Articles
411 Documents
Karakteristik Personal Sebagai Moderasi Hubungan Pelatihan UMKM dan Orientasi Kewirausahaan
Salix Fini Maris;
Aji Hermawan;
Siti Jahroh
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 13 No. 1 (2020)
Publisher : Universitas Airlangga
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DOI: 10.20473/jmtt.v13i1.15668
Entrepreneurship training helps to support culture and entrepreneurship by changing mindsets and increasing expertise. Micro, Small and Medium Enterprises (MSMES) training program has a challenge to pay more attention to the personal characteristics of entrepreneur to make it effective. Personal characteristics affect the training process, which is generate training success by obtaining satisfaction of the participants. The study examines personal characteristics; learning motivation, personal targets, and extraversion personality, as aspects that influence relationship between training and entrepreneurship orientation. The study was conducted on entrepreneur that took part in entrepreneurship training program using questionnaires. The results of the questionnaire were analyzed with the SEM PLS model and generate results of the study, thus personal characteristics as moderation have no significant influence or relationship to the strength of the relationship between training and entrepreneurial orientation. Even though same as training, personal characteristics have a direct attachment to entrepreneurial orientation. The results of this study can be a reference for the implementation of the training to stimulates the trainees' personal characteristics to support entrepreneurial orientation.
Integrating Servqual-Kano-QFD for Social Insurance Service Quality Improvement in Surabaya
Dwi Dini Pratiwi
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 14 No. 1 (2021)
Publisher : Universitas Airlangga
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DOI: 10.20473/jmtt.v14i1.22677
For companies engaged in the service-providing sector, good service by meeting customer's desires and needs is a must in order to thrive competitively. This case study was conducted on service provided by the government social insurance company engaged in traffic accident insurance services in Surabaya. As an industry that provides service, customer satisfaction is of importance in order to gain trust from the public, reduce negative opinion in public, and support the objective of good governance. This study integrated the SERVQUAL-Kano method to evaluate customer satisfaction concerning 18 service attributes related to service provided by the social insurance company. Further efforts were then made to find solutions for service attributes with low satisfaction scores by using the Quality Function Deployment (QFD) method. Therefore, the results can help to improve the quality of service. The results were in the form of a priority improvement design for strategic decision recommendations that can be implemented by the company to increase customer satisfaction.
Investigating Roles of Self-Efficacy on Mobile Games Adoption in Indonesia
Putu Adi Putra Arimbawa;
Mardhatillah Shanti;
Febby Candra Pratama
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 13 No. 3 (2020)
Publisher : Universitas Airlangga
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DOI: 10.20473/jmtt.v13i3.22809
The gaming industry has become one of the most promising markets, and playing a game is also has been considered as the best leisure and entertainment activities in the last few decades. Understanding how consumers within the market behave is important to decide the best marketing strategy to be applied to achieve a competitive advantage in the market. Technology Acceptance Model (TAM) has been widely used to examine the adoption of technology and/or information system-related products. This study's main purpose is to investigate player’s intention to play games on a mobile platform in Indonesia. We predict self-efficacy as the keys determinant factor that could affect player’s adoption of mobile games. Data calculation conducted by utilizing SmartPLS 3.2. The finding of this study proved that self-efficacy is a strong determinant of players’ mobile game adoption. Besides, we found interesting results in which perceived ease of use and attitude toward use did not have a significant direct effect on players’ intention to play mobile games. Theoretically, this study provides an integrated conceptual model to explain the role of self-efficacy on mobile game adoption. Strategically, this study results could help mobile game marketers to build the best marketing strategy for their targeted players.
Front Matter Volume 14, No 1 (Tahun 2021)
Front Matter
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 14 No. 1 (2021)
Publisher : Universitas Airlangga
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Analisis Pengaruh Ekuitas Merek pada Kepuasan dan Keterlibatan Pelanggan yang Berimplikasi pada Niat Pembelian di E-Commerce
Angga Febrian;
Larasati Ahluwalia
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 13 No. 3 (2020)
Publisher : Universitas Airlangga
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DOI: 10.20473/jmtt.v13i3.19967
Semakin banyaknya persaingan pada penyedia layanan belanja online e-commerce, membuat perusahaan harus mempunyai keunggulan yang lebih dibandingkan dengan kompetitor sejenis. Strategi yang dapat dilakukan salah satunya adalah meningkatkan ekuitas merek perusahaan yang dapat memberikan nilai lebih bagi pelanggan sehingga dapat meningkatkan penjualan. Penelitian ini dilakukan dengan pendekatan secara kuantitatif melalui penyebaran kuisioner terhadap pengguna e-commerce yang ada di Indonesia. Analisis data menggunakan alat SmartPls 3.0 dengan tujuan melihat realibilitas dan validitas instrumen dan pengujian hipotesis. Hasil penelitian menyatakan bahwa terdapat pengaruh yang signifikan terhadap kepuasan pelanggan dan berimplikasi pada niat pelanggan, namun hasil lain menyatakan bahwa tidak adanya pengaruh brand equity terhadap customer engagement dikarenakan adanya model bisnis yang berbeda antara e-commerce B2B dan B2C. pada akhirnya penelitian ini berkontribusi pada pembangunan model penelitian terkait pemasaran ekuitas merek dan penggunaan strategi ekuitas merek yang dapat digunakan oleh pemasar online.
Organizational Citizenship Behavior Tenaga Penjual: Peran Kepuasan Kerja, Dukungan Rekan Kerja, dan Leader-Member Exchange
Fenika Wulani;
Marliana Junaedi
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 13 No. 2 (2020)
Publisher : Universitas Airlangga
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DOI: 10.20473/jmtt.v13i2.20275
This study aims to examine the influence of leader-member exchange (LMX) and coworker support on organizational citizenship behavior (OCB) directed to coworkers, and the mediating role of job satisfaction on these relationships. The respondents of this study were 156 employees who worked as salespeople in various industries in Surabaya. The results of testing using PLS-SEM show that LMX has a significant effect on OCB directed at coworkers, but coworker support does not significantly influence OCB directed at coworkers. LMX and coworker support have effects on job satisfaction, and job satisfaction affects OCB directed to coworkers. Job satisfaction mediates the influence of LMX and coworker support on OCB directed to coworkers. Based on these results, companies need to improve the quality of the relationship between supervisors and subordinates, and between coworkers, such as by conducting training activities for them.
The Impact of Personality Traits on Perceived Investment Performance: The Moderating Role of Social Interaction
Ninditya Nareswari;
Citra Wanodya Rahmani;
Nugroho Priyo Negoro
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 14 No. 1 (2021)
Publisher : Universitas Airlangga
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DOI: 10.20473/jmtt.v14i1.23737
Each investor has an investment plan to reach their investment objectives. Perceived investment performance was affected by a high level of the psychological aspect. The purpose of this study was to test the effect of the Big Five personality traits on the perception of investment performance. This study also tests the moderating role of social interaction. PLS-SEM was used to test the hypotheses. Used individual stock investors in Indonesia, the findings showed that openness personality had a negative effect on perceived investment performance. Otherwise, conscientiousness, extraversion, agreeableness, and neuroticism had a positive impact on perceived investment performance. The results also show that social interaction moderates the relationship between conscientiousness, agreeableness, and perceived investment performance. This result shows that information selection and investment knowledge is important when allocating asset to achieve investment objectives.
Lean Production Implementation on Coffee Beans Business
Nurullaily Kartika;
Faiz Prawira Setiawan
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 13 No. 3 (2020)
Publisher : Universitas Airlangga
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DOI: 10.20473/jmtt.v13i3.19577
The purpose of this study is to analyze the application of Lean Production implementation in Kopi Pak Tani. Waste and a big map of the production process originated from Kopi Pak Tani will be used as data. While the big map of the production process is obtained by observation. The background of this research is to achieve a competitive advantage in the production process in order to compete with other competitors. This research applies the qualitative method which consists of 2 different ways for gaining data. First, data obtained by the interview process will proceed to the data reduction method, data presentation method, and conclusion determination method. Second, data from observation will through VALSAT Process Activity Mapping Analysis. The results of this study will become a guideline to implement a lean business process by looking at the mapping analysis of process activity. Furthermore, from this study, the discovered wastes are in lead time, inventory, defect, and transportation.
Environmental Degradation in Indonesia and Malaysia: The Effect of Energy Consumption, Economic Growth, Population, and Foreign Direct Investment (FDI)
Ahmad Farabi;
Azrai Abdullah
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 13 No. 2 (2020)
Publisher : Universitas Airlangga
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DOI: 10.20473/jmtt.v13i2.19483
The main objective of this study is to examine how energy consumption, economic growth, population, and foreign direct investment (FDI) affects CO2 emissions in Indonesia and Malaysia. This study uses the longest and most updated annual data during the period 1960-2018. To get a deeper analysis, this study employs disaggregate of CO2 emissions and energy consumption data namely, oil, coal and natural gas. The ordinary least square which preceded by unit root test and classical assumption test are employed. The results show that all type of energy consumption affect positively to CO2 emission. Economic growth is identified as the variable with greatest influences on CO2 emissions in oil and natural gas model, while CO2 emissions from coal consumption are mainly affected by populations. The study concludes that economic growth of both countries relies heavily on fossil fuel. CO2 emission sourced from coal mostly affected by population due to the high demand of electricity from household fulfilled by power generation which use coal as the fuel. The EKC hypothesis is confirmed in the model of gas, indicate that natural gas is the most appropriate source of energy to be used at the certain level. Using natural gas is effectively decrease the CO2 emission while in the same time increase the economic growth. Natural gas is also found as the most environmentally friendly fossil fuel due as it produces less CO2 emission compared to oil and coal. The findings have important implications for policy makers in determining policy and business decisions especially to enhance environmentally friendly energy uses for the benefit of the economy.
Back Matter Volume 14, No 1 (Tahun 2021)
Back Matter
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol. 14 No. 1 (2021)
Publisher : Universitas Airlangga
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