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Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism)
Published by Universitas Udayana
ISSN : 23016523     EISSN : 26853809     DOI : -
Core Subject : Economy, Agriculture, Social,
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences
E-Jurnal Agribisnis dan Agrowisata (JAA) adalah peer-reviewed, open access jurnal, diterbitkan oleh Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana. JAA menerbitkan hasil peneitian original dan review artikel dalam bidang sosial ekonomi pertanian, agribisnis, dan agrowisata. Penulis diharapkan mengimkan karya tulisnya yang belum pernah dipublikasikan, sedang di-review atau sedang dipertimbangkan untuk diterbitkan di jurnal atau media lain secara lengkap. Ruang lingkup JAA mencangkup, tetapi tidak terbatas pada bidang berikut: pengembangan bisnis, pengembangan masyarakat, sistem subak dan rekayasa agrowisata, koperasi agribisnis, serta komputasi dan multimedia dalam bidang pertanian. Saat ini, JAA hanya menerbitkan jurnal dalam versi online.
Arjuna Subject : -
Articles 672 Documents
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Strategi Pengembangan Usaha Tembakau Rajangan pada Kelompok Tani Tegal Suci Desa Yangapi Kecamatan Tembuku Kabupaten Bangli I GEDE WIRATHAMA BHASKARA PUTRA; I NYOMAN GEDE USTRYANA; IDA AYU LISTIA DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.1, Januari 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (184.707 KB) | DOI: 10.24843/JAA.2017.v06.i01.p04

Abstract

Cut Tobacco Business Development Strategy in the Farmers Group of TelagaSuci, Village of Yangapi Sub-District of Tembuku Regency of BangliThis study aimed to find out alternative of cut tobacco business development strategyin the Farmers Group of Telaga Suci, Village of Yangapi, to identify how thestrengths, weaknesses, opportunities, and threats of the cut tobacco businessdevelopment at the Farmers Group ofTelaga Suci, Yangapi village. It was seen fromthe internal environment to find out the strengths and weaknesses, and the externalaspects to determine the opportunities and threats.The research location was in theFarmers Group of Telaga Suci, Village of Yangapi. The key informants in thisresearch were seven people. The key informants were determined deliberatelybecause the internal environment and the external environment of the cut tobaccobusiness in the Farmers Group ofTelaga Suci, of Yangapi Village was alreadyknown. This study used three kinds of analysis: analysis of the internal environment,external environment analysis and SWOT analysis (strengths, weaknesses,opportunities, threats).The cut tobacco business in the Farmers Group ofTelaga Sucihas been able to utilize the strength to overcome the weaknesses and to take theopportunity to address the threat. It was obtained five alternative strategies, namely:providing guidance to the group on how to manage the business and providingassistance of production facilities, development-oriented agribusiness to attractconsumers by utilizing the financial institution to increase capital, promotion topenetrate the wider market, making the rules of the group to overcome theconversionof farmland, and to improve the quality of tobacco in order to compete with othergroups of tobacco.
Perilaku Masyarakat dalam Pemeliharaan Hutan Lindung di Banjar Kedisan, Desa Yehembang Kauh, Kecamatan Mendoyo, Kabupaten Jembrana I DEWA NGAKAN INDRA PRASADA; NI WAYAN SRI ASTITI; M.TH. HANDAYANI.
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.5, No.1, Januari 2016
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (186.17 KB)

Abstract

Abstract Society Behavior On conservation of Protected Forest in the Sub-Village of Kedisan, Yehembang Kauh Village, Mendoyo District, Jembrana Regency. The protected forest will be preserved by the society if the knowledge, attitude and action on the protected forest belong in the category of good and even very good. The aim of this study is to find out the behavior (knowledge, attitude, and action) of the society on conservation of protected forest in Sub-Village of Kedisan, Yehembang Kauh Village, Mendoyo District, Jembrana Regency. This research uses descriptive qualitative method of analysis. Based on the result of the study, it is revealed that people's behavior towards protected forest belongs in the category of ‘good’ in which reach the level of 80,50 %. In the level of knowledge falls into the category of "high" with achieving a score of 80%, for the level of attitudes classified in the category of "agreed" with the achievement score of 80,49 %, and for the level of action classified in the category of "frequent" with achieving a score of 81%. To maximize the level of behavior (knowledge, attitudes, and actions) of the society on the conservation of protected forest, it is advisable to the related government, particularly the Department of Forestry to hold socialization on protected forest as well as giving instructions and certain regulation, either in the form of manuals or bulletin boards. Keywords: protected forests, behavior, society
Kelayakan Finansial Usahatani Buah Naga Di Daerah Perkotaan Sebagai Alternatif Tambahan Pendapatan Petani IDA AYU LISTIA DEWI; I NYOMAN GEDE USTRIYANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.1, Januari 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (204.594 KB) | DOI: 10.24843/JAA.2018.v07.i01.p18

Abstract

Financial Feasibility Of Dragon Fruits Farming In Urban Area As AdditionalAlternatives Of Farmer’s Revenues This study aims to analyze the financial feasibility of Dragon Fruit Farming in urbanareas. Analyze the sensitivity of Dragon Fruit farming on the changes of productionquantity, product selling price, and production cost. The pilot unit of Dragon FruitFarming in urban area is in Experiment Garden of Faculty of Agriculture UdayanaUniversity. Key informants of this research are garden managers, field officers, fieldworkers in Experimental Garden of Faculty of Agriculture Udayana University. Thedata used are Bank Rakyat Indonesia's interest rate, investment cost (seedlingcuttings, climbers, used tires, rope, and equipment), operational cost (fertilizer andlabor), production quantity, and product selling price. Data analysis used analysis ofinvestment criteria and business sensitivity analysis. The results showed that theDragon Fruit Farming in Experimental Garden of Faculty of Agriculture UdayanaUniversity was profitable so it was feasible to run. The value of farm income is Rp231,453,087, Net B / C value is 4.03. IRR> I is 49.63%> 18%, the rate of paybackfor five years is eight months. This effort is very sensitive to the 50% decline in theselling price.
Analisis Preferensi dan Kepuasan Penerima Bantuan Pangan Non Tunai (BPNT) terhadap Beras di Kota Denpasar DEWA AYU INDAH YULANDARI; I WAYAN BUDIASA; I DEWA GEDE RAKA SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.2, April 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (102.865 KB) | DOI: 10.24843/JAA.2019.v08.i02.p14

Abstract

Analysis of Preference and Satisfaction of Non-Cash Food Aid Recipients (BPNT)Against Rice in Denpasar City.Income differences are one indicator of differences in social classes. The role ofgovernment is very influential in the lower middle class. The government assistanceprogram in the form of Rastra, is channeled in non-cash by transforming from assistanceto subsidy patterns to social assistance (food). The purpose of this study to determinethe characteristics, preferences and customer satisfaction of rice recipients of Non-CashFood Aid (BPNT) was assessed from the level of importance and level of performanceof the attributes of rice provided by rice suppliers in Denpasar City. Data collectionmethod with survey technique and indepth interview. Data analysis used is descriptiveanalysis, Customer Satisfaction Index and Importance Performance Analysis. Based onthis study the characteristics of the dominating respondents, namely the owner of anelectronic account are women as the couple's head of the family. The high and loweducation does not affect the income they have. Most respondents are from the lowerclass who are registered as KPM and are entitled to rice assistance from the BPNTprogram. Rice endurance is the highest value attribute that is an assessment of consumerpreferences. The satisfaction index of rice BPNT recipients with a total of 80.46% is inthe range of 81% - 100% in the category of very satisfied with some improvementsfrom the results of the IPA method. The results of the Cartesius diagram attribute of riceresistance are the main priority to be improved because it is in quadrant I.
Upaya Pelestarian Subak di Perkotaan (Kasus Subak Padanggalak Desa Kesiman Kertalangu Kecamatan Denpasar Timur Kota Denpasar) PUTU BUDIASTUTI; NI WAYAN ASTITI; WAYAN SUDARTA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.4, No.4, Oktober 2015
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (83.796 KB)

Abstract

Abstract The Effort of Subak Preservation in Urban Area (Case Study in Subak Padanggalak, Kesiman Kertalangu Village, Denpasar Timur) The aims of the study are: (1) to examine Subak Padanggalak’s efforts in preserving and sustaining itself for the future on, and (2) to describe the role of goverment and private sector to support the effort in preserving and sustaining Subak Padanggalak. The research location was chosen using purposive method in Subak Padanggalak, Kesiman Kertalangu Village, East Denpasar Sub District, Denpasar. The analysis of this research used a descriptive qualitative method to answer the research questions. Data were collected by using in-depth interviews from eight key informants. The research results show that the efforts made to preserve and to sustain Subak Padanggalak based on the Tri Hita Karana philosophy as follow: (a) parhyangan aspects, subak protects, preserves, and mantains the ritual facilities and conducts routinely the subak’s ritual activities not only in subak level but also in individual level, (b)  pawongan aspects, subak makes an agreement to prevent subak land conversion to be non agricultural purposes and also manages irrigation water distribution, and (c)  palemahan aspects, subak regularly arranges the mutual cooperation activities related to natural and environmental conservation, irrigation networks and other physical buildings maintenance, efficient land use management, and provides safety situations in subak. Furthermore, the assistance provided by the government and private sector in the form of financial assistance, counseling, coaching, agricultural extension, and jogging track. Keywords: Conservation, Subak, City
Daftar Isi E-Jurnal Agribisnis dan Agrowisata Vol 6 No 4 Oktober 2017 Pengelola JAA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (72.073 KB)

Abstract

Daftar Isi E-Jurnal Agribisnis dan Agrowisata Vol 6 No 4 Oktober 2017
Strategi Pemasaran Benih Padi pada UD Tani Sejati di Kecamatan Blahbatuh Kabupaten Gianyar I NYOMAN SUGIHARTA; DWI PUTRA DARMAWAN; I DEWA AYU SRI YUDHARI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.5, No.4, Oktober 2016
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (137.74 KB)

Abstract

The Marketing Strategy Rice Seed At UD Tani Sejati In The District Blahbatuh Gianyar The agricultural sector is the most important sector in both the long-term economic development as well as for short-term economic recovery. UD Tani Sejati is one of trader that produce rice seeds.  The purpose of this research are identifying the internal factors and eksternal factors; knowing common strategy in improving the marketing of rice seeds; and finding out how an alternative strategy in improving the marketing of rice seeds. Research scope is covering environmental analysis of internal and eksternal that affects marketing at UD Tani Sejati. Identification of UD Tani Sejati internal faktor in the form of strength and weakness, and eksternal factor in the form of opportunities and threat. Common strategy produced by Matriks IFAS-EFAS be on a circle quadrant V it means UD Tani Sejati in a position can develop the strategy of maintaining and maintenance products, develop strategies for market and product development strategy. The result of SWOT matrix obtained alternative strategy, namely : strategy S-O increase the volume of procurement and disbursing; strategy W-O inprove education human recources; strategy S-T make coordination with production factor providers and raw materials; strategy W-T optimize the promotion. Need to safety advanced research on the marketing strategy and increase production strategies to be able to do market penetration and raise production capacity.  
Pemberdayaan Petani Hortikultura (Kasus Kelompok Tani Werdhi Guna Desa Pempatan, Kecamatan Rendang, Kabupaten Karangasem) I KOMANG JUNIARTA; I MADE SARJANA; NYOMAN PARINING
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.8, No.1, Januari 2019
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (62.385 KB) | DOI: 10.24843/JAA.2019.v08.i01.p11

Abstract

Empowerment of Horticultural Farmers: The Case of Werdhi Guna Farmer Group of Pempatan Village, Rendang District, Karangasem Regency Pempatan Village, Rendang District, Karangasem Regency has great vegetable potential, but farmers have not been able to utilize the condition well. There needs to be empowerment to increase farmer's income and farmer's prosperity. The purpose of this research is to know (1) horticultural potential (2) process of empowering horticulture farmers. This research used qualitative and quantitative analysis methods. The results showed the potential of vegetable horticulture (Olericulture) in Werdhi Guna Farmer Group with the achievement of score 4.2 with the good category meaning that Werdhi Guna Farmer Group has a tropical area and is suitable for horticultural cultivation. Horticultural plants grow with maximum results, seen from the fact that vegetable crops are fertile although obstacles still persist such as the limited availability of water for watering plants. As for the empowerment of farmers, it is of good category with averageachievement score of 3.9 meaning that the farmers play an important role in horticultural cultivation and the importance of government roles given to Werdhi Guna Farmer Group in enhancing knowledge or innovation in agriculture. In this research, it is suggested that farmers in Werdhi Guna Farmer Group are expected to be able to increase their horticultural products in order to be able to compete in the market to improve farmer's welfare, and of course to promote vegetable farming (Olericulture) and the government should pay more attention to horticultural farmers and provide support in the form of aid and training that can make them able to increase their farming.
Pengaruh Produksi, Konsumsi, dan Harga Kedelai Nasional terhadap Impor Kedelai di Indonesia Periode 1980 Sampai dengan 2013 KLARA ULINA NAINGGOLAN; I DEWA GEDE AGUNG; I MADE NARKA TENAYA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.5, No.4, Oktober 2016
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (250.233 KB)

Abstract

Influence the Production, Consumption, and National Soybean Price Against Indonesian Soybean Imports in the Period 1980 to 2013 The type of this research is an explanatory research collaborated in quantitative approach. The data used in this research was the volume of Indonesian Soybean imports in periods of 1980 until 2013 obtained with Indonesian statistic and the Ministry of Indonesian Agriculture then the data analyzed in multiple linear regression statistical method used SPSS 20.0. The result of the study determined by the effect of production, consumption, and price which against the volume of soybean imports in Indonesia during 1980 until 2013 both effecting simultaneously and partially. National soybean production (X1), national soybean consumption (X2), and national soybean price (X3),  are the independent variable in this research. Soybean production decrease the quality of imports although its consumption and national soybean price highly average, soybean consumption is a variable that has the greatest  influence on the number of soybean imports during 1980 to 2013. This research concluded some suggestion to the government regarding the soybean production in order to improve the domestic production, varieties and farmer institusions. Moreover, it can be accomplished by setting the domestic soybean price to reduce different price between soybean imports and domestic soybean.
Analisis Kepuasan Pelanggan dalam Membeli Buah-buahan Segar di Moena Fresh Bali PUTU OKA WARDIKA; RATNA KOMALA DEWI; NI WAYAN PUTU ARTINI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.7, No.1, Januari 2018
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (218.045 KB) | DOI: 10.24843/JAA.2018.v07.i01.p09

Abstract

Analysis Customer Satisfaction in Buying Fresh Fruits in Moena Fresh Bali Increased consumption of fruits in the country have an impact on the growth of fruitsales in Indonesia. This increase causes the appearance of stiff competition in thebusiness of fruits. Moena Fresh Bali as one of the companies that sell fresh fruitsmust innovate or improve the shortage so that the consumers do not turn to otherproducts. Consumer behavior may help explain how consumers obtain satisfaction.The purpose of this research is to determine satisfaction of Moena Fresh Baliconsumers and to find out actions to increase customer satisfaction of Moena Fresh.The location of the research was conducted at four Moena Fresh outlets as it wasconsidered to represent consumers in every sub-district in Denpasar City. Thenumber of respondents was as many as 50 respondents and the sampling wasconducted by using accidental sampling. Types of data collected include quantitativeand qualitative data which were sourced from primary and secondary data. Methodsof data collection were by using interview techniques, observation, anddocumentation. Data analysis methods used were descriptive analysis, ImportancePerformance Analysis and Customer Satisfaction Index. Based on the results ofresearch, the calculation of CSI to the attributes of Moena Fresh Bali was 77.6% i.e.it meets the criteria of satisfaction. Based on the Matrix of Importance Performance,product attributes are classified into four quadrants and actions to improve customersatisfaction are through the improvement of attributes that become the main priority,namely the attributes of advertising / promotion, price, and discounts. The studysuggests that Moena Fresh Bali should perform printed and electronic publicationsand set competitive prices to maintain its customers.

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