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The Effect of Employee Engagement Dimensions on Organizational Commitment in Small and Medium Enterprises in Indonesia Yanti Mayasari Ginting; Paulus Perey Untajana; Anthoneta Kopong
International Journal of Management Science and Information Technology Vol. 6 No. 1 (2026): January - June 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v6i1.7160

Abstract

Employee engagement shapes the level of organizational commitment in small and medium-sized enterprises (SMEs) in Indonesia. Workers who form strong emotional connections to their responsibilities, actively assess their tasks, and participate consistently in daily operations tend to exhibit higher accountability and loyalty toward their organization. This study examines the relationship between emotional, cognitive, and behavioral engagement and organizational commitment among SME employees. A quantitative survey was conducted with 120 participants selected through purposive sampling. Data were gathered via a combination of online and in-person questionnaires. Analysis using SPSS included descriptive statistics, validity and reliability assessments, assumption testing, and multiple linear regression. Results indicate that all forms of engagement correlate positively with organizational commitment, with behavioral engagement showing the most significant impact. Employees who engage actively in their work demonstrate greater persistence in supporting organizational goals. These findings suggest that deliberate efforts to enhance engagement across multiple dimensions can strengthen stability and operational continuity in SMEs.
Analisis Determinan Permintaan Konsumen pada Coffee Shop di Kota Pekanbaru Mardiah Mardiah; Yanti Mayasari Ginting; Indri Yovita
JURNAL EKONOMI BISNIS DAN MANAJEMEN Vol. 4 No. 3 (2026): Juli : JURNAL EKONOMI BISNIS DAN MANAJEMEN
Publisher : CV. ALIM'SPUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jise.v4i3.1973

Abstract

This research examines the influence of Price, Income, Taste, Promotion, Location, and Product Quality on consumer demand at Coffee Shops in Pekanbaru City. The population consists of Coffee Shop customers in Pekanbaru City. A nonprobability sampling method with Accidental Sampling technique was applied, involving 100 respondents. Data were analyzed using SEM-PLS approach through SmartPLS 4.0 software. The findings reveal that Price, Promotion, and Product Quality significantly influence consumer demand. In contrast, Income, Taste, and Location do not show a significant effect. Among all variables, Product Quality emerges as the most dominant factor affecting consumer demand at Coffee Shops in Pekanbaru City. Therefore, coffee shop managers in Pekanbaru City need to improve taste consistency, menu variety, presentation, and product quality standards to maintain and increase consumer demand. This research is expected to provide business owners with a basis for formulating more appropriate, competitive, and sustainable customer satisfaction-oriented marketing strategies in the local market.
Analisis Determinan Permintaan Konsumen pada Coffee Shop di Kota Pekanbaru Mardiah Mardiah; Yanti Mayasari Ginting; Indri Yovita
JURNAL EKONOMI BISNIS DAN MANAJEMEN Vol. 4 No. 3 (2026): Juli : JURNAL EKONOMI BISNIS DAN MANAJEMEN
Publisher : CV. ALIM'SPUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jise.v4i3.1973

Abstract

This research examines the influence of Price, Income, Taste, Promotion, Location, and Product Quality on consumer demand at Coffee Shops in Pekanbaru City. The population consists of Coffee Shop customers in Pekanbaru City. A nonprobability sampling method with Accidental Sampling technique was applied, involving 100 respondents. Data were analyzed using SEM-PLS approach through SmartPLS 4.0 software. The findings reveal that Price, Promotion, and Product Quality significantly influence consumer demand. In contrast, Income, Taste, and Location do not show a significant effect. Among all variables, Product Quality emerges as the most dominant factor affecting consumer demand at Coffee Shops in Pekanbaru City. Therefore, coffee shop managers in Pekanbaru City need to improve taste consistency, menu variety, presentation, and product quality standards to maintain and increase consumer demand. This research is expected to provide business owners with a basis for formulating more appropriate, competitive, and sustainable customer satisfaction-oriented marketing strategies in the local market.
Determinan Permintaan Jasa Transportasi Ojek Online di Kota Pekanbaru Intan Tsalasa Yuningsih; Mardiana Mardiana; Yanti Mayasari Ginting
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 2 (2026): Juli : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i2.12291

Abstract

This study was conducted to analyze the effects of price, income level, and travel distance on the demand for online motorcycle taxi services in Pekanbaru. The study employed a quantitative approach using primary data obtained through a questionnaire distributed to online motorcycle taxi users. The sample consisted of 100 respondents selected using quota sampling. Data analysis was performed using multiple linear regression with natural logarithmic (ln) transformation, supported by tests of classical assumptions and hypothesis testing via the t-test, F-test, and coefficient of determination (R²). The results indicate that price has a positive and significant effect on the demand for online motorcycle taxi services. Income has a positive but insignificant effect, while travel distance has a negative and significant effect on demand. Collectively, price, income, and travel distance were found to influence the demand for online motorcycle taxi services. The Adjusted R² value of 0.873 indicates that 87.3% of the variation in demand can be explained by these three variables, while the remainder is influenced by other factors outside the research model.  
Sustainable Tourism at the Edge of Biodiversity: Community Experiences in Indonesia’s Marine Protected Areas Ahmad Rapsan Jani; Putrawan Habibi; I Gusti Ngurah Oka Widjaya; Yanti Mayasari Ginting
Advances in Tourism Studies Vol. 3 No. 3 (2025): Advances in Tourism Studies (In Press)
Publisher : Centre for Tourism Studies and Journal Publication of Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53893/ats.v3i3.77

Abstract

Marine protected areas (MPAs) in Indonesia, such as Raja Ampat and Wakatobi, have become internationally recognized for their biodiversity and as ecotourism destinations. While tourism has been promoted as a mechanism to finance conservation and generate local income, little is known about how resident communities perceive and navigate the tensions between ecological protection and livelihood needs. This study employs a qualitative research design to examine community narratives of sustainable tourism within MPAs. Data were collected through ethnographic fieldwork, participant observation, semi-structured interviews with fishermen, homestay owners, and dive guides, as well as focus group discussions with community leaders. Thematic analysis reveals that residents often view tourism as both an opportunity for economic diversification and a source of restrictions on traditional livelihoods, particularly fishing. Narratives highlight ambivalence, as communities’ articulate pride in contributing to global conservation while simultaneously voicing concerns about exclusion, inequitable benefit distribution, and cultural change. The findings underscore that sustainable tourism in MPAs cannot be reduced to visitor management or ecological indicators alone. Instead, it must incorporate local voices and participatory governance to achieve equitable and resilient conservation outcomes.
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL DAN SELF EFFICACY TERHADAP KINERJA KARYAWAN Irfan Widyanto; Khusnul Fikri; Ivalaina Astarina; Hammam Zaki; Yanti Mayasari Ginting; Abunawas Abunawas
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 6 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/tjpfs459

Abstract

Tujuan Penelitian : Tujuan penelitian ini untuk mengetahui dan menganalisis pengaruh kepemimpinan transformasional terhadap kinerja karyawan di PT. Karya Pesona Nusantara; dan pengaruh self efficacy terhadap kinerja karyawan di PT. Karya Pesona Nusantara. Desain/ Metode/ Pendekatan : Metode penelitian yang digunakan merupakan metode penelitian kuantitatif. Populasi dalam penelitian ini adalah seluruh karyawan PT. Karya Pesona Nusantara yang berjumlah 35 orang. Mengingat jumlah populasi relatif kecil, yaitu di bawah 100, maka seluruh anggota populasi diambil semua sebagai sampel penelitian, sehingga penelitiannya disebut sebagai penelitian populasi atau penelitian sensus. Data yang didapatkan dari penyebaran kuesioner dianalisis dengan analisis regresi berganda untuk pengujian hipotesisnya. Temuan Penelitian : Hasil penelitian kepemimpinan transformasional berpengaruh positif tetapi tidak signifikan terhadap kinerja karyawan di PT. Karya Pesona Nusantara; Self Efficacy berpengaruh positif dan signifikan terhadap kinerja karyawan di PT. Karya Pesona Nusantara. Kepemimpinan transformasional dan self efficacy secara simultan berpengaruh signifikan terhadap kinerja karyawan di PT. Karya Pesona Nusantara. Kontribusi Teoritis/ Originalitas: Oleh karena itu, penting bagi perusahaan untuk meningkatkan kepemipinan transformasional dan self efficacy agar perusahaan dapat meingkatkan kinerja karyawan. Implikasi Praktis : Hasil penelitian ini dapat digunakan oleh manajemen PT. Karya Pesona Nusantara untuk memperbaiki strategi kepemimpinan dan pelatihan self-efficacy karyawan. Keterbatasan Penelitian : Penelitian ini hanya dilakukan pada satu perusahaan dengan jumlah responden terbatas (35 orang), sehingga hasilnya tidak dapat digeneralisasikan ke perusahaan lain.
Analisis Sektor Industri Kreatif Potensial dan Kontribusinya Terhadap Pertumbuhan Ekonomi Fathia Desiana Fitri; Yanti Mayasari Ginting; Hamid Hamid
JIBEMA: Jurnal Ilmu Bisnis, Ekonomi, Manajemen, dan Akuntansi Vol. 4 No. 1 (2026): July
Publisher : CV. Muris Global Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62421/jibema.v4i1.677

Abstract

Penelitian ini bertujuan untuk mengidentifikasi subsektor industri kreatif yang menjadi sektor basis, menganalisis daya saing kompetitif, serta memetakan potensi sektor tersebut di masa depan dalam struktur ekonomi Kota Pekanbaru periode 2020-2024. Latar belakang penelitian ini didasarkan pada pentingnya ekonomi kreatif sebagai motor penggerak ekonomi baru yang berbasis inovasi dan kreativitas di tengah dinamika ekonomi regional. Sebagai pusat jasa dan perdagangan di Provinsi Riau, Pekanbaru perlu memetakan sektor unggulannya agar kebijakan pembangunan dapat lebih terfokus dan memberikan dampak pengganda bagi ekonomi lokal. Metode penelitian yang digunakan adalah deskriptif kuantitatif dengan menggunakan empat alat analisis utama: Location Quotient (LQ) untuk menentukan sektor basis saat ini, Dynamic Location Quotient (DLQ) untuk memprediksi potensi sektor tersebut sebagai sektor basis di masa depan, Shift-Share untuk mengukur pertumbuhan kompetitif, dan Tipologi Klassen untuk klasifikasi posisi sektor. Data yang dianalisis bersumber dari Produk Domestik Regional Bruto (PDRB) Kota Pekanbaru dan Provinsi Riau tahun 2020-2024. Hasil analisis LQ menunjukkan bahwa subsektor Informasi dan Komunikasi, Jasa Perusahaan, Penyediaan Akomodasi dan Makan Minum, serta Jasa Lainnya merupakan sektor basis utama (LQ > 1) di Kota Pekanbaru. Hasil analisis DLQ memperkuat temuan ini dengan menunjukkan nilai DLQ > 1 pada subsektor tersebut, yang mengindikasikan bahwa subsektor proksi industri kreatif ini tidak hanya menjadi basis saat ini tetapi juga memiliki potensi pertumbuhan yang lebih cepat dibandingkan Provinsi Riau di masa mendatang. Analisis Shift-Share menunjukkan adanya keunggulan kompetitif yang signifikan, sementara Tipologi Klassen menempatkan subsektor Penyediaan Akomodasi dan Makan Minum pada kategori sektor maju dan tumbuh pesat (Kuadran I).