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Bayu Mitra A. Kusuma
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Department of Da'wah Management, Faculty of Da'wah and Communication, Sunan Kalijaga State Islamic University, The East Campus, Jl. Marsda Adisucipto Yogyakarta 55281
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INDONESIA
Jurnal MD
Published by Universitas Islam Negeri Sunan Kalijaga Yogyakarta
ISSN : 1978807X     EISSN : 26150727     DOI : -
Core Subject : Religion, Science,
Religion Decision Sciences, Operations Research & Management
Jurnal MD adalah jurnal ilmiah yang diterbitkan oleh Jurusan Manajemen Dakwah, Fakultas Dakwah dan Komunikasi, Universitas Islam Negeri Sunan Kalijaga, Yogyakarta secara berkala (Juni dan Desember). Jurnal ini menerima naskah hasil penelitian lapangan dan literer kajian manajemen dakwah, manajemen sumber daya manusia, manajemen lembaga keuangan Islam, manajemen haji dan umrah, manajemen wisata religi, serta dinamika manajemen dan Islam.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 158 Documents
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FROM PLANTATION TO CONGREGATION: GOVERNANCE AND ACCOUNTABILITY OF A MOSQUE-MANAGED PALM OIL BUSINESS AT DARUSSALAM MOSQUE, INDONESIA Netta Agusti; Bagus Setia Wahyudi; Ashadi Cahyadi
JURNAL MANAJEMEN DAKWAH Vol. 11 No. 2 (2025)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2025.112.02

Abstract

Mosques in Indonesia have historically relied on traditional philanthropic sources: infaq, sedekah, waqf and grants from government and private entities. Conversely, productive funding models have remained systematically underdeveloped. This study aims to analyze the dynamics and accountability of a mosque funding model based on a palm oil plantation. It further evaluates the scheme's potential as an alternative for fulfilling the mosque's religious, economic, and social functions. The study employs a qualitative approach, utilizing a single case study methodology focused on Darussalam Mosque in Mukomuko Regency, Indonesia. Data were collected through in-depth interviews, passive-participant observation, and analysis of local archival documentation. The findings indicate that the SSTBS (Sedekah Satu Tanda Buah Sawit) scheme, combined with plantation management, successfully established a sustainable funding source that supports the mosque's physical infrastructure development. However, accountability for this management remains informal, relying heavily on trust-based relationships rather than a documented administrative system. Despite this limitation, the model demonstrates significant potential for replication by other mosques, particularly those within agrarian communities, contingent upon the strengthening of institutional and financial governance. This study contributes to the discourse on productive asset-based mosque financing, a topic largely unexplored within the field of da'wah management.
STRATEGIES FOR HALAL TOURISM IN SOUTH KOREA TO ATTRACT MUSLIM TOURISTS IN SOUTHEAST ASIA Umi Larasati; Fuad Buntoro; Heni Verawati
JURNAL MANAJEMEN DAKWAH Vol. 11 No. 2 (2025)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2025.112.03

Abstract

The halal lifestyle trend is growing, with non-Muslim countries beginning to brand themselves as Muslim-friendly countries, including South Korea. However, there are still not many studies that discuss this issue in depth. Many new studies focus solely on strategies to attract tourists in Muslim-majority countries. The purpose of this study is to analyze the collaboration between the government, organizations, and cultural diplomacy as effective strategies for increasing Muslim tourist visits. The research method used is a literature study. The results show that collaboration among the government, the Korea Tour Organization, the Korea Muslim Federation, and cultural diplomacy significantly increases Muslim tourists' interest in visiting. This study also demonstrates that collaboration among various parties is a strategy that significantly influences tourist interest and strengthens the position of halal tourism destinations worldwide.
DA’WAH-ORIENTED GOVERNANCE: THE INFLUENCE OF MANAGERIAL CHARACTERISTICS ON ISLAMIC SOCIAL REPORTING IN INDONESIA Siti Malikah; Samsul Rosadi; Usnan
JURNAL MANAJEMEN DAKWAH Vol. 11 No. 2 (2025)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2025.112.04

Abstract

The aim of this paper is to analyze the influence of CEO characteristics on Islamic Social Reporting (ISR) in Indonesia's Islamic banking sector during the period 2015–2020. The independent variables dealt with are CEO age, CEO business educational background, CEO gender, and CEO experience. The independent variables were tested against ISR as the dependent variable with multiple regression analysis. Findings from this study have shown that CEO age and CEO gender negatively and significantly influence the ISR, while CEO experience positively and significantly influences it. On the contrary, the CEO's business education background is not significantly related to the ISR. This could therefore provide very important contributions for both practitioners and researchers in comprehending the factors of Islamic social reporting practice in the Islamic banking sector of Indonesia. Such findings will also be used as a launching pad for future research involving wider samples and other methodological approaches that would increase insight into the dynamics of Islamic social reporting practices in Indonesia.
BRIDGING GREEN AMBIDEXTROUS LEADERSHIP AND GREEN MARKETING PERFORMANCE THROUGH GREEN INNOVATION: A LITERATURE REVIEW Medi Prasetyo; Aris Risdiana
JURNAL MANAJEMEN DAKWAH Vol. 12 No. 1 (2026)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2026.121.01

Abstract

This study aims to develop a conceptual model that explains the integrative relationship among green ambidextrous Leadership, green innovation, and green marketing performance, based on a systematic literature review. The research employs a literature review design with a qualitative descriptive approach, analyzing 28 scientific journal articles published between 2011 and 2025 across diverse geographic and industry contexts. Thematic analysis is employed to identify patterns of relationships among variables, consistency of findings, and theoretical gaps in the literature. The results indicate that green ambidextrous Leadership, defined as a leader's ability to balance exploration and exploitation within the sustainability context, significantly influences the formation of green innovation through organizational culture transformation, strengthened governance structures, and the management of employees' psychological dynamics. Green innovation consistently functions as a key mediating mechanism linking Leadership influence to green marketing performance through multilevel processes involving structural, psychological, and behavioral transformations. This study also identifies a significant theoretical disconnect in the literature, where these three variables have never been integrated into a comprehensive conceptual framework. Theoretical contributions of this research include introducing the concept of green ambidextrous Leadership as a new construct, integrating three separate literature domains, and identifying boundary conditions that affect the relationships among variables. Future empirical research, both quantitative and qualitative, is needed to validate the proposed conceptual model across various organizational contexts
ANALISIS MANAJEMEN RISIKO KREDIT PADA PEMBIAYAAN MURABAHAH DI BANK SYARIAH INDONESIA Sarafiah; Ikhsan Hakim Panjaitan; Indah Pelangi
JURNAL MANAJEMEN DAKWAH Vol. 12 No. 1 (2026)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2026.121.01

Abstract

This study aims to examine credit risk management in murabahah financing at Bank Syariah Indonesia by focusing on risk identification, risk management implementation, mitigation strategies, and the effectiveness of risk control practices. The research employs a qualitative approach through library research by reviewing relevant literature, regulations, and previous studies. The findings reveal that the primary credit risks in murabahah financing include payment default, delayed installments, and a decline in customers’ repayment capacity. To address these risks, Bank Syariah Indonesia implements financing feasibility assessments, applies the 5C principle, and conducts continuous financing monitoring. Risk mitigation efforts include the use of collateral, financing restructuring, and intensive customer supervision. The study concludes that systematic credit risk management contributes to maintaining financing quality, reducing the likelihood of non-performing financing, and supporting the operational stability of Islamic banks.
MODEL PEMASARAN WISATA RELIGI DI MAKAM PANGERAN JAYAKARTA JATINEGARA KAUM Ummu Hani; Heryanti Utami
JURNAL MANAJEMEN DAKWAH Vol. 12 No. 1 (2026)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2026.121.04

Abstract

This study aims to implement an Experiential Marketing strategy in promoting religious tourism at the Tomb of Prince Jayakarta to increase the attraction and number of tourist visits. This strategy is expected to build emotional and intellectual involvement of visitors in understanding the historical, cultural, and spiritual values ​​of the site, while increasing public awareness, especially the younger generation. The research method used is descriptive-qualitative with an interpretative phenomenological approach, which focuses on exploring the lived experiences of informants in experiencing the phenomenon of experiential marketing by considering social, cultural, and technological aspects. The results of the study indicate that the application of Experiential Marketing has the potential to increase interest in visiting, strengthen the role of local communities in promotion and management, and optimize the use of digital technology to create a more interactive tourism experience. Research outputs include publication of articles in national journals and copyright registration for the Experiential Marketing-based marketing concept as a model for sustainable religious tourism promotion.
ANALISIS DIGITAL FUNDRAISING LEMBAGA FILANTROPI ISLAM: STUDI KASUS BAZNAS KOTA YOGYAKARTA Muhammad Agus Futuhul Ma'wa
JURNAL MANAJEMEN DAKWAH Vol. 11 No. 2 (2025)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2025.112.05

Abstract

The development of digital technology has transformed the world of Islamic philanthropy, making fundraising effective and efficient. In this article, we will discuss the adoption of digital fundraising and the strategies used by BAZNAS Yogyakarta City.  Additionally, various methods for maximizing the collection of zakat, infaq, and sadaqah thru digital marketing channels such as websites, crowdfunding, digital marketing, SEO, and social media marketing were discussed. This research is qualitative research that applies a literature study approach. The data used in this study were taken from various literature, such as scientific journals, books, and relevant articles in online media. The result is that by adopting digital technology, BAZNAS Yogyakarta City has proven to be able to increase transparency and accountability, which ultimately contributes to their sustainability and effectiveness in serving the community.
MANAJEMEN DAKWAH SEBAGAI KATALIS INSTITUSIONALISASI DAKWAH BIL HAL DALAM PROGRAM PESANTREN RAMAH ANAK Desi Ainur Rohmah; Wahyu Khoiruzzaman
JURNAL MANAJEMEN DAKWAH Vol. 12 No. 1 (2026)
Publisher : UIN Sunan Kalijaga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jmd.2026.121.03

Abstract

This study examines the role of da'wah management in institutionalizing the exemplary practices (dakwah bil-hal) of the founder of Alhamdulillah Islamic Boarding School, Kemadu, Sulang, Rembang, into the implementation of the child-friendly pesantren regulations initiated by the government. This qualitative study employed a case study approach. Data were collected through observations and interviews with the pesantren caregivers, administrators, and students, and were analyzed through data reduction, data presentation, conclusion drawing, and verification. The findings show that, prior to the introduction of government regulations, the pesantren had already implemented child-friendly care practices as part of its established culture and the exemplary values inherited from its founder. The implementation of da'wah management functions subsequently served as a mechanism for reviewing and aligning the pesantren's regulations, culture, and practices with the principles of child-friendly pesantren. Planning was conducted by the caregivers through deliberation with relevant stakeholders; organizing was initially implemented through the establishment of a task force, which was later integrated into the existing organizational structure; and implementation was carried out by aligning the established culture of exemplary conduct with government regulations. Monitoring and evaluation involved both internal and external stakeholders, including students' parents. These findings demonstrate that da'wah management plays a significant role in transforming established exemplary practices into institutionalized practices that are aligned with child protection policies.

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