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PENERAPAN SISTEM PENGENDALIAN PIUTANG DALAM MENCEGAH PIUTANG TAK TERTAGIH PADA CV. MATA MEDIA R.R. Maria Yulia Dwi Rengganis; Ni Luh Laksmi Rahmantari; Ni Made Inka Prahartini
PROSIDING SEMINAR NASIONAL PENGABDIAN MASYARAKAT (SENEMA) Vol 2 No 1 (2023): PROSIDING SEMINAR NASIONAL PENGABDIAN MASYARAKAT (SENEMA)
Publisher : Universitas Mahasaraswati Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Piutang tak tertagih cukup memiliki risiko yang dapat menyebabkan terjadinya penurunan profitabilitas perusahaan, hal ini harus diperhatikan oleh setiap perusahaan dalam mengelola piutang sehingga tidak menimbulkan kerugian bagi perusahaan. Masalah yang terungkap dari hasil observasi pada CV. Mata Media adalah kurang efisiennya sistem pengendalian piutang yang dimiliki sehingga menyebabkan terjadinya kondisi dimana piutang tidak dapat ditagih ketika sudah jatuh tempo, sehingga mempengaruhi penurunan profitabilitas perusahaan. Solusi yang diberikan untuk masalah tersebut adalah meberikan sosialisasi terhadap karyawan bagian keuangan pada CV. Mata Media mengenai pentingnya memahami penerapan sistem pengendalian piutang dalam mencegah piutang tak tertagih yaitu dalam kebijakan jatuh tempo serta limit kredit yang diberikan. Memberikan pelatihan dan pendampingan terhadap karyawan bagian keuangan pada CV. Mata Media mengenai pentingnya melakukan follow up secara berkala terhadap piutang customer. Metode yang digunakan dalam hal ini yaitu metode observasi, metode perencanaan program, metode pelaksanaan program, metode dokumentasi, metode evaluasi, dan penyusunan laporan. Tujuan dari kegiatan ini yaitu untuk meningkatkan efisiensi prosedur piutang yang dimiliki.
OPTIMALISASI SOCIAL COMMERCE SEBAGAI STRATEGI PEMASARAN BAGI UMKM DI ERA MARKETING 4.0 Aristana, I Dewa Gede Aristana; Rahmantari, Ni Luh Laksmi; Utari, Ni Komang Mela Tri
Jurnal Ilmiah Sains Sosial, Kewirausahaan dan Kebudayaan Vol. 1 No. 1 (2023): JIS SIWIRABUDA Maret 2023
Publisher : Universitas Tabanan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58878/jissiwirabuda.v1i1.188

Abstract

This study aims to determine how marketing strategies by optimizing the use of social commerce in the form of Tiktok for MSMEs in the Marketing 4.0 era. This research was conducted on consumers of Toko Enam in Tabanan Regency with a sample of informants obtained were consumers who shopped directly to the place as many as 10 people and filled out a questionnaire as many as 50 people so the total was 60 people. The results of this study found 3 new findings related to optimizing the use of social commerce as a marketing strategy, namely first, there is word of mouth marketing (WOMM) carried out by Toko Enam, second, there is a new customer path or New Customer Path 5A of Toko Enam consumers, namely Toko Enam consumers before buying products, they tend not to be sure first but ask their friends first, or read testimonials on social media related to the products they will buy. Third, Brand Value, namely, Toko Enam has more value for the goods sold or can be referred to as brand value where consumers not only choose the products sold, but reflect the quality, appropriate price, satisfaction in using the product, following current trends, and increasing social status and reputation.
Motivasi Dan Tantangan Adopsi Mobile Payment: Perubahan Perilaku Konsumen Dan Transformasi Industri Keuangan Handayani, Made Mulia; Rahmantari, Ni Luh Laksmi
Jurnal Ilmiah Sains Sosial, Kewirausahaan dan Kebudayaan Vol. 2 No. 2 (2024): JIS SIWIRABUDA September 2024
Publisher : Universitas Tabanan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58878/jissiwirabuda.v2i2.317

Abstract

The development of digital technology has transformed transaction methods with innovations in mobile payment. This study aims to explore the motivations behind mobile payment adoption, focusing on psychological aspects, internal and external motivations, as well as the challenges encountered. Previous research highlights convenience and efficiency as key factors in the adoption decision, while challenges such as security and digital identity risks must be addressed. A qualitative method was used, employing semi-structured interviews with 20 participants from Ngurah Rai University and Tabanan University, based on the Theory of Planned Behavior. The findings reveal that internal motivations, such as ease of use and practical benefits, as well as external factors, including social influence, affect adoption. The main obstacles include technical issues and initial adaptation challenges.
Mengulas Ekstraksi Niat Pembelian Skincare (Studi Kasus Pada Gen Z Pria) Rahmantari, Ni Luh Laksmi; Susila Putra, I Putu Dharmawan Suryagita; Utari, Ni Komang Mela Tri; Mardika, Agus Putra; Yasmita, I Gusti Ayu Lia
Innovative: Journal Of Social Science Research Vol. 4 No. 4 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i4.12995

Abstract

Skincare purchases by Gen Z men have increased rapidly in recent years. Gen Z, born between 1997 and 2012, is an influential young generation who is familiar with the digital era and has wide access to information and skincare products. With sales increasing at around 15% per year, more and more Gen Z men care about the health of their skin and face. However, previous research has focused more on skincare purchases in general, not specifically on men. Therefore, it is important to research the skincare purchase intentions of Gen Z men.
ANALISIS KINERJA BISNIS UMKM PEMBUDIDAYAAN IKAN LELE DI KECAMATAN TABANAN PADA PANDEMI COVID-19 Made Putri Ariasih; Ni Luh Laksmi Rahmantari
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 2 No. 1 (2022): Maret : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaem.v2i1.116

Abstract

This study aims to analyze the effect of innovation ability and market orientation on the business performance of catfish SMEs in Tabanan District during the pandemic. Innovation capability is measured through product innovation, process innovation, market innovation and service innovation, while company performance is measured through the perspective of sales growth, asset growth and profit growth. The population used was catfish SMEs in the Tabanan District which were still active during the pandemic and were obtained with a sample of 31 respondents. The data that has been collected is then analyzed using Smart PLS version 3. The results show that the ability to innovate positively affects the business performance of catfish SMEs in Tabanan District. Likewise, market orientation also affects the business performance of catfish SMEs in Tabanan District.
Green finance and local wisdom synergy in enhancing community-based drinking water sustainability Yasmita, I Gusti Ayu Lia; Rahmantari, Ni Luh Laksmi
Bioculture Journal Vol. 3 No. 2: January (2026)
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/bioculture.v3i2.2026.1968

Abstract

Background: Access to safe drinking water remains a challenge in Sukadana Village due to geographic conditions, limited infrastructure, and financial constraints. The Danu Kerthi concept, rooted in Tri Hita Karana, promotes sustainable water management by balancing human, environmental, and spiritual aspects. Green finance, through green bonds and Pay-As-You-Go (PAYG) schemes, enhances financial sustainability. Integrating these approaches with technology can ensure long-term water access through community, government, and private sector collaboration. Methods: This study uses a descriptive qualitative approach to explore phenomena related to access, management, and challenges of community-based drinking water sustainability in Sukadana Village, Karangasem. The data collection technique was carried out through in-depth interviews with 30 respondents who were selected using the purposive sampling method. The data obtained was analyzed inductively to identify relevant patterns and themes. Findings: Data were analyzed to identify key components and organized into specific indicators and sub-indicators, forming a comprehensive model for sustainable system development. The resulting framework includes aspects such as access to clean water, management systems, financial sustainability through green finance, challenges faced, and strategies grounded in local wisdom (Danu Kerthi concept). These findings are systematically presented to guide future policy and implementation efforts for resilient and inclusive water management systems. Conclusion: The creation of a well-defined and systematic model offers a practical foundation for improving the sustainability, resilience, and inclusiveness of water management, particularly in rural and culturally traditional communities. Integrating green finance with local wisdom, as reflected in the Danu Kerthi concept, enhances the long-term viability of community-based drinking water systems, as exemplified by the model implemented in Sukadana Village, Karangasem, Bali. Novelty/Originality of this article: This study intoduces a new approach to community based drinking water management by integrating the Danu Kerthi concept with green finance through Pay-As-You-Go (PAYG) for sustainable funding.
Optimizing Natural Resource Products through Sustainable Branding, Human Capital Strengthening, and Financial Resilience in the Age of Millennial and Gen Z Consumers Rahmantari, Ni Luh Laksmi; Mardika, Agus Putra; Lia Yasmita, I Gusti Ayu; Suryagita Susila Putra, I Putu Dharmawan; Mela Tri Utari, Ni Komang
International Journal of Management Science and Information Technology Vol. 5 No. 2 (2025): July - December 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v5i2.5961

Abstract

This paper explores sustainable branding, human resource capability, and financial sustainability on anesthetic competitiveness of nursery product in Millennial and Gen Z era consumers. Despite young consumers’ strong environmental concern, an attitude–behavior gap is observed between their attitudes and actual purchasing behavior. From interviews with 20 informants including young consumers, producers and fintech developers we conclude that sustainability matters, but only if authenticity and transparency are there to back it up. The challenges for producers are often reduced digital skills, weak financial literacy, and difficult access to capital. These constraints inhibit their ability to market sustainably, generate innovations, and manage financial risks. The research recommends that natural resource enterprises should include sustainable brand credence, robust human resources capability, and better financial resilience in order to thrive and grow in the era of digitalization and environmental awareness in Indonesia.