Eduturisma Journal of Social Science
EDUTURISMA Journal is a peer-reviewed journal published by Lembaga Penelitian dan Pengabdian Masyarakat Universitas Asa Indonesia Jakarta. EDUTURISMA Journal provides a scientific forum for researchers to publish research manuscripts aligned with the journal scopes in social sciences. The journal anchors both research and review articles with the current issues of social sciences. Published articles are original works that have not been published in other journals. The journal publishes binually, in May and November. Focus and Scope Social Science Tourism Entrepreneurship Management Education
Articles
105 Documents
<![CDATA[PEMANFAATAN BUAH PEDADA (SONNERATIA CASEOLARIS) PADA PEMBUATAN PERMEN JELLY ]]>
<![CDATA[Pradhistama Rizqi Alharanu]]>;
<![CDATA[Nova Eviana]]>
<![CDATA[ Eduturisma Vol 4 No 2 (2020): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[Indonesia's mangrove forest area, which covers 23% of the world's total mangrove forests, has great potential as a tourist destination. In addition, mangrove forests with fruit pedada (Sonneratia caseolaris) can also be used as a source of food. The use of pedada as an addictive substance in jelly candy products is one example. This study aims to analyze the making process and products quality of jelly candy with additional ingredients of pedada juice and to test the preferences for jelly candy products with added pedada fruit juice. The hedonic test was carried out on 100 respondents and analyzed using the average test. The results showed that the pedada juice would affect the making process and the quality of the jelly candy product. The higher the pedada juice concentrate, the stronger the effect on taste, aroma, texture, chewiness, and transparency. The hedonic test results showed that the respondents preferred jelly candy products with a lower pedada fruit juice concentrate.]]>
<![CDATA[PENTINGNYA UPSELLING DI RESERVATION SECTION FRONT OFFICE DEPARTMENT DALAM MENINGKATKAN PENDAPATAN KAMAR DI HOTEL X JAKARTA ]]>
<![CDATA[Salsabila Chaerunnisa]]>;
<![CDATA[Roy Daniel Samboh]]>
<![CDATA[ Eduturisma Vol 4 No 2 (2020): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[The front office is, guest service department and responsible for the sale of hotel rooms based on the way that has been conducted by the reservation system. Besides that, the front office will serve guests while visitors want to stay and also provide the information details in our hotel for guests who were coming. there were several department front office such as receptionist, reservation section, guest relation officer, concierge, bell captain, telephone operators. Guests have often mistaken to differentiate reservation and receptionist. The task of the reservation is to reserve the guest bedroom. The task of the receptionist is to welcoming guests who have booked rooms and including as an information center also serving guests for a special request in the hotel. Reservation is one section that can not stand alone they must always be associated with other departments in performing their duties to fulfill special requested from guests. Being a reservation needs to have the ability such as upselling. Upselling is one type of sales in which a reservation agent will offer to prospective guests to buy the offer of the product or service in bidding higher and better in accordance with facilities will get, in an effort to make hotel gain better knowledge and income are surely rose to the hotel. the duties and responsibilities of the reservation is of course an attempt to maintain the reservations hotel room steady even increased to make income hotel still good.]]>
<![CDATA[PEMBUATAN HOMEMADE BITTERS BERBAHAN BAKU LOKAL DENGAN METODE SOUS VIDE ]]>
<![CDATA[Aldio Alif Dahmara Putra]]>;
<![CDATA[Ridwan Iskandar]]>
<![CDATA[ Eduturisma Vol 4 No 1 (2019): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[This experimental study aims to determine the making of homemade bitters made from local raw materials, namely secang wood, cardamom and galangal with base spirit is vodka with the sous vide method. The research method used is an experimental research method. The study population was 30 people who were accustomed to consuming or buying bitter drinks in several bars in Jakarta and Bandung. The method of data collection is done by distributing questionnaires to the panelists. Data analysis methods were used, namely organoleptic test, Variant Analysis (ANOVA) and t test, Tukey Ba, with the help of Microsoft Excel 2010 and SPSS.22 software (Statistical Product for Service Solution). The results of the study were obtained, homemade bitters with a composition of 300ml vodka, 40gr secang wood, 20gr cardamom and 40 gr galangal which were received by all panelists in terms of taste, aroma, color and taste left behind (aftertaste). Laboratory test results on homemade bitters show an alcohol content of 20.64%.]]>
<![CDATA[PENGARUH PERILAKU KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN DI STARBUCKS COFFEE PIM 2 ]]>
<![CDATA[Emenina]]>;
<![CDATA[Rose Angel]]>
<![CDATA[ Eduturisma Vol 4 No 1 (2019): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[Consumer behavior is an important factor in purchasing decisions. If the restaurant knows consumer behavior well, then the consumer will make a purchase and will later recommend to others. Therefore the purpose of this study is to determine whether the most influential consumer behavior factors and also purchasing decisions at Starbucks Coffee PIM 2. This study also aims to determine the effect of consumer behavior on purchasing decisions. Researchers distributed 100 questionnaires to Starbucks Coffee PIM 2 consumers with a simple random sampling method. The method in this study uses validity, reliability, descriptive statistics, average values, simple regression, coefficient of determination and hypothesis. Data processing using SPSS version 22.The results showed that the variable of consumer behavior (X) has a value of 3,989 and the purchase decision has a value of 4,201 (Y). There is a significant influence between consumer behavior on purchasing decisions at Starbucks Coffee PIM 2. Constant of 7.199, each increase in consumer behavior then the number of purchasing decisions increases by 0.868 times. The influence of consumer behavior on purchasing decisions by 84.3%]]>
<![CDATA[STUDENTS’ PERCEPTION ON THE IMPORTANCE OF ENGLISH LANGUAGE SKILLS IN TOURISM SECTOR ]]>
<![CDATA[Nurti Rahayu]]>
<![CDATA[ Eduturisma Vol 4 No 1 (2019): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[The rapid growth of tourism in Indonesia requires hospitality professionals to be able to communicate effectively in English. A good communication skill is a key element to understand the tourists’ needs which might lead to tourists’ satisfaction. This research aims to elaborate students’ perceptions (N=275) of the importance of communication skills (speaking, reading, listening and writing) in the English language among hospitality students with a descriptive qualitative method. Questionnaires distributed to students consists of two parts; the demographic background together with their previous English learning, and their perceptions of each skill focus. The result findings show students’ view on the importance of each English skills, and it also shows students’ way of learning English. The implications of the research findings can address the weaknesses of students’ English language skills which can be a valuable source for English curriculum developers to improve the English language skills for students]]>
<![CDATA[PENILAIAN DAYA DUKUNG LINGKUNGAN WISATA DI TAMAN WISATA ALAM (TWA) MANGROVE ANGKE KAPUK JAKARTA ]]>
<![CDATA[Nova Eviana]]>;
<![CDATA[Lenny Yusrini]]>
<![CDATA[ Eduturisma Vol 4 No 1 (2019): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[The development of tourism and the great numbers of visitors not only have positive impacts but also raise concerns about the negative impacts of visitor activities on the environment and the challenges of how to achieve sustainable tourism. It is therefore important to measure the tourism carrying capacity. This study aims to measure visitors' perceptions and to analyze the tourism carrying capacity in the Angke Kapuk Mangrove Natural Park, covering ecological, social and economical aspects. Data are collected using questionnaires with accidental sampling technique for visitors and local communities as respondents. Research data are then analyzed using descriptive analysis. The result shows that visitors perceive positively on the aspects of accessibility, attractions, accommodation, tourist activities, and amenities. A negative assessment is given by visitors to the availability of souvenir shops and restaurant. The Gini index coefficient is worth 0.9742 which means that there is a high imbalance in the distribution of visitors. Higher inequality tends to raise high vulnerability/ potential damage of the environment. Local communities are actively involved in managing tourism site, especially as craft level personnels. Economically, Angke Kapuk mangrove natural park provides employment and business opportunities for local residents. The provision of local souvenirs is needed to improve positive perception toward the tourist object. In order to guarantee sustainable tourism, manager of Angke Kapuk Mangrove natural park should carry out the conservation education through interpretation programs, and rearrange tourists’ attractions and activities of each zone.]]>
<![CDATA[PENGARUH PERSEPSI PELAJAR SMA X DI JAKARTA TENTANG PENDIDIKAN PARIWISATA TERHADAP MINAT UNTUK MELANJUTKAN PENDIDIKAN DI PERGURUAN TINGGI ]]>
<![CDATA[Tri Djoko Sulistiyo]]>;
<![CDATA[Ilham Baharuddin]]>
<![CDATA[ Eduturisma Vol 4 No 1 (2019): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[The purpose of this study was to know the perceptions about education X senior high school students’ tourism, to find out of interest to continue their studies in college tourism, and find out how much influence the perceptions of high school students in Jakarta about tourism education on the interest to continue education in tourism colleges. Data is collected by spreading questionnaires at random of 87 respondents. The results obtained by the linear regression simply stated that some influence between the perception of interest. Variable Perception has Mean 2,82 and categorized as High. Variable Interest has Mean 2,3 categorized as Low. This evidenced by the determination to 0,241 or 24,1% and perception X senior high school students in Jakarta tourism influence of education interest for continuing their studies of tourism 24,1%, and the remaining 75,9% is influenced by other factors not examined in this study. It can be concluded that the variable perception of Senior High School Students from SMA X about education in tourism low affected to interest continue education in tourism college because perception is only limited to an interpretation of a thing, will better to do research on other variables that can affect the student’s interest.]]>
<![CDATA[PERENCANAAN PROGRAM INTERPRETASI WISATA ALAM BERBASIS KONSERVASI MANGROVE DI TAMAN WISATA ALAM MANGROVE ANGKE KAPUK JAKARTA ]]>
<![CDATA[Lenny Yusrini]]>;
<![CDATA[Nova Eviana]]>
<![CDATA[ Eduturisma Vol 4 No 1 (2019): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[One of the efforts to develop tourists’ understanding in maintaining sustainability at the natural tourist attractions is through nature conservation education. It can be achieved in the form of nature tourism interpretation program. This study aims to create and develop an interpretation planning program for visitors based on mangrove conservation to support sustainability of the Taman Wisata Alam (TWA) Mangrove Angke Kapuk Jakarta. TWA Mangrove Angke Kapuk Jakarta as one of the nature attractions does not have and has not developed an interpretation program for visitors. This study is a descriptive qualitative study using interview and observation methods to collect data based on Sharpe’s (1982) interpretation planning analysis. The result is the interpretation planning,they are: (1) the objects, themes, and interpretation materials; (2) the purpose and target of interpretation; (3) interpretation program; (4) interpretation techniques; and (5) facilities development planning.]]>
<![CDATA[PENGARUH HARGA DAN ATRAKSI WISATA TERHADAP KEPUASAN WISATAWAN DI MUSEUM MAGIC ART 3D (DIMENSI) KOTA TUA JAKARTA ]]>
<![CDATA[Larasati Utami]]>;
<![CDATA[Nova Eviana]]>
<![CDATA[ Eduturisma Vol 3 No 2 (2019): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[Visitor satisfaction is very closely related to the quality of tourism products, including tourist attractions and prices. Alluring tourist attractions will provide a memorable experience for visitor, and impact on revisit intention or recommendation to others. Competitive prices and great experience gained affect tourist satisfaction. This research aimes to determine the influence of prices and tourist attractions on tourist satisfaction at the Magic Museum 3D (dimension) Jakarta. The survey research involves 100 museum visitors as respondents, using the accindental sampling technique. Data are then analyzed by multiple linear regression. The result shows that prices and tourist attractions have a 20.61% contribution toward tourist satisfaction at the Magic Art 3D (dimension) museum Jakarta. It is therefore important for museum managers to keep developing the variety of tourist attractions to be more attractive and competitive as well pricing strategy.]]>
<![CDATA[PENGARUH KUALITAS SISTEM, INFORMASI DAN LAYANAN SIAKAD ONLINE TERHADAP KEPUASAN MAHASISWA (Studi Pada Mahasiswa AKPINDO Jakarta) ]]>
<![CDATA[Priyanto]]>;
<![CDATA[Setyo Widiarto]]>;
<![CDATA[Roby Darmadi]]>
<![CDATA[ Eduturisma Vol 3 No 2 (2019): Eduturisma ]]>
Publisher : <![CDATA[LPPM and Travel Operation Department Universitas Asa Indonesia ]]>
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<![CDATA[Abstract The development of information systems cannot be separated from the rapid progress of information technology and the internet. At present, this has changed the paradigm in business processes and policy making. Higher education institutions are no exception starting to use internet-based information systems as an alternative in the process of its activities. However, only few research has discussed the effect of online academic systems on student satisfaction. This study aims to analyse the effect of system quality, information quality and online service quality siakad on student satisfaction. Data were obtained by survey method of 255 students of the Indonesian Tourism Academy (AKPINDO) Jakarta with multiple linear regression methods. The results of the study revealed that the quality of academic information systems had no effect on student satisfaction, while information quality and service quality significantly affected student satisfaction. Simultaneously the quality of the system, information and services affect the satisfaction of students.]]>
