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All Journal Jurnal Abdikarya : Jurnal Karya Pengabdian Dosen dan Mahasiswa Jurnal Padamu Negeri
Sahetapy, Wilma Laura
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Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Education Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Other

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PELATIHAN BUSINESS MODEL CANVAS (BMC) BAGI PARA PEMILIK USAHA KECIL DI SABU RAIJUA, NUSA TENGGARA TIMUR Kempa, Sesilya; Sahetapy, Wilma Laura; Suprapto, Widjojo; Palumian, Yonathan; Andreani, Fransisca
Jurnal Abdikarya: Jurnal Karya Pengabdian Dosen Dan Mahasiswa Vol. 08 No. 01 Tahun 2025
Publisher : Lembaga Penelitian Dan Pengabdian Kepada Masyarakat Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/abdikarya.v8i01.12075

Abstract

This community service activity is aimed at entrepreneurs who are members of the PPA Sabu Raijua. Field observations revealed a lack of understanding regarding the business model that suits their business conditions. Many entrepreneurs in the group have an inaccurate concept of their product potential, customer mapping, and financial management, which hampers the development of their businesses and the improvement of their economic well-being. Training and mentoring on developing a business model using the Business Model Canvas (BMC) focused on changing the mindset and behavior in managing micro and small enterprises. After conducting financial health tests and visiting each business, the main theme of the training was the development of a new business model following the BMC guidelines. The training resulted in the creation of a new business model. Mentoring was provided to support the implementation of this new model in the micro-enterprises of the members. The impact of the training and mentoring was evident in the increased income of the micro and small businesses managed by the members of the PPA Sabu Raijua
PENGEMBANGAN BISNIS LOKAL BERBASIS KOMUNITAS MELALUI COACHING DAN MENTORING DI PPA AGAPE DESA NGUNUT - TULUNGAGUNG Sahetapy, Wilma Laura; Suprapto, Widjojo; Harjanti, Dhyah; Pratama, Vicky Alvindra; Divanata, Marcellino Darren; Jhesica, Josephin; Palumian, Yonathan
Jurnal Padamu Negeri Vol. 2 No. 2 (2025): April : Jurnal Padamu Negeri (JPN)
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/f1qn9k96

Abstract

Agape Child Development Center (PPA Agape) is an institution focused on holistic child development aimed at liberating children from poverty. To support this mission, PPA Agape endeavors to open several business units run by workers and children sponsored by PPA Agape. The businesses run by PPA Agape include Etawa goat farming, selling fruits grown on PPA Agape's land, and a beauty and self-care store. Some problems faced by these small business units include low product awareness, limited marketing, and a lack of product variety. This community service activity aims to develop initial or simple strategies related to product marketing of the business units so that they become better known to a broader audience. The activities and support conducted at PPA Agape include business coaching and mentoring for PPA children aged 12 and above to provide insights on the importance of entrepreneurship, creating a Tokopedia account as an online sales platform for the beauty salon products, and creating an Instagram account as a promotional platform for the beauty salon products run by PPA Agape.
Co-Authors Divanata, Marcellino Darren Fransisca Andreani Harjanti, Dhyah Jhesica, Josephin Kempa, Sesilya Pratama, Vicky Alvindra Suprapto, Widjojo Yonathan Palumian