cover
Contact Name
Hary Hermawan
Contact Email
haryhermawan8@gmail.com
Phone
+62274-485115
Journal Mail Official
jurnalmediawisata@gmail.com
Editorial Address
SEKOLAH TINGGI PARIWISATA AMPTA YOGYAKARTA Jalan Laksda Adisucipto Km.6, Yogyakarta, Indonesia Telp. (0274) 485115 Email 1: jurnalmediawisata@gmail.com Email 2: lp2m@ampta.ac.id
Location
Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Media Wisata
ISSN : 16935969     EISSN : 26858436     DOI : https://doi.org/10.36276/mws
Media Wisata (ISSN: 1693-5969) (EISSN: 2685-8436) published twice a year on May and November by Sekolah Tinggi Pariwisata AMPTA Yogyakarta, Indonesia. Media Wisata has been accredited by the Ministry of Technology Research and Higher Education of the Republic of Indonesia. The publication of this journal is a scientific journal in the field of tourism studies. The manuscript can be research papers, review articles, and conceptual, technical and methodological papers on all aspects, including research findings, experimental design, analysis, and recent application in tour and travel studies. The scope of these areas includes tourism; Community Based Tourism (CBT); hospitality; hotels; tourism marketing; tourism management; travel industry; rural tourism; culture and heritage tourism
Articles 12 Documents
Search results for , issue "Vol 17, No 2 (2019): Media Wisata" : 12 Documents clear
Strategi Pengembangan Sentra Batik Plalangan Menuju Desa Wisata Hendriyati, Lutfi; Krestanto, Hery
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.309

Abstract

The tourism village is a rural area that has some special characteristics that are worthy of being a tourist destination.The purpose of this study is to explain and describe the potential of the Plalangan Batik Center in preparing itself for the Tourism village, the strengths and weaknesses of the plalangan village to become a tourist village, and the Plalangan Batik Center Strategy, Sleman Yogyakarta to be developed into one of the tourist village attractions in Yogyakarta. The conclusion of this study is that the people in the village of Plalangan try to improve their ability and quality in realizing the Plalangan batik center as a tourist villageespecially the quality of Human Resources. Large community support is one of the main capital in realizing rural tourism.
Analisis Destination Branding Kawasan Wisata Taman Sari melalui Metode Importance Performance Analysis Irawati, Novi; Priyanto, Sabda Elisa; Kristiutami, Yuliana Pinaringsih
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.299

Abstract

Taman Sari Tourism Marketing Strategy Through Destination branding has tourism potential through culture and historical value. With this potential, the government is managing tourism in order to be able to move the economy in Taman Sari. In realizing this vision, planning and strategy are needed, one of which is Destination Branding. Destination branding is used in every tourism site in the world and is able to make a good impact on the progress of tourism, for example are the Twin Towers in Malaysia, the Merlion Statue in Singapore, the Taj Mahal in India, etc. Destination branding has an important role to be able to increase the number of tourist visits. This study uses a qualitative approach, a qualitative approach is used in order to get complete information about tourism marketing strategies with Destination Branding. The results of this study found that the Destination branding strategy in Taman Sari is not planned systematically, so that Destination branding is only understood in a small way, that is only in the visualization aspect. So that tourism product development programs are not in accordance with the concept of Destination branding that has been made.
Model Pemasaran Produk Industri Kreatif Rumah Tangga di Kawasan Wisata Karst Rammang-Rammang Kabupaten Maros Sasmita, Anggun Sari; Hayati, Rafika; Achmadi, Nila Sartika
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.307

Abstract

Creative industry has the potential to develop in the Karst Tourism Area of Ramming-Ramang Regency, Maros Regency as an effect of the increase of the tourist visits in this area. This study aims to help find a model of creative industries marketing in the Rammang-Ramamng Karts Tourism Area, Maros Regency. This research use descriptive qualitative approach. Research data obtained through interviews and questionnaires. Data analysis was performed using the SWOT Analysis technique. Stages of research activities include the initial observation stage, data collection stage, preparing the marketing model stage, and marketing model socialization stage. The results of the study showed community around the tourism area need training and assistance in managing the creative industries using the 4P concept (product, place, price and promotion)
Membangun Imajinasi Wisatawan melalui Pengalaman Perjalanan di Kawasan Wisata Warisan Budaya Rista, Rista; Sinangjoyo, Nikasisus Jonet; Damasdino, Fian
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.312

Abstract

This research aims to build the imagination of tourists through travel experiences in the cultural heritage tourism area. The author analyzes the imagination gained by tourists using seven factors: lodging and dining facilities, internal accessibility, nearby attractions, external accessibility, safety and emergency systems, on-site attractions and the provision of information services. Data collection by observation, interview, FGD, documentation, and literature study through descriptive qualitative data analysis. The results showed that the myth of the bathing pool was the most dominant in building the imagination of tourists and became the main reason for tourists visiting Tamansari. Generally tourists can imagine the myths conveyed by tour guides and tend to portray Tamansari as a beautiful place in the past. Travel experiences gained by tourists during a tour in Tamansari are myths, history, and activities at the location. The most dominant factors that build the imagination of tourists through travel experience are (1) external accessibility (2) attraction factors in places where myths (3) nearby attractions
Pengaruh Iklim Komunikasi Organisasi dan Sistem Penghargaan terhadap Kinerja Karyawan Agasta, Hardikna
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.301

Abstract

The development of the tourism industry in Surabaya has also made the hotel industry grow. The performance of hotel employees in providing services contributes to the development of the tourism industry in Surabaya. Papilio's Best Western Hotel was chosen as the research object because it was one of the best hotels in Surabaya, even in Indonesia according to the Director of National Hospitality. In addition, the Best Western Papilio Hotel has received various achievements from various online travel agents that are rarely obtained by other hotels. This achievement is the result of employee performance. Whether or not the employee's performance is influenced by several factors including the communication climate and reward system. The organizational communication climate and reward system contribute greatly to the success and performance of the organization. By knowing that the organizational communication climate and reward system affect employee performance, organizations can improve communication and reward systems accordingly so as to improve the performance of employees. Therefore, the focus of this research is to explain the influence of the organizational communication climate and the system of rewards for the performance of employees of the Best Western Papilio Hotel Surabaya.The theory used in this study is the organization's internal communication theory, organizational communication climate, reward system, and performance. This study uses an explanative quantitative approach using the survey method. The survey was conducted by distributing questionnaires to 104 employees of the Best Western Papilio Hotel Surabaya. The results of this study show that simultaneously the communication climate and reward system have an influence on the performance of employees of the Best Western Papilio Hotel in Surabaya by 30.2% and the remaining 69.8% influenced by other factors not examined in this study
Peran Account Payable terhadap Kelancaran Pembayaran Tagihan Supplier di Pesonna Tugu Hotel Yogyakarta Riskiani, Nita; Putri, Emmita Devi Hari
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.310

Abstract

The results of this study were to analyze the supplier bill payment process at Pesonna Tugu Hotel Yogyakarta, among others, suppliers exchanging receipts, making payment vouchers, sending memos, and overbooking processes. The process of paying supplier bills for obstacles includes suppliers being late in exchanging receipts, purchasing and receiving late submitting documents and not being complete, sending late memos and late overbooking processes. Accounts Payable overcome obstacles by contacting suppliers to immediately exchange receipts, remind purchasing and receiving to immediately deposit documents, process the sending of memos at the end of the month, and remind PT Pesonna Indonesia Jaya to immediately overbooking. The role and responsibility of account payable is very important in the process of payment of supplier bills, so that the account payable goes smoothly, then the account payable must establish good communication with suppliers, purchasing, and receiving.
Analisis Kepuasan Wisatawan dengan Pendekatan Bauran Pemasaran di Desa Wisata Rumah Dhome Nugroho, Dhimas Setyo
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.313

Abstract

To be able to support the success of the tourist village destination, marketing activities can be done by using all marketing tools in the form of products, prices, locations, and promotions, which are often called the marketing mix to get tourist satisfaction so that it can result in long term prosperity. In this study, a closed questionnaire was given to tourists incidentally. Documentation and literature studies are carried out to support existing data. The data analysis technique uses multiple linear regression. The results showed that all marketing mix variables significantly influence tourist satisfaction both simultaneously and partially. In this study, the most influential variable in satisfaction is promotion.
Perbedaan Persepsi dan Harapan Wisatawan Lokal dengan Wisatawan Asing terhadap Kualitas Layanan di Candi Borobudur Saputra, Arif Dwi; Susilawati, Heni; Hermawan, Hary
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.308

Abstract

Efforts to increase foreign tourists related to tourist attraction need to be interpreted through the attitude of foreign tourists in their perception and expectations of service quality, so that it becomes a more measurable central point when wanting to boost foreign exchange through the tourism service sector. The research that has been done is explorative research with the descriptive quantitative method. The results showed that there were differences in perception and experience of service quality in Borobudur Temple in both groups of tourists
Analisa Penerapan Akad dalam Pariwisata Syariah berdasarkan Fatwa MUI Dewan Syariah Nasional Nomor 108/DSN-MUI/X/2016 Suripto, Teguh
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.311

Abstract

According to a study conducted by the Master Card and Cresent Rating, in the Global Muslim Travel Index (GMTI), that in 2014 there were 108 million Muslim tourists representing 10 percent of the entire tourism industry. Therefore it is very important that Yogyakarta starts to prepare sharia tourism packages or halal tourism packages. Sharia tourism can be prepared by referring to or referring to the MUI fatwa that has been issued as a guideline for the community to understand the understanding and management of halal tourism or sharia tourism. This study will use a descriptive methodology, which describes the object through observation and literature search that is relevant to the object of the study. The results of the study concluded that Islam provides guidance or guidance to its followers in traveling in accordance with Islamic values. In accordance with tourism, appropriate agreements have been determined, as stated in the MUI fatwa on sharia tourism, including ijarah, ju'alah, and wakalah bil ujrah. The development of DIY tourism needs to involve all tourism stakeholders including scholars
Override Parade: Isu-Isupariwisata Berkelanjutan pada Destinasi Kepulauan di Indonesia Pitanatri, Putu Diah Sastri
JURNAL MEDIA WISATA: Wahana Informasi Pariwisata Vol 17, No 2 (2019): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v17i2.314

Abstract

Pariwisata saat ini memiliki masalah; relatif kecanduan pertumbuhan, yang tidak sesuai dengan tujuan keberlanjutan.Meskipun selama lebih dari tiga decade pariwisata berkelanjutan terus didengungkan sebagai bentuk ideal dari pariwisata; otoritas pariwisata di seluruh dunia tetap mempromosikan aspek-aspek pertumbuhan meskipun keterbatasan ekologis dan social telah menjadi isu strategis di banyak negara.Selain itu yang menjadi permasalahan kemudian, pariwisata seringkali dikaitkan dengan berbagai isu yang relative memiliki spectrum yang jauh dari pariwisata itu sendiri. Dengan melakukan studi literatur dari 67 artikel baik dari prosiding, jurnal nasional dan internasional, buku, serta laporan dari lembaga nasional dan internasional, artikel ini melihat bagaimana sebenarnya esensi dasar dari permasalahan utama sector ini di Indonesiaadalah overtourismdan tourism leakage.Karena itu tulisan ini berpendapat bahwa pariwisata harus dipahami dan dikelola dengan konteks keberlanjutan yang lebih luas.Rekomendasi dari tulisan ini diantaranya dibutuhkan riset-riset terbarukan seperti sustainable mobilities melalui big data sehingga beragam pendekatan untuk strategi pariwisata dapat dilihat secara real time dan menyasar langsung pada permasalahan pariwisata.

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