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Fakultas Ilmu-Ilmu Sosial Universitas Dehasen Bengkulu Jl. Meranti Raya No. 32, Sawah Lebar, Bengkulu Telpon: 0736-22027
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INDONESIA
Professional : Jurnal Komunikasi dan Administrasi Publik
ISSN : 24072087     EISSN : 2722371X     DOI : https://doi.org/10.37676/professional
Core Subject : Science,
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Articles 454 Documents
Analisis Framing Pemberitaan Program Makan Gratis Prabowo Subianto Di Media Online Vanti, Mey Esa Dwi; Octaviani, Vethy; Maryaningsih, Maryaningsih
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 1 (2024): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i1.6396

Abstract

online media is a combination of all components of text, video, audio and photos. Political news becomes a medium for the public or the press itself to convey political messages to political actors, both support and criticism. Prabowo Subianto is the Minister of Defense of the Republic of Indonesia who is running for President in 2024. One of Prabowo's programs if elected President is the Free Meal Program. This program was suddenly widely reported by the media, various reports about the program were in online media such as online media detik.com and VIVA.co.id. This research was conducted to analyze the online media detik.com and VIVA.co.id in framing news about Prabowo Subianto's Free Meal Program using the framing analysis approach model of Zhongdang Pan and Gerald M. Kosicki. This research is descriptive qualitative research. The method used in this research is the framing analysis model of Zhongdang Pan and Gerald M. Kosicki which uses a framing device consisting of four structures, namely, Syntactic Structure, Script Structure, Thematic Structure and Rhetorical Structure. The results of this research, detik.com media, in reporting on Prabowo Subianto's Free Meal Program, supports this program. This can be shown in the headline of the news. In the first news title, detik.com appears to explain Prabowo Subianto's Free Meal Program, which means that detik.com media reports on the positive side of the program. detik.com frames the news by selecting news sources, selecting quotes that support statements and information provided in the news. VIVA.co.id put the parties who gave counter statements and criticized the program, VIVA.co.id wants to show the public that is where the controversy is. Political news regarding the Prabowo Subianto Free Meal Program on the online media detik.com and VIVA.co.id has an impact on the knowledge, attitudes and perspective of the public who see the reality of the news framing of the program.
Analisis Wacana Kritis Berita Kriminal PADA RAKYAT BENGKULU.COM (Studi Berita Kriminal Oknum Polisi Cabuli Remaja Putri) Lupita, Rena; Sari, Sapta; Yanto, Yanto
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 1 (2024): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i1.6412

Abstract

News is the latest information or information about something that is happening. News is usually presented through print, broadcast, internet or by word of mouth to third parties and the general public. This research aims to find out and analyze the critical discourse of kriminal news on Rakyat Bengkulu.Com (Study of Kriminal News by Police Officers Cabuli Young Women), this research is qualitative research. The results of this research show a critical discourse analysis of kriminal news on Rakyat Bengkulu.Com (Study of Kriminal News by Police Officers Obscuring Young Women) that in the analysis of the kriminal news text on Rakyat Bengkulu.Com, it can be seen that the text reflects a case of alleged immoral acts involving a police officer and a woman. From this analysis, it was found that the news described the case situation, chronology of events, investigation steps, and the victim's request for accountability. Furthermore, in discursive (mesostructural) analysis, it is shown that the mass media has ideological considerations and journalists' work routines in determining how news is presented. In the context of the Rakyat Bengkulu.Com news, this discursive aspect includes the production, dissemination and consumption of news which influences readers' understanding and reactions to the case. Finally, in socio-cultural (macrostructural) analysis, it was found that this case had situational, institutional and social dimensions that influenced various aspects of the victim's life, the responsibilities of the police institution and broader social issues. This shows the role of the media in shaping opinions and responding to relevant social and legal issues.
Representasi Makna Keikhlasan Pada Series “ Layangan Putus ” Aisyah, Yola Hayatul; SM, Anis Endang; Maryaningsih, Maryaningsih
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 1 (2024): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i1.6417

Abstract

This research was conducted to analyze the representation of sincerity shown by women in the drama series "Layangan Putus." In addition to being a form of mass media that portrays the social life of the community, this series also includes cultural creations that bring important values to the audience, one of which is about marital life rumored with infidelity and how women, especially wives, demonstrate an attitude of sincerity. This study used a qualitative descriptive approach with the analysis of Roland Barthes' semiotics model. The focus of this research was to find the denotative, connotative, and myth meanings in 4 scenes that show the meaning of sincerity. The data collection techniques used were documentation, literature review, and observation. The results of the study show that the meaning of sincerity is demonstrated as an action that refers to social situations, parties harmed in the social structure take action against those who harm them. The attitude of sincerity occurs because of human behaviors that are not in line with their true feelings and conditions and harm others, including family, by surrendering what is considered best in the hope of getting something more deserving in the future. Sincerity is an attitude that women adopt to prove that not all problems need to be responded to and vented through emotions, but in this series, it highlights the sense of sincerity that has already occurred in her married life.
Standpoint Suicide Attempts Dalam Film Kembang Api Rahmansyah, Artaji; SM, Anis Endang; Dianthi, Martha Herinazwi
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 1 (2024): Juni
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i1.6420

Abstract

Suicide is a serious public health issue, with approximately 800,000 deaths each year according to the World Health Organization (WHO). In Indonesia, suicides are increasing, reaching 971 incidents by 2023. The movie "Kembang Api" raises the issue of mental health, suicide and emphasizes the importance of the value of life. This research aims to analyze the reasons behind the suicide attempt in the movie "Kembang Api" through the Standpoint perspective using Roland Barthes' semiotic analysis. The method used in this research includes analyzing the visual and verbal signs in the film to reveal the emotional and psychological burden experienced by the characters. The results show that these signs reflect heavy emotional and psychological burdens, reinforcing the representation of the characters' reasons for considering suicide. The film depicts the complexity of each character's emotions and struggles, emphasizing the importance of empathy, social support and understanding of mental health issues. Thus, the movie "Kembang Api" becomes a social mirror that invites viewers to understand and support individuals struggling with emotional and psychological problems.
Analisis Strategi Komunikasi Pemasaran Tim Skin Game Dalam Meningkatkan Brand Awareness Melalui Media Sosial Tik-Tok Simanjuntak, Agnes Immanuela Mayora; Shabrina, Almira
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 2 (2024): Desember
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i2.3691

Abstract

Skin Game is a local skincare brand that sells various facial skincare products. The utilization of Tik-Tok social media as a means of conducting marketing communication strategies has been carried out by the Skin Game team. Tik-Tok is one of the social media that has become a platform for many brand entrepreneurs to market their products. Through Tik-Tok social media, many companies make this social media a means to promote the products or services they sell, this greatly influences the purchasing decisions of consumers which will increase sales of products or services from the company. The researcher's objective in conducting this research is to find out how the Skin Game team's marketing communication strategy increases brand awareness through Tik-Tok social media. This research uses qualitative research methods, using a case study approach and is supported by the constructivism paradigm. The data collection technique was conducted through semi-structured interviews, participatory observation, and documentation. Researchers used marketing communication strategies, namely message strategies and media strategies. Researchers found that there are several message strategies and media strategies used by the Skin Game Team in the marketing communication strategy through Tiktok social media.
Fenomena Flexing Seleb Tiktok Adeline Margaret Sebagai Komunikasi Simbolik Octamadian, Salza Leza; Sari, Sapta; Yanto, Yanto
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 2 (2024): Desember
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i2.6359

Abstract

The Flexing phenomenon in TikTok celebs is not just a physical act of showing off wealth and based on several studies, TikTok celeb flexing is a form of symbolic communication. The purpose of this study was to determine the flexing performed by TikTok celeb Adelina Margareta as symbolic communication. This research uses a qualitative method with a semiotic analysis approach of the Roland Barthes model whose focus of attention is on the idea of two-stage signification (two orders of significations), namely analyzing the signifier and signified. Based on the results of the analysis of the 2 TikTok contents of Adeline Margaret with the Roland Barthes theoretical approach, it is known that the two contents analyzed contain denotative, connotative and mythical meanings to create audience perceptions on symbols of social status, financial success, or self-image that Adeline Margaret wants to project. The denotation of the act is a direct representation of the object shown, which is wealth. The connotation refers to the social values associated with luxury and fame. The hedonistic lifestyle and showing off luxury goods is a form of representation of the lives of the wealthy. Through her visual and narrative representations, Adeline Margaret builds an idealized self-image and inspires her followers to pursue a similar lifestyle.
Efektivitas Komunikasi Organisasi Terhadap Koordinasi Pelayanan Ekspor Impor (Studi Kasus Antara PT IPC Petikemas Dan Shipping Agency Di Pelabuhan Panjang) Fahrudin, Fatrick
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 2 (2024): Desember
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i2.7044

Abstract

This study aims to examine the effectiveness of organizational communication on export-import service coordination at the Port, focusing on the interaction between PT IPC Petikemas and Shipping Agency. Effective communication is a key element in ensuring smooth operations and collaboration between various stakeholders at the port. This study uses a qualitative approach with a case study method to explore how established communication can affect the coordination and efficiency of export-import services. The results show that structured, transparent, and timely communication between PT IPC Petikemas and Shipping Agency plays an important role in accelerating operational processes, reducing errors, and improving service quality. Barriers in communication, such as miscommunication or delays in information, have been shown to hamper workflow and have a negative impact on overall service. These findings underscore the importance of strengthening organizational communication to support better coordination in export-import services at the port.
Pemanfaatan Personal Branding Linkedin Dalam Peningkatan Karier Mahasiswa Salma, Erlin Alysia; Nursanti, Siti; Utamidewi, Wahyu
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 2 (2024): Desember
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i2.7073

Abstract

LinkedIn is a worldwide professional social network that allows users to connect with professional users around the world. LinkedIn is not just a job search platform, but also a place where individuals present themselves professionally. Students can develop their professional digital footprint through the LinkedIn platform. This research uses a constructivist paradigm with a qualitative method through a case study approach. Data collection was conducted through observation, interview, and documentation techniques. The results of this study are in the form of 3 findings, namely the communication strategies of the five informants who formed Hubert K. Rampersad's personal branding values, the career advancement of the five informants, and the communication barriers experienced by the five informants. This research is expected to build students' awareness of the potential to build LinkedIn professional personal branding as a bridge to career advancement.
Pola Komunikasi Pada Upacara Adat Lampung Begawi Cakak Pepadun Di Desa Blambangan Kabupaten Lampung Utara Nur Fitriani, Selly; Kartika, Tina; Ashaf, Abdul Firman
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 2 (2024): Desember
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i2.7106

Abstract

This study aims to determine the processions in Begawi Cakak Pepadun and to analyze the communication patterns that occur in the series of event. The study was located in Blambangan Village, North Lampung Regency, a village with a majority of Lampung Pepadun people who continue to uphold their traditional customs, especially in held of Begawi Cakak Pepadun.. The communication patterns in Begawi Adat Cakak Pepadun encompass several components, including the participants, the content of the message, the recipients of the message, and the media used. All these elements combine to form a unique communication pattern. This study employs a descriptive method with a qualitative approach, involving five informants. Data collection techniques include interviews, observations, and documentation. Data analysis is conducted through data reduction, data presentation, and data verification. The findings indicate that the communication patterns during the events are divided into two models: a multi-directional communication pattern observed in the processes of pemandai, manjau, ngedio, cangget, and cakak pepadun, and a one-way communication pattern evident in the turun mandei process.
Pengaruh Komunikasi Digital Terhadap Pola Komunikasi Pada Nilai-Nilai Budaya Masyarakat Modern Herman, Herman
Professional: Jurnal Komunikasi dan Administrasi Publik Vol 11 No 2 (2024): Desember
Publisher : UNIVED PRESS, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/professional.v11i2.7139

Abstract

The development of digital technology has brought significant changes in various aspects of life, including communication patterns in modern society. This study aims to analyze the influence of digital communication on communication patterns on the cultural values of modern society. Digital communication, which is characterized by the use of social media, instant messaging applications, and other digital platforms, influences the way people interact and convey inherited cultural values. These changes raise questions about how cultural values, such as mutual cooperation, politeness, and respect for tradition, are maintained or shifted in the digital era. Through a qualitative approach, it was found that digital communication tends to facilitate efficiency in social interaction, but on the other hand, there is the potential for a shift or decline in the quality of the delivery of cultural values. Some cultural values have adapted to suit the dynamics of digital communication, while others have begun to fade due to the influence of a more easily accessible global culture. This research concludes that although digital communication offers opportunities to expand the spread of cultural values, there are challenges in maintaining the essence and integrity.