysis results indicate that respondents' perceptions of product, service, physical environment, and marketing on consumer decisions fall into the good to excellent category, although some issues or weaknesses that require improvement were still found in each variable. Furthermore, the multiple linear regression equation model demonstrates a positive and unidirectional functional relationship between the independent variables (X) and the dependent variable (Y), meaning that any change in the independent variables directly affects the dependent variable. This is consistent with the coefficient of determination results, which indicate a substantial influence. Both partial and simultaneous hypothesis testing show a positive and significant effect of product, service, physical environment, and marketing on consumer decisions. Therefore, to improve consumer decisions, primary attention must be given to the product, service, physical environment, and marketing variables.
Building a Theoretical Model of Sustainable Marketing Strategies for MSMEs in West Muna, Indonesia: A Grounded Theory Study Akbar Saleh Sope; Lucky Adhitya; Nur Alvi Sahari; Jamrud Jamrud
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.843

Abstract

This study develops a holistic theoretical model of sustainable marketing strategy for Micro, Small, and Medium Enterprises (MSMEs) in archipelagic and remote regions, using West Muna Regency, Southeast Sulawesi, Indonesia, as its setting. A qualitative Grounded Theory Approach (GTA) was applied through in-depth interviews, participant observation, and document analysis with 42 informants across six stakeholder groups: MSME operators, local government, academics, business facilitators, consumers, and digital media managers. Data were analyzed through open, axial, and selective coding in NVivo. Four causal conditions were found to shape the core phenomenon of “MSME sustainable marketing strategy” marketing digitalization, green innovation, local cultural capital, and multi-stakeholder collaboration (the Hexa Helix model) with “MSME adaptive and innovation capabilities” emerging as the core category bridging them. From these findings, the study proposes five theoretical propositions underlying a “Resilient Digital-Green Marketing” model, showing that the four antecedent constructs affect marketing performance only through business owners’ adaptive capabilities. Marketing digitalization in West Muna remains minimally functional, dominated by WhatsApp and Facebook; green practices remain implicit and uncommunicated as marketing value; and local cultural capital, together with social relationships, plays a key role in building customer trust amid limited digital infrastructure. Theoretically, the study enriches the literature on dynamic managerial capabilities and the marketing mix from the perspective of micro MSMEs in rural-archipelagic regions; practically, it offers a basis for designing more contextual, phased MSME support policies and sustainability programs.
Proactivity and Adaptive Response in Production Planning: An Illustrative Case Study of Workforce Agility in the PPIC Department Annatasya Astrid; Ririn Eko Sulistyowati; Yoga Wibisono
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.545

Abstract

PT XYZ, a plastic packaging manufacturer in Indonesia, is highly exposed to seasonal spikes and supply chain disruptions caused by geopolitical factors. As a manufacturing organization, it increasingly operates in a dynamic environment characterized by fluctuations in demand and tight operational constraints. Employee adaptability is a key factor in successfully addressing these challenges, supported by technological systems such as ERP and MRP as enabling tools. This study examines how workforce agility—specifically through the dimensions of proactivity, adaptability, and flexibility—supports on-time order fulfillment amid fluctuating demand conditions. Using a qualitative case study approach, this research investigates the operational dynamics of the Production Planning and Inventory Control (PPIC) department and the Production department. The findings indicate that workforce agility at PT XYZ manifests as a balanced interaction between formal structures and informal mechanisms. To cope with fluctuating demand changes, employees demonstrate proactive cognitive sensing by leveraging historical data trends to predict and prepare for seasonal demand shifts before formal market orders are finalized. Additionally, the organization mitigates the rigidity of the formal ERP system and scheduling workflows by utilizing informal communication channels, such as WhatsApp groups, which significantly accelerates information velocity. This study contributes to the literature on operations management and human resources by empirically demonstrating that workforce agility is not merely an innate individual trait, but rather a socio-structural capability supported by proactive data literacy, two-way communication networks, and experience-driven relational values.
The Influence of Technology Adaptation on Employee Performance in the Public Sector: The Mediating Role of Digital Creativity and the Moderating Role of Emotional Engagement Sigit Santoso; Fitri Wulandari
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.612

Abstract

Digital transformation in the public sector requires employees to adapt to technology in carrying out tasks, administrative processes, and public service delivery. Although digital technologies have been widely implemented, improvements in employee performance do not occur automatically, as their effectiveness depends on employees’ ability to transform technology into more creative and value-added work practices. This study aims to examine the effect of technology adaptation on employee performance in the public sector by positioning digital creativity as a mediating variable and emotional engagement as a moderating variable. The study employs a quantitative approach with an explanatory research design. Data were collected through questionnaires distributed to public sector employees who utilize digital technologies, with respondents selected purposively based on their experience in using technological systems. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to examine the relationships among technology adaptation, digital creativity, emotional engagement, and employee performance. The findings are expected to provide insights into the role of technology adaptation in enhancing employee performance through digital creativity, with emotional engagement serving as a contextual factor. Furthermore, the study is expected to contribute both theoretically and practically to the advancement of digital transformation initiatives and the improvement of employee performance in public service organizations.
The Effect of Governance Mechanisms and Environmental Disclosure on Financial Performance with Firm Size Moderation Adhevia Perdana Putri; St. Dwiarso Utomo; Imang Dapit Pamungkas; Enny Susilowati Mardjono
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.645

Abstract

This study investigates how managerial ownership, independent commissioners, board meeting frequency, board diversity, and environmental disclosure influence financial performance, with firm size acting as a moderating variable. The research is driven by discrepancies in previous studies on corporate governance and financial outcomes. The population includes state-owned banks listed on the Indonesia Stock Exchange (IDX) from 2019 to 2024. Using purposive sampling, 30 observations from 5 banks were analyzed. Moderated Regression Analysis (MRA) was used to test the hypotheses. The findings indicate that managerial ownership and board meeting frequency have significant negative effects on financial performance, whereas independent commissioners, board diversity, and environmental disclosure have no significant effects. Only the relationship between board meeting frequency and financial performance is moderated by firm size, which weakens its negative effect. These results contribute to agency and contingency theories by showing that governance mechanisms do not always positively influence performance, and firm size has a limited moderating effect in state-owned banks.
Menguji Pengaruh Diversity Management dan Equity Practices terhadap Organizational Trust: Peran Mediasi Inclusive Organizational Culture Malahayati Malahayati; Wahyuning Darwati
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.678

Abstract

This study aims to examine the effects of diversity management and equity practices on organizational trust, with inclusive organizational culture serving as a mediating variable in public sector organizations. The study is grounded in Social Exchange Theory (SET), which posits that the relationship between employees and organizations is built through mutually beneficial social exchange processes. A quantitative approach with an explanatory research design was employed, involving Civil Servants (Aparatur Sipil Negara/ASN) working in central and local government institutions in Indonesia. Data were collected through a structured questionnaire and analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with SmartPLS 7. The findings reveal that diversity management has a positive and significant effect on both inclusive organizational culture and organizational trust. Equity practices also have a positive and significant effect on inclusive organizational culture but do not significantly influence organizational trust. Furthermore, inclusive organizational culture has a positive and significant effect on organizational trust. The mediation analysis indicates that inclusive organizational culture significantly mediates the relationship between diversity management and organizational trust, but does not mediate the relationship between equity practices and organizational trust. This study contributes theoretically by developing an integrative model of Diversity, Equity, and Inclusion (DEI) and organizational trust in Indonesian public sector organizations based on Social Exchange Theory. Practically, the findings highlight the importance of strengthening diversity management practices and fostering an inclusive organizational culture to enhance employees' trust in the organization
Corporate Social Responsibility Moderates Green Accounting and Technological Innovation on Firm Value Bagas Arya Agustyo; Iin Rosini; Ani Kusumaningsih; Muhammad Ikhsan Febriyanto
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.695

Abstract

Firm value serves as an important measure of how investors assess a company’s performance and future prospects. As the business environment continues to evolve, environmental practices, technological innovation, and corporate social responsibility (CSR) have become increasingly important factors shaping these assessments. This study examines the effects of Green Accounting and Technological Innovation on Firm Value and investigates the moderating role of CSR among industrial and consumer non-cyclical companies listed on the Indonesia Stock Exchange during 2020–2024. A quantitative associative research design was employed using secondary data collected from annual reports, sustainability reports, PROPER reports, the Indonesia Stock Exchange, and official company websites. Using purposive sampling, the study obtained a sample of 37 companies, representing 185 observations. The data were analyzed through panel data regression and Moderated Regression Analysis (MRA) using EViews 13. The findings show that Green Accounting has a negative effect on Firm Value, whereas Technological Innovation does not significantly affect Firm Value. CSR significantly moderates the relationship between Green Accounting and Firm Value by weakening the relationship, but does not significantly moderate the relationship between Technological Innovation and Firm Value. These results indicate that environmental practices, technological innovation, and CSR need to be managed and communicated in ways that clearly demonstrate their economic value and broader benefits to stakeholders.
Factors Influencing Taxpayer Compliance in the Digital Tax Era Umatun Markhumah; Doddy Setiawan; Bandi Bandi; Eko Arief Sudaryono; Lulus Kurniasih; Agung Nur Probohudono; Wahyu Widarjo
Jurnal Ekonomi, Manajemen, dan Bisnis Vol. 4 No. 3 (2026): Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Kalibra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/emis.v4i3.708

Abstract

This study aims to explore the effects of behavioral, institutional, and technological factors on taxpayer compliance behavior within a digital tax environment. The research employs a cross-sectional survey design, and data were analyzed using PLS-SEM on a sample of taxpayers in Central Java, Indonesia. The findings reveal that tax morale, tax digitization, tax sanctions, and tax incentives each have a significant positive impact on taxpayer compliance. Among these, tax morale emerges as the strongest predictor, highlighting that intrinsic motivation and perceived fairness are fundamental to compliance even in technologically advanced systems. Tax digitization facilitates compliance by reducing administrative complexity, while sanctions serve as a credible deterrent. Conversely, financial reporting literacy demonstrates a weaker direct effect, suggesting that technical accounting competence alone is insufficient to drive compliance without a supportive behavioral and institutional context. The study contributes to the tax compliance literature by integrating behavioral, institutional, and digital determinants into a single empirical framework, thereby extending the application of the Theory of Planned Behavior to contemporary digital taxation. The findings offer practical implications for developing holistic tax administration strategies that combine trust-building, robust digital infrastructure, clear enforcement, and transparent incentives.

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