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Maneggio
Published by PT Anagata Sembagi Education
ISSN : -     EISSN : 30327652     DOI : https://doi.org/10.62872/2j94fd85
Core Subject : Science,
Decision Sciences, Operations Research & Management
The journal publishes original articles on current issues and trends occurring internationally in financial management, marketing management, human-resource management, behavior organizational, good governance, strategic management, business ethics, entrepreneurship, management accounting, manajemen produksi
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 188 Documents
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Management Strategies to Improve Organizational Performance in the Digital Age Istri Utami
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/sqz0j265

Abstract

This study aims to examine management strategies to improve organizational performance in the digital era by emphasizing the integration of technology into managerial processes. The method used is descriptive qualitative research through in-depth interviews, observation, and documentation with informants consisting of leaders, heads of IT divisions, staff, and HR departments. The results of the study indicate that digital-based management strategies include planning using data analytics, organizing through an adaptive organizational structure, digital leadership that encourages technological literacy, and control based on a digital monitoring system. The main supporting factors for the success of this strategy are leadership support, an innovative organizational culture, and adequate technological infrastructure, while inhibiting factors include limited digital literacy, resistance to change, and budget constraints. This study concludes that digital management strategies not only improve work efficiency and effectiveness but also strengthen organizational competitiveness in the digital era.
The Influence of Competencies and Work Motivation on Instructor Performance and Its Implications on the Quality of Graduates (Survey on Flight Operation Officer (FOO)) Asep Gunawan Slamet; Yudi Wahyudin Suwandi
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/88vcf307

Abstract

This study aims to analyze the influence of instructor competence and work motivation on instructor performance and its implications on the quality of graduates with a case study on Flight Operation Officer (FOO). The method used is quantitative with a survey approach. A total of 83 respondents who were FOO instructors were used as research samples. The data analysis technique uses path analysis to test the direct and indirect relationships between variables. The results of the study show that the competence of instructors has the greatest influence on instructor performance, both directly and indirectly through work motivation. Work motivation has also been shown to have a significant effect on improving instructor performance. Simultaneously, competence and motivation contribute significantly to instructor performance, and instructor performance has been shown to have strong implications for the quality of graduates. This finding confirms that improving the competence and motivation of instructors is a strategic factor in ensuring the quality of graduates in the field of aviation operations.
The Influence of Product Quality, Information Quality, and Consumer Trust on Boiler Machine Purchase Decisions (Case Study of CV. Jaya Makmur Sentosa, Tangerang City) Laudya Putri Suwandi; Anna Sofia Atichasari; Sutarjo Sutarjo
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/merbcg26

Abstract

This study aims to analyze how product quality, information quality, and consumer trust influence boiler machine purchasing decisions. This study is a quantitative study using statistical data. The research population is consumers who have purchased boiler machines at CV. Jaya Makmur Sentosa. The study used a saturated sampling technique so that 60 respondents were obtained as a research sample. The data collection technique is primary data through a Likert scale questionnaire 1-5 distributed to respondents. While secondary data is in the form of previous literature studies. The data analysis technique in the study uses Smart-Pls in the form of the Partial Least Squares (PLS) Method. The results of the study show that Information Quality has a positive and significant effect on Purchasing Decisions. These results indicate that the strategy of developing the quality of information contained in the product, in this case the boiler machine as the object of research, makes a real contribution to increasing purchasing decisions. Meanwhile, the results of the study show that Product Quality and Consumer Trust have no positive and insignificant effect on Purchasing Decisions. This means that some consumers consider other factors, such as price, product quantity, customer satisfaction, and so on, when making a transaction.
The Impact of Social Mdia and Economic News on Stock Prices : A Behavioral Finance Perspective in the Society of West Sulawesi Province Srifatmawati Ahmad; Wahyu Surya Putra
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/9khnn548

Abstract

This study aims to analyze the effect of social media and economic news on stock prices from a behavioral finance perspective in West Sulawesi Province. A quantitative approach with a cross-sectional design was employed. Data were collected through questionnaires from 100 purposively selected respondents and analyzed using multiple linear regression. The results indicate that, partially, social media has no significant effect on stock prices (sig. 0.336 > 0.05), while economic news shows a significant effect (sig. 0.001 < 0.05). Simultaneous testing reveals that social media and economic news jointly have a significant impact on stock prices, with F value 96.443 > F table 2.70. The correlation coefficient (R = 0.816) indicates a strong relationship, while R² = 0.665 shows that 66.5% of stock price variation is explained by these two variables. These findings highlight that, from a behavioral finance perspective, stock price movements are influenced not only by fundamentals but also by investor sentiment, emotions, and cognitive biases shaped through social media and economic news.
Determination of Online Training in Increasing Productivity for Sustainable SMEs in Southwest Papua Province Winarsih Winarsih; Darmawati Syam; Christoffel M.O. Mintardjo; Genita Gracia Lumintang
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/7h32yw06

Abstract

This study aims to analyze the determinants of online training in increasing productivity and its impact on the sustainability of Small and Medium Enterprises (SMEs) in Southwest Papua Province. The focus of the study is directed at the direct effect of online training on SME sustainability and the indirect effect through productivity as an intervening variable. The research method uses a quantitative approach with an explanatory design. The study population is SMEs in Southwest Papua Province, who have participated in online training. The research sample was determined by purposive sampling, totaling 100 respondents. The research instrument was a questionnaire with a Likert scale that was tested for validity and reliability. Data analysis was conducted using Structural Equation Modeling (SEM-PLS) to examine the relationship between variables and the mediating role of productivity. The results show that online training has a significant positive effect on SME sustainability. Online training also has a significant effect on increasing productivity, and productivity has been shown to have a positive effect on SME sustainability. In addition, productivity plays a role as a partial mediating variable in the relationship between online training and SME sustainability. These findings confirm that online training will be more effective if the learning outcomes are implemented in increasing productivity, thereby strengthening the sustainability of SMEs in areas with limited infrastructure such as Sorong City.                 
Smart Logistics 5.0: Integrated Transportation Innovation for Global Supply Chain Efficiency Kasrim
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/22prmm50

Abstract

Smart Logistics 5.0 represents the latest evolution in supply chain management, integrating digital technologies (IoT, edge computing, AI, blockchain, big data) and physical automation (robotics, autonomous vehicles, drones) with human-centered principles, sustainability, and resilience. This systematic literature review examines publications from 2020–2025 to understand how multimodal integrated transport innovations improve efficiency, transparency, and resilience in global supply chains. The review methodology involved searches in major databases (Scopus, Web of Science, Google Scholar) using keywords related to Industry 5.0, Smart Logistics, integrated transport, IoT, blockchain, and autonomous logistics; records were then screened against clear inclusion criteria and analyzed thematically. Findings indicate that IoT combined with edge computing enhances operational visibility and real-time orchestration; AI and big data analytics improve forecasting accuracy and route optimization; and blockchain supports traceability and administrative automation via smart contracts. Furthermore, multimodal transport integration (sea, land, air, rail) enabled by digital platforms has been shown to lower door-to-door costs, accelerate deliveries, and bolster network adaptability to disruptions. Major barriers include fragmented data standards, high upfront investment needs, regulatory issues (notably for autonomous vehicles and drones), and workforce skills gaps. Distinct from earlier reviews, this study emphasizes the role of multimodal transport innovation within the Smart Logistics 5.0 framework as a key driver of a more efficient, resilient, and sustainable global supply chain.
The Effect of Gamification Strategy on Students Motivation and Achievement in Algebra Learning Wulandari
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/7za0ph93

Abstract

The rapid expansion of remote and hybrid work has urged organizations to adopt new approaches to managing employee performance and motivation. This study aims to examine the role of gamification in remote performance management and its relevance to Generation Alpha as the future workforce. A narrative literature review was conducted by analyzing academic publications and gray literature published between 2020 and 2025. The findings reveal that the implementation of gamification elements such as points, digital rewards, and instant feedback can enhance intrinsic motivation, collaboration, and employee engagement. Its effectiveness largely depends on human-centered design, technological readiness, and adaptive leadership. For Generation Alpha, who have grown up in an interactive and technology-driven environment, gamification represents a highly relevant approach to building meaningful and engaging work experiences. The novelty of this study lies in integrating the concepts of gamification, remote performance management, and Generation Alpha readiness into a comprehensive framework for developing human-centered and sustainable digital work systems. 
The Influence of Digital Reputation Management on the Success of Local Brands with Customer Trust as a Mediator Ni Luh ketut Ayu Sudha Sucandrawati
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/c7147c03

Abstract

This study aims to analyze the influence of Digital Reputation Management (DRM) on the success of local brands with Customer Trust as a mediating variable. The research background departs from the increasing intensity of competition for local brands in the digital era that requires companies to strategically manage their reputation through credible content, online review management, and consistent digital interaction. The research method uses the Structural Equation Modeling – Partial Least Squares (SEM-PLS) approach with data processed from the results of a local brand consumer survey. The results of the study show that DRM has a significant positive effect on Customer Trust, and Customer Trust has a significant positive effect on the success of local brands. In addition, Customer Trust has proven to be an important mediator that bridges the relationship between DRM and local brand success. This research confirms that an effectively managed digital reputation not only impacts image enhancement, but also on the formation of trust which ultimately drives consumer loyalty and advocacy. These findings provide theoretical contributions to the digital marketing management literature as well as practical implications for local businesses in designing trust-based digital reputation strategies to strengthen brand competitiveness in the market.
Green Marketing Strategy in the Age of Sustainability: Building an Environmentally Friendly Brand Image for Long-Term Competitive Advantage Taqwa Sultan; Septia S. Dioh
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/r9ycde18

Abstract

This study examines the impact of green marketing strategy on green brand image and sustainable competitive advantage among Indonesian companies adopting environmentally friendly business practices. Using a quantitative-explanatory design, data were collected from 150 marketing and CSR managers through purposive sampling. The findings reveal that green marketing strategies particularly eco-innovation, energy efficiency, and environmentally focused communication positively and significantly affect both green brand image and sustainable competitive advantage. Moreover, green brand image mediates the relationship between green marketing strategy and competitive advantage, indicating that authentic and consistent sustainability efforts enhance consumer trust, brand equity, and long-term competitiveness. These results underscore the strategic importance of integrating green values across the value chain to achieve both environmental responsibility and market differentiation. The study contributes theoretically by strengthening the empirical link between sustainable marketing and brand-based competitive advantage, and practically by providing actionable insights for corporations seeking to align profitability with sustainability in the era of the green economy.
Pricing and Promotion Strategies for Hotel Room Occupancy Rates at Niagara Parapat Hotel, Girsang Sipangan Bolon District, Simalungun Regency, North Sumatra Bejo Mulyadi; Bakti Gunawan; Dina Rosari; Julianto Julianto
Maneggio Vol. 2 No. 5 (2025): OCTOBER-MJ
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/zqkyhx40

Abstract

This study aims to analyze To obtain information on whether there is a positive and significant influence of partial pricing strategies on room occupancy rates at the Niagara Hotel Parapat. The method used in this study is quantitative descriptive with a purposive sampling technique. The analysis tool used is multiple linear regression. From this study, it is known that from 45 respondents who answered the questionnaire with the results of the study, it was obtained that price has a significant effect on hotel room occupancy rates. This can be seen from the calculated t-value of 5.536 which is greater than the t-table value of 2.022 at a significance level of 5%. Thus, the hypothesis stating that price has an effect on room occupancy rates is accepted. Promotion has a significant effect on hotel room occupancy rates. This can be seen from the calculated t-value of 2.287 which is greater than the t-table value of 2.022 at a significance level of 5%. Thus, the hypothesis stating that promotion has an effect on room occupancy rates can be accepted. Price and promotion have a simultaneous effect on hotel room occupancy rates. This is evident from the significance value (Sig) of 0.000, which is lower than the significance level (α) of 0.05. Thus, the hypothesis that price and promotion jointly influence room occupancy rates is accepted.

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