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Journal : SENTRALISASI

Analysis Of The Impact Of Tourist Visit Level On The Economy Of Local Communities In The Village Of Bena Village, Ngada District Jamu, Maria Endang; Laga, Yulius
SENTRALISASI Vol 10, No 1 (2021): Sentralisasi
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/sl.v10i1.1080

Abstract

The traditional village of Bena has become a tourist destination in the Ngada district and is a nationally recognized tourist icon, even known globally. This traditional village is visited by many tourists, because of its uniqueness. The purpose of this research is to analyze the impact of tourist visits on the economy of lokal communities in the traditional village of Bena. This is important to be researched and analyzed because, the increasing interest of tourists, who come to visit the traditional village, has a positive impact, especially on the lokal economy. The approach used in this research is descriptive qualitative, with the data collection method is in-depth interviews. The informants in this study were lokal people around the tourist area. The results show that the increase in the number of tourist visits has had a positive impact on the lokal community in Bena Village, which includes an increase in community income from the sale of woven products, employment opportunities in tourism, business opportunities for lokal people, and side jobs. apart from being a farmer, and people's welfare which is getting better from year to year.
The Effect of Electronic Word of Mouth on Social Media and The Attraction of Bena Traditional Village Tourism on Tourist Visiting Decisions Jamu, Maria Endang; Sari, Santy Permata
SENTRALISASI Vol 11, No 1 (2022): Sentralisasi
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/sl.v11i1.1534

Abstract

The purpose of this research is to examine the impact of electronic word of mouth on social media, as well as the impact of tourist attractions in the traditional hamlet of Bena on visitor decision-making. The descriptive and quantitative research methods were applied. The sampling method utilized is purposive sampling, with the informants being visitors who have visited Bena's traditional village. The findings revealed that social media and electronic word of mouth (E-WOM) in tourism destinations influenced tourists' decisions to visit Bena's traditional village. The findings of this study suggest that pleasant experiences of visiting the Bena Traditional Village, which are shared on social media platforms such as Facebook, Instagram, and WhatsApp, have a significant impact on the number of visitors to these attractions by social media users.
Analysis Of The Impact Of Tourist Visit Level On The Economy Of Local Communities In The Village Of Bena Village, Ngada District Maria Endang Jamu; Yulius Laga
SENTRALISASI Vol. 10 No. 1 (2021): Sentralisasi
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/sl.v10i1.1080

Abstract

The traditional village of Bena has become a tourist destination in the Ngada district and is a nationally recognized tourist icon, even known globally. This traditional village is visited by many tourists, because of its uniqueness. The purpose of this research is to analyze the impact of tourist visits on the economy of lokal communities in the traditional village of Bena. This is important to be researched and analyzed because, the increasing interest of tourists, who come to visit the traditional village, has a positive impact, especially on the lokal economy. The approach used in this research is descriptive qualitative, with the data collection method is in-depth interviews. The informants in this study were lokal people around the tourist area. The results show that the increase in the number of tourist visits has had a positive impact on the lokal community in Bena Village, which includes an increase in community income from the sale of woven products, employment opportunities in tourism, business opportunities for lokal people, and side jobs. apart from being a farmer, and people's welfare which is getting better from year to year.
The Effect of Electronic Word of Mouth on Social Media and The Attraction of Bena Traditional Village Tourism on Tourist Visiting Decisions Maria Endang Jamu; Santy Permata Sari
SENTRALISASI Vol. 11 No. 1 (2022): Sentralisasi
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/sl.v11i1.1534

Abstract

The purpose of this research is to examine the impact of electronic word of mouth on social media, as well as the impact of tourist attractions in the traditional hamlet of Bena on visitor decision-making. The descriptive and quantitative research methods were applied. The sampling method utilized is purposive sampling, with the informants being visitors who have visited Bena's traditional village. The findings revealed that social media and electronic word of mouth (E-WOM) in tourism destinations influenced tourists' decisions to visit Bena's traditional village. The findings of this study suggest that pleasant experiences of visiting the Bena Traditional Village, which are shared on social media platforms such as Facebook, Instagram, and WhatsApp, have a significant impact on the number of visitors to these attractions by social media users.