cover
Contact Name
Sari Listyorini
Contact Email
sariadbis96@gmail.com
Phone
+6283848898843
Journal Mail Official
jiabundip@gmail.com
Editorial Address
Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia
Location
Kota semarang,
Jawa tengah
INDONESIA
Jurnal Ilmu Administrasi Bisnis
Published by Universitas Diponegoro
ISSN : -     EISSN : 27461297     DOI : 10.14710/jiab
Core Subject : Economy,
Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.
Arjuna Subject : -
Articles 1,510 Documents
Pengaruh Kualitas Produk dan Iklan Terhadap Keputusan Pembelian Melalui Minat Beli Sepeda Motor Yamaha NMAX (Studi kasus pada Dealer Yamaha Bahana Pekalongan) Bioma Zhahir; Widayanto Widayanto
Jurnal Ilmu Administrasi Bisnis Vol 8, No 1 (2019)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (656.004 KB) | DOI: 10.14710/jiab.2019.22761

Abstract

Motorbikes are a means of transportation that is widely used by Indonesians. This makes competition in the Indonesian motorcycle market so competitive where many companies compete to win market share. Every company needs a high purchasing decision from consumers to be able to sell products according to the target. Product quality and advertising are factors that can influence purchasing decisions besides high consumer buying interest is also needed to create high purchasing decisions. The Yamaha Bahana Dealer Pekalongan also wants a high purchasing decision for its Yamaha NMAX products, but what happens is the purchase decision on Yamaha NMAX is low. This is because the quality of products and bad advertisements that affect consumers' buying interest is low so purchasing decisions are low. Based on the results of the analysis of the WarpPLS 5.0 calculation, it can be explained that the results of the direct influence test on this research model showed positive and significant effects. The test results of the indirect influence on the model indicate a positive but not significant effect on the product quality variable, as well as a positive and significant influence on the advertising variable. The effect of buying interest as a mediator in the model is partial mediation. Suggestions that can be conveyed from researchers are companies need to improve product quality and advertising to make Yamaha NMAX have more appeal so that buying interest and purchasing decisions can increase.
The influence of the BI Rate , Inflation and Rupiah - US $ Exchange Rate on stock price Sub Sector Banking (Case Study In Stock Price Sub Sector Banking years 2009-2013 ) Antysa Chlara Norenz Nandya; Wahyu Hidayat; Saryadi Saryadi
Jurnal Ilmu Administrasi Bisnis Vol 4, No 1 (2015)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (83.215 KB) | DOI: 10.14710/jiab.2015.7305

Abstract

Banking stocks are the biggest contributor to the existing capitalization on the stock exchanges in Indonesia. Banking stock price movements will be able to directly affect the performance of the Indonesian capital market because of large capitalization . The movement of stock prices are influenced by many factors , one of which is the macro economic factors. In relation to macroeconomic Indonesia, the bank acts as a control over the monetary policy issued by Bank Indonesia . Because of this, the study raised the BI rate, inflation, and Rupiah-US $  Exchange Rate as macroeconomic factors suspected to affect stock prices subsector banks.               This study aims to determine the effect of the BI Rate , Inflation and Rupiah - US $ Exchange Rate against the banking sub-sector stock price  years 2009-2013. Methods of data collection using secondary data of each variable . The sample in this study amounted to 13 banks with purposive sampling technique. Scale measurements using a measuring scale ratio. In linear regression analysis was used and the significance test using SPSS 15.0 .               From the analysis of data it can be concluded that  BI rate has no significant effect on stock prices of banking sub- sector . Inflation has no significant effect on stock prices of banking sub- sector . Rupiah -US $ exchange rate has no significant effect on stock prices of banking sub- sector. Simultaneously, BI Rate, Inflation and Rupiah - US $ Exchange Rate has a significant impact on stock prices of banking sub- sector amounted to 14.2 % .               The advice can be given that investors consider also other factors in addition to the factors BI Rate, Inflation and Rupiah - US $ as a material consideration in decision making stock purchases, especially in the banking sub-sector stocks .
ANALISIS EKO-EFISIENSI PADA USAHA KECIL DAN MENENGAH (UKM) BATIK TULIS BAKARAN (STUDI KASUS PADA BATIK TJOKRO) Rifa'atussa'adah Rifa'atussa'adah; Bulan Prabawani
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (88.862 KB) | DOI: 10.14710/jiab.2017.16712

Abstract

Eco-Efficiency is an efficiency concept that incorporates aspects of natural resources and energy or a production that minimizes the use of raw materials, water, energy and environmental impacts per unit of product. This study itself aims to determine the application of eco-efficiency in small and medium enterprises (UKM) batik tulis bakaran, precisely on Tjokro batik tulis. The type of research used is case study, model analysis using descriptive analysis with qualitative approach. Data collection using oral interviews, observation (observation), eco-efficiency measurement, and literature study. Based on the analysis once per production that is 30 pieces per day can be obtained, the total cost of NPO is Rp 519.579,64 per day or per 30 pieces of batik cloth. According to the data, there are 20 SME Batik Bakaran with total production volume of 3,821 sheets, resulting in NPO cost of Rp 66.177.121,72  per month. Suggestions for SMEs Batik Tulis Tjokro in terms of eco-efficiency is the use of raw materials in the production process should pass precise and thorough measurements, it is done so that not a lot of raw materials are wasted, and produce the cost of NPO (Non Product Output) the minimum.
PENGARUH KUALITAS PELAYANAN, FASILITAS, DAN LOKASI TERHADAP KEPUTUSAN KONSUMEN DALAM MEMILIH LEMBAGA PENDIDIKAN BBC - ETS Taufik Hidayat; Saryadi Saryadi; Wahyu Hidayat
Jurnal Ilmu Administrasi Bisnis Volume 2, Nomor 1, Tahun 2013
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (80.905 KB)

Abstract

BBC - ETS is educational institutions and English language training that aims to provide services and English language training so that communities are able to communicate in English fluently. This study aimed to determine the effect of service quality, facilities and location of the consumer's decision in choosing the institution BBC - ETS Tlogosari Semarang branch. The population in this study is the teenager and adult students. By Sugiyono theory (2008), taken 95 respondents to be sampled and the sampling technique used is the proportional stratified random sampling. Measurement scale using Likert scale. In the analysis of the data using simple linear regression and multiple regression. Research shows that the quality of service, facilities, and location of positive influence on the decision to select a course, either partially or simultaneously. Categories of service quality by 57.9 percent said either. Category known facilities by 40 percent expressed either. Categories location by 42.1 percent said either. decision to select a course known by 41.1 percent expressed high. service quality affects the decision to choose a course of 38.1 percent. Variables facilities influence the decision to choose a course of 16.6 percent. Variables affect the location decision of choosing a course of 12.1 percent. Variable quality of service, facilities, and location influence the decision to choose a course of 43.3 percent.
Pengaruh Orientasi Pasar dan Orientasi Kewirausahaan Terhadap Keunggulan Bersaing Melalui Inovasi Produk sebagai Variabel Antara (Studi Kasus pada IKM Batik di Kampung Batik Laweyan, Solo) Renita Helia; Naili Farida; Bulan Prabawani
Jurnal Ilmu Administrasi Bisnis Vol 4, No 4 (2015)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (115.507 KB) | DOI: 10.14710/jiab.2015.9360

Abstract

This research is motivated by competition between batik industries increasingly stringent. Kampung Laweyan Solo is one of small and medium sized enterprises that compete with others. Not only compete with domestic batik industries but also compete with international batik industries. To compete with others, batik industries should create superiority in their products. So that, SMEs in Kampung Laweyan Solo should have a competitive advantage to compete with others. Innovation can be used as one of the strategies to achieve competitive advantage. Therefore, product innovation must be improved to achieve competitive advantage by way of market oriented and entrepreneurial oriented.Type of research is explanatory research, whose aim is to examine the causal relationship between competitive advantage, market orientation, entrepreneurial orientation and product innovation. The population of about 124 owners of batik industries in Kampung Batik Laweyan, Solo. The sampling technique used was purposive sampling so that the number of sample are 50 people. The analysis technique used was quantitative analysis with SPSS (Statistical Package For Social Science) as a tool. The results showed that the effect of partially or simultaneously between market orientation, entrepreneurial orientation and product innovation  on competitive advantage. Based on the results of path analysis (path) shows that product innovation is the intervening variable.
PENGARUH SOCIAL MEDIA MARKETING, BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN DENGAN MINAT BELI SEBAGAI VARIABEL INTERVENING PADA J.CO DONUTS & COFFEE SEMARANG Meatry Kurniasari; Agung Budiatmo
Jurnal Ilmu Administrasi Bisnis Vol 7, No 3 (2018)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (234.309 KB) | DOI: 10.14710/jiab.2018.20968

Abstract

The purpose of this study is to determine the influence of social media marketing and brand awareness of purchasing decisions through buying interest as an intervening variable J.CO Donuts & Coffee in Semarang City. This type of research is explanatory research. Sampling technique using non probability sampling technique with purposive sampling and Accidental sampling method. The number of samples taken as many as 100 respondents with a ratio of 40:60 in both branches J.CO Donuts & Coffee Semarang. In this study assisted by SPSS 16.0 system. The results showed that social media marketing influence on buying interest by contributing 15.6% while the rest influenced by factors other than social media marketing. Brand Awareness influences buying interest by contributing 31.3% while the rest is influenced by factors other than brand awareness. Meanwhile, buying interest influences the purchasing decision by contributing 23.3% while the rest is influenced by factors other than buying interest. Based on result of regression analysis of two stages known that variable of buying interest can be intervening variable from social media marketing and brand awareness to purchasing decision. It means that the better social media marketing and brand awareness, the higher the buying interest and the better the buying interest, the higher the purchasing decision of J.CO Donuts & Coffee in Semarang City.
PENGARUH MOTIVASI, DISIPLIN, DAN FASILITAS TERHADAP KINERJA KARYAWAN ASURANSI JIWA BUMIPUTERA 1912 SEMARANG Erinda Fauzia; Wahyu Hidayat; Bulan Prabawani
Jurnal Ilmu Administrasi Bisnis Vol 3, No 2 (2014)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (415.281 KB) | DOI: 10.14710/jiab.2014.5132

Abstract

Motivation , discipline , and work facilities is a supporting factor for achieving high performance in order to achieve optimal business profits . If the motivation , discipline, and work facilities of business is good, the high employee performance will be achieved, and the otherwise. Related to these three variables employee of Bumiputera 1912allegedly less motivated at work, lack of discipline, and didn’t get enough working facilities. For that this riset it was shown to determine how much influence the motivation, discipline, and facilities to employee performance ofBumiputera 1912 Semarang. The type of research that used areexplanatory research, with a population at all of permanent employees who work atBumiputera 1912semarangtotaly 70 people. The sampling technique census of this study, using quantitative analysis techniques analysis that techniques used is validity test, reliability test, simple linear regression , multiple linear regression , T test and F test with SPSS 15.0 tools . From the analysis of the data showing that 16.6%of motivationvariable have a significant influence on the performance variables. Discipline variables also have a significantinfluence on the 33.0 % performance variable and variable facility also has a significant influence on the 52.9 % performance variable. And the results of the study that variable influence motivation, discipline and facilities on the performance at 60.1 %, while remaining 39.9 % is explained by other non observedvariable . Advice that can given in this research is, increase work motivation by rewarding employees for their hard work for theadvancing of this company, honored in the work environment and the ability to work to get recognition from superiors and co-workers, and improve worker discipline according to standard company. completed work orders from each of supervisor so that employee more disciplined in terms of work and provide working facilities to thecompany so employees fully at work and provide facilities a large parking area , sothe employee will be easier to working if the working facility complete and decent according to the standard corporate
PENGARUH KUALITAS PELAYANAN DAN WORD OF MOUTH COMMUNICATION TERHADAP KEPUTUSAN PENGGUNAAN JASA (Studi pada Konsumen Ella Skincare Surakarta) Nurny Sofwah Rifqiyani; Apriatni Endang Prihatini
Jurnal Ilmu Administrasi Bisnis Vol 8, No 3 (2019)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (666.181 KB) | DOI: 10.14710/jiab.2019.24016

Abstract

Public awareness of the importance of beauty care has been increasing, therefore there are many beauty clinics appear, one of them is Ella Skincare. In the last three years Ella Skincare hasn’t been able to reach Top Brand Market Share of beauty clinic in Indonesia. In addition, during the period of 2016-2018, there were complaints from customer regarding the quality of service and product. The quality of service and word of mouth communication are factors that influence consumers' decisions to use the services. This research aims to know the influence of service quality and word of mouth communication on service use decisions. The type of research is explanatory research and sampling tecnique used is non probability sampling with purposive sampling and accidental sampling of 100 respondents. The data collection uses questionnaires and googleforms. This research uses kuantitative analysis with validity test, reliability test, correlation coefficient, coefficient of determination, simple regression, multiple regression, t test and F test helped by Microsoft Excel and SPSS version 16. The results of the study show that the quality of service variables and word of mouth communication have a strong, significant and positive influence on the decision to use. The advice given to company is to improve service quality and creating a good experience in order to make consumers want to communicate their experience to user candidates of Ella Skincare.
PENGARUH DESAIN PRODUK, KUALITAS PRODUK, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PADA KAMPUNG BATIK WIRADESA, KABUPATEN PEKALONGAN Made Laksmi Saraswati; Ari Pradhanawati; Wahyu Hidayat
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 2, Tahun 2015
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (102.235 KB)

Abstract

Along with the times, the competition of UKM is getting tougher so that requires every manufacturer to be able to increase the demand for its products. Batik is a cultural heritage that is born as an art work that continues to evolve along with the times and needs to be preserved. Pekalongan batik industry has good potential and continues to grow. However, during the year of 2009-2013 sales results in Wiradesa batik industry, Pekalongan fluctuated. If this is not resolved then feared Wiradesa batik industry cannot develop so it cannot compete with other batik industry.The purpose of this research is to recognize and explain the influence of product design, product quality, and price towards purchase decision of Kampung Batik Wiradesa, Pekalongan District. This research is explanatory research type approach uses towards towards 97 respondents with a sampling technique accidental sampling. Type of data collection of this study are using the technique of questionnaires, interviews, observation and literature methods.The analysis technique used was qualitative and quantitative. Quantitative analysis using cross-tables, test validity, reliability test, determination coefficient, correlation coefficient, a simple linear regression, multiple linear regression and test of significance (t-test and F-test) and also use the help application programs SPSS 20.0 for Windows.Results of statistical analysis known partial effect between product design towards purchase decision by 25,3%, product quality towards purchase decision by 33,8% and price towards purchase decision by 39,4%. The simultaneous influence of product design, product quality and price on purchase decision is 45,2% and 54,8% is affected by other factors.From these results it can be concluded that the product design, product quality, and price, has influence on purchase decisions either partially or simultaneously. Based on these conclusions, then owner of the UKM need to pay attention to the things about product design development to be more varied in style, color and model, improve the quality of the products offered, as well as give the price according to the quality of the product.
PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN (STUDI KASUS PADA LARISSA AESTHETIC CENTER CABANG SALATIGA) Fransisca Anugrahani; Sendhang Nurseto
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (238.681 KB) | DOI: 10.14710/jiab.2017.16763

Abstract

Larissa Aesthetic Center is a beauty clinic with the theme “Back to Nature” and they growing so fast. However, these developments still can’t satisfy to the consumers. We can seen the fact from the high consumer complaints on the company. The purpose of doing research is to know the influence of product quality and service quality on the customer loyalty of consumers Larissa Aesthetic Center Branch Salatiga. The sample in this study amounted to 100 respondents using purposive sampling method. Analysis of the data in this study using a test validity, reliability, linear regression analysis, significance test and determination with SPSS 23. The result of this study indicate that have significantly influence about product quality to customer loyalty, service quality to customer loyalty, and product quality, service quality to customer loyalty. The suggestions for improving product quality and service quality on the product inovation and optimal service to improve customer loyalty.

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