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COMPETITIVENESS JOURNAL
ISSN : 19783035     EISSN : -     DOI : -
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Articles 207 Documents
PENGARUH LOKASI, PELAYANAN DAN CITRA TERHADAP GAYA HIDUP DAN MINAT BELI MASYARAKAT DI MAKASSAR MALL Reka Ruslan; Andi Mappatompo; Syafaruddin Syafaruddin
COMPETITIVENESS Vol 10, No 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6598

Abstract

This study aims to examine the effect of location, service, image, and lifestyle as moderating variables on people's buying interest in Makassar Mall. The type of research used in this research is experimental research. The research design used is a quantitative approach. This research was conducted in Makassar Mall. The number of samples in this study was 185 people who shopped at Makassar Mall. The sampling technique is accidental sampling. The instrument used in this study was a questionnaire or google form with data collection techniques, namely the provision of questionnaires. The collected data was then analyzed using descriptive statistics, inferential statistics, and path analysis. The results showed that the variables of location, service, image had a significant positive effect on lifestyle. Furthermore, the location and service variables have a significant positive effect on consumer buying interest, while the image has no significant positive effect on consumer buying interest. Furthermore, lifestyle variables have a significant effect on buying interest at Makassar Mall. The location has a significant effect on consumer buying interest through lifestyle. Meanwhile, service has a significant positive effect on consumer buying interest through lifestyle and image has a significant effect on consumer buying interest through lifestyle. Based on the results of the study, it is illustrated that the results of path analysis on 3 variables X and Y1 then the X variable (location, service, and image) affect Y (lifestyle). While the influence of X (location and service) has a significant positive effect on Y2 (consumer buying interest), while the X3 variable (image) does not affect consumer buying interest. Furthermore, for the influence of the Lifestyle variable, it was obtained that it had a significant effect on buying interest. The results of the path analysis showed that the location, service, and image variables had a significant effect on consumers' buying interest through lifestyle.Keywords: Location, Service, Image, Lifestyle, Buying Interest
PENGARUH HUMAN CAPITAL DALAM MENINGKATKAN PENGELOLAAN ZAKAT PADA KANTOR BAZNAS DI PROVINSI SULAWESI BARAT Yati Heryati; Rahman Rahim; Edi Jusriadi
COMPETITIVENESS Vol 10, No 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6905

Abstract

This study aims to analyze the competence of human resources, the role of human resources and the performance of human resources of National Amil Zakat Agency (BAZNAS) to improve the management of zakat funds in West Sulawesi Province. This study was conducted at the West Sulawesi Province Baznas Office. This study specifies BAZNAS of West Sulawesi Province as the object of research due to the poor quality of zakat fund management in the BAZNAS office so far. Determination of the subject of research is purposively using qualitative methods. Data for this study was collected through observation and interviews to zakat managers at the BAZNAS Office in West Sulawesi Province. The results of this study indicate that some problems related to the human capital of BAZNAS of West Sulawesi Province. The recruitment process for employee does not uses open-recruitment system, hence the employee hired by BANAS has poor competency and qualification. Collected zakat fund is still focused on zakat of profession, and they have not been able to achieve the maximum target of collection and distribution. This is constrains due to availability of facility and infrastructure. Faced with this problem, BAZNAS of West Sulawesi Province can carry out a more transparent open-recruitment system to open a bigger chance for people who have better competencies to be employed at BAZNAS, start another zakat fund collection program which targets zakat other than zakat of profession, increase employee’s competency with employee training and development program, gives more work motivation, and review governor’s regulation that backed the zakat collection program by adding a sanction to public servants who don’t obey it, as well as expanding the reach of zakat fund distribution and rationalizing the proportion of zakat fund into the predetermined sectors.  Keywords: Human Capital, Performance, Management Zakat.
PENGARUH E-SERVICE QUALITY TERHADAP CUSTOMER SATISFACTION MELALUI PERCEIVED VALUE PELANGGAN APLIKASI GRAB FOOD DI KOTA MAKASSAR Bahtiar Bahtiar; Buyung Romadhoni; Muchriady Muchran
COMPETITIVENESS Vol 10, No 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6600

Abstract

This study aims to determine the effect of E-service quality on customer satisfaction through the customer's perceived value of the Grab Food application in Makassar City. This research is experimental, the research design used is associative research. associative or relationship is research that aims to determine the relationship between two or more variables. The research data obtained that E-service quality has a significant positive effect on Perceived value with P = 0.000 0.05 with a coefficient value of 0.500, this coefficient indicates that the better the E-service quality perceived by consumers, the better the perceived value will also be, and Perceived value has a significant positive effect on customer satisfaction with P = 0.000 0.05 with a coefficient value of 0.233, this coefficient indicates that the better the perceived value, the better customer satisfaction, while E-service quality has a significant positive effect on customer satisfaction with P = 0.000 0.05 with a coefficient value of 0.547, this coefficient indicates that the better the E-service quality perceived by consumers, the more customer satisfaction will increase. And finally, E-service quality has a significant influence on customer satisfaction through Perceived value with a coefficient value of 0.274, this coefficient indicates that good service quality perceived by consumers will encourage consumers to increase perceived value for products and ultimately have an impact on better consumer satisfaction.Keywords: E-service quality, Customer satisfaction, and Perceived Value.
PENINGKATAN KUALITAS SUMBER DAYA MANUSIA (SDM) PETANI PADI SAWAH Ibrahim Ibrahim; Ahmad AC; Akhmad Akhmad
COMPETITIVENESS Vol 10, No 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6605

Abstract

This research aims to find and find the right and effective way to improve the cauldron of human resources (HR) of rice paddy farmers through agricultural extension methods. The research method used is qualitative research that is descriptive with data collection techniques through observation, interviews, documentation and other data that support research. The results showed that the most appropriate and effective method of agricultural extension towards improving the quality of human resources (HR) of rice paddy farmers is Demplot and Field School because of its informal nature, the learning process is carried out in the field where there are real objects in the form of rice plants that are used as learning materials, the implementation is done by providing guidance then invited directly to the field to see and do joints. Ri by looking at the examples given by extensionists, so that farmers more easily absorb it. With the real evidence seen by farmers, this field school was able to change the mindset of farmers who initially tried to farm in the traditional way then become farmers who follow innovative technology. This method lasted about 4 months or 1 growing season.      Keywords: Quality, Extension Methods, Farmer Groups
ANALISIS HARGA TANDAN BUAH SEGAR KELAPA SAWIT DI KABUPATEN PASANGKAYU Hasriani Hasriani; Buyung Romadhoni; Andi Mappatompo
COMPETITIVENESS Vol 10, No 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6602

Abstract

This study aimed to determine the difference in the price of palm tree fresh fruit bunch in Pasangkayu Regency and to find out why the various traders’ behavior in giving prices to farmers. This study used qualitative research. The type of this research approach was descriptive. To determine the informants in this study was throung the snowball sampling technique. Snowball technique was a sampling method in which informants are obtained through a rolling process from one informant to another. The number of informants in this study were 8. The results showed that differences in ownership of ISPO and RSPO certificates for each palm oil company affects the price policy offered by each company. The difference in prices received by farmers was also influenced by the behavior of collectors in determining prices, each of them incurs a different amount, the costs are transportation, wage of workers, distance, quality of fruit, and operational costs as well as the amount of profit that collectors want to get. Keywords: Price, Fresh Fruit Bunches.
PENGARUH PENGELOLAAN KEUANGAN DAN PENGGUNAAN P2P LENDING TERHADAP MODAL USAHA SERTA KINERJA KEUANGAN UMKM MAKASSAR Musdalifa Musdalifa; Ifayani Haanurat; Nasrullah Nasrullah
COMPETITIVENESS Vol 10, No 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.6604

Abstract

This study uses a survey approach that involves theory, empirical evidence, facts and existing facts with an emphasis on finding a structural model (path) of the relationship between the variables studied. The type of research used is field research (field research). With 100 owners of UKM Makassar City as respondents.The results of this study found that financial management and the use of p2p lending had a significant effect on business capital. However, financial management and the use of p2p lending have no significant effect on financial performance because of the mediating business capital. Thus, it can be concluded that financial management and the use of p2p lending affect the financial performance of SMEs with fully mediated venture capital.Keywords: Financial management, p2p lending, venture capital, financial performance and UMKM.
PENGARUH SERVICE QUALITY DAN PRODUCT QUALITY TERHADAP LOYALITAS PELANGGAN SERTA DAMPAKNYA PADA REPEAT ORDER DI ASTRA CREDIT COMPANIES CABANG MAKASSAR Sumiati Sumiati; Buyung Romadhoni; Muhammad Adil
COMPETITIVENESS Vol 10, No 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.8340

Abstract

This research aims to find out the influence: (1) service quality on customer loyalty, (2) product quality on customer loyalty, (3) service quality on repeat orders, (4) product quality on repeat orders, (5) customer loyalty to repeat orders, (6) service quality to repeat orders through customer loyalty, (7) product quality to repeat orders through customer loyalty. The problem in this study is the extent to which service quality and product quality affect customer loyalty and its impact on repeat orders in ACC Makassar Branch. This study uses quantitative methods, sample withdrawal with Accidental Sampling, data collection techniques using online questionnaires shared with 100 customers of ACC Makassar Branch.  Hypothesis testing using Path Analysis with the help of AMOS 21 software.Test results show that service quality and product quality have a significant positive effect on customer loyalty and have a significant direct effect on repeat orders and have a significant effect on repeat orders through customer loyalty, customer loyalty has a significant positive effect on repeat orders. Based on the results of the research, it is recommended that ACC Makassar Branch can create and improve product quality with down payment and rate that is different from competitors and provide adequate parking space for the creation of customer loyalty that will have an impact on increasing repeat orders.                                                                                                   Keywords: Service Quality, Product Quality, Customer Loyalty, Repeat Order.
TATA KELOLA PENGEMBANGAN DESTINASI PARIWISATA KABUPATEN MAMUJU Ratna Ratna; Edi Jusriadi; Dg Maklassa
COMPETITIVENESS Vol 10, No 2 (2021): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/competitiveness.v10i2.8339

Abstract

This study aims to identify and analyze the tourism area management policies carried out by the Department of Tourism and Culture of Mamuju Regency towards the development of an integrated tourist area. Reviewing and analyzing the contribution of the government, universities, private sector, community, and media in the development of tourism areas in Mamuju Regency. Efforts to develop human resources in the management of tourism objects at the tourism and culture department of Mamuju Regency. This research was conducted at the Department of Tourism and Culture of Mamuju Regency using qualitative methods with data collection techniques through observation and interviews with representatives of the Tourism Office, tourist destination managers, and tourists. The results of this study indicate that: 1) The governance policy for the development of tourism destinations is contained in the Regional Regulation of Mamuju Regency Number 5 of 2016 concerning the Regional Medium-Term Development Plan (RPJMD) of Mamuju Regency 2016-2021 which is contained in the 5th mission. 2) The implementation of governance policies for the development of tourist destinations in Mamuju Regency is carried out through the involvement and cooperation between the government and the private sector, universities, communities, and the media. 3) Based on the evaluation of the program, it was found that the factors that influence tourism development in Mamuju Regency are the supporting factors are the strategic location of the area and tourism supporting facilities while the inhibiting factors are policy problems, lack of budget, promotion of tourist destinations that have not been maximized, management of tourist destinations that are not optimal. not optimal, quality human resources to manage tourist destinations are still limited (not in accordance with the educational background of tourism) so that the impact on the governance system is not optimal. Keywords: Governance, Tourism, Triple Helix.
TINGKAT KOMPETENSI SUMBER DAYA MANUSIA DALAM MEMPENGARUHI KINERJA KARYAWAN PT. FAJAR MAKASAR TELEVISI Putro, Guntur Suryo; Sahban, Arfiany
COMPETITIVENESS Vol. 9 No. 1 (2020): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/jmbc.v9i1.4387

Abstract

The population in this study were all employees of PT. Dawn Makasar Television. While the samples used in this study were 58 respondents, and to test the hypothesis, researchers used descriptive analysis methods and simple regression analysis. Descriptive analysis is used to view and explain respondents' responses and improve employee performance. Indicators used for competency variables include work spirit, development, education level, work productivity, achievements and awards And the indicators used for performance variables are the quality of work, quantity of work, and timeliness of PT employees. Dawn Makasar Television. The results of this study showed that there is an influence between human resource competency variables on performance variables where conducted t test with t calculated test results = 13.11 and t table 1.672 for a significant level of 0.05 means t calculate > t table with dk = 58 - 2 = 56. This means the hypothesis in this study which states that there is an influence of human resource competence on the performance of PT employees. Dawn Makasar Television. Keywords: Human Resource Competencies and Performance
KAJIAN MANAJERIAL DAN SHARE PROFIT MELALUI PENDEKATAN AGRIBISNIS USAHATANI KENTANG DI DESA ERELEMBANG KECAMATAN TOMBOLOPAO KABUPATEN GOWA Sudirman, Sudirman
COMPETITIVENESS Vol. 9 No. 1 (2020): COMPETITIVENESS
Publisher : UNIVERSITAS MUHAMMADIYAH MAKASSAR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/jmbc.v9i1.4391

Abstract

Buttonopao District is a center for potato production. This is supported by the market potential and strategic areas so that the expansion of area and production are increasing from year to year. When viewed from a distance, this sub-district is very close to consumers or market, only about 70 kilometers from the city center. With the consideration of distance, potato farmers in the district have a very large market potential so that they are able to get a higher selling value of production. This study aims to examine the potato agribusiness management carried out by farmers in Erelembang Village, Buttonopao District, Gowa Regency and to know the Profit Share made by potato farmers in Erelembang Village, Buttonopao District, Gowa Regency. This research was conducted in Erelembang Village using qualitative descriptive methods with data collection techniques through, observation, documentation and interviews of 23 potato farmers in the area. The results showed that farmers in Erelembang Village, Buttonopao District, Gowa Regency have implemented 5 management functions, namely planning, organizing, directing, coordinating, and monitoring, in each of their agribusiness subsystems. However, farm management that is carried out is only based on previous farming experiences and habits so that there is no written bookkeeping and planning for each farming activity carried out. The profit sharing agreement is made by the owner of the capital and the farmer without any written rules & only based on mutual trust. The production sharing agreement system mechanism is carried out using a three-share system, namely the profit sharing pattern in question is that the investor farmers get the results of two parts and the smallholders get one share.  Keywords: Agribusiness Management, Potato Farmers, Farming, Share Profit  ABSTRAK Kecamatan Tombolopao merupakan sentra produksi kentang. Hal ini didukung oleh potensi pasar dan wilayah yang strategis sehingga pertambahan luasan dan produksi yang makin meningkat dari tahun ke tahun. Apabila dilihat dari jarak, kecamatan ini letaknya sangat dekat dengan konsumen atau pasar, hanya berkisar 70 kilometer dari pusat kota. Dengan pertimbangan jarak maka petani kentang di Kecamatan tersebut memiliki potensi pasar yang sangat besar sehingga mampu mendapatkan nilai jual produksi yang lebih tinggi. Penelitian ini bertujuan mengkaji manajemen agribisnis kentang yang dilakukan oleh petani di Desa Erelembang Kecamatan Tombolopao Kabupaten Gowa dan mengetahui Share Profit yang dilakukan oleh petani kentang di Desa Erelembang Kecamatan Tombolopao Kabupaten Gowa. Penelitian ini dilaksanakan di Desa Erelembang dengan menggunakan metode deskriptif kualitatif dengan teknik pengumpulan data melalui, observasi, dokumentasi dan wawancara petani kentang sebanyak 23 orang di wilayah tersebut. Hasil penelitian menunjukkan petani di Desa Erelembang Kecamatan Tombolopao Kabupaten Gowa sudah menerapkan 5 fungsi manajemen yaitu perencanaan, pengorganisasian, pengarahan, pengkoordinasian, dan pengawasan, di setiap subsitem agribisnis usahataninya. Namun manajemen usahatani yang dilakukan hanya didasarkan pada pengalaman dan kebiasaan usaha tani sebelumnya sehingga tidak ada pembukuan dan perencanaan tertulis pada setiap aktifitas usahatani yang dilakukan. Adapun perjanjian bagi hasil dilakukan oleh pemilik modal dan petani penyakap tanpa adanya aturan tertullis & hanya berdasarkan sikap saling percaya. Mekanisme sistem perjanjian bagi hasil yang dilakukan menggunakan sistem bagi tiga yaitu pola bagi hasil yang dimaksud adalah petani pemodal mendapatkan hasil sebesar dua bagian dan petani penggarap mendapatkan hasil sebesar satu bagian. Kata Kunci : Manajemen Agribisnis, Petani Kentang, usahatani, Share Profit