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E-Journal of Tourism

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Published by Universitas Udayana

ISSN : 25410857 EISSN : 2407392X DOI : -

Core Subject : Humanities, Art,

Arts Humanities

E-Journal of Tourism promotes and enhances research developments in the field of tourism. The journal provides an international platform for debate and dissemination of research findings whilst also facilitating the discussion of new research areas and techniques. E-Journal of Tourism continues to add a vibrant and exciting channel for those interested in tourism and hospitality research developments. The scope of the journal is international and encompasses research into tourism aspects as well as the development of new research approaches. It continues to include high quality research papers in any area of tourism, including reviews of literature in the field and empirical papers on tourism issues.

Arjuna Subject : -

Articles 234 Documents

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Human Resources Empowerment, Working Motivation and Organization Change in Improving Hotel Business Performance in Bali Gusti Kade Sutawa; , I Komang Gde Bendesa; I Nyoman Madiun
E-Journal of Tourism Volume 1 Number 2 (September 2014)
Publisher : Centre of Excellence in Tourism Udayana University

This study aims to test and analyze impact of human resource development on working motivation of hotel business workers in Bali, impact of human resource development on organizational changes of hotel business in Bali, impact of human resource development on the performance of hotel business in Bali, impact of working motivation against organizational changes in hotel business in Bali, impact of working motivation on the organizations performance of the hotel business in Bali, and impact of organizational changes against organizations performance of the hotel business in Bali. There were 170 respondents of star-rated hotel employees which were selected through purposive sampling technique. Structural Equation Modeling with the application Analysis of Moment Structure was used to analyze the data. The results show that empowerment of human resources (HR) has positive and significant impact on working motivation, organizational changes, and the organization performance of hotel business in Bali, working motivation has positive and significant impact on organizational changes and the organization performance of hotel business in Bali and organizational changes have significant and positive impact on the organization performance of hotel business in Bali. Empowerment variables have the most powerful impact to support the improvement of organizational performance, followed by organizational changes and working motivation variables. The results indicate that human resource empowerment improves the performance of the hotel business in Bali. Therefore, human resource development need to be prioritized in order to improve organizational performance of star hotels in Bali.

Educational Tourism as an Effective Learning Model at Vredeburg Fort Museum Yogyakarta Indonesia Ani Wijayanti
E-Journal of Tourism Volume 5 Number 2 (September 2018)
Publisher : Centre of Excellence in Tourism Udayana University

The Vredeburg Fort Museum became the main destination of educational tourism. Edu-tourism attractions offered by Vredeburg Fort Museum able to realize educational tourism experience and become a source of learning, not just a source of information. This research is a descriptive survey research. Data were obtained through a survey of 200 respondents selected by purposive sampling and analyzed using three box method. The survey results recorded Vredeburg Fort Museum offers a very varied tourist attraction, with a high index value, which is 150.71, while the learning experience of history science is 145.5. The results is Vredeburg Fort Museum applied cooperative learning concept through the implementation of several elements in the management of educational tourism, including; the team of planners, tourism content, events, local community involvement, tour operators, media, curriculum, teachers, educators, tour flow, and organization. The concept of learning is formed in two spaces, namely classroom and practical experience involving various stakeholders. The concept of learning is very effective to understand the historical messages offered by managers through collectibles, as well as bridges between educational institutions and Vredeburg Fort Museum to get practical training for learners.Keyword: edu-tourism, learning model, tourism experience, educator, museum

Exploring Destination Identity and Destination Image in The New Age of Tourism: a Case Study of Bali Brand Ni Made Asti Aksari; I Komang Gde Bendesa
E-Journal of Tourism Volume 3 Number 1 (March 2016)
Publisher : Centre of Excellence in Tourism Udayana University

Bali's economy has grown rapidly since a decade ago. This is possible because tourism is growing continuously. However, tourism growth is not optimal because of insufficient promotion and tourism destination identity is unclear. The growth of Web 2.0 as a platform to share travel information has prompted tourism bodies to pay closer attention to how their destinations are perceived by target markets. Set within the context of the emergence of Web 2.0, a platform designed to enable users to generate and share information on the Internet, this paper evaluates the relationship between destination identity and destination image and adopts the view that a successful destination brand relies on the congruence between destination identity and destination image. The elements of destination identity are composed from the supply side and the elements of destination image are composed from the consumer side. The objective of exploring the alignment between these two perspectives is to propose a model to encourage the alignment of these two perspectives and evaluate the effectiveness of a destination branding strategy.

Community Participation on Tourism Development in Parangtritis Tourism Area, Bantul Regency Meitolo Hulu; M. Baiquni; Chafid Fandeli; Niken Wirasanti
E-Journal of Tourism Volume 6 Number 2 (September 2019)
Publisher : Centre of Excellence in Tourism Udayana University

Parangtritis tourist area is a famous tourist destination in the south of Yogyakarta. The tourist area which consists of a variety of tourist objects such as beaches, sanddune, culinary, religious and cultural tourism has a positive impact on the growth of tourist visits in ??Parangtritis tourist area. This study aims to examine the participation of local people in their contribution to the development of sustainable tourism areas. The method used in this study is descriptive qualitative by conducting primary and secondary data collection. Primary data was collected through interviews with local communities which involved in to the service industry, cultural arts groups and local government of Bantul Regency. The results of the study are (1) the local community has contributed to the development of the Parangtritis tourist area through local cultural activities, tourist attractions and providing of facilities regarding the needs of visitors. (2) the local government of Bantul Regency has several programs related to the empowerment in each of government institution that are addres service industry, tourism local groups and build facilities and infrastructure. But the contribution of local communities has not become a tourist attraction and sustainable. Empowerment programs from local governments have not been specific to training related to services and business activities that are suitable for tourism activities in ??Parangtritis tourist area. Keywords: Community participation, tourist area, sustainable tourism.

Sengkulun as Betawi Traditional Cake Philosophy, Historical and Cultural Review Billy Tanius; Tiurma Sinaga; Himawan Brahmantyo
E-Journal of Tourism Volume 5 Number 1 (March 2018)
Publisher : Centre of Excellence in Tourism Udayana University

Betawi has a diversity of traditional food. One of the diversity of traditional foods of Betawi’s type of cake is Sengkulun cake. This rare cake is made from glutinous rice flour. Study was designed to recognize the Sengkulun cake from history, culture and philosophy as well as documenting the original way of making the cake which has begun to be forgotten. Descriptive qualitative approach was used to analyse data and information. Respondent were elders, i.e. Betawi cultural experts and Sengkulun cake makers. Experiment was conducted to obtain documentation in the form of photo and video which could make the cake more interesting to become Betawi ‘s snacks. Results show that the Sengkulun cake has existed for a long time but cannot be known with certainty the year of the creation of this cake. This cake began to be created because of the abundant availability of glutinous rice and also due to the influence of Chinese ethnic in the processing the snacks. The cake has a high position in ancient times because this cake can only be found in certain events such as Eid al-Fitr. From the Sengkulun's philosophy, it can be said that sticky texture of the Sengkulun cake has a symbol of respect each other. Keywords: philosophy, Sengkulun, traditional cake

Popularity of Tourist Attraction in Bali From the Perspective of Foreign Tourists I Nyoman Sudiarta
E-Journal of Tourism Volume 2 Number 2 (September 2015)
Publisher : Centre of Excellence in Tourism Udayana University

This study aims to determine the popularity of tourist attraction in Bali, the position of a tourist attraction in Bali Respondents in this study were foreign tourists visiting Bali, the number of samples taken by 100 respondents by purposive sampling. Analysis of data using descriptive and statistical analysis of multidimensional scaling. The most popular attraction by tourists are Kuta, Sanur, Nusa Dua, Jimbaran, Tanah Lot and Ubud. Group tourist attraction in Bali positioned into four quadrant and two-dimensional. Dimension 1 is the tourist attractions that have many similarity or close competitors and dimension 2 is illustrates attraction that has a lot of differences or distant competitors.

The Image of Bali Tourism in Social Networking Media Ni Gusti Ayu Dewi Paramita Arisandi; I Gede Putu Wirawan; Linawati Linawati
E-Journal of Tourism Volume 1 Number 2 (September 2014)
Publisher : Centre of Excellence in Tourism Udayana University

Tourism is growing very rapidly with the development of technology, especially information technology .Through information technology people can easily get access to information about various destinations and tourist attractions as well as hotel by online media communication. Therefore, this study was trying to use social media such as facebook and twitter, where both social media were widely used by companies engaged in tourism in the world as well as in Bali. Internet consists of several websites, but the most effective one to conduct the research on tourism such as webseries 2.0 or commonly called as social networking media. Social medias - Facebook and Twitter - both were wildly used by the companies running in the sector of tourism in Bali, such as Hotels, Villas, Restaurants, Spas, Travel Agents, Airlines, and Tourist Attraction Managements, to advertised their products and services in their respective field. Through those social media, tourists will be able to access the comments or reviews about the companies. The problem raised in this research is how Bali’s tourism data in social networking media were used and considered, and how was the image of Bali’s tourism in their point of viewbased on the research. The method used here was descriptive qualitative method which describes this phenomenon descriptively by analyzing the obtained comments on social networking media such as facebook and twitter, and then classified in the form of comments positive, negative, and unidentified comment. Afterwards comments were re-analyzed through 4A Approach which consist of Attraction, amenities, Ancillary, and Accessibility. Data which has been obtained re-analyzed via the data obtained from the homepage of (TripAdvisor and Agoda.com). In addition, to strengthen the research data obtained from the homepage of TripAdvisor and Agoda.com , then it has been elaborated on the point rating system which indicatedthat the company were registered in both of those social networking media such as Hotel, Villa, SPA, restaurants, travel agents, airlines, media, tourist attraction management has a good rating result, and it has represented that the image of Bali tourism has a good rank in the eyes of local and international tourists. This data was also strengthened by the existence of empirical studies where there were the data from a hundred tourists came to Bali both locally and internationally has filled out the questionnaire about Bali in order to obtain maximum results on the image of Bali tourism. The results showed that, social networking media were effectively used in this study. Many companies in Bali used facebook and twitter. In addition, Bali Tourism image placed in positive rank on both of social networking sites, and it was gained by the results of questionnaires spread towards the visitor.

Conceptual Model for Mutual (Host-Guest) Authentication of Intangible Cultural Heritage Shahida Khanom; Noel Scott; Millicent Kennelly; Brent Moyle
E-Journal of Tourism Volume 6 Number 2 (September 2019)
Publisher : Centre of Excellence in Tourism Udayana University

The intangible cultural heritage (ICH) of indigenous communities is an attraction to many tourists. Authentic ICH experiences rely on the perceptions and actions of both the host community and guests, a topic which has received with limited scholarly attention, particularly in recent research. This paper presents a conceptual model examining how the mutual (host-guest) authentication of ICH (integrating the perceptions of both hosts and guests) can potentially lead to community empowerment. A literature review has identified that the host community?s attitude and motivation towards ICH, their psychological and economic benefit from ICH, and their participation or involvement in the ICH, together influence the authentication of ICH by these communities. Similarly, a guest?s attitude to and motivation for ICH as well as the way the traditional objects, events or environment are experienced, influence the authentication of ICH. The proposed mutual ICH authentication model combines the interaction of such host and guest factors in authentication of ICH, i.e. both the host community and guest should perceive the same elements as authentic ICH through a synthesis of their own unique perspectives. The perceived authenticity of ICH by the host and guest is reflected in their loyalty, satisfaction, and support for tourism. Further, the model suggests that tourism based on authentic ICH has the potential to empower local communities in their economic, social, psychological and political domains. The proposed model may be useful for future research defining power relations in the authentication of ICH and improving community-based ecotourism through community empowerment. Keywords: intangible cultural heritage, authenticity, mutual authentication, cultural tourism, community empowerment

The Employees’ Quality of Services based on The Balinese Local Wisdoms at Non Star-rated Hotels in Bali I Nyoman Gede Astina; I Komang Gde Bendesa; Agung Suryawan Wiranatha
E-Journal of Tourism Volume 4 Number 1 (March 2017)
Publisher : Centre of Excellence in Tourism Udayana University

Indonesia is classified as a country that is still promoting traditional culture in seeing service as a profession and business, including in Bali as part of Indonesian territory. Based on empirical studies about the cultural-based service quality, as well as the expectations of tourists to interact with the local knowledge has inspired a new idea to conduct a study on the quality of local wisdom-based services at the non-star hotels in Bali. The problems in this research are what factors that could explain the quality of services of employees based on the Balinese local wisdom at the non-star hotels in Bali. The result of the research showed that variables of local wisdom-based quality of service that play the most important roles are jemet (industrious), tresna (loving), asih (affectionate), and bakti (devotion) or the teaching of the Catur Sewaka which is part of the Sad Sewaka. These four factors are the positive characteristics of the Balinese which are applied in everyday life from generation to generation.

Impacts of Transformational Leadership on Effective Implementation of CSR 2.0 – The Case of Croatia Tea Golja
E-Journal of Tourism Volume 6 Number 1 (March 2019)
Publisher : Centre of Excellence in Tourism Udayana University

Lack of confidence in businesses, lack of transparency and new demands from various interested and responsible stakeholders calls for the application of new leadership styles that encourage simpler, faster and effective implementation of socially responsible practices in the organization. There are many definitions of leadership as it means different things to different people. Leadership is about setting vision, empowering, inspiring and influencing people and reaching the set goals. Leadership is not a synonym for management. Corporate social responsibility requires finding the appropriate balance of economic, ecological and socio-cultural determinants in any organizational system. It is important to develop and nurture leadership style that leads to healthy implementation of socially responsible practices and promotes positive organizational culture. Poor leadership brings a plethora of negative consequences. Transformational leadership, with more supportive and responsive leaders, boosts the transition towards Corporate Social Responsibility 2.0 or the so-called systematic or radical corporate social responsibility - a concept introduced and investigated by Visser (2012). This article analyses, evaluates and discusses CSR 2.0 and presents perspectives of senior level managers (hotel managers) on the concept of CSR 2.0. Hotel managers from the biggest Croatian hotel companies were interviewed. Author elaborates the applied leadership style and the interrelatedness of CSR 2.0 with the transformational leadership that can be seen as Leadership 2.0. Author further argues the importance of transformational leadership for the effective implementation of CSR 2.0. A set of required leadership competences for adopting and successfully implementing and/or reaffirming corporate social responsibility 2.0 is presented. Keywords: Corporate Social Responsibility 2.0, Transformational leadership, tourism, Croatian hotel companies

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