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ANALISIS RESEPSI PENGGEMAR DI INDONESIA TERHADAP REPRESENTASI QUARTER-LIFE CRISIS DALAM MUSIC VIDEO BOOSEOKSOON “CBZ (PRIME TIME)” Rania Almanda Wahyuningtyas; Fitri Norhabiba
The Commercium Vol 10 No 3 (2026): The Commercium - Juli 2026
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/tc.v10i3.78290

Abstract

Penelitian ini menganalisis resepsi penggemar Generasi Z di Indonesia terhadap representasi quarter-life crisis dalam music video “CBZ (Prime Time)” milik BooSeokSoon.Penelitian ini menggunakan pendekatan kualitatif deskriptif dengan metode wawancara mendalam dan observasi. Analisis data dilakukan menggunakan teori analisis resepsi Stuart Hall yang membagi posisi pemaknaan audiens ke dalam kategori hegemonic-dominant, negotiated, dan oppositional. Informan penelitian berjumlah lima orang penggemar BooSeokSoon yang termasuk dalam rentang usia Generasi Z di Indonesia. Hasil penelitian menunjukkan bahwa tiga informan berada pada posisi hegemonic-dominant dengan menerima secara utuh representasi quarter-life crisis yang disampaikan dalam music video, sementara dua informan berada pada posisi negotiated dengan menerima makna utama namun memberikan kritik terhadap aspek estetika dan kedalaman pesan. Temuan ini menunjukkan bahwa pemaknaan audiens terhadap representasi isu kesehatan mental dalam K-pop dipengaruhi oleh pengalaman personal, latar belakang sosial, serta kedekatan emosional dengan idola.
PENINGKATAN KETERLIBATAN ALUMNI FISIPOL UNESA DALAM PENGISIAN TRACER STUDY Fitri Norhabiba; Sri Murtini; Deby Febrian Eprilianto
Jurnal Pesona Nusantara Vol. 1 No. 2 (2025): Vol.1 No.2 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/peson.v1i2.19

Abstract

Tracer studies are an important tool for universities to evaluate the relevance of their curriculum to the needs of the workforce. Unfortunately, alumni participation in completing tracer studies remains low, resulting in less than representative data. Therefore, efforts are needed to increase alumni engagement to ensure more accurate tracer study results and to improve educational quality. The goal of this activity is to increase alumni awareness and involvement in completing tracer studies and utilize the results for curriculum development and graduate quality improvement. Specific targets include increased alumni participation in completing tracer studies and more accurate tracer study data analysis that can be used for educational development. The method used is the formation of an active alumni community to encourage participation. All study programs consistently show progress in completing tracer studies each quarter. The Communication Studies Study Program held an alumni association formation event to facilitate alumni networking, alumni canvassing, and job vacancy information.