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Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik
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Articles 9,327 Documents
PENGARUH CUSTOMER RELATIONSHIP MARKETING DAN BRAND TRUST TERHADAP CUSTOMER LOYALTY PADA PT. ASURANSI JIWASRAYA (PERSERO) CABANG PEKANBARU Verawati Pasaribu; Okta Karneli
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 4, No 2: WISUDA OKTOBER 2017
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

The development of business nowadays claim theirself to give the best and to do the improvement not only for the service but also their product. The dinamyc competition enable the business not to find the new customer, but to defend them for a loyal so that they don’t interest to the other business. One of the customer loyalty strategy is Customer Relationship Marketing and Brand Trust. This reserach analyzes the influence of Customer Relationship Marketing and Brand Trust to Customer Loyalty on PT. Asuransi Jiwasraya (Persero) branch Pekanbaru.This research use the questioner with Likert scale analized by validity, reliability,doubled linear regressionanalysis, determination coefficient, individual signification (t experiment),simultaneous (F experiment) with SPSS 20 application. There are 96 sample on this research where the calculation using Slovin formula.The trial show that customer relationship marketing and brand trust make the positive and significant influence to customer loyalty. Determination coefficient (R2) show that customer relationship marketing and brand trust variable influence 83% tocustomer loyalty variable, while the 17% influenced by the other variable that not include on this reserach.Keywords: Customer Relationship Marketing, Brand Trust, Customer Loyalty
STRATEGI PEMENANGAN PASANGAN CALON WALIKOTA DAN WAKIL WALIKOTA INCUMBENT PADA PEMILIHAN WALIKOTA DAN WAKIL WALIKOTA PEKANBARU TAHUN 2017 M Rico Nurhidayat; Hasanuddin "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 6: Edisi II Juli - Desember 2019
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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 This research was conducted with the aim of describing how the strategy of winning the incumbent candidate for Mayor and Deputy Mayor in the 2017 Mayor and Deputy Mayor Election. Seeing the problems that exist in Pekanbaru City in one period of Firdaus's leadership - Ayat Cahyadi, there are many problems in various fields , however, the incumbent candidate pair of Pekanabaru City was re-elected to serve as Mayor and Deputy Mayor and will re-lead Pekanbaru City 2018-2022. Problems that existed in Pekanbaru City during Firdaus-Ayat Cahyadi's leadership were packaged into a political issue to attack incumbent couples. The theories used in this study were: strategy, party coalition, and issue management. This study uses a descriptive method with a type of qualitative research. The type of data used in this study is primary data and secondary data obtained through direct interviews with informants who are considered to know and understand the problems that exist in the field, documentation and observation. The inning team took advantage of the moment to approach the community by offering hospitality and delivering solutions offered by the incumbent candidate pair to anticipate the problems that exist in Pekanbaru City, conveying the achievements of the incumbent candidate pairs and conveying their vision and mission to continue the programs that have not been achieved maximally in the process of winning incumbent candidate pairs in the election of Mayor and Deputy Mayor of Pekanbaru in 2017Keyword: Winning Strategy, Issue Management  Keywords: Coordination, Prevention, Flood. 
UPAYA PEMERINTAH INDONESIA DALAM MENINGKATKAN EKSPOR GARMEN KE AMERIKA SERIKAT (2012-2015) Tiah Rifkah Dina Syafitri; Yuli Fachri
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 4, No 2: WISUDA OKTOBER 2017
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This research describes the Government Efforts in Increasing Garment Exports to the United States on 2012-2015. Garment sector industry plays an important role in the Indonesian economy as a foreign exchange and create jobs. Indonesia has been recognized by the world as a producing country of Textile and Textile Products. But much of the competition makes the Indonesian garment industry to make efforts to improve.The method used in this research is qualitative. The data obtained comes from books, journals, theses, articles, internet sites and other sources related to research. The focus of this research is how the Indonesian government attempts to increase garment exports to the United States. This research uses the perspective of liberalism, the theory of international trade and comparative advantage.The efforts have been made by the Indonesian government in increasing garment exports to the United States are divided into two areas, namely external and internal. External effort is to enter into a cooperation agreement in trade in textile and apparel goods. And internal is by improving human resources, providing supportive policies such as income tax reduction, subsidizing sewing machine tools, restricting imports, and expanding international promotions and exhibition.Key words :Garment, Textile, Neoliberalism,export
IMPLEMENTASI SMIDEP (THE PROJECT ON SMALL AND MEDIUM INDUSTRI DEVELOPMENT BASED ON IMPROVED SERVICE DELIVERY) DALAM PENGEMBANGAN INDUSTRI TENUN ULOS DI SAMOSIR Aditia Fernando Tambunan; Faisyal Rani
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 6: Edisi II Juli - Desember 2019
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Abstract

             This research focuses on examining technical cooperation between Indonesia and Japan in the development of the Ulos Weaving Industry in Samosir in a program called The Project on Small and Medium Industry Development Based on Improved Service Delivery (SMIDeP) based on the medium-term national development plan (2010-2014 ) and Indonesia's long-term development plan (2005-2025). Based on a survey of the project's expert team, Samosir Regency is one of the target areas with the potential for developing Service Delivery-based industries.This research was developed based on the Liberalism framework which is supported by the theory of international cooperation with the level of state analysis, where the state becomes the main actor in international relations. This study uses qualitative methods with data collection techniques through library research (Library Research).The implementation of the SMIDeP project in Samosir through capacity building, promotion and marketing activities and strengthening the Joint Business Group (KUB). The project made an important contribution to the development of the Weaving Ulos industry in Samosir Regency, such as product diversification and increased product sales. Keywords: Implementation, SMIDeP, Service Delivery, Tenun Ulos Industry, Samosir.
JEJAK IDEOLOGI DALAM PEMIKIRAN SOEKARNO MUDA Irfan Syah Amin; Hasanuddin "
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 7: Edisi I Januari - Juni 2020
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This study uses a qualitative method and raises social phenomena about the thoughts of the Proclamation figure namely Soekarno, in this study the writer raises the research with the formulation of the problem (1) What ideologies influence Young Soekarno's thoughts (2) How Young Soekarno's thoughts about Marhaenism, Nasamax and Democracy. The purpose of this research is to Analyze ideologies that influence young Soekarno and understand young Soekarno's thoughts about Marhaenism, Nasamax and Democracy. This study uses a type of literature study, to collect research data using Library Research data collection techniques. The results of this study explain the ideologies that have a big influence on Sukarno's thoughts, namely, Javaism, Socialism, Islam, Nationalism and Marxism and explain Sukarno's ideas at a young age namely, Marhenism, Nasamax and Democracy. H.O.S Tjokroaminoto was the most influential person in the process of forming young Sukarno's thoughts, the ideological influences transmitted by H.O. Tjokroaminoto to Sukarno included Islam, Socialism and Nationalism.From the results of this study can be concluded that young Soekarno studied a lot of ideologies and had influenced Soekarno's political thinking and had an impact on the thoughts expressed by young Sukarno. Marhaenism with its Socio-Nationalism and Socio-Democracy, Nasamax with its concept of unity, as well as mutual cooperation contained in the Soekarno-style in the Pancasila that prove Sukarno was a Democratic. Keywords: Soekarno Muda, Ideology, Political Thought, Marhaenism, Nasamax, Democracy.
KONFLIK MASYARAKAT DENGAN PT RIMBA ROKAN LESTARI (RRL) DI KECAMATAN BANTAN KABUPATEN BENGKALIS ", Suryadi; ", Indrawati
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 5, No 1: WISUDA APRIL 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This research was conducted in Bantan District of Bengkalis, covering five villages, Bantan Timur Village, Bantan Sari Village, Bantar Air Village, Bantan Tengah Village and Ulu Island Village. As for the problems to be investigated in this conflict, firstly, what are the factors causing community conflict with PT RRL in Bantan District ? Second, how is the community effort to reject PT RRL?This research is descriptive qualitative research. The subjects in this study were the people who were directly involved in the turmoil when PT RRL began to socialize and claim their land which has obtained permission from the Minister of Forestry. In addition, some stakeholders or agencies responsible for this conflict are also subject to research, in order to obtain data or documents that support the research. Among them, Camat Bantan, Plantation Service and Forestry Bengkalis, the Special Committee of Monitoring and Identification of Land and Plantation Land Disputes in Bengkalis Regency approved by the Chairman of DPRD Bengkalis.Techniques used in non probability with snowball method. That is, information is obtained in a chain from one resource to another interrelated resource. To collect data and verify the information obtained, also conducted observation, documentation and interviews face to face.From the results of the study it can be concluded that the factors causing community conflict with PT RRL is about land ownership. The community controlled the land long before the republic was established compared to PT RRL licensed in 1998. With this conflict the land owner community seeks to keep PT RRL from operating on the land they manage. The effort was made by forming a group which they called the bengkalis-bantan aliansi rejected PT RRL, urging the legislative members and the District Government of Bengkalis , in order to recommend the revocation of PT RRL.Keywords: Alliance, PT RRL, conflict, land
EVALUASI PERATURAN DAERAH NOMOR 8 TAHUN 2012 TENTANG RETRIBUSI IZIN GANGGUAN (STUDI KASUS PABRIK KARET PT. BANGKINANG TAHUN 2015) Wahyudi, Mohd. Fadli; Yuliani, Febry
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol 5, No 1: WISUDA APRIL 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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The establishment of these places of business must have a disturbance permit (HO). It aims to provide protection to the entrepreneurs and the surrounding community, as an effort to prevent environmental pollution, conservation of natural resources and the environment as well as income of Original Regional Income. Pekanbaru Municipal Government has issued Local Regulation No. 8 of 2012 on the Distribution License Permit which one of its objects is the rubber factory of PT. Bangkinang which has been operating near the settlement community Jl. Taskurun Kota Pekanbaru. The purpose of this study is to find out how the Evaluation of Local Regulation No. 8 of 2012 on Retribution License Nuisance (case study of rubber factory of PT Bangkinang Year 2015) and what factors become the influence in Evaluation of Local Regulation. This research uses qualitative research methods with descriptive research type, which can be interpreted as problem-solving process investigated by describing the state of the research subject based on the facts that appear during the study which then continued with based on the existing theories.Based on the results of research can be concluded that the Regional Regulation of Pekanbaru City No. 8 of 2012 About Distribution License Nuisance has accommodated the granting of licensing disruption to all existing businesses in Pekanbaru City is no exception rubber factory PT. Bangkinang who must have permission to interfere with previously conducted AMDAL research. Factors influencing the evaluation of Pekanbaru Municipal Regulation No. 8/2012 on License Distribution License are as follows: human resources, communication and weak law enforcement on regional regulationsKeywords: Evaluation, Policy, Levy
HUBUNGAN ANTARA MAJELIS TAKLIM DENGAN KELUARGA SAKINAH DI KAMPUNG REMPAK KECAMATAN SABAK AUH KABUPATEN SIAK Kuramin, Siti; Marnelly, T. Romi
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 5: Edisi I Januari - Juni 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This research aimed to determine the correlation between majelis taklim and sakinah family in Rempak village, Sabak Auh Sub-Regency, Siak Regency. This research was quantitative research that analyzed based on inferential statistic. The theory of the research was Functional theory which uses simple random sampling as the technique. from 147 population, 60 samples was taken by using Slovin formula. The samples as respondents was formed by using lottery technique. The results obtained in the field that the correlation between majelis taklim and sakinah family, based on qualification level of correlation, is on moderate level with 0,592 as the value of Pearson Correlation. Overall the participation of respondents in the majelis taklim, 50% of respondents included in very good category, 45% of the respondents in good category, and 5% of respondents in less good category. Meanwhile, the quality of sakinah family of respondents is 26,67% and categorized as very good, 70% of the respondents are in good category and 3.33% of respondents are in the less good category. Based on the significance value of Coefficient table obtained significance value that is equal to, 000 <0.05, so it can be concluded that the variable "Majelis Taklim (X) affects the variable Sakinah Family (Y)" which means that H0 is rejected and H1 is accepted. by regression test, obtained that coefficient of determination (Rsquare) is equal to 0.351 which means the effect of independent variables (majlis taklim) to the dependent variable (sakinah family) is 35.1%. While 64.9% is effected by other unexpected variables.Keywords: The Correlation, Majelis Taklim, Sakinah Family
ANALISIS KINERJA KEUANGAN SEBELUM DAN SESUDAH MERGER DAN AKUISISI PADA PERUSAHAAN YANG TERDAFTAR DI BURSA EFEK INDONESIA Efendi, Bogi Hilman; Ibrahim, Mariaty
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 5: Edisi II Juli - Desember 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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The research was purposed to analyzed the financial performance of the company before and after doing merger and acquisitoins. Which was the independent variables of thie research were merger and acquisiton, and the dependent variable was financial performance. The sampel that used for this research was secondary data from merged and acquisition company’s financial report. The Sampling technique that used was purposive sampling with certain criterias which according to the purpose of this research. The steps to analyzed the data was counted data from financial report’s balance sheet, loss and profit report used financial ratio with time series analysis metodh which compared time and period and compared it with industry average standard, with the purpose so that it can be shown in the graphic.the Financial Ratio included Net Profit Margin Ratio, Return on Equality, Debt to equality Ratio, total Asset Turn over and current ratio. Results of the research can be concluded that the merged and aqcusiton’s company value of the financial ratio of the sampled companies increased and decreased compared to rfinancial ratio a year before merged and acquisiton. Value of the analyzed ratio still below the standard of industry average.Keywords: Financial performance, mergers and acquisitions
KEPENTINGAN AMERIKA SERIKAT MEMBERIKAN BANTUAN LUAR NEGERI “FEED THE FUTURE” KEPADA NEGARA SENEGAL TAHUN 2010-2015 Muhammad, Fadel; Saeri, M.
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 5: Edisi II Juli - Desember 2018
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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A nation was formed with the ultimate aim of prospering the people who were part ofthe country. But foreign aid is a really strange phenomenon. A country consciously provide itsresources to improve the living conditions of people from other countries. Moral cause as theleader of countries in the world is the reason often announced every time the foreign assistanceis given. In fact, the often said foreign aid based on morality provide a form of reciprocityafterwards, such as political support, military base licensing, market expansion, and so on. Anoverseas aid program will go through a long process determined by the donor country (giver)such as which country will get it, how much the value of the foreign assistance is given, howlong is the aid-giving periods, and how to give it, in bilateral or multilateral. So is the casewith the food aid program “Feed the Future” given by the United States to the country ofSenegal in 2010-2015. Although on the surface, United States aid appears to have a goal tosolve Senegal’s food problems, but the United States has another big goal behind it. Resonancewith the theory expressed by Lancaster that one of the goals of providing foreign aid is as adiplomatic means in achieving interests in other countries, it is certain that the United Stateswill benefit from Senegal. Judging from the time of the provision of foreign aid which coincidedwith the issuance of the United States strategy in combating terrorism, it was certain thatforeign aid would reciprocate in the form of Senegal’s support for the national interests of theUnited States to combat violent groups in the West African region.Keywords: Foreign aid, National interests, Violent groups in West Africa, Food scarcity