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Analisis Pengaruh Kecerdasan Dan Kepuasan Kerja Terhadap Produktivitas Kerja Pegawai Pada Badan Kepegawaian Dan Pengembangan Sdm Pemerintah Kota Surabaya Devie, Nancy Martha; Muriana, Sudji; Efendi, Ridwan; Finsher, Borey; Kurniawan, Gogi
Innovative: Journal Of Social Science Research Vol. 3 No. 5 (2023): Innovative: Journal of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

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Abstract

Produktivitas kerja pegawai di lingkungan Badan Kepegawaian dan Pengembangan SDM Pemerintah Kota Surabaya akan melahirkan pegawai dan talenta yang berbakat dalam menyelesaikan tugas tanggungjawab Pemerintah Kota Surabaya dalam melayani masyarakat dan memakmurkan masyarakat di Kota Metropolitan Surabaya secara merata. Besar sample penelitian ini adalah 35 orang atau sebanyak 50% populasi Badan Kepegawaian dan Pengembangan SDM Pemerintah Kota Surabaya, sample dipilih dengan metode simple random sampling atau sampling acak sederhana. Penelitian ini merupakan penelitian kuantitatif dan menggunakan alat analisis berupa analisis regresi linier berganda. Kesimpulan dalam penelitian ini adalah sebagai berikut: Kecerdasan dan kepuasan kerja mempunyai pengaruh nyata secara simultan (bersama-sama) terhadap produktivitas kerja pegawai Badan Kepegawaian dan Pengembangan SDM Pemerintah Kota Surabaya, Kecerdasan dan kepuasan kerja mempunyai pengaruh nyata secara parsial (sendiri-sendiri) terhadap produktivitas kerja pegawai Badan Kepegawaian dan Pengembangan SDM Pemerintah Kota Surabaya, dan Diantara faktor-faktor di atas, ternyata kepuasan kerja mempunyai pengaruh dominan terhadap produktivitas kerja pegawai Badan Kepegawaian dan Pengembangan SDM Pemerintah Kota Surabaya, dengan pengaruh parsial sebesar 50,6%.
Analisis Pengaruh Manajemen Waktu Dan Tingkat Kedisiplinan Terhadap Prestasi Kerja Pegawai Kecamatan Sukolilo Pemerintah Kota Surabaya Cahyawulan, Aspena Nurma; Nusu, Christian Adolf; Handayanto, Deny Dwi; Wibowo, Septrian Adi; Kurniawan, Gogi
Innovative: Journal Of Social Science Research Vol. 3 No. 5 (2023): Innovative: Journal of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

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Abstract

Penelitian yang dilakukan ini melakukan analisis beberapa faktor yang dapat mempengaruhi Prestasi kerja pegawai Kecamatan Sukolilo Pemerintah Kota Surabaya. Populasi dalam penelitian ini adalah semua pegawai Kecamatan Sukolilo Pemerintah Kota Surabaya sebanyak 55 orang. Besarnya sampel ditentukan sebanyak 91% dari populasi total sehingga besarnya sampel dalam penelitian ini adalah sebanyak 50 orang yang ditetapkan dengan teknik simple random sampling atau sampling acak sederhana. Dalam penelitian ini digunakan model analisis regresi linier berganda. Model ini dipilih karena ingin mengetahui seberapa besar pengaruh variabel bebas terhadap Prestasi kerja pegawai Kecamatan Sukolilo Pemerintah Kota Surabaya secara serempak maupun secara parsial. Kesimpulan dalam penelitian ini adalah sebagai berikut: (1) Faktor-faktor manajemen waktu dan tingkat kedisiplinan secara serempak mempunyai pengaruh nyata terhadap Prestasi kerja pegawai Kecamatan Sukolilo Pemerintah Kota Surabaya. (2) Faktor-faktor manajemen waktu dan tingkat kedisiplinan secara parsial mempunyai pengaruh nyata terhadap Prestasi kerja pegawai Kecamatan Sukolilo Pemerintah Kota Surabaya. (3) Faktor yang mempunyai pengaruh dominan terhadap Prestasi kerja pegawai Kecamatan Sukolilo Pemerintah Kota Surabaya adalah tingkat kedisiplinan.
CREATIVE KPI MODEL: A BEHAVIORAL APPROACH TO EVALUATING THE PERFORMANCE OF VISUAL COMMUNICATION DESIGNERS Ferry Eldeni T; Gogi Kurniawan; Dani Rohmati; Hafidulloh
Journal of Management and Innovation Entrepreneurship (JMIE) Vol. 3 No. 1 (2025): Oktober
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70248/jmie.v3i1.3099

Abstract

This study aims to identify the work behavior patterns of visual communication designers and to develop appropriate Key Performance Indicators ( KPIs ) to support People Management at Ruang Creative Surabaya. Employing a qualitative approach with a case study design , data were collected through interviews , observations , and document analysis , then validated using triangulation and analyzed via thematic analysis . The study identified six main dimensions of work behavior : quality of work , timeliness , initiative , cooperation , personal qualities , and creativity . These dimensions were formulated into a KPI framework with proportional weighting , where quality of work (25%) and timeliness (20%) are prioritized , while the other dimensions complement qualitative aspects reflecting creativity , collaboration , and integrity . This research contributes in three ways : theoretically , by expanding performance management studies through the integration of behavior and creativity ; practically , by providing an evaluation framework that balances organizational discipline with artistic freedom ; and contextually , by enriching Indonesian creativity industry literature with empirical evidence from a local design agency
STRATEGIC COMMUNICATION AND MARKETING OF TEDO COFFEE SHOP IN ATTRACTING CUSTOMERS Rachman Julian, Maulady; Kurniawan, Gogi
International Journal of Global Accounting, Management, Education, and Entrepreneurship Vol. 6 No. 1 (2025): International Journal of Global Accounting, Management, Education, and Entrepre
Publisher : Sekolah tinggi ilmu ekonomi pemuda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.48024/ijgame2.v6i1.205

Abstract

This study analyzes the communication and marketing strategies implemented by Tedo Coffee Shop in attracting customer interest amidst the intense coffee shop competition in Sampang. The purpose is to describe and analyze how Tedo Coffee Shop designs and applies its communication and marketing strat-egies, and how both synergistically contribute to building customer interest.Using a qualitative descrip-tive approach, data were collected through in-depth interviews with the owner, manager, and several baristas, direct observation of communication and marketing activities at the café and on digital plat-forms, as well as analysis of relevant internal documentation. The unit of analysis is Tedo Coffee Shop as a business entity.The findings reveal that Tedo Coffee Shop utilizes an active social media strategy, par-ticularly on Instagram, to build brand awareness and create an appealing image among young custom-ers. Communication is also strengthened through direct, personal interactions between baristas and cus-tomers. Meanwhile, the marketing strategy focuses on offering unique coffee and non-coffee products, competitive pricing, and creating a cozy, Instagrammable café atmosphere to encourage positive custom-er experiences. The combination of strong visual communication and attractive marketing offerings has proven effective in attracting new customers and retaining existing ones. In conclusion, effective digital communication and marketing strategies centered on customer value and experience are key to Tedo Cof-fee Shop’s success in a dynamic market. The study recommends continued innovation in digital content and product offerings to maintain competitiveness
PERFORMANCE IMPROVEMENT MODEL: COMMITMENT DEVELOPMENT BASED ON EMPOWERING AND ORGANIZATIONAL LEARNING Suhermin, Suhermin; Kurniawan, Gogi; Bon, Abdul Talib; Sulistyan, Riza Bahtiar
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 7 No 3 (2023): September
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/j25485024.y2023.v7.i3.5777

Abstract

Regulatory changes during the pandemic, following high industrial growth in the goods and services sector, have encouraged companies to increase their competitiveness. Then achieving performance becomes a top priority, and the company also requires a strong commitment from its employees. Efforts that are considered relevant are employee empowerment and environmental conditioning of the company as a learning organization. This study aims to analyze the effect of employee empowerment and learning organizations on increasing organizational commitment and performance. The sample used was 158 employees of PT. ACS, as the product and service company in the food and beverage sector. Data collection instruments used a Likert scale and were analyzed using a structural equation model (SEM). The results of the study show that employee empowerment and learning play an important role in increasing organizational commitment and performance. The existence of high commitment will also lead to high employee performance. An important implication of this research is that good empowerment and learning will increase organizational commitment, and a good impact on the organization, namely employee performance will also increase.