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Jurnal Ilmu Administrasi Bisnis

jiab
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Published by Universitas Diponegoro

ISSN : - EISSN : 27461297 DOI : 10.14710/jiab

Core Subject : Economy,

Economics, Econometrics & Finance

Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.

Arjuna Subject : -

Articles 1,510 Documents

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Pengaruh Store Atmosphere, Desain Produk dan Harga Terhadap Keputusan Pembelian di Larissa Gallery & Workshop Pekalongan Yauar Yoga Anggoro; Handoyo Djoko Waluyo
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

The existence of a batik shop business competition getting tougher in the city of Pekalongan, indirectly provide great challenges for the retail business to enhance purchase decisions. Purchase decision is the goal that must be achieved by each company. To achieve that goal, the shop batik Larissa need to pay attention to any matters that may affect the purchasing decision. This study examines the purchase decisions of Larissa Gallery & Workshop Pekalongan, relation to store atmosphere, product design and pricing.The purpose of this research is to know the influence of store atmosphere, product design and price of purchase at Larissa Gallery & Workshop Pekalongan. This research type is explanatory research with 100 respondents were taken by using a purposive sampling method and sampling of incidental. In this study, assisted by computer programs to process data that is SPSS version 23.0.The results showed that store atmosphere have influence on purchasing decisions with correlation coefficient 0.581, and the determination of the coefficient 33.8%, product design has an impact on purchasing decisions with a coefficient of correlation of 0.395, and the determination of the coefficient 15.6%, and prices have an impact on purchasing decisions with a coefficient of correlation of 0.287, and the determination of the coefficient 8.2%. Store atmosphere, product design and price collectively have an impact on purchasing decisions with the equation Y = -1.874 + 0.186 X1+0.132 X2+0.128 X3.The conclusion of this research is store atmosphere, product design and price influence to purchasing decision. The suggestions in this research is to improve the performance of its employees to be more interactive in serving the consumers who come, as well as improve the convenience of the shop atmosphere, then the company should be able to make design make-up of batik models and motifs that will be selling company, Up design model and interesting batik motifs will increase the appetite of batik product design expected by consumers, as well as the company in the sense of need to pay attention to several factors in terms of pricing to match the quality of the product in get it.

PENGARUH TINGKAT KESEHATAN KEUANGAN TERHADAP JUMLAH KREDIT YANG DISALURKAN PADA PD.BPR BANK PASAR TEMANGGUNG Yuanita Resti Astuti; Agus Hermani; Saryadi Saryadi
Jurnal Ilmu Administrasi Bisnis Vol 1, No 1 (2013)
Publisher : Universitas Diponegoro

PD. BPR Bank Pasar Temanggung is one of the regional enterprises engaged in banking which carries on business as a Rural Bank in Temanggung maintain financial soundness by receiving funds from the public and distribute it in the form of loans. Credits provided by customers will help the bank in maintaining liquidity and the impact on interest income to be received so that it will affect the financial soundness of the bank. The research is motivated by use of financial statements in the time series in the last 4 years from 2008 to 2011. This study aims to determine the influence of the financial soundness CAMEL method to total loans in PD. BPR Bank Pasar Temanggung. The results showed that the healthcare finance on the amount of outstanding loan by 78,1% percent.

Analisis Strategi Bisnis PO. Selera Masa Dalam Menghadapi Persaingan Tomy Muzaini; Nawazirul Lubis; Wahyu Hidayat
Jurnal Ilmu Administrasi Bisnis Vol 4, No 4 (2015)
Publisher : Universitas Diponegoro

Selection of mode of transportation as one of the steps in the planning of transportation plays an important role in deciding policy issues in relation to the type of transport modes and infrastructure available. Research titled Effectiveness Analysis of Business Strategies PO. Selera Masa in Competition aims to determine the effectiveness of the business strategy undertaken by PO. Selera Masa on the present and examine the effectiveness of business strategies undertaken by PO. Selera Masa in the future.This type of research with descriptive method of research that seeks to said solving the problem based on the data in the field. The use of research methods with a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats Analysis) is used to assist management in implementing the strategy which is expected to reveal the strategic issues of intensive, in-depth and comprehensive and formulate appropriate strategies in order to increase the accuracy of business strategies in PO. Selera Masa in the face of competition.

PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING Audra Alessandra Wiennata; Wahyu Hidayat
Jurnal Ilmu Administrasi Bisnis Vol 8, No 3 (2019)
Publisher : Universitas Diponegoro

In this era of globalization, the activity and mobility of the community has become increasingly rapid, hence the means of transportation is a part that is very much needed by the community in daily life. This opportunity causes competition among companies engaged in transportation services to attract consumers and retain consumers with the marketing strategies that they implement. One of the transportation services companies in Indonesia is PT Kereta Api Indonesia and one of the fleets owned is the Kaligung Train The purpose of this study was to determine the effect of Service Quality (X), on Customer Loyalty (Y) through customer Satisfaction (Z) (study on passengers of PT KAI DAOP IV Semarang Kaligung Train). This type of research is explanatory research. The number of samples taken was 100 respondents, who were passengers of the Kaligung train. The sampling technique uses purposive technique and accidental sampling. In analyzing the data using validity, reliability, cross tabulation, correlation coefficient, determination coefficient, simple linear regression analysis and t test using SPSS 21.0 for Windows software

PENGARUH KUALITAS PRODUK,PROMOSI DAN LAYANAN PURNA JUAL TERHADAP KEPUTUSAN PEMBELIAN MOBIL TOYOTA RUSH (STUDI KASUS DI NASMOCO PEMUDA SEMARANG) Nurul Ayuningtyas; Handoyo Djoko Waluyo; Sari Listyorini
Jurnal Ilmu Administrasi Bisnis Vol 4, No 2 (2015)
Publisher : Universitas Diponegoro

The research was motivated by the increasing of competition among automotive industries. From many types of car, Multi Purpose Vehicle/MPV is a favorite car in consumer. Toyota is one of vehicle producer which well known in Indonesia. Nowadays Toyota already produces a lot of type vehicle for middle economy. Toyota Rush is one of favorite vehicle for middle economy with affordable prices is the priority choice not only from the price but also from the function. The aim is this research is to know the impact of quality product, promotion, and after sales towards purchasing decision Toyota Rush. Type of this research is explanatory research. The collecting data method is using questionnaire. Sampling technique is purposive sampling. Sample in this research is 87 respondents from 677 populations. Likert scale is using for measurement. Linear regression analyze and path analyze are using to prove the hypotheses with SPSS 16.0 software. The research result showed that quality product variable (X1), promotion (X2) and after sales service (X3) have a positive and significant impact towards purchasing decision (Y). Based on this research, researcher suggest to Toyota Company to do more innovation and update application quality. For Nasmoco Pemuda as the official distributor in near future should give more satisfied after sales service to consumer, doing promotion, discount and lucky draw. It needed to increase the purchasing and compete with others automotive distributor.

PENGARUH KUALITAS PELAYANAN DAN HARGA TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN TOKO BUKU TOGA MAS SEMARANG Riska Arisandi; Ngatno Ngatno
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Business development requires companies to survive in the competition. Companies are more required to provide the optimal quality of services provided to consumers to create satisfaction so that consumers are loyal to the company. In addition, good pricing can also increase customer satisfaction. Toga Mas Book Store which is a retail company is required to be able to apply it. The purpose of this study is to know the effect of service quality and price on customer loyalty through customer satisfaction Bookstore Toga Mas Semarang. This type of research is explanatory research. Sampling technique used in this study is purposive sampling amounted to 100 people. This research uses quantitative analysis technique. Analytical methods used are correlation coefficient test, coefficient of determination, simple linear regression, multiple linear regression, t test, F test and test of sobel with SPSS program version 16. Based on the analysis, service quality and price have influence to customer loyalty through customer satisfaction. Quality of service and price have contribution influence to customer satisfaction variable equal to 29,2% where service quality have contribution 20,2% and price have contribution 28,7%. Quality of service and price have contribution influence to customer loyalty variable equal to 47,6% where service quality have contribution 38,6% and price have contribution 43,9%. Quality of service and price together have significant effect to customer satisfaction and customer loyalty . The conclusion of this study indicates that the quality of service and price partially or simultaneously affect customer satisfaction and customer loyalty bookstore Toga Mas Semarang Smartphone. Based on these results, suggestions for the Toga Mas bookstore must be to improve the quality of service and maintain a pricing strategy.

PENGARUH MOTIVASI, LINGKUNGAN KERJA, DAN KOMPENSASI TERHADAP KINERJA KARYAWAN MELALUI SEMANGAT KERJA KARYAWAN (Studi Kasus Pada Karyawan Bagian Produksi CV. Putra Jaya Sahitaguna, Semarang) Yahyo, Yahyo; Waluyo, Handoyo Djoko; Dewi, Reni Shinta
Jurnal Ilmu Administrasi Bisnis Volume 2, Nomor 2, Tahun 2013
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (273.399 KB)

Employees represent the resource which play important role in supporting reaching of company efficacy. Therefore, company have to pay attention to the factors influencing employees in working. Good Motivation factor, good environment, appropriate compensation can grow the spirit of high job so that can affect the increase of performance of employees CV. Putra Jaya Sahitaguna, Semarang. This Research aim to know the motivation influence, environmental work, and compensation to employees performance of through spirit job. Sampel in this research is determined with the census approach many as 80 people. Its measurement scale use the scale likert. At data analysis use the simple linear regression test and test the doubled regresi. Research result show the motivate to have an effect on to employee morale of equal to 5,7 gratuity. Environmental work to have an effect on to employee morale of equal to 18,5 gratuity. Compensation have an effect on to employee moraleof equal to 10,4 gratuity.Motivate to have an effect on to employees performance of equal to 5,0 gratuity. Environmental work to have an effect on to employees performance of equal to 12,7 gratuity.Compensation have an effect on to employees performance of equal to 12,2 gratuity. Spirit of job have an effect on to employees performance of equal to 10,9 gratuity. Motivation, environmental work, and compensation to employee moraleof equal to 21,2. Motivation, environmental work the, compensation and employee morale to employees performance of equal to 20,3 gratuity. This research conclude that motivation, environmental work, and compensation have an effect on to employees performance. Companies need to approach the family, consider resting facilities, bathrooms, employee salaries and bonuses.

PENGARUH PRODUK WISATA, DESTINATION IMAGE, DAN WORD OF MOUTH TERHADAP KEPUTUSAN BERKUNJUNG (Studi Kasus pada Pengunjung Objek Wisata Goa Kreo Semarang) Rizky Priyanto; Widiartanto Widiartanto; Sari Listyorini
Jurnal Ilmu Administrasi Bisnis Vol 5, No 1 (2016)
Publisher : Universitas Diponegoro

Increased tourism industry make tourist visits in some areas is increasing, its specialty in Central of Java. One of them Attractions is Goa Kreo in Semarang that have unique tourism potential which is inhabited by macaque monkeys. However, the number of tourists from Q1 2014 to Q1 2015 occurred volatile and tend to decline. While the results of pre-research, in getting the dissatisfaction of visitors to the tourism product, in addition to the ideals / image imagined visitors, slightly different from those in Goa Keo. It is fear of the existence of negative information spread among tourists. This study aims to determine the influence of Tourism Products, Destination Image and Word of Mouth to the Decision to Visit Attractions Goa Kreo. This type of research is explanatory research, in which the data collection techniques used is by means of questionnaire, the selected sample of 100 people with accidental sampling and purposive sampling. Respondents are visitor attractions Goa Kreo who've been to Goa Kreo and Goa Kreo find out information from others. The results showed that the Tourism Product and significant effect on Decision to Visit viewed by contributing 18.1% and the rest is explained by other factors. Destination Image influential and significant to the Decision to Visit viewed by contributing 39.1% and the rest is explained by other factors. Word of Mouth influential and significant to the Decision to Visit viewed by contributing 42.6% and the rest is explained by other factors. While, simultaneously Travel Products, Destination Image and Word of Mouth influential and significant to the Decision to Visit. That is, the better the product Tourism, Destination Image and Word of Mouth, make higher the Decision to Visit on Goa Kreo. Additionally Word of Mouth has the most dominant influence to Decision to Visit with regression coefficient of 0.438. The results obtained by analyzing primary data using validity, reliability test, correlation coefficient, determination coefficient, simple linear regression, multiple linear regression, and a significance test (t test and F) with SPSS 20.0. Based on this, the researchers suggested that managers Attractions Goa Kreo further enhance the tourism product, which adds to signpost the way to Goa Kreo, improving tourist attractions, improved facilities and more active in offering a guide to visitors, as well as clarify the job description of employees, thus increasing tourists visit Goa Kreo.

PENGARUH KARAKTERISTIK KEWIRAUSAHAAN DAN KNOWLEDGE MANAGEMENT TERHADAP PENGEMBANGAN USAHA (Studi Kasus Pada Sentra Industri Tempe di Kelurahan Krobokan Kota Semarang) Jenita Adinda Bangun; Agung Budiatmo
Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018)
Publisher : Universitas Diponegoro

This research’s goal to explain the influence of entrepreneurship characteristics and knowledge management toward development of enterprise in center of Tempe’s Industries in Krobokan Village Semarang City. The research’s type is explanatory research, with with its nonprobability sampling of sample technique. Sample in this 35 respondent that constitutes of entrepreneurs in center of Tempe’s Industries in Krobokan Village Semarang City. Data’s collection technique used in this research are interview and questionnaire (data collection instrument). Data analysist technique uses quantitative analysist technique that are validity test, reliability test, classic assumption test, cross tab, simple linear regression, multiple linear regression, t-test and F-test with SPSS 20.0. Research findings show that variable of entrepreneurship characteristic has strong enough influence toward variable of enterprise’s development that is 20,2%, variable of knowledge management has strong enough influence that is 28,9%, whereas simultaneously entrepreneurship characteristic variable and knowledge management variable has strong enough influence 33,5% toward of enterprise development. It does mean that as entrepreneurship characteristic and knowledge management, therefore development of enterprise in center Tempe’s Industries Krobokan Village will get better. Knowledge management toward enterprise’s development has greater influence instead of entrepreneurship characteristic variable. Based on the result of the research, the researcher suggested that center Tempe’s Industries Krobokan Village has different ideas and creative to innovate the product that has been produced and able to manage the existing knowledge to create new knowledge, thus the development of the undertaken will develop well accordingly with desirable expectations.

PENGARUH KESADARAN MEREK, PERSEPSI KUALITAS, DAN ASOSIASI MEREK TERHADAP KEPUTUSAN PEMBELIAN MELALUI EKUITAS MEREK (STUDI PADA MAHASISWA PENGGUNA SMARTPHONE BLACKBERRY DI UNIVERSITAS DIPONEGORO SEMARANG) Sofa Marwati; Wahyu Hidayat; Sari Listyorini
Jurnal Ilmu Administrasi Bisnis Volume 3, Nomor 3, Tahun 2014
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (377.092 KB)

This research motivated by communication technology growth that supplier make as a business chance. One of products that competed by supplier now is smartphone. Smartphone be a communication technology that considered can make the user be easier. Specially, this research tell about Blackberry smartphone which is already be a leader smartphone on Top Brand Index (TBI) in Indonesia since 2011 until 2013.. Goal of this research is to know what influence of brand awareness, perceived quality, brand association to purchase decision through brand equity of Blackberry. The type of this research is explanatory, with data collecting technique by questionnaire and interview. The sampling technique of this research use multi stage sampling and purposive sampling. The amount of sample is 96 people. This research is use qualitative and quantitative analysis technique (validity test, reliability test, correlation coefficient, simple and multiple regeression analysis, the coefficient of determination, a significant test (t and F) and path analysis). The result of this research is all of independent variable which is brand awareness (X1) perceived quality (X2), brand association (X3) simultaneously or partially can influence dependent variable which is brand eqiuty (Y1) and purchase decision variable (Y2). According the result of path analysis, direct influence on brand awareness variable to purchase decision is more than indirect influence, and perceived quality variable and brand association to purchase decision direct influence less than indirect influence.

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Sari Listyorini

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Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

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Jawa tengah

INDONESIA

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Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name Sari Listyorini

Contact Email sariadbis96@gmail.com

Phone +6283848898843

Journal Mail Official jiabundip@gmail.com

Editorial Address Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location Kota semarang, Jawa tengah INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

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Abstract

Abstract

Contact Name
Sari Listyorini

Contact Email
sariadbis96@gmail.com

Phone
+6283848898843

Journal Mail Official
jiabundip@gmail.com

Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia

Location
Kota semarang,

Jawa tengah

INDONESIA