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EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis
Published by Universitas Dehasen Bengkulu
ISSN : 23388412     EISSN : 27164411     DOI : https://doi.org/10.37676/ekombis.v8i1.926
Core Subject : Economy, Science, Education,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Energy Other
Ekombis Review: Jurnal Ilmiah Ekonomi dan Bisnis is a peer-reviewed journal. Ekombis invites academics and researchers who do original research in the fields of economics, management, and accounting.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 1,398 Documents
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Pengaruh Periklanan, Publisitas Dan Promosi Penjualan Terhadap Keputusan Pembelian Konsumen (Studi Kasus Pada Konsumen UMKM Ikan Asap Demak) Shofif Sobaruddin Akbar; Mochamad Fadjar Darmaputra
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2017

Abstract

This research is motivated by the existence of a business phenomenon that is being experienced by UMKM Demak smoke fish. The purpose of this study to analyze the influence of advertising, publicity and sales promotion of consumer purchasing decisions. The sample of research is 150 respondents. By using Purposive Sampling method with the criteria of consumers who have made a purchase of smoked fish in UMKM Demak, respondents who have a minimum age of 18 years, respondents who are easy to find and want to fill out the questionnaire and is a direct buyer. This research uses multiple regression analysis tool. The result showed that advertising, publicity, and sales promotion had an effect on purchasing decision.
Analisis Persepsi Harga, Lokasi, Fasilitas, dan Kualitas Pelayanan terhadap Loyalitas Pelanggan Dimediasi Keputusan Pembelian (Studi Kasus pada Umkm Skck (Stasiun Kuliner Canditunggal Kalitengah) Metode Structural Equation Modelling (SEM) - Partial Least Abid Muhtarom; Muhamad Imam Syairozi; Hesty Lovi Yonita
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2018

Abstract

DiIzamanIyangIserbaImodernIiniIperkembanganIdunia industri danIusaha semakinImaju dengat pesat, begitu juga pada industri kuliner. Hal itu menyebabkan para pemilik usaha harus bersaing dengan persaingan yang ketat. Kebaruan dari penelitian ini adalah terdapat variabel yang lebih banyak untuk diteliti dibanding penelitian sebelumnya. Jenis PenelitianIiniIadalah kuantitatif denganIjumlahIsampel sebesar 131 dan metodeIyangIdigunakan untuk menganalisis yaitu SEM dengan alat Smart-PLS versi 3.0. Uji yang digunakan adalah uji iouter model, uji iinner model, uji mediasi serta uji hipotesis. Berdasarkan hasil uji validitas menujukkan bahwa nilai iloading factor > 0.7IdanInilaiIAVEI> 0.5 dinyatakan valid. Pada uji reliabilitas nilai icomposite reliability dan icronbach’s alpha > 0.7 dikatakan reliabel. Dapat disimpulkan bahwa lokasi (X2) dan kualitas pelayanan (X4) terhadap loyalitas pelanggani (Y) dikatakan terdapatIpengaruhIpositifIsecaraIsignifikan. Variabel persepsi hargaI(X1)Iterhadap loyalitasIpelanggan (Y) dikatakan terdapat pengaruh inegatif secara signifikan. Dan variabel fasilitas (X3) terhadap loyalitas pelanggan (Y) dikatakan terdapat pengaryh positif dan tidak singnifikan.Dari uji mediasi menunjukkan Variabel persepsi harga (X1) terhadap loyalitas pelanggan (Y) dimediasi keputusan pembeliani (Z) dikatakan Non Mediation. Variabel lokasi (X2) dan kualitas pelayanan (X4) terhadap loyalitas pelanggan (Y) dimediasi ikeputusan pembelian (Z) dikatakan Partial Mediation. Variabel fasilitas (X3) terhadap loyalitas pelanggan (Y) dimediasi keputusan pembeliani (Z) dikatakan Full Mediation.
Pengaruh Nilai Taksiran terhadap Keputusan Nasabah Melakukan Gadai Emas Di Pegadaian Syariah Mulyani Rizki
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2019

Abstract

The estimated value of an item determines the amount of the loan to be obtained, customers can obtain loans ranging from minimum loans to maximum loans based on the value of the collateral. The high and low value of the estimate will determine the customer's decision to make a pledge. According to Rambat Lupiyoadi and Hamdani quoted by R. Rama Riyan Jazulia, a high estimated value for a product can encourage customers' decisions to use services at pawnshops so that customers will give a positive response if the value generated from a product or service can provide benefits. according to their needs. Appraisal of pawned goods is carried out by appraisers who already have special expertise and experience in assessing pawned goods. In conducting the assessment of gold, usually the standard carat content used in jewelry generally ranges from 18 to 22 carats.21. Judging from the above phenomenon, the Estimated Value can be taken into consideration for customer decision making to pawn gold at a sharia pawnshop. The purpose of this study is to find out how the influence of the estimated value on the customer's decision to pawn gold at the Syariah Pawnshop The number of samples in this study was 88 respondents, this study used a quantitative approach. The data collection technique in this study used a questionnaire, and the sampling technique used the incidental sampling method using the slovin formula. The data obtained were then processed using the SPSS 25 application. The results of this study indicate that the value of tcount (4.917) > ttable (1.988) and a significance value of 0.000 <0.05, which means that partially the estimated value variable has a positive and significant effect on the customer's decision variable in pawning gold at Pegadaian Syariah.
Analisis Tingkat Keberhasilan Pemungutan Pajak Daerah Dan Retribusi Daerah Pada Pemerintah Kota Mataram Indri Mustiani; Lukman Effendy; Nurabiah Nurabiah
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2020

Abstract

This study aims to determine the level of success in collecting local taxes and local levies on the local government of Mataram City. The research method used is descriptive quantitative approach with data collection techniques through documentation. The sample is the BKD of Mataram City as the institution in charge of managing the APBD and acting as the Regional General Treasurer (BUD). The results of this study can be concluded that the effectiveness or success rate of tax collection is considered very successful with an average effectiveness for 5 years of 103% so that the Mataram City Regional Finance Agency can be said to be very successful in collecting taxes which are its responsibility with the highest average effectiveness. namely the underground water tax with an effectiveness percentage of 113% because every year there are additional new tax objects along with the increasing number of buildings such as hotels that require groundwater in their management and the lowest average effectiveness is the swiftlet nest tax with a percentage of 7% because it is not a tax potential and tax officials have difficulty in finding entrepreneurs to know the harvest period. While the effectiveness of regional retribution is considered less successful with an average effectiveness for 5 years of 79% so that each SKPD can be said to be less successful in maximizing the potential for retribution it manages with the highest average effectiveness, namely business service retribution with a percentage of 94% and an average effectiveness The lowest average is general service fees with a percentage of 77%. This is because in the retribution grouping there are various types of retribution which are managed by each SKPD so that many factors can affect the achievement of the retribution target. In addition, information regarding the reasons for achieving or not the retribution target is still lacking because the research was only conducted at the Mataram City Regional Finance Agency. The novelty of this research is that researchers analyze the effectiveness of each type of tax and retribution grouping in the city of Mataram. Theoretically, this research can provide broad implications regarding stewardship theory. Practically, this research has implications for the Regional Finance Agency to be better in terms of facilitating the community to pay taxes and being able to monitor each OPD in order to increase their retribution income. Policy-wise, this research has implications for the Regional Finance Agency in order to issue a policy regarding the tax and levy management system that needs to be implemented so that future management can be better and maximal with the condition that the collectors and those who are collected do not feel disadvantaged.
Analisis Laporan Arus Kas untuk Menilai Kinerja Keuangan Pada PT Indofood Sukses Makmur Tbk yang Terdaftar di Bursa Efek Indonesia Periode 2016-2020 Afrisah Putriani; Elfina Okto Posmaida Damanik; Johanes Wilfrid Pangihutan Purba
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2021

Abstract

Cash is a financial report that contains information on cash inflows and outflows from an entity during a certain period, to obtain information on receipt of cash disbursements, a cash flow statement is made. Companies must include a cash flow statement in their annual financial statements. Included in the analysis of financial performance using a cash flow statement is an analysis of the cash flow ratio. The purpose of this study was to determine the performance of the company PT Indofood as measured by using the cash flow ratio in measuring the financial performance of PT Indofood Sukses Makmur Tbk. The analytical method used is descriptive quantitative by looking at the cash flow statements and financial performance of PT Indofood Sukses Makmur Tbk. The population of financial statements at PT Indofood Sukses Makmur Tbk, sample financial statements for 2016-2020 with financial ratios, namely cash flow ratios, cash coverage ratios to interest, cash coverage ratios to current liabilities, capital expenditure ratios, total debt ratios and cash adequacy ratios Genre. From the results of the study it was concluded that the performance of PT Indofood Sukses Makmur Tbk according to the calculation of the financial cash flow ratio (AKO) with an average value of 0.38 < 1, the ratio of cash flow coverage to current liabilities (CKHL) with an average value of 0.57 < 1, Capital expenditure ratio (PM) with an average value of 0.24 < 1, total debt ratio (TH) with an average value of 0.19 < 1, cash flow adequacy ratio (KAK) with an average value of 0.012 < 1 is not good, which means that the performance of the company PT Indofood Sukses Makmur Tbk cannot manage the existing cash flow to be able to generate cash flow properly in order to meet its short-term obligations and current liabilities. The cash to interest coverage ratio (CKB) with an average value of 17,595 > 1 is good, which means very good because the cash can cover the interest costs of PT Indofood Sukses Makmur Tbk and can pay it directly without having to sell assets.
Analisis Financial Performance dan Corporate Social Responsibility Terhadap Nilai Perusahaan (Study pada Perusahaan LQ45 yang Terdaftar di BEI 2017-2019) Hesti Setiorini; Furqonti Ranidiah; Dinal Eka Pertiwi; Adi Bambang Permadi
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2022

Abstract

The purpose of this study was to determine the effect of liquidity, leverage, profitability and corporate social responsibility on firm value. This study used secondary data. The object of the study was LQ45 companies listed on the Indonesia Stock Exchange in 2017-2019. The number of respondents were 28 companies. The data analysis technique of this study used the SPSS program and multiple linear regression. The results of the study state that liquidity has a positive and significant effect on firm value, with a sig value of 0.008. Laverage has no effect on firm value, with a sig value of 0.216. Profitability has no effect on firm value, with a sig value of 0.370 and Corporate Social Responsibility has a positive and significant effect on firm value, with a sig value of 0.039.
Blue Ocean Strategy Desa Sumberagung Sebagai Desa Wisata Unggulan Banyuwangi Ayu Wanda Febrian; Dora Melati Nurita Sandi; Firda Rachma Amalia
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2023

Abstract

Banyuwangi is currently focusing on the development of tourism development area II with its main attraction being Sukomade. Sumberagung Village is one of the villages in the area. Sumberagung Village has potential as a tourist village , but does not yet have a tourism village development model that can be used as management guidelines. This causes the absorption and use of village funds to be less fully absorbed so it is necessary to formulate a special strategy for tourism villages. This research is focused on making a strategy design with the Blue Ocean Strategy approach with a four-step framework analysis, namely Eliminate, reduce, raise and create. Through the approach of eight aspects of forming a tourist village, the results of the study show that Sumberagung Village is in the development stage so the focus of the development strategy that is considered appropriate is fitness tourism by maximizing the creation of new tourist attractions.
Pengaruh Inovasi dan Kualitas Produk terhadap Keputusan Pembelian Toyota Yaris Vini Octaviani; Reminta Lumban Batu
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2025

Abstract

This study aims to explain the influence of innovation variables and product quality on purchasing decisions for Toyota Yaris. This study uses two independent variables, namely product innovation (X1), product quality (X2), and one dependent variable, namely the purchase decision (Y). The types of data used in this study are primary and secondary data. This research method uses quantitative methods with data collection techniques through distributing questionnaires to Toyota Yaris users. The sampling technique of this study was proportionate stratified random sampling using the slovin 10% formula. The sample used in this study amounted to 100 respondents. The instrument test was carried out using the validatas test and the reliability test. The data analysis method was carried out using descriptive statistical tests and hypothesis testing. The results showed that innovation had a significant influence on purchasing decisions for Toyota Yaris, and product quality had a significant effect on purchasing decisions for Toyota Yaris. The conclusion of this research is that innovation and product quality both have significant results on purchasing decisions.
Kualitas Kehidupan Kerja, Keterlibatan Kerja Dan Kepuasan Kerja Karyawan PT. WOM Cabang Bengkulu Sri Ekowati; Tika Ariani
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2027

Abstract

The purpose of this study was to determine the quality of work life and work involvement on job satisfaction of employees at PT. WOM Finance Bengkulu Branch. The sample used in this study were all 70 employees. This type of research uses quantitative research by distributing questionnaires for data collection. The results of the study indicate that the variables of quality of work life and work involvement have a positive and significant effect on job satisfaction.
Apa yang Meningkatkan Kinerja Lingkungan Perusahaan? Model Konseptual Berbasis Investasi Hijau dan Tata Kelola Perusahaan Susilo Adi; Agustinus Wardi
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 10 No S1 (2022): SPECIAL ISSUE DNU 14 TH
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v10iS1.2030

Abstract

This research seeks to improve the performance of green investment-based companies and good corporate governance to solve these problems developed a conceptual model Research methodology – The research was conducted through a survey using 112 respondents consisting of leaders of manufacturing companies in Indonesia. Then the concept model is developed and tested empirically. Results (Results): The hypotheses proposed in this study are all accepted and the empirical research model proposed in this study is the key strategy in improving the company's environmental performance based on futuristic thinking. Limitations:: Limitations in this study are, First, the questionnaire was sent via email. The second limitation is that this study does not consider the existence of other variables, and only focuses on Corporate Governance and the role of Green Investment as the interpening variable. Contribution: improvement of the Company's Environmental Performance which is facilitated by the concept of Green Investment as an interpening very relevant to be a key factor in improving the Company's Environmental Performance.

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