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INDONESIA
Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal
ISSN : 25285149     EISSN : 24607819     DOI : -
Core Subject : Science,
Journal of Business and Management Application (JABM) published articles in the field of business and management applications such as business strategy management, financial management, human resources and organization, business value chain and other issues in the field of business and management. This scientific journal is published by School of Business, Bogor Agricultural University (SB-IPB) associated with Indonesian Alliance of Magister Management Program (APMMI). JABM began the publication in August 2015 with a frequency of three times a year. Starting in 2016, JABM will be published in January, May and September.
Arjuna Subject : -
Articles 687 Documents
MARKET TIMING, SELEKTIVITAS SAHAM SERTA KINERJA DARI PRODUK REKSA DANA SAHAM DI INDONESIA Benny Kurniawan; Hermanto Siregar; Trias Andati
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 2 No. 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.43

Abstract

Mutual fund share is one of the attractive instruments in investment. This product is able to offer high returns with lower risk than investing directly into equities. However, the results found in the period of 2009-2014 were not the case. The return generated by equity funds was smaller than that of JCI. Because of this, the research on mutual funds was performed to measure the actual capability of mutual fund shares in Indonesia. This study used daily data of 44 stock mutual fund products in Indonesia. In this study, (1) Adjustment risk-return performance, (2) Selectivity of shares and, (3) Market timing were measured; furthermore, in market timing, the data were processed by the econometric models to determine the error model so that an appropriate regression model (OLS or ARCH / GARCH) could be selected. The result revealed that the ability of mutual fund shares in Indonesia is very low. Although the risk-return adjustment performance shown only produced one underperformed product, the selectivity stock is very low in which only 22% showed a positive result in Fama testing; in addition, the portfolio showed a similar composition. For market timing, only about 30% of products are able to apply it appropriately. From these results, it can be concluded that the capability of equity funds in Indonesia in the period of 2009-2014 was still low, both on the selectivity stocks and market timing.Keywords: econometrics, performance, market timing, stock mutual funds, stock selectivity
EFEKTIVITAS IMPLEMENTASI CORPORATE SOCIAL RESPOSIBILITY PT. ABC Rizkiaji Rikky Djunaedi; Lukman M. Baga; Diah Krisnatuti
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 1 No. 2 (2015): JABM Vol. 1 No. 2 Desember 2015
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.1.2.118

Abstract

The purposes of this study were 1) to analyze public perceptions on the effectiveness of the implementation of CSR of PT. A B C; 2) to analyze the implementation of CSR activities by PT. A B C; 3) to formulate strategies to improve the effectiveness of the implementation of CSR of PT. A B C. The method used in this research was descriptive analysis with a survey approach to measure expectations and performance assessment on the CSR implemented programs by the public, and there were respondents 104 respondents involved in this study. This study used the Importance-Performance Analysis (IPA) aiming to determine the effectiveness of the programs that have been implemented and to map the relationship between the expectations and the performance of each variable. Furthermore, using a SWOT analysis of the data processing and of the objectives of the program made by CSR is expected to provide recommendations to develop strategies in order to increase the effectiveness of CSR program of ABC Company.Keywords: corporate social responsibility (CSR), mining industry, implementation analysis, IPA, SWOTAbstrakTujuan dari  penelitian ini adalah 1) menganalisis persepsi masyarakat teradap efektivitas implementasi CSR PT. ABC; 2) menganalisis pelaksanaan  kegiatan CSR oleh PT. ABC; 3) merumuskan strategi untuk meningkatkan efektivitas implementasi CSR PT. ABC. Metode yang digunakan dalam penelitian ini adalah analisis deskriptif dengan pendekatan survey untuk mengukur harapan dan penilaian kinerja oleh masyarakat atas program CSR yang diterapkan. Jumlah responden sebanyak 104 orang.  Dalam penelitian ini digunakan Analisis Importance-Performance Analysis (IPA) bertujuan untuk mengetahui efektifitas dari program-program yang telah dijalankan serta  memetakan hubungan antara harapan dengan kinerja dari masing-masing variabel. Selanjutnya menggunakan analisis SWOT dari hasil pengolahan data dan dari tujuan program dibuat oleh CSR sehingga dapat memberikan rekomendasi untuk menyusun strategi dalam usaha meningkatkan efektifitas program CSR PT. ABC.Kata kunci: corporate social responsibility (CSR),industri pertambangan, analisis implementasi, IPA, SWOT
PERENCANAAN DAN EKSEKUSI STRATEGI PENYALURAN DANA TABUNGAN PERUMAHAN PEGAWAI NEGERI SIPIL DI BAPERTARUM-PNS Suhartoyo Suhartoyo; Idqan Fahmi; Irfan Syauqi Beik
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 1 No. 1 (2015): JABM Vol 1. No 1, Agustus 2015
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.1.1.46

Abstract

The aims of this study were to evaluate the strategy execution system that has been carried out by Bapertarum-PNS, to evaluate the external and internal conditions influencing the Bapertarum-PNS in increasing the amount of Housing Saving distribution, to formulate alternative strategies to increase the amount of Housing Saving distribution, to determine strategic priorities of Bapertarum-PNS in increasing the Housing Saving fund for the civil servants, and formulate a strategic execution plan of Bapertarum-PNS in carrying out the planned strategic priorities. This study used the analysis of internal and external factors, SWOT analysis to determine alternative strategies and used QSPM to search for strategic priorities and their execution stage using the strategic execution system of Kaplan and Norton. The values of IFE and EFE at Bapertarum-PNS are located in quadrant IV that is in the position of Growing and Developing. The position shows that the most effective effort to increase housing is establishing a strategy of product development. Determination of strategic prioritization generates priorities in order to increase the support value of home financing, develop new products and services, expand information services reaching across Indonesia, implement incentive mechanism for employees, expand cooperation with banking executives, promote the formation of law on Bapertarum-PNS as well as to improve coordination with stakeholders of Bapertarum- PNS.Keywords: Bapertarum-PNS, housing, priority strategy, strategy executionAbstrakTujuan penelitian ini adalah mengevaluasi sistem eksekusi strategi yang sudah dilakukan oleh Bapertarum-PNS, mengevaluasi kondisi ekternal dan internal yang memengaruhi Bapertarum-PNS dalam meningkatkan jumlah penyaluran Tabungan Perumahan, merumuskan alternatif strategi dalam meningkatkan jumlah penyaluran Tabungan Perumahan, menentukan prioritas strategi Bapertarum-PNS dalam meningkatkan penyaluran dana Tabungan Perumahan PNS, serta merumuskan rencana eksekusi strategi Bapertarum-PNS untuk menjalankan prioritas strategi yang telah direncanakan. Penelitian ini menggunakan analisis faktor internal dan eksternal, kemudian analisis SWOT, untuk menentukan alternatif strateginya dan menggunakan QSPM guna mencari prioritas strategi serta tahap eksekusinya menggunakan sistem eksekusi strategi Kaplan dan Norton. Hasil nilai IFE dan EFE posisi Bapertarum-PNS terletak pada kuadran IV yaitu posisi Tumbuh dan Kembangkan. Posisi tersebut menunjukan bahwa upaya peningkatan penyaluran dana bantuan perumahan yang paling efekif adalah melakukan strategi pengembangan produk. Penentuan prioritas strategi menghasilkan prioritas peningkatkan nilai bantuan pembiayaan rumah, mengembangkan produk dan layanan baru, perluasan layanan informasi menjangkau seluruh indonesia, menerapkan mekanisme insentif bagi karyawan, perluasan kerjasama dengan perbankan pelaksana, mendorong pembentukan UU tentang Bapertarum-PNS serta peningkatan koordinasi dengan stakeholders Bapertarum-PNS.Kata kunci: Bapertarum-PNS, perumahan, prioritas strategi, eksekusi strategi
ADVERTISING AVOIDANCE PADA IKLAN DI MEDIA TELEVISI Indah Dwi Pratama; Ujang Sumarwan; Hari Wijayanto
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 2 No. 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.1

Abstract

One factor that can interfere with the absorption rate of viewers on television advertisement is advertising avoidance which shows the difference between the number of viewers who watch advertisement programs and the number of viewers who watch television programs. The factors that affect advertising avoidance include the demography of the viewers (gender, age, area of residence, and social economic status, or SES), advertising attributes (the television stations, order of ads, genre of the program, and advertising sector), and competition (DayPart). The study attempted to measure the level of advertising avoidance in Indonesia and its relation to various factors that influence it by using the secondary data generated by Nielsen Audience Measurement Indonesia through Television Audience Measurement (TAM). The methods utilized consisted of the t-test independent sample, one way ANOVA, Tukey, Kruskal Wallis, and Dunn Bonferoni. The result showed that the level of advertising avoidance in Indonesia reached by 23%, with relatively similar results to the other studies in various countries. The hypothesis test results also showed a significant relationship between the advertising avoidance and demographic variables, advertising attributes, and competitions affecting this avoidance. On one hand, the findings of the study are expected to be useful for the advertisers to plan their advertisements on television so that they become more effective and efficient. On the other hand, television stations can utilize these findings as a development strategy to expand their audience segmentation and to accommodate the needs of the advertisers more optimally.Keywords: advertising avoidance, television advertisement, TAM, ANOVA, Tukey
STRATEGI PENINGKATAN ASET PT BPR SYARIAH HARTA INSAN KARIMAH (HIK) CILEDUG Fajri Ryan Isnandar; Muhammad Firdaus; Agus Maulana
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 2 No. 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.12

Abstract

The objectives of this study were 1) to analyze the conditions of the performance competition on the financial aspect of BPRS HIK Ciledug and the market leader in BPRS industry; 2) to identify the internal and external factors affecting the corporate development and strategic position of BPRS HIK Ciledug based on these factors; and 3) to formulate an accurate alternative strategy and a priority that can be recommended to the company in achieving its goals. Analysis of the evaluation of internal and external factors based on the components contained in the Shari'ah Maqashid and based on the components on The Porter's Five Forces. The analysis of the company's strategic position based on the market growth rate and relative market share on the internal strength was conducted by using BCG matrix (Boston Consulting Group), and the analysis on the alternative strategy formulation was conducted by using IE matrix (Internal-External Matrix), and the QSPM analysis served to determine the priority strategies to increase the assets of BPRS HIK Ciledug. The main weaknesses that should be handled is the lack of scoring systems of financing and the main opportunity is the great number of written requirements for obtaining the financing provided by its competitors. The prioritized strategies of SRB HIK Ciledug include: 1) product development strategy to create innovative products, 2) Market penetration strategy by changing the amount of share returns, 3) Market development strategy by opening new branches, and 4) Backward, forward and horizontal integration strategies by introducing products to various industries.Keywords:  strategies in increasing assets, sharia community financing bank, BPRS Harta Insan Karimah, QSPM
DETERMINAN FDI INDUSTRI HULU MIGAS DI INDONESIA SERTA DAMPAKNYA PERIODE TAHUN 2003–2013 Yudi Iskandar; Bambang Juanda; Suwinto Johan
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 2 No. 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.53

Abstract

The inclusion of Indonesia as a net importer of oil, gas and high energy expenditure compared with oil and gas revenues is because of the lack of investment in upstream oil and gas in Indonesia. Indonesian oil and gas potential is relatively large, especially within eastern Indonesia. Taking into the account of the financial condition, risk and technological capabilities, the state still needs FDI to increase the upstream oil and gas operations in Indonesia. This study examined the FDI determinants by using panel data regression from 2003 until 2013 with a cross section of 82 mining areas. In addition, this study also analyzed the impact of FDI on energy security (proxy production) and state revenues, then compared them with domestic direct investment (DDI) represented by the state. Based on the data regression panel results, the variables which have positive influences on FDI were infrastructure, technology, education, corruption free index, raw oil price, oil and gas reservation, and BPMIGAS dispersion. Meanwhile, variables which hold negative influences were the market size, inflation, and economical openness. FDI holds positive impact on the state production and revenue level, nevertheless, from the production side, DDI gave bigger impact compared to FDI.Keywords: determinants, impact, FDI upstream oil and gas industry, and panel data
TINGKAT EFISIENSI INDUSTRI ASURANSI JIWA SYARIAH MENGGUNAKAN PENDEKATAN TWO STAGE DATA ENVELOPMENT ANALYSIS Benarda Benarda; Ujang Sumarwan; Muhamad Nadratuzzaman Hosen
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 2 No. 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.64

Abstract

This study aims to measure the efficiency of Sharia life insurance in Indonesia during the period of 2011-2014, analyze the influencing factors of the Tabarru’ funding ratio solvency level and funding ratio solvency level of Sharia life insurance companies in Indonesia on the efficiency in formulating policy implications for Sharia life insurance in order to be more efficient. This study used an analytical tool of DEA (Data Envelopment Analysis). The samples were taken purposively, i.e. 14 sharia life insurance companies in Indonesia from 2011-2014, followed by an analysis of Tobit on the second level. The results of the study indicate that the average results of DEA analysis for the entire DMU (Decision Making Unit) has not been efficient, either economic efficiency (overall technical) or CRS with the score of 0,693116, technical efficiency (pure technical) or VRS with the score of 0,776011, and the efficiency score in the scale efficiency of 0.884275, out of the efficiency average score. Meanwhile, the second level analysis (Tobit Analysis) showed that the level of tabarru’ funding ratio solvency has a positive and significant impact on technical and scale efficiency. The level of solvency ratios of company funding have positive and significant impact on economic and scale efficiency.Keywords: Sharia life insurance, DEA, efficiency, tobit
STRATEGI PENINGKATAN DAYA SAING PT ‘ABCD’ TBK. DI INDUSTRI MAKANAN OLAHAN PADA TAHUN 2015 Kanya Lakshmi Sidarta; Rina Oktaviani; Kirbrandoko Kirbrandoko
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 2 No. 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.73

Abstract

The distribution of market share of Indonesia's processed food industry is dominated by only a few companies, i.e. one company representing 20% of market share, three companies representing 10% of market share, and 124 companies representing 35% of shares (2013, LEK insights). This condition is also shown by there are only 15 companies which are listed in Indonesian Stock Exchange (BEI) as sub-sectors of food and beverages. CV 'ABCD', known as the 'ABCD', is one of the companies listed on the BEI on the sub-sectors of food and beverages. Thus, the purposes of this study were to examine the factors influencing the competition in the processed food industry in Indonesia, to analyze the competitiveness of 'ABCD' among other competing companies listed on BEI, and to propose alternative strategies to improve the competitiveness of 'ABCD' within the developing and challenging market. The analytical tools used in the study were Porter's Diamond Model, Firm Value Creation and AHP. The results showed that the factors affecting the competitiveness of the processed food industry in Indonesia, in reference to Porter's Diamond Model, is the availability of products (good quality & innovative), the number of requests, the decision-making process with a clear purpose, value creation, and good internal and external relations. The alternative strategy proposed in enhancing the competitiveness of 'ABCD' is improving quality standards in an integrated system by the CEO (owner) and Director of Marketing as the main actors in the clear decision process.Keywords: AHP, competitiveness, diamond porter, processed food industry, BEI
STRATEGI PENGEMBANGAN PORTOFOLIO PRODUK DIVISI PENERBITAN BUKU-BUKU PERGURUAN TINGGI PT XYZ Otto Zulham; Heny K. Daryanto; Setiadi Djohar
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 2 No. 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.83

Abstract

The study aims to help XYZ Company formulate development strategies on the portfolio of college book products. XYZ Company currently has four divisions, each targeting a different segment. To formulate a development strategy, this study used a portfolio of General Electric Matrix (GE) and Analysis of Product Life Cycle (PLC). GE Matrix results showed that the categories of the Islamic religion, economics and management, health sciences, social sciences and political education are in the first quadrant, i.e. the appeal in the industry is still high for these categories which were offset by high strength of the company's business. Categories of legal science and psychology are in quadrant II, i.e. the company has a high business strength, but the attractiveness of the industry for these categories is in medium level. The analysis result of PLC, i.e. the Islamic religion, economics and management, psychology, political science are in higher phase, legal studies in a growth phase, while the health and education sciences are in the lower phase. The formulation of strategies for the development of Islamic religion, economics and managements, social and politics is performed by using intensive growth strategy, the market growth strategy, market development strategy, and integrative strategies, legal science and psychology with intensive growth strategy, while health and education sciences with intensive and defensive strategies.Keywords: publishing company, the college book division, GE matrix, PLC analysis
PERILAKU KONSUMEN TERHADAP KEPUTUSAN PEMILIHAN MEREK SEPEDA MOTOR Tantri Ryanthi; Budi Suharjo; Istiqlaliyah Muflikhati
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol. 2 No. 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.23

Abstract

This study was conducted to identify factors that affect the promotion of the consumers in making the decision to choose the motorcycle brand and to measure how large the contribution is to the promotion of consumer purchasing decisions. This study used Thurstone, correspondence analysis and Structural Equation Model (SEM) analysis method to obtain the expected results. About 106 respondents representing consumers were interviewed directly by using a structured questionnaire. The results showed that consumers are more interested in the factors associated with the products, prices and after sales service in choosing a brand of motorcycles. Based on the results of the study, contributions to promotion among other 7P marketing mix provide the most minor influence on the purchase decision of motorcycle. To find out how to examine the decision-making process, this study used the theory of decision-making process as the basis of research framework that stated consumers go through several stages in the decision-making process which consists of needs recognition, information finding, evaluation of alternatives, and eventually the act of purchase. Keywords: promotion, motorcycle, correspondence, Thurstone, SEM, recommendation

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