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PENGARUH PERISTIWA POLITIK PEMILIHAN PRESIDEN DAN VOLATILITAS PASAR TERHADAP ABNORMAL RETURN DENGAN TRADING VOLUME ACTIVITY SEBAGAI VARIABEL MEDIASI PADA PERUSAHAAN SEKTOR PERBANKAN DI BURSA EFEK INDONESIA Marman, Patrik Reinardus; Arthana, I Komang; Natonis, Sari A
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 5 No. 2 (2025): Indo-Fintech Intellectuals: Journal of Economics and Business (2025)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v5i2.3307

Abstract

Abstract. This study examines the impact of political events, specifically presidential elections, and market volatility on abnormal returns in the banking sector listed on the Indonesia Stock Exchange (IDX), with trading volume activity as a mediating variable. Employing a quantitative approach, the research utilizes regression analysis on secondary data derived from financial reports of banking firms over a specified period. The findings reveal a statistically significant relationship between political events and market volatility in influencing abnormal returns. Additionally, trading volume activity is found to partially mediate this relationship. These results offer valuable insights for investors in assessing risk-return dynamics during politically sensitive periods and provide regulatory implications for maintaining market stability. The study contributes to the existing literature by integrating political economy and behavioral finance perspectives in the context of emerging markets. Abstrak. Penelitian ini menganalisis pengaruh peristiwa politik (pemilihan presiden) dan volatilitas pasar terhadap abnormal return pada perusahaan sektor perbankan di Bursa Efek Indonesia (BEI), dengan trading volume activity sebagai variabel mediasi. Pendekatan kuantitatif digunakan dengan metode analisis regresi berbasis data sekunder dari laporan keuangan perusahaan perbankan dalam periode tertentu. Hasil penelitian menunjukkan bahwa peristiwa politik dan volatilitas pasar berpengaruh signifikan terhadap abnormal return, sementara trading volume activity berperan sebagai mediator parsial. Temuan ini memberikan implikasi praktis bagi investor dalam pengambilan keputusan investasi selama periode ketidakpastian politik, serta bagi regulator dalam menjaga stabilitas pasar. Studi ini memperkaya literatur keuangan dengan menggabungkan perspektif ekonomi politik dan behavioral finance di konteks pasar berkembang.
Swipe, Pay, Repeat: E-Wallets, Financial Literacy, and the Consumer Lifestyle of Gen Z in Kupang Natonis, Sari Angriany; Simanjuntak, Olaf Tri Wilopo; Riwu, Yonas Ferdinand
Jurnal Penelitian Ekonomi Dan Akuntansi Vol 10 No 2 (2025): JURNAL PENELITIAN EKONOMI DAN AKUNTANSI
Publisher : Program Studi Akuntansi Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study delves into how financial literacy and the use of Fintech e-wallets shape the consumptive behavior of Generation Z in Kupang City. Employing a quantitative approach with 75 respondents, this research utilizes multiple linear regression analysis to examine the influence of these two factors, both partially and simultaneously. The findings indicate that both financial literacy and the use of Fintech e-wallets have a positive impact on the consumptive behavior of Generation Z in Kupang City. These results provide crucial insights into the dynamics of consumption in the digital age and highlight the vital role of financial understanding and payment technology in shaping the spending habits of younger generations.
Viral Effect or Personal Impression? Role of Content Marketing, Customer Experience on Repurchase Intention Riwu, Yonas Ferdinand; Natonis, Sari Angriany; Nastiti, Dyah Wahyu
Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Vol 5 No 3 (2025): Edisi September 2025
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jamek.v3i1.2161

Abstract

This study aims to determine the influence of Content Marketing and Customer Experience on Repurchase Interest in Ventela Brands by using quantitative research methods. The data collection technique used questionnaires that were distributed to management students of Nusa Cendana University. The samples in this study were taken using Purposive Sampling. This study was conducted on Ventela Brand users with a sample of 100 people. The data was analyzed with the help of SPSS software with multiple linear regression methods. The results of this study clearly show that content marketing and customer experience have a significant influence on repurchase interest. These results provide a clear direction: personal impressions through customer experience and content quality are more dominant in influencing repurchase intent than content virality. In other words, personal impression has been proven to be a determining factor in consumers' decision to buy again, not solely exposure to viral content. Content marketing strategies that are informative, educational, and consistent create added value that strengthens consumers' emotional connection to the brand. Consumers are not only exposed to content, but feel personally connected because it provides real benefits. These findings reinforce the approach of value-based content, rather than click-based content, in building loyalty. Meanwhile, customer experience has proven to play a central role in creating a deep impression. Positive experiences in both service interaction, product quality, and digital atmosphere lead to strong emotional engagement, which is the foundation for repurchase intent.
Penerapan Prinsip Good Governance Dalam Pengelolaan Alokasi Dana Desa (Studi Pada Desa Mata Air, Kecamatan Kupang Tengah, Kabupaten Kupang) Lowo, Maria Verini Putri; Dethan, Sari A. Natonis, Minarni A.
Jurnal Mirai Management Vol 10, No 2 (2025)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v10i2.10157

Abstract

Penelitian ini menganalisis penerapan prinsip good governance dalam pengelolaan Alokasi Dana Desa (ADD) di Desa Mata Air, Kecamatan Kupang Tengah, Kabupaten Kupang. Tujuan penelitian ini adalah untuk mengetahui sejauh mana penerapan prinsip-prinsip good governance yang meliputi partisipasi, penegakan hukum, transparansi, konsensus, keadilan, efektivitas dan efisiensi, serta akuntabilitas dalam pengelolaan Alokasi Dana Desa. Jenis penelitian yang digunakan adalah penelitian kualitatif dengan pendekatan studi kasus. Jenis data yang digunakan adalah data kualitatif yang didukung dengan data sekunder berupa dokumen desa. Pengumpulan data diperoleh melalui observasi, wawancara, dokumentasi, dan studi kepustakaan dengan teknik analisis data Miles dan Huberman. Penelitian ini berfokus pada implementasi prinsip good governance dalam setiap tahapan pengelolaan Alokasi Dana Desa, yaitu perencanaan, pelaksanaan, penatausahaan, pelaporan, dan pertanggungjawaban. Hasil penelitian menunjukkan bahwa Pemerintah Desa Mata Air telah menerapkan prinsip good governance dalam pengelolaan Alokasi Dana Desa. Hal ini terlihat dari adanya partisipasi masyarakat melalui musyawarah desa, keterbukaan informasi terkait APBDes, serta penyusunan laporan pertanggungjawaban sesuai ketentuan yang berlaku. Prinsip akuntabilitas, transparansi, efektivitas, dan efisiensi telah berjalan cukup baik, meskipun masih terdapat kendala dalam perencanaan anggaran yang terkadang menimbulkan defisit serta kurang optimalnya pengelolaan Pendapatan Asli Desa. Penegakan hukum dan konsensus juga telah dijalankan sesuai regulasi, namun keterbatasan kapasitas sumber daya manusia di desa masih menjadi hambatan teknis. Secara keseluruhan, penerapan prinsip good governance di Desa Mata Air sudah berjalan baik, tetapi tetap diperlukan peningkatan agar pengelolaan Alokasi Dana Desa dapat lebih optimal, transparan, dan berkelanjutan.
Innovation Qris Adoption On MSMES In The Cashless Society Era: The Role Of Smoothness, Security & Convenience Riwu, Yonas Ferdinand; Natonis, Sari Angriany; Aman, Dominikus T. Kopong; Manongga, Irience R Agatha
JURNAL MANAJEMEN DAN BISNIS Vol 4 No 2 (2025): Edisi September 2025- Desember 2025
Publisher : Fakultas Ekonomi Universitas Tjut Nyak Dhien Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36490/jmdb.v4i2.1957

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Purpose – This study aims to analyze the influence of smoothness, security, and convenience on the decision to use QRIS by MSME actors in Kupang City. The focus of this research is in the context of the adoption of digital payment system technology in the MSME sector. Novelty – The novelty of this research lies in the focus of the MSME study area in Kupang City which has rarely received attention in the QRIS adoption study. This approach provides a more specific contextual understanding, as well as provides practical contributions for regulators and financial service providers. Method – Quantitative approximation was used in this study by collecting data through questionnaires to MSME actors using QRIS. The data analysis technique used was multiple linear regression to determine the influence of each variable on the decision to use QRIS Findings – The results of the study show that smoothness, security, and convenience have a positive and significant influence on the decision to use QRIS. Smoothness and security factors play an important role in forming trust and convenience in transactions, while ease increases the desire of MSMEs to adopt the technology. Limitations and Implications – This study is limited to the scope of MSMEs using QRIS in the Kupang City area, so generalizations to the wider population need to be cautious. The results of this study can be a reference for practitioners, financial service providers, and policymakers to improve QRIS implementation strategies through improving infrastructure, education, and digital literacy in the MSME sector.
Smart Consumer Purchasing Decisions: The Moderating Role of Lifestyle Yonas Ferdinand Riwu; Sari Angriany Natonis; Junita Cestilia Nenabu
International Journal of Asian Business and Management Vol. 3 No. 5 (2024): October 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v3i5.11442

Abstract

This research aims to analyze the influence of price on the purchase decision of Samsung smartphones with lifestyle as a moderating variable in Faculty of Economics and Business Undana Kupang students. This study uses a quantitative approach with a sample of 95 people. Data were collected using questionnaires and analyzed using simple linear regression and MRA tests with the help of IBM 29 SPSS. The results of this study show that price has a positive effect on purchase decisions, meaning that higher prices are considered indicators of product value or superiority, thus encouraging consumers to make purchases., in addition, lifestyle weakens the relationship between price and purchase decisions, meaning that the influence of price on purchase decisions becomes less significant because of consumer lifestyles. In this context, even if the price of a product or service is higher or lower, consumers' purchasing decisions are influenced more by their lifestyle than by the price itself. Smart consumers tend to price as their lifestyle improves. Smart customer signals a significant shift in the way people think about purchasing. They are beginning to realize that price does not always reflect the true value of a product. In many cases, savvy consumers are willing to pay more for higher quality, appeal, or ethical values
The Effect of Good Corporate Governance on Banking Return on Assets on the Indonesian Stock Exchange with Firm Size as a Mediation Variable for the 2020-2023 Period Kotten, Karan Immanuel; Arthana, I Komang; Natonis, Sari A.
Jurnal Multidisiplin Sahombu Vol. 5 No. 07 (2025): Jurnal Multidisiplin Sahombu, November (2025)
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study analyzes the effect of Good Corporate Governance (GCG) on Return on Assets (ROA) of banks listed on the Indonesia Stock Exchange (IDX) during 2020–2023, with Firm Size as a mediating variable. The research is motivated by the decline in bank profitability during the COVID-19 pandemic due to increased credit risk and sluggish credit growth. Secondary data were collected from annual reports of eight major banks selected through purposive sampling. Data analysis employed Partial Least Squares Structural Equation Modeling (PLS-SEM) with bootstrapping to test the significance of relationships between variables. The results show that GCG has a significant positive effect on both Firm Size and ROA, highlighting the importance of transparency, accountability, responsibility, independence, and fairness in enhancing asset efficiency and profitability. However, Firm Size does not significantly affect ROA and therefore does not mediate the relationship between GCG and ROA. These findings indicate that while GCG contributes to firm growth, larger scale alone does not ensure higher profitability without effective asset and risk management. The study supports Signaling Theory, suggesting that strong governance practices send more valuable market signals than operational scale. This research contributes to understanding the determinants of bank profitability during periods of crisis and emphasizes the managerial importance of strengthening governance and asset management efficiency rather than focusing solely on expansion.
Analysis Of Financial Distress At PT Bank NTT (Period 2020-2023) Fransiska Tri Marta Sari Ngganggus; Pius Bumi Kellen; Junita C. Nenabu; Sari A. Natonis
Jurnal Inovasi Bisnis dan Kewirausahaan Vol 7 No 3 (2025): Business Innovation and Entrepreneurship Journal (August)
Publisher : Entrepreneurship Faculty, Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35899/biej.v7i3.1017

Abstract

Kesulitan keuangan merupakan suatu kondisi di mana perusahaan mengalami kesulitan keuangan yang pada akhirnya dapat mengakibatkan kebangkrutan. Bagi bank, kondisi seperti itu memerlukan intervensi yang cepat dan efektif untuk mencegah kemerosotan lebih lanjut. Penelitian ini bertujuan untuk menilai kesulitan keuangan PT Bank NTT selama periode 2020–2023 menggunakan Altman Z-Score dan model Zmijewski. Analisis menggunakan model Altman Z-Score menunjukkan bahwa PT Bank NTT berada di area abu-abu, yang menunjukkan kondisi keuangan yang cukup tidak sehat. Sebaliknya, model Zmijewski mengungkapkan bahwa bank mengalami tingkat kesulitan keuangan yang lebih parah. Analisis komparatif dari kedua model menunjukkan bahwa, sementara Altman Z-Score menandakan ketidakstabilan, model Zmijewski memberikan indikasi yang lebih konklusif bahwa PT Bank NTT berisiko tinggi bangkrut. Temuan ini menggarisbawahi perlunya langkah-langkah strategis segera untuk memulihkan kesehatan keuangan bank.
Sustainable Tourism Business Practices in Rote Island: Striking a Balance Between Economic Growth and Environmental Conservation Sari Natonis; Eunike M. Gegung; Arjuna Purba; Junita C. Nenabu
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 6 No. 3 (2026)
Publisher : CV. RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijerlas.v6i3.5292

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This study aims to analyze the practices, challenges, and strategies for implementing sustainable tourism in Rote Island, East Nusa Tenggara. Using a mixed methods approach with a case study design, the research explores the balance between economic growth, environmental conservation, and socio-cultural sustainability. Quantitative data were collected through surveys involving tourists, business operators, local communities, and government representatives, while qualitative data were obtained from in-depth interviews and field observations. The PLS-SEM analysis revealed that business sustainability and profitability are the most dominant factors in strengthening the local economy (R² = 0.717), followed by environmental and socio-cultural aspects. The findings indicate that tourism practices in Nembrala remain at a moderate to low level across the three pillars of sustainability, characterized by limited waste management systems, low community participation, and unequal distribution of economic benefits. Local community involvement is largely confined to labor roles, while business ownership is dominated by outside investors. This situation creates economic disparities and weak integration of local cultural values into tourism products. The study emphasizes the importance of collaborative governance involving government, businesses, and local communities in strategic decision-making, as well as the adoption of the triple bottom line principles (profit, people, planet) in tourism business models. The implications highlight the need for long-term, regulation-based policies, MSME capacity strengthening, and community empowerment to build inclusive, resilient, and globally competitive tourism destinations.
Citizen Journalism Berbasis Jemaat sebagai Model Penguatan Literasi Media Komunitas di GMIT Koinonia Kupang Yeheskial A. Roen; Sari A. Natonis; Yuri Sandra Fa'ah
ABDISOSHUM: Jurnal Pengabdian Masyarakat Bidang Sosial dan Humaniora Vol. 5 No. 2 (2026): Juni 2026
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/abdisoshum.v5i2.8165

Abstract

The low participation of congregants in community-based information production has limited the role of church digital media as a space for communication and social representation within the community. This condition was identified at GMIT Koinonia Kupang, where church digital media was primarily used for internal documentation with minimal congregational involvement in community content production. This community service program aimed to strengthen media literacy and digital participation among congregants through a community-based citizen journalism model. The program employed a participatory approach through workshops, straight news writing training, and mentoring in community media management. The activities involved 50 participants consisting of youth members, church elders, and ministry commissions of GMIT Koinonia Kupang. The results demonstrated an improvement in participants’ understanding of citizen journalism, news-writing techniques, and community digital media management. The program also encouraged a transformation in congregational participation from passive information consumers into active community content producers. Beyond improving technical journalistic skills, the program strengthened the role of church digital media as a space for social participation, local narrative representation, and the reinforcement of congregational collective identity. Therefore, community-based citizen journalism can be developed as a contextual, participatory, and sustainable model for empowering church community media in the digital era.