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Benefit: Jurnal Manajemen dan Bisnis
Published by Universitas Muhammadiyah Surakarta
ISSN : 14104571     EISSN : 25412604     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Benefit: Jurnal Manajemen dan Bisnis is a peer-reviewed journal published by Department of Management, Faculty of Economics and Business, Universitas Muhammadiyah Surakarta, covering a variety of topics in economics, management, business and finance.
Arjuna Subject : -
Articles 789 Documents
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MENUJU SEBUAH TEORI UMUM PEMASARAN Anton Agus Setyawan
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 16 No 1 Juni 2012
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v16i1.1358

Abstract

This article discusses the urgency of general marketing theory. Marketing becomes avery developed and converged discipline. This is a challenge for marketing scholars to present anew approach in constructing theory. Unfortunately, the dominance of traditional approach inmarketing brings stagnation in the theory construction. Although, general marketing theory isstill a hope for marketing scholars, they should broadened their vision to new approach in theoryconstruction.
PENGARUH KUALITAS PELAYANAN DAN KEPUASAN PELANGGAN DALAM PEMBENTUKAN INTENSI PEMBELIAN KONSUMEN Erma Setiawati; Sri Murwanti
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 10 No 1 Juni 2006
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v10i1.1225

Abstract

The researcher is highly interested in many different opinions among some experts about theinfluence of service quality and customer satisfaction in establishing purchase intentions. Thus, thepurpose of this research is to test such three variables, based on the model proposed by Taylor andBaker (1994) by interacting variables of quality service and customer satisfaction in establishing thepurchase intention with customer satisfaction as a moderator variable between service quality andpurchase intentions. This research was conducted in Surakarta with research object of two supermarkets. From the200 questionnaires distributed 188 were return.The result of the research indicate that regression coefficient of interaction among one supermarket (alfa) is positive and significant (p≤ 0.05), while onesupermarket (Goro Assalam) is not significant. The value of R2 for two supermarkets was increasingafter the interaction of service quality and customer satisfaction being participated in the model ofmoderator regression equality and the result supported in research hypothesis.
Faktor-faktor Pendorong Keniatan Pekerja Lansia untuk Melanjutkan Bekerja Jati Waskito
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 18 No 2 Desember 2014
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v18i2.1396

Abstract

This study aims to conceptualize the notion of “older worker” intention to continue paid working and to validate a scale of measuring the impact of work related factors on older worker’ intentions to continue in employment. This study uses a cross-sectional, survey-based, self report strategy to gather data. The findings the importance of working, the individuals interest outside works, management and organizational factors, work flexibility, and work attachment are the important things that can influence  the older worker to continue paid working
STUDI PERILAKU KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN AIR MINUM AQUA DI KOTA SURAKARTA Moech Nasir
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 12 No 1 Juni 2008
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v12i1.1278

Abstract

This Research analyse consumer purchasing decision of drinking water AQUA at Surakarta City. Internal issue Formulation this research is what productquality, price, and promotion by parsial have an influence consumer purchasing decision of drinking water AQUA at Surakarta City?, and what product quality, price, and promotion by simultan have an inflluence consumer purchasing decision of drinking water AQUA at Surakarta City? This Research aim toanalyse the influence by parsial, product quality, price, and promotion to consumer purchasing decision of drinking water AQUA at Surakarta City and also to analyse the influence by simultan, product quality, price, and promotion to consumer purchasing decision of drinking water AQUA at Surakarta City.Population in this research is consumer doing purchasing of drinking waterAQUA at Surakarta City, sampel taken by as much 100 responder with thetechnique of sampling is convenience sampling. Technique of data collecting use the questioner while technique analyse the data use the doubled linear analysis regresi. Result of analysis indicate that the product quality (X1) and promotion (X3) have the influence of positip and significan to consumer purchasing decision of drinking water aqua, while price (X2) have the influence which negatif and is not significant to consumer purchasing decision of drinking water aqua. Here in after see the level of value of coefficient regresi from third known that the independent variables that variable of product quality have larger ones influence compared to variable of price and promotion for consumer purchasing decision and this means variable of product quality (X1) own the biggest contribution compared by variable of price and promotion. Then pursuant to result of significance test known that the variable of product quality have the influence which significan to consumer purchasing decision. This matter is supported from value assess the t count (8,002) t table (1,96), price variable have the influence negatip and is not significan to consumer decision. This matter is supported from value assess the t count (- 0,088) t table (- 1,96), and promotion variable have the influence of positip and significan to consumer purchasing decision. This matter is supported from value assess the t count (2,432 t table (1,96). From other sideing that result of analysis indicate that the product quality, price and promotion by together have the influence which significant to consumer purchasing decision. This matter is supported from value Fcount (47,239) F table(2,76). Then from analysis of coefficient determination (R2) = 0,596. This matter indicate that the variation variable of product quality, price, and  promotion able to explain the variation variable of consumer purchasing decision of drinking water aqua = 59,6%.
Membangun Quality Function Deployment Untuk Meningkatkan Kepuasan Pasien Pada Rumah Sakit Di Kota Tegal Makmur sujarwo; Subekti Subekti
Benefit: Jurnal Manajemen dan Bisnis Volume 3 No 2 Desember 2018
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v3i1.6741

Abstract

Abstract: This study aims to find out how far the Quality Function Deployment (QFD) strategy is built in hospitals in the city of Tegal so that it can improve patient satisfaction. This study uses a questionnaire distribution method with a sample of 120 hospital patients in the city of Tegal as respondents. Respondents' answers to closed questions about the variables examined in this study were then analyzed using Multiple Regression Tests with IBM SPSS Statistics 22 analysis. The results of this study indicate variebel tangibles and emphaty which have a positive and significant effect on increasing patient satisfaction with successive regression values according to 0.340 and 0.559. For that reason, it has become a necessity for the hospital to further increase the tangible and empathetic of its patients in order to increase patient satisfaction. In the Quality Function Deployment (QFD) application, it shows that most of the requirements of patients (consumers) get value is very important and only a few who get important ratings, among others; rapid patient handling, the availability of sophisticated and modern hospital equipment technology; employees, nurses and doctors who are experts competent in their fields and friendly in serving patients, and others. Keywords : Quality Function Deployment, tangibles, reliability, responsiveness, assurance dan emphathy.. Abstraksi:Penelitian ini bertujuan untuk mengetahui sejauh mana strategi Quality Function Deployment (QFD) dibangun di rumah sakit di kota Tegal sehingga dapat meningkatkan kepuasan pasien. Penelitian ini menggunakan metode distribusi kuesioner dengan sampel 120 pasien rumah sakit di kota Tegal sebagai responden. Responden terhadap pertanyaan tertutup tentang variabel dianalisis menggunakan Uji Regresi Berganda dengan analisis IBM SPSS Statistics 22. Hasil penelitian ini menunjukkan variableness dan empati yang memiliki pengaruh positif dan signifikan terhadap peningkatan kepuasan pasien dengan nilai regresi berturut-turut sesuai 0,340 dan 0,559. Oleh karena itu, menjadi lebih penting bagi pasien untuk meningkatkan kepuasan pasien. Dalam aplikasi Quality Function Deployment (QFD), itu menunjukkan kondisi yang paling penting bagi pasien (konsumen), antara lain; penanganan pasien yang cepat, ketersediaan teknologi peralatan rumah sakit yang canggih dan modern; karyawan, perawat dan dokter yang ahli dalam bidangnya dan ramah dalam melayani pasien, dan lainnya.Kata kunci : Quality Function Deployment, tangibles, reliability, responsiveness, assurance dan emphathy.
TEKNOLOGI BERBASIS LAYANAN MANDIRI UNTUK KASUS E-BANKING Edy Purwo Saputro; Fereshti Nurdiana Dihan
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 13 No 2 Desember 2009
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v13i2.1308

Abstract

Revolusi dan evolusi perkembangan teknologi informasi dan sistem informasi memicu transformasi dalam semua bidang dan hal ini kemudian menimbulkan fenomena tentang e-lifestyle yaitu mulai dari e-mail, e-banking, e-shopping, e-book, e-wallets, e-learning, e-news, e-commerce, e-trading, e-election, e-business, e-market, e-service dan e-cards. Di satu sisi, e-lifestyle memberikan banyak kemudahan tapi di sisi lain ini menimbulkan ancaman terutama dikaitkan dengan jaminan keamanan di semua transaksi yang terkait e-lifestyle. Terkait ini, jika aspek keamanan tidak mendapatkan prioritas perhatian dari semua pihak, maka akan terjadi fenomena: ‘don’t trust anyone, don’t trust anything’ dan kepercayaan akan menjadi “blind trust”. Hal ini tentu sangat dimungkinkan karena di cyber economy ada berbagai kasus yang mendasari misalnya ‘phising’ (kegiatan pengiriman e-mail palsu yang di dalamnya terkandung link ke sebuah situs web, yang bisa mengarahkan seseorang untuk menyerahkan identitas pribadi), atau ‘clickjacking’ (yaitu kode jahat yang tersembunyi di balik tombol klik di sebuah situs yang dikunjungi oleh seseorang). Aspek keamanan menjadi sangat penting karena fakta perkembangan e-lifestyle di Indonesia pada umumnya dan adopsi e-banking khususnya masih berada pada tahap pertumbuhan
Kajian strategi operasi industri kecil pakan ikan berbasis produk sampingan agribisnis (Kasus Cv. Babelan Agro sejahtera bekasi) Ikhwan Rahmanto
Benefit: Jurnal Manajemen dan Bisnis Volume 2 No 2 Desember 2017
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v2i2.4400

Abstract

CV Babelan Agro Sejahtera (CV. BAS) Bekasi adalah salah satu dari sedikit  industri kecil pakan ikan. Perusahaan ini masih bertahan di tengah dominasi perusahaan besar dalam persaingan pasar pakan ikan. Tujuan penelitian ini adalah merumuskan strategi operasi industri kecil pakan ikan dalam rangka meningkatkan daya saingnya. Data penelitian ini dikumpulkan dengan pengamatan ke perusahaan, menelaah data sekunder, wawancara mendalam dengan pengelolanya, dan penyampaian kuisioner AHP kepada pengelola perusahaan dan  ahli agribisnis atau agroindustri. Evaluasi komposisi dan biaya bahan baku dengan metode simpleks menunjukkan bahwa sebelum minimasi biaya bahan baku pakan ikan sebesar Rp. 2964,00/kg dan setelah minimasi sebesar Rp. 2770,00/kg.  Ini artinya CV. BAS dapat mengurangi biaya bahan baku, sehingga strategi mempertahankan harga murah dapat dilanjutkan.  Berdasar Matriks Internal-Eksternal,  CV. BAS berada pada sel IV (tumbuh dan membangun), berarti perusahaan perlu melakukan strategi integrasi ke belakang, integrasi ke depan, atau integrasi horizontal, penetrasi pasar, pengembangan pasar, dan pengembangan produk. Analisis SWOT menghasilkan 3 alternatif strategi, yaitu mempertahankan harga, peningkatan kapasitas produksi, dan pengembangan SCM.  Selanjutnya analisis AHP menyusun prioritas strategi, yaitu : (1) pengembangan SCM, (2) peningkatan kapasistas produksi, dan (3) mempertahankan harga, dimana penerapannya harus memperhatikan 4 kriteria dengan prioritas (1) Kualitas (2) Biaya (3) Fleksibilitas, dan (4) Pengiriman.Kata kunci : Analisis Hirarki Proses, Analisis SWOT,  Metode Simpleks, Strategi Operasi
Brand Loyalty Mediation in Brand Attachment and Customer Digital Experience towards Smartphone Repurchase Intentions Verina Cornelia; Yusepaldo Pasharibu
Benefit: Jurnal Manajemen dan Bisnis Volume 5 No 2 Desember 2020
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v5i2.11278

Abstract

Brand loyalty is one of the most essential component that incumbent company to retain their customers, particularly in order to win the market share. The main reason is that incumbent firms need to maintain their market share and then upscale their market when they have a thorough understanding of the segmentation. Brand loyalty in this study is utilized as a mediating variable to confirm the impact of brand attachment and customer digital experience for the repurchase intention creation of smartphone users.  An online questionnaire was distributed to 100 respondents using a purposive sampling technique. The criteria of respondents in this study are those who are using Samsung smartphone for at least a year, and experience searching the brand using a digital platform. The statistical analysis showed that brand attachment and customer digital experience have a significant positive influence on brand loyalty. Furthermore, brand attachment shows direct and indirect effects to repurchase intentions indicating partial mediation existence of brand loyalty.  Customer digital experience indirectly affects repurchase intentions through brand loyalty. These results highlight the role of brand attachment and customer digital experience has to secure repurchase intentions of customers by utilizing brand loyalty.
Orientasi Kepatutan Sosial dan Respons Tipuan pada Alat Ukur dalam Konteks Seleksi Kerja Wahyu Widhiarso
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 15 No 2 Desember 2011
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v15i2.1348

Abstract

This study examined the correlation between social desirability with the magnitude of the individuals’ intensity to fake their responses on personality measurement in the context of job selection. Social desirability bias is defined as the tendency of individuals to give a response in a certain manner that will be viewed favorably by others. 90 students participated in the quasi experimental under within-subject design with two occasions. At the first occasion, participants were asked to complete the five-factor personality scale in an honest way (neutral condition) whereas in the second occasions they were asked to complete as if they are applicants who follow the employment selection (motivational condition). Intensity of faking was operationalized by the differences between both conditions. Data analysis suggests three findings: (a) personality measurement using self-reported techniques was vulnerable to faking when applied to employment selection. (b) There are individual differences in the amount of faking. (c) Social desirability can explain these individual differences, with the effect size between 2% to 20%. This study recommends that the using instrument to measure personality should be modified before it was applied to the selection process with respect to content of indicators and the impact of social desirability
KONTEKS BUDAYA ETNIS TIONGHOA DALAM MANAJEMEN SUMBER DAYA MANUSIA Surya Setyawan
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 9 No 2 Desember 2005
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v9i2.1212

Abstract

Cultural context of every nation and ethnic have specific characteristic. Variety of this culturalcontext can make conflict with organizations, which also have specific characteristic. Tionghoa ethnicwhich have specific cultural context from their ancestor inheritance is example of cultural contextmanagement in organization, especially human resource management.

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