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SOCA: Jurnal Sosial Ekonomi Pertanian

soca
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Published by Universitas Udayana

ISSN : 14117177 EISSN : 26156628 DOI : -

Core Subject : Economy, Agriculture,

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance

SOCA merupakan jurnal ilmiah yang diterbitkan berkala di bidang social-ekonomi pertanian dan agribisnis, diterbitkan dua kali setahun (Januari-Juni & Juli-Desember). Jurnal SOCA merupakan media untuk penyebarluasan hasil penelitian bagi dosen, peneliti, praktisi maupun masyarakat umum yang yang konsen terhadap pembangunan pertanian di Indonesia. Jurnal SOCA dikhususkan untuk menampung hasil penelitian, kajian pustaka/teoritis, kajian metodologis, gagasan original yang kritis, ulasan masalah penting/isu pembangunan pertanian yang hangat dan ulasan suatu hasil seminar.

Arjuna Subject : -

Articles 563 Documents

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The Influence of Psychological Factors on The Buying Decision Process of Tropicana Slim Sweetener Products Gita Rahayu; Dewi Kurniati; Anita Suharyani
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 2 (2020): Vol.14.No 2, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

This research aimed to determine the influence of psychological factors on buying decisions of Tropicana Slim Sweetener products. This research was conducted in Pontianak, West Kalimantan Province. The psychological factors of consumers in making the buying decision process consisted of motivation, perception, learning, beliefs and attitudes. The population used in this research was consumers of Tropicana Slim Sweetener. The sample used was 150 people, using purposive sampling. The research was conducted in June to July 2018. The research data were obtained by the analysis method using Structural Equation Modeling (SEM). The results showed that psychological factors had a positive influence on consumer buying decisions, with the most influenced indicators were convince in the product, belief in the product, product brand, knowledge of the product, the feelings towards the product and product reliability.

The KoBoCollect for Research Data Collection and Management (An experience in Researching the Socio-Economic Impact of Blood Disease in Banana) I Wayan Nampa; I Wayan Mudita; Norman Patrick Lucky Bire Riwu Kaho; Sri Widinugraheni; Remi Lasarus Natonis
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 3 (2020): Vol.14, No.3, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

In the research field, smartphone began to be used for field data collection. One application that was used was KoBoCollect. This article shared the experience of using KoBoCollect in research on the socio-economic impact of blood diseases on banana in Sumba Island. The research was conducted by interviewing 64 banana farmers that spread proportionally in four regencies in Sumba Island. The use of KoBoCollect/toolbox made it easy to collect, save and manage research data. KoBoCollect/toolbox provided the advantages of conducting paperless research, able to record data in complex formats such as numeric data, descriptive data, photos, videos, sounds, coordinates and other data, dynamically making forms changes when conducting research, and displaying interactive applications. KoBoCollect can be run off-line, made it possible to collect field data in remote locations and no internet network. The research data was transmitted online so that the data tabulation process was automatic. Simple data analysis such as median values, mode, graphs and distribution maps of data collection were provided in KoBotoolbox. With KoBoCollect/toolbox, researchers quickly find out the results of the research, as in this research it was known that blood disease had an impact on the decrease in the banana population revealed by 81.54% of farmers.

Factors that Affect the Income of Artisan Palm Sugar Maker in Candimulyo Dyah Rasti; Agus Setiadi; Kustopo Budiraharjo
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 3 (2020): Vol.14, No.3, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

This study aimed to analyze the income and factors affecting the income of the artisan palm sugar maker in a Women Farmer Group (WFG) in Candimulyo District, Magelang Regency named Srikandi. This study done from November 17th to December 15th, 2019 in Srikandi WFG, Kebonrejo Village, Candimulyo District, Magelang Regency. This study was employing a census method with a total of 33 artisan palm sugar maker. The data collection done by interview, observation, and literature review technique. Data analyzed by the production cost, revenue and income, and multiple linear regression analysis. Results showed that mean sugar palm production, mean production cost, mean revenue, or mean income was 2.89 kg/production/day, IDR 34,225.91/production volume/day, IDR 49,068.18/production volume/day, and IDR 14,942.27/production volume/day. The multiple linear regression analysis equation was Y= 1009.844 + 979.915X1 – 17798.012X2 + 9330.432X3 – 0.704X4 + e. The factor of additional material, worker utilization, production, and fuel cost simultaneously affected the income. Partially, the worker utilization, production, and fuel cost affected the income, while the amount of the additional material didn’t affect the income partially.

Sensitivity and Feasibility Analysis of Citronella Oil Business Mohammad Prasanto Bimantio; Anthonius Dhinar Hasto Wardoyo
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 2 (2020): Vol.14.No 2, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

Today, citronella essential oil business in Indonesia is fronting two major problems: a diverse range of product quality and fluctuated price. Meanwhile, the global market demand keeps increasing until 3–5% per year. This fact indicated that the citronella essential oil business was having a high chance of participating in the global market. This study aimed to analyze the citronella essential oil business feasibility as a “people-oriented-economy” activity and determine variables that affected the feasibility in implementing this business. Citronella essential oil is produced by a steam distillation process with a production capacity of 2,400 kg/year. The number of citronella essential oil international product sales was reaching 76% with the selling price of IDR 360,000/kg and reaching 24% on the local market with the selling price of IDR 180,000/kg, therefore the total of sales in 300 days/year was IDR 7,360,320,000. Based on this calculation the total of profit obtained in a year was IDR 99,463,383. An effort through managing the material and selling price sensitivity already done to maintain the BEP and B/C values. The increasing price was anticipated by managing the product selling price fraction, while the decreasing of the selling price anticipated by managing the market fraction.

Pre-Seed, Seed, and Start-Up Business on the Vegetable Seller e-Commerce User in Bali Province Gede Mekse Korri Arisena; I Nyoman Gede Ustriyana; Anak Agung Inten Trisna
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 3 (2020): Vol.14, No.3, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

Today, many efforts prepared to improve the scope of the agricultural commodity product marketing segment to make the consumer and farmer could enjoy it properly. One of those effort completed by building an e-Commerce based agricultural trading system. This study aimed to assess the pre-seed, seed and start-up business on the vegetable seller e-Commerce user in Bali Province. This study done on the e-Commerce platforms: Facebook, Instagram, Tokopedia, and Shopee that used by the vegetable seller e-Commerce user in Bali Province. There were 30 participants involved in this study. Qualitative descriptive analysis with simple data tabulation used to address the study aim. Results showed that the pre-seed business developed due to the owner’s hobby in the agricultural area and environmental factors that drove them to run an agribusiness. On the step of the seed business, the vegetable seller started the business according to their will. Most of the sellers still used social media-based e-commerce with a simple application module. They expect to develop a complete module system to run their e-Commerce based business in the future.

Farmer Group Institution’s Typology and Agricultural Innovation Implementation Sustainability Nurul Hilmiati
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 2 (2020): Vol.14.No 2, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

Farmer group institutions have been being a target group for various innovations in the agricultural development program. Unfortunately, the aspect of their institutional system is getting ignored frequently. This study aimed to know the farmer group institution performance’s determinant factors and its effect on the agricultural innovation implementation sustainability. This was a longitudinal study using a qualitative approach involving ten farmer group institutions (mixed crop-livestock farming) done in Lombok island. The study showed that farmer groups with a good institutional system relatively performed a high level of sustainable innovation implementation in comparison with the group with a poor institutional system. There were four key factors affected the performance and the farmer group institution’s achievement: (1) strong leadership; (2) transparency; (3) regular group meeting; (4) and cash generating factor. The study also showed that farmer group institution which didn’t have those key factors tended to use the farmer group institution only to complete their physical need (impounded cows for security reason). It rarely uses to empower its group members. These conditions slowly could be developed as an individualistic treat on each group member that prevents the sustainable innovation implementation in the future. The agricultural innovation on this type of group usually only implemented in a short amount of time. Therefore, guidance for a good institutional system in a farmer group institution is required to be conducted to achieve a sustainable and comprehensive agricultural innovation implementation. Some strategies could be used to develop the four key factors to form a good institutional system in the farmer group institution.

The Benefits and Problems in the Implementation of the Special Effort of Rice, Corn, Soybean Production Enhancement Program Valeriana Darwis; Chairul Muslim; Yonas Hangga Saputra
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 3 (2020): Vol.14, No.3, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

The Special Efforts of Rice, Corn and Soybean Production Enhancement Program has been performed since 2015 and in its implementation several benefits and problems have been identified. The aim of this research was to identify the benefits, problems as well as the adoption and feedback of the application of technological innovation in East Java Province. The survey was conducted in June 2019 with data and information analysis conducted descriptively with the discussion utilized the deepening results through focus group discussion. The deepening results showed the benefits of participating in the program, which were: increased institutional activity, increased knowledge, and increased productivity. On the other hand, the problems were: the recipient was not in accordance with CPCL/prospective farmers and location; seed aid was not enough, it was not as expected and it was too late; Agricultural machine tools aid was still less and the size did not match the cultivated land. The expected feedbacks from technological innovation side were: (i) seed varieties aid adjusted to the location and farmers expectation also the arrival has to be on time and right amount; (ii) agricultural machine tools aid was not only for rice, the type and size of the agricultural machine tools followed the conditions of farmers' land and training for the operators who operate it.

Front Matter SOCA Mei 2020 Front Matter SOCA Mei 2020
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 2 (2020): Vol.14.No 2, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

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Front Matter SOCA Mei 2020

Women and Onion Farming in Lakor Island, Southwest Maluku Regency Junianita Fridianova Sopamena
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 2 (2020): Vol.14.No 2, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

Up to this day, research on women-related topics has not completely revealed the independent contribution of women towards household income. This research’s aim was to analyze the existence of women’ contributions to their household income through onion farming on Lakor Island. The research data was chosen deliberately of 30 women who did onion farming in Werwawan Village, Lakor Island. The data collection was done by intense interview techniques and data confirmation to the related parties such as instructors and sellers. The data obtained through direct involvement of researchers using a list of questions, as well as direct observation to the women's activities in onion farming as a reflection of a qualitative approach. The results showed that most of the women engaged in onions farming independently, by utilizing home yards until open a land with an area of 1-2 hectares. The onion farming activities, contributed around Rp. 1,500,000 - 2,500,000 per planting season without assistance from men (husband). The contribution of women to household income reaches 60-80 percent. Therefore, women play an important role in improving the household economy through their contribution to household income.

The Feasibility of Mango Farming Agribusiness in Oro Oro Ombo Wetan Village, Pasuruan Regency Sri Kusmaryatun; Agnes Quartina Pudjiastuti; Budi Prihatminingtyas
SOCA: Jurnal Sosial Ekonomi Pertanian Vol 14 No 3 (2020): Vol.14, No.3, 2020
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

Oro-Oro Ombo Wetan Village in Rembang District was an area that produce the highest mango commodity in Pasuruan Regency with a productivity level of 72.95 kg/tree in 2017. The high productivity level didn’t correlate positively with the income. This situation affected by the mango commodity price on the farmer level, investment cost, and production infrastructure cost. The mango production and price in this village relatively fluctuated. Therefore, it important to assess the feasibility and sensitivity of the mango farming agribusiness in this village. This study aimed to know the mango farming agribusiness feasibility in Oro Oro Ombo Wetan Village, Rembang District, Pasuruan Regency, and its sensitivity to the price and production volume change. The survey technique conducted to collect the data. The agribusiness farming feasibility analyzed in the interest level of 8% with the investment criteria of: gross B/C, net B/C, break-even point, payback period, NPV and IRR. The sensitivity analysis used to know the feasibility percentage when the price decrease as much as 10% and the mango production decrease as much as 20%. The result showed that the mango farming agribusiness in Oro-Oro Ombo Wetan village feasible to be conducted. This agribusiness was not sensitive to the decrease of the 10% price and 20% mango volume production.

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