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Interaksi Online
Published by Universitas Diponegoro
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Core Subject : Science, Social,
Jurnal Interaksi Online adalah jurnal yang memuat karya ilmiah mahasiswa S1 Jurusan Ilmu Komunikasi, FISIP Undip. Interaksi Online menerima artikel-artikel yang berfokus pada topik yang ada dalam ranah kajian Ilmu Komunikasi dan Ilmu Sosial
Arjuna Subject : -
Articles 1,563 Documents
BIAS MEDIA DALAM PEMBERITAAN UNDANG-UNDANG CIPTA KERJA (Analisis Ekonomi Politik Media dalam Pemberitaan Undang-Undang Cipta Kerja di Harian Kompas dan Kompas.id pada Periode 19 Oktober 2019 – 5 November 2020) Nyoman Bagus Wibisana; S Rouli Manalu; Triyono Lukmantoro
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

Media massa memiliki peran untuk menginformasikan kepada publik tentang kebijakan publik karena mereka tidak terlibat secara langsung dalam proses pembentukan kebijakan. Dalam proses mediasi realita tersebut, media massa memiliki standar performa media yang perlu ditegakkan dalam proses menginformasikan berita sesuai dengan kepentingan publik. Namun, media massa tidaklah merefleksikan realita apa adanya, melainkan mereka mengonstruksi realita yang dipengaruhi oleh berbagai faktor, baik dari dalam maupun dari luar organisasi. Dari pendekatan ekonomi politik kritis media, media massa dilihat dipengaruhi secara struktural oleh ketimpangan kekayaan dan kekuasaan di masyarakat sehingga berita dapat bias terhadap kepentingan kelas penguasa. Menggunakan Model Propaganda oleh Herman dan Chomsky sebagai kerangka teori, penelitian ini mencoba untuk mengetahui bagaimana media massa, spesifiknya Kompas, memberitakan kebijakan UU Cipta Kerja. Menggunakan metode analisis isi kualitatif untuk menganalisis 543 artikel Harian Kompas dan Kompas.id, peneliti menemukan bahwa, di sisi narasumber dan bingkai, pola pemberitaan mengindikasikan adanya pluralitas daripada bias pemerintah dan pebisnis. Di sisi ideologi ekonomi, peneliti menemukan terdapat batasan dalam diskusi ekonomi dan ketenagakerjaan yang mengindikasikan adanya bias pemerintah dan pebisnis. Kontradiksi tersebut menunjukkan bahwa pemberitaan dipenuhi dengan kompleksitas, kontestasi, dan ambivalensi daripada pandangan instrumental yang melihat berita secara statik dan deterministik akan menguntungkan kelas penguasa. Maka, peneliti menemukan aspek kebaruan dalam penelitian performa media, spesifiknya dalam memberitakan kebijakan publik, menggunakan pendekatan ekonomi politik kritis media.
Pengaruh Terpaan Pesan Promosi di Whatsapp Dan Kredibilitas Perusahaan Terhadap Minat Melakukan Service Ulang di AHASS Prima Jaya Hayu Pratiwi; Sunarto Sunarto; Joyo Nur Suryanto Gono
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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During the pandemic, the number of visitors to the workshop recorded a decline. The number of customer visits was influenced by their purchasing interest, which was affected by promotional messages and the company's credibility. The objective of this research was to determine the influence of promotional messages on WhatsApp and company credibility on the intention to re-service at Shop X. By using the Cognitive Response Theory, this study examined the effect of variable X1 on variable Y, and the Source Credibility Theory to test the influence of variable X2 on Y. The population of this study consisted of residents of Semarang, aged 21 to 50 years, with a non-probability sampling involving 100 individuals, both males and females, who had used Shop X services at least twice. The research findings indicated that the exposure to promotional messages on WhatsApp (X1) had a positive effect on the intention to re-service at Shop X. Additionally, company credibility (X2) had a positive effect on the intention to re-service at Shop X. Based on these findings, it can be concluded that a higher exposure to promotional messages on WhatsApp leads to a greater intention to re-service at Shop X. Furthermore, a higher company credibility also corresponds to a higher intention to re-service at Shop X.
EFEKTIVITAS FEAR-AROUSAL PADA INFORMASI PERUBAHAN IKLIM DAN EDUKASI ‘21 HARI VEGAN’ OLEH SINERGIA ANIMAL INDONESIA TERHADAP MINAT MENJALANI POLA HIDUP VEGETARIAN Mira Adinia; Yanuar Luqman; Wiwid Noor Rakhmad
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Abstract

The livestock sector is proven to produce methane gas which contributes as much as sixteen percent of the total causes of climate change. One way to prevent further climate change is to follow a plant-based consumption pattern, but only less than one percent of Indonesia's population follows this consumption pattern. The purpose of this study was to determine the effectiveness of Fear-arousal on climate change information and educational of '21 Hari Vegan' on the interest in living a vegetarian lifestyle in DKI Jakarta with explanatory research and survey methods. Most of the respondents who took part in this study considered the threat of climate change spread in the media to be quite worrying, the '21 Hari Vegan' education on the official website and Instagram account was quite educational, and had very high interest in living a vegetarian lifestyle. The findings on testing each of the independent variables on the interest in the vegetarian lifestyle stated effectiveness with a low value, this indicated that the two independent variables were weak instruments for encouraging interest in the vegetarian lifestyle.
Memahami Pengalaman Komunikasi Remaja Untuk Mengelola Perundungan Fat Shaming di Media Sosial Instagram Agustina Rahmawati; Hapsari Dwiningtyas Sulistyani; Lintang Ratri Rahmiaji
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Fat shaming on social media is often considered normal by society. In fact, it is not uncommon for fat shaming to trigger adverse effects for its victims. Therefore, victims need to manage communication as an effort to resolve the fat shaming they receive on Instagram. This research aims to understand teenagers' communication (bullying victims) to manage fat shaming on Instagram. This research uses the Interpretative Phenomenological Analysis (IPA) analysis method involving 5 teenagers (aged 18-24 years) who have experienced fat shaming on Instagram. The results show that the communication experience to manage fat shaming on Instagram begins with the informant's interpretation of the fat shaming comments received. The interviewee interpreted fat shaming as a disturbing comment and triggered the negative body image, which eventually led to a sense of unacceptance. The meaning then triggers the informant to respond to the abuser with an expression of annoyance and disapproval. Although the response did not solve the fat shaming problem, it was able to bring satisfaction to the informant. The expression of annoyance and dislike made to the bullies shows that the informant also needs reinforcement from others. Therefore, the informant began to share the fat shaming experience with friends for reinforcement and support. This reinforcement comes from the positive responses that friends give to the informants, in the forms of supportive words, calming, defenses, and comfort. On the other hand, it was also found that there was intrapersonal communication carried out by the informants as a form of reinforcement. This management brings out the meaning of the informant regarding the fat shaming experience that has been received, that is, the informant's reflection on himself which encourages him to make peace with himself, change for the better lifestyle, and make the informant aware about bad habits in consuming excessive sweets.
PENGARUH MOTIVASI KONSUMEN DAN PERSEPSI KETERTARIKAN KONTEN PADA TINGKAT KETERIKATAN KONSUMEN DENGAN MEREK DI INSTAGRAM @Lifebuoy.id Dwiki Ryan Pramana; Nurist Surayya Ulfa
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Consumer involvement with brands on social media is important to maintain good consumer relationship management between consumers and brands. Lifebuoy is one of the brands that carries out various strategies to increase consumer involvement on social media. However, the data obtained from Instagram @lifebuoy.id engagement rate is the lowest compared to its competitor soap brands, which is only 0.31%. Consumer involvement on social media is influenced by consumer motivation. Consumer involvement can also be shaped by consumer perceptions of how attractive content published on social media is. This study aims to determine whether the level of consumer motivation and perceived interest in content affect the level of consumer involvement with brands on Instagram @lifebuoy.id. This study uses self-determination theory to examine consumer motivation variables with the level of consumer involvement to the brand. Meanwhile, the involvement theory examines the perceived attraction in content variable with the level of consumer involvement to the brand variable. This study used a non-probability sampling technique with 100 respondents. Hypothesis testing was carried out using a simple linear regression analysis. The results of the study show that there is an influence between Consumer Motivation on the Level of Consumer involvement, and there is an influence between Perceived Content attraction on the Level of Consumer involvement. Based on the research results, Lifebuoy Indonesia can see the factors that can drive consumer motivation from the interest of different audiences and increase consumer perceptions of the product itself by continuously seeking information
Pengaruh Preferensi Cashless Payment Dan Terpaan Promosi Penjualan Terhadap Tingkat Konsumsi Makanan Dengan Aplikasi Online Food Delivery Di Kalangan Generasi Z Aldha Wulan Nugraheni; Nurist Surayya Ulfa; Agus Naryoso
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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The trend of online food delivery has become an inseparable part of Generation Z's daily life. Generation Z is the largest age group in Indonesia, covering around 27.94 percent of the total population in Indonesia. In the Southeast Asia region, Indonesia is the country with the largest market for online food delivery services. The high food consumption behavior in Indonesia is currently driven by the emergence of online food delivery. In the all-digital era, the use of e-wallets is also one of the most frequently used transaction methods. With the existence of an e-wallet, it will be easier for consumers to make payments when making buying and selling transactions on e-commerce platforms, one of which is through cashless payment transactions on online food delivery. This study aims to determine the effect of cashless payment preferences on food consumption levels with online food delivery applications among Generation Z, and to determine the effect of exposure to sales promotions on food consumption levels with online food delivery applications among Generation Z. This study used explanatory quantitative methods with a purposive sampling technique involving 100 respondents. The results of the study found that cashless payment preferences do not affect the level of food consumption with online food delivery. Meanwhile, exposure to sales promotions has a fairly strong positive effect on the level of food consumption with the online food delivery application.
NARASI PROSES ADAPTASI KOMUNIKASI MAHASISWA TUNANETRA DI PERGURUAN TINGGI Nurwasilah Rizqan Zakiyah,; Hapsari Dwiningtyas Sulistyani
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Students with visual impairments experience various obstacles in the adjustment process in university. This study aims to understand the communication adaptation process of blind students in inclusive universities. This research is a qualitative descriptive research that uses narrative analysis with the narrative analysis structure of the Lacey and Gillespie model which is a development of Tzvetan Todorov. The theories used are the Interaction Adaptation Theory and the Anxiety Uncertainty Management Theory. The research informants were three students with visual impairment (total blindness and low vision) at an inclusion university in Mataram City who were interviewed in depth regarding their life experiences in the communication application process at university. The results of this study show that the communication adaptation process of each blind student in higher education creates various strategies based on previous experiences, communication networks, and the support of the closest people. The communication adaptation process of informant I uses assertive communication to build networks with friends and lecturers in adapting, including in fighting discrimination carried out by the lecturers themselves. The adaptation process of informant II who underwent an online lecture system that made her not interact directly with lecturers and friends in the learning process, making her often communicate with campus managers to get access that suits his needs. The adaptation process of Informant III underwent obstacles with the support of the closest people, his experience that did not come from inclusion high school made him take longer to adapt but the communication network between himself and fellow blind people and lecturers helped him to stay in university. The form of interaction between the three informants carried out as an effort to adapt is to tell their needs to others and build networks with various parties. In order to adapt to the uncertainty and anxiety they experience, blind students use dyadic communication to explain directly what anxiety and uncertainty they are thinking about. This research provides insight into the management of communication and adaptation of blind students and its implications for the development of better inclusive education.
PENGELOLAAN KONFLIK RELASI ASMARA KARENA KEBIASAAN PENGUNGKAPAN OVERTHINKING PASANGAN MELALUI MEDIA SOSIAL TIK-TOK Nadia Audy Janatun Adn; Adi Nugroho; Agus Naryoso
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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This study aims to determine individual experiences in managing conflict in romantic relationships when one of them has the habit of expressing feelings of overthinking a partner on Tik-Tok social media. This study uses a phenomenological method that understands phenomena from the lives of the perpetrators. The theories used are the Conflict Mode Instrument Theory, Communication Management Privacy Theory, and Relation Maintenance Theory. This study also uses interviews with four female informants who are actors in disclosing overthinking. The results of this study explain that each informant expressed his partner's overthinking feelings on the Tik-Tok social media which then triggered conflict. Conflicts occur because of differences in views, namely men who value privacy more by disliking negative relationships being uploaded to Tik-Tok social media publicly, while women tend to share content on Tik-Tok social media publicly that relates to negative feelings from dating relationships. Several styles of conflict management were applied to each of the majority informants using the collaboration style as an effective way to solve problems. In addition, the male party chose to give directions to the informant to reduce playing Tik-Tok by doing other activities such as watching Korean dramas or doing college assignments, and also preferred to publish only romantic content in his account compared to disclosing content. overthinking. In an effort to maintain a relationship, each partner always tries to provide what is wanted and what is needed by each, and implements five strategies for maintaining relationships in the form of positivity, openness, assurance, task sharing, and networking.
ESENSI PENGALAMAN SELEBGRAM PEREMPUAN SEBAGAI KORBAN PELECEHAN SEKSUAL ONLINE Andre Ghozali Putra Riyadi; Lintang Ratri Rahmiaji; Nurist Surayya Ulfa
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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The cases of online sexual harassment in Indonesia are increasing each year. Women, as victims, tend to become muted groups due to feelings of shame and a desire not to exacerbate the problem. Female selebgrams, in particular, are highly vulnerable to online sexual harassment due to their high exposure and the freedom for the public to comment on them. However, the experience of sexual harassment differs for selebgrams as they possess certain strengths. These aspects intrigue researchers to investigate the experiences of female selebgrams in facing online sexual harassment. Data collection is done through interviews using qualitative methods with a phenomenology. Standpoint Theory. The subjects of this research are two female influencers who have experienced sexual harassment on Instagram, referred to as SU as Informant I and CK as Informant II. The findings of the research indicate that both selebgrams have experienced online sexual harassment in the form of comments and messages with sexual undertones, such as inquiries about bra sizes, compliments on sensitive body parts, and invitations for sexual video calls (VCS). Individuals have different approaches in dealing with online sexual harassment, influenced by environmental, sociocultural, and personal perspectives. Female influencers (selebgram) in Indonesia are vulnerable to such harassment and employ strategies such as ignoring, establishing tolerance standards, taking firm actions, and equipping themselves with self-defense. The strategies used vary depending on social context and personal tolerance limits. They ignore the harassers while keeping a watchful eye, build inclusive tolerance standards, take decisive actions, and report incidents of harassment to authorities. Additionally, female influencers take preventive measures such as mastering self-defense and safeguarding their online security and privacy.
HUBUNGAN ANTARA PERSEPSI RISIKO DAN PERSEPSI KUALITAS DENGAN CITRA MEREK GARUDA INDONESIA AIRWAYS (GIA) PASCA-KRISIS Adelya Putri Ayu Felita; Nurist Surayya Ulfa; Wiwid Noor Rakhmad
Interaksi Online Vol 11, No 3: Juli 2023
Publisher : Jurusan Ilmu Komunikasi, FISIP, Universitas Diponegoro

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Brand image is an important aspect in a company, especially in an airline company that is currently in the Post-Crisis period. Post-crisis situation in a company can affect the company's brand image. Garuda Indonesia Airways is an airline company that has experienced a financial crisis from 2019 to 2021. After going through the crisis, Garuda Indonesia Airways is in a post-crisis state which is assumed to affect risk perceptions and people's perceptions of quality towards Garuda Indonesia Airways. That is caused by information about the financial crisis has spread among the public. Efforts made by Garuda Indonesia Airways are to convey positive information consistently regarding services and corporate image through social media. The research findings were analyzed using the Pearson Product Moment correlation to 50 respondents showing the Perception of Risk with the Brand Image of Garuda Indonesia Airways has a significance value of -0.311 which means the relationship is not unidirectional and weak. In other words, the more negative the perception of risk felt by the respondents, the more positive the Post-Crisis Garuda Indonesia Airways Brand Image will be. Perceived Quality with Garuda Indonesia Airways Brand Image has a significance value of 0.369 which means a unidirectional and weak relationship. In other words, the more positive the quality perception felt by consumers, the more positive the Post-Crisis Brand Image of Garuda Indonesia Airways will be. From the research findings, it is suggested that reducing a Perceived Risk must fix things related to Safety and Timeliness Risks and Perceived quality can be improved by increasing the quality of good service to improve the image of airlines damaged by the crisis.