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ROLE OF GREEN ENTREPRENEURSHIP IN RAISING THE EFFECT OF GREEN VALUE TOWARD SUSTAINABLE DEVELOPMENT Nuringsih, Kartika
International Journal of Economics, Business, and Entrepreneurship Vol 3 No 2 (2020): IJEBE July- December 2020
Publisher : FEB - Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (492.623 KB) | DOI: 10.23960/ijebe.v3i2.69

Abstract

In line with circular economic, the role of green entrepreneurship (GE) should be useful in preserving environmental sustainability. However, so many people are less aware of the importance of sustainability and green behavior in business activities. Therefore, the goal of the study is to explore a linkage of green value, GE, and sustainable development that is perceived by entrepreneurship students in Jakarta, Indonesia. 180 students were involved as respondents resulting in significant impacts. By using Smart-PLS proves significant relationships and finds a mediating effect of GE which links green value to sustainable development at the level of 5 percent. It forms a green triangle approach in promoting sustainability education for university students so that this linkage signs a good perception of students in expressing green value toward GE and sustainability issues. It is an early stage in promoting the triple bottom line so that the learning system could collaborate with stakeholders for enhancing the sustainability system in entrepreneurial education.
Faktor-Faktor yang Mempengaruhi Intensi Berwirausaha Mahasiswa Sarjana Manajemen Universitas Tarumanagara Mokosandib, Gabriela Ribka; Nuringsih, Kartika
Jurnal Manajerial Dan Kewirausahaan Vol. 6 No. 4 (2024): Jurnal Manajerial dan Kewirausahaan
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmk.v6i4.32738

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh efikasi diri, status sosial ekonomi orang tua, dan pendidikan kewirausahaan terhadap intensi berwirausaha pada mahasiswa S1 Manajemen Universitas Tarumanagara. Teknik pengambilan sampel dalam penelitian ini menggunakan teknik purposive sampling. Pada penelitian ini pengambilan data menggunakan kuesioner secara online yaitu melalui google form dengan jumlah sampel sebanyak 133 responden. Teknik analisis data yang digunakan adalah Structural Equation Modeling. Pengolahan data dilakukan dengan menggunakan perangkat lunak SmartPLS versi 4.0. Hasil penelitian menunjukkan bahwa 1) Efikasi diri tidak memiliki pengaruh positif tidak signifikan terhadap intensi berwirausaha, 2) Status sosial ekonomi orang tua memiliki pengaruh positif dan signifikan terhadap intensi berwirausaha, dan 3) Pendidikan Kewirausahaan memiliki pengaruh positif dan signifikan terhadap intensi berwirausaha. This research aims to determine the influence of self-efficacy, parents' socio-economic status, and entrepreneurship education on entrepreneurial intentions among undergraduate management students at Tarumanagara University. The sampling technique in this research used a purposive sampling technique. In this study, data was collected using an online questionnaire, namely via Google Form with a sample size of 133 respondents. The data analysis technique used is Structural Equation Modeling. Data processing was carried out using SmartPLS software version 4.0. The results of this research show that 1) Self-efficacy does not have a positive and insignificant influence on entrepreneurial intentions, 2) Parents' socio-economic status has a positive and significant influence on entrepreneurial intentions, and 3) Entrepreneurship Education has a positive and significant influence on entrepreneurial intentions.
Pengaruh Role Model dan Entrepreneurial Passion terhadap Entrepreneurial Intention di Era Digital Liputra, Matthew Marvel; Nuringsih, Kartika
Jurnal Manajerial Dan Kewirausahaan Vol. 7 No. 1 (2025): Jurnal Manajerial dan Kewirausahaan
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmk.v7i1.33014

Abstract

Tujuan dari penelitian ini adalah untuk menguji beberapa hasil, yaitu pengaruh role model terhadap entrepreneurial intention dan pengaruhentrepreneurial passion terhadap entrepreneurial intention. Teknik pengambilan sampel menggunakan convenience sampling. Pengambilan data dilakukan menggunakan kuisioner melalui google form sebanyak 150 responden. Teknik analisis data menggunakan SmartPLS 4.0. Sampel dalam penelitian ini merupakan mahasiswa program studi sarjana manajemen Fakultas Ekonomi dan Bisnis Universitas Tarumanagara yang telah mengambil mata kuliah kewirausahaan. Hasil dari penelitian ini adalah role model berpengaruh positif dan signifikan terhadap entrepreneurial intention, entrepreneurial passion berpengaruh positif dan signifikan terhadap entrepreneurial intention. The objective of this study is to examine several outcomes, namely the influence of role models on entrepreneurial intention and the influence of entrepreneurial passion on entrepreneurial intention. The sampling technique employed is convenience sampling. Data collection was conducted using a questionnaire distributed through Google Forms to 150 respondents. Data analysis was performed using SmartPLS 4.0. The sample consists of undergraduate management students from the Faculty of Economics and Business at Tarumanagara University who have taken entrepreneurship courses. The results of the study indicate that role models have a positive and significant influence on entrepreneurial intention, and entrepreneurial passion also has a positive and significant influence on entrepreneurial intention.
THE DETERMINING OF ENTREPRENEURIAL INTENTIONS: A STUDY ON ENTREPRENEURIAL STUDENTS IN JAKARTA Ravinata, Vellya; Nuringsih, Kartika
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.787-795

Abstract

The unemployment rate in Indonesia is very high due to high population growth resulting in an imbalance between job seekers and available jobs. One approach that can be taken to overcome unemployment is through entrepreneurial mechanisms. However, the number of entrepreneurs in Indonesia is still very low so researchers are interested in conducting research related to variables that can affect entrepreneurial intentions in students at management program of economic faculty and business of Tarumanagara University. It involves entrepreneurship education, subjective norms, and entrepreneurial attitudes. The theory of planned behavior serves as the underlying framework for conducting research. The sampling design was carried out using convenience sampling techniques using a sample of 103 students who were or had taken entrepreneurship courses. Data processing methods are applied utilizing the Partial Least Squares-Structural Equation Modeling approach for data analysis. The results indicate that subjective norms and attitudes toward entrepreneurship positively and significantly influenced entrepreneurial intentions, while the impact of entrepreneurship education, although positive, did not reach statistical significance. These results are as information in developing entrepreneurial education programs on campus.
DETERMINANT OF NGM’S INTENTION TO CONTINUE THE FAMILY BUSINESS Heaviside, Marceline; Nuringsih, Kartika
International Journal of Application on Economics and Business Vol. 2 No. 4 (2024): November 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i4.955-964

Abstract

Family businesses encounter succession crisis, with only 10% to 15% successfully transitioning to the third generation. The sustained operation and growth of family enterprises are intricately linked to the effectiveness of generational transitions. The absence of a structured transition process in family business continuity often stems from the insufficient interest and commitment of the Next Generation Members (NGM) to perpetuate their family enterprises. Hence, there is a pressing need for research into the determinants influencing NGM's intentions to sustain family businesses. This study investigates and evaluates the impacts of career interest, self-efficacy, and parental support on NGM's intentions to continue family businesses. Employing a non-probability sampling technique, data is collected through an online Google Form questionnaire from 121 respondents. Data analysis is conducted using SmartPLS. The study sample comprises NGMs based in Jakarta. The findings revealed that career interest positively and significantly shaped NGM's intentions to continue family businesses, self-efficacy similarly exerts a positive and significant impact, while parental support yields a negative and non-significant effect on NGM's intentions to continue family businesses. The results of this study provide information for family business owners in preparing for business succession in the future.
ENCOURAGING INTENTION IN SUSTAINABLE ENTREPRENEURSHIP THROUGH CSR SUPPORTING MECHANISMS Nuringsih, Kartika; Maupa, Haris; Taba, Muhammad Idrus
International Journal of Application on Economics and Business Vol. 2 No. 2 (2024): May 2024
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v2i2.3735-3746

Abstract

As an effort to pursue the achievement of sustainable development goals (SDGs) in higher education, this study identifies the potential for growing student interest in sustainable entrepreneurship. The basic idea in this study is to involve corporate social sustainability (CSR) as a support for forming interest in prospective and new entrepreneurs in this model. For this reason, the goal of this research is to identify the relationship between perceived CSR support and students' intentions for sustainable entrepreneurship. Entrepreneurial students were selected as a sample (n=90) using a convience sampling method. The validity and reliability testing indicate that the six indicators of sustainable entrepreneurial intention are valid and reliable. The same results occurred for ten indicators of perceived CSR support. Results show a significant influence of perceived CSR support on sustainable entrepreneurial intention. The path coefficient produces a t-statistical value (16.735) with a p-value (0.000) so that the hypothesis is accepted at the 5 percent significance level. The regression results produce an R-square of 0.665 with an adjusted R-square of 0.661, thus depicting a relatively large contribution in forming sustainable entrepreneurial intention. The contribution of other factors was identified as 43.90 percent in forming this intention. These results are in accordance with the theory of planned behavior, theory of triple bottom line, and theory of pyramid CRS. The supporting realizes a balance between achieving economic growth, social welfare, and environmental sustainability. The formation of good perceptions regarding CSR support indicates that this mechanism is one of the entrepreneurial ecosystems that can be relied upon to support an atmosphere of sustainability in entrepreneurial learning and practice. As a suggestion, it is necessary to increase stakeholder involvement in education sector so that it will be in line with the SDGs agenda in 2030.
FOSTERING ENTREPRENEURIAL INTENTIONS AMONG STUDENTS Mokosandib, Gabriela Ribka; Nuringsih, Kartika
International Journal of Application on Economics and Business Vol. 3 No. 1 (2025): February 2025
Publisher : Graduate Program of Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/ijaeb.v3i1.269-277

Abstract

The high unemployment rate in Indonesia is caused by rapid population growth, which causes an imbalance between the number of job seekers and the available jobs. One strategy that can be used to reduce unemployment is to exploit entrepreneurial potential. Therefore, researchers are interested in examining factors that might influence Tarumanagara University students' desire to become entrepreneurs. This research aims to determine the influence of self-efficacy, parents' socio-economic status, and entrepreneurship education on entrepreneurial intentions among undergraduate management students at Tarumanagara University. The theory of planned behavior serves as the theoretical foundation in conducting research. The research design used is quantitative with descriptive methods. The sampling technique used a purposive sampling technique. Data was collected using an online questionnaire with a sample size of 133 respondents. The data analysis technique used is Structural Equation Modeling. Data processing was carried out using SmartPLS software version 4.0. The results of this research show that self-efficacy does not have a positive and insignificant influence on entrepreneurial intentions, parents' socio-economic status has a positive and significant influence on entrepreneurial intentions, and entrepreneurship education has a positive and significant influence on entrepreneurial intentions. The results of this research can be a basis for educational institutions and the government to design programs that strengthen student self-efficacy, increase the accessibility of entrepreneurship education, and reduce socio-economic disparities.
Dimensi Family Entrepreneurial Orientation sebagai Mediator Pengaruh Entrepreneurial Education terhadap Entrepreneurial Intention Chandra, Deasy Veda; Nuringsih, Kartika
Jurnal Manajerial Dan Kewirausahaan Vol. 7 No. 3 (2025): Jurnal Manajerial dan Kewirausahaan
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmk.v7i3.34625

Abstract

Penelitian ini bertujuan untuk menguji pengaruh entrepreneurship education terhadap entrepreneurial intention dengan dimensi family entrepreneurial orientation sebagai mediator. Dimensi yang diuji meliputi proactiveness, autonomy, competitive aggressiveness, dan professional autonomy. Data dikumpulkan melalui kuesioner pada mahasiswa semester akhir di universitas swasta yang berada di Jawa dan Bali, dan dianalisis menggunakan partial least squares structural equation modeling dengan smartpls 4.1.0.8. Hasil penelitian menunjukkan bahwa entrepreneurship education berpengaruh positif terhadap entrepreneurial intention, namun hanya competitive aggressiveness yang dapat memediasi hubungan antara entrepreneurship education dan entrepreneurial intention secara signifikan. Dimensi-dimensi family entrepreneurial orientation lainnya, yaitu proactiveness, autonomy, dan professional autonomy, tidak dapat memediasi atau memperkuat hubungan entrepreneurship education terhadap entrepreneurial intention. Penelitian ini menggunakan first-order measurement model. Temuan ini memberikan wawasan bahwa meskipun entrepreneurship education dapat meningkatkan entrepreneurial intention, dampak dari dimensi family entrepreneurial orientation sebagai mediator terbatas, terutama dengan competitive aggressiveness yang terbukti memiliki pengaruh signifikan. Penelitian ini juga menunjukkan bahwa dimensi lain dari family entrepreneurial orientation, seperti proactiveness, autonomy, dan professional autonomy, tidak secara efektif memediasi hubungan antara entrepreneurship education dan entrepreneurial intention, yang menunjukkan bahwa faktor keluarga dan family entrepreneurial orientation tidak selalu mendorong entrepreneurial intention di kalangan mahasiswa di indonesia. This study aims to examine the effect of entrepreneurship education on entrepreneurial intention with the dimensions of family entrepreneurial orientation as mediators. The dimensions tested include proactiveness, autonomy, competitive aggressiveness, and professional autonomy. Data were collected through questionnaires from final-year students at private universities located in java and bali, and analyzed using partial least squares structural equation modeling with smartpls 4.1.0.8. The results show that entrepreneurship education has a positive effect on entrepreneurial intention, but only competitive aggressiveness significantly mediates the relationship between entrepreneurship education and entrepreneurial intention. Other dimensions of family entrepreneurial orientation, namely proactiveness, autonomy, and professional autonomy, do not mediate or strengthen the relationship between entrepreneurship education and entrepreneurial intention. This study uses a first-order measurement model. The findings provide insights that while entrepreneurship education can enhance entrepreneurial intention, the impact of family entrepreneurial orientation dimensions as mediators is limited, particularly with competitive aggressiveness proving to have a significant effect. This research also reveals that other dimensions of family entrepreneurial orientation, such as proactiveness, autonomy, and professional autonomy, do not effectively mediate the relationship between entrepreneurship education and entrepreneurial intention, indicating that family factors and family entrepreneurial orientation do not always drive entrepreneurial intention among students in indonesia.
Peran Motivasi Berwirausaha, Pengetahuan Kewirausahaan, dan Kreativitas Berwirausaha terhadap Keberhasilan Usaha Mahasiswa Universitas Tarumanagara Gunawan, Ferry; Nuringsih, Kartika
Jurnal Manajerial Dan Kewirausahaan Vol. 7 No. 3 (2025): Jurnal Manajerial dan Kewirausahaan
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jmk.v7i3.34629

Abstract

Penelitian ini bertujuan untuk menganalisis peran motivasi berwirausaha, pengetahuan kewirausahaan, dan kreativitas berwirausaha terhadap keberhasilan membangun usaha pada mahasiswa Universitas Tarumanagara. Dalam era persaingan bisnis yang semakin ketat, ketiga faktor tersebut menjadi elemen penting dalam menentukan kesuksesan membangun usaha, terutama di kalangan mahasiswa yang sedang membangun karier di dunia usaha. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei. Data dikumpulkan melalui kuesioner yang disebarkan kepada mahasiswa Universitas Tarumanagara. Analisis data dilakukan untuk mengevaluasi pengaruh langsung variabel independen, yaitu motivasi berwirausaha, pengetahuan kewirausahaan, dan kreativitas berwirausaha, terhadap variabel dependen, yaitu keberhasilan usaha. Hasil penelitian menunjukkan bahwa. 1. Motivasi Berwirausaha berdampak negatif dan tidak signifikan terhadap Keberhasilan Usaha pada mahasiswa Universitas Tarumangara. 2.Pengetahuan Kewirausahaan berdampak positif dan signifikan terhadap Keberhasilan Usaha pada mahasiswa Universitas Tarumangara. 3. Kreativitas Berwirausaha dapat memberikan dampak positif dan signifikan terhadap Keberhasilan Usaha pada mahasiswa Universitas Tarumangara. Penelitian ini diharapkan dapat memberikan kontribusi praktis bagi mahasiswa dan akademisi dalam mengembangkan potensi wirausaha serta memberikan wawasan bagi universitas dalam merancang program kewirausahaan yang lebih efektif. This study aims to analyze the role of entrepreneurial motivation, entrepreneurial knowledge, and entrepreneurial creativity on the success of building a business among Tarumanagara University students. In an era of increasingly tight business competition, these three factors are important elements in determining the success of building a business, especially among students who are building a career in the business world. This study uses a quantitative approach with a survey method. Data were collected through questionnaires distributed to Tarumanagara University students. Data analysis was conducted to evaluate the direct influence of independent variables, namely entrepreneurial motivation, entrepreneurial knowledge, and entrepreneurial creativity, on the dependent variable, namely business success. The results of the study indicate that. 1. Entrepreneurial Motivation has a negative and insignificant impact on Business Success among Tarumangara University students. 2. Entrepreneurial Knowledge has a positive and significant impact on Business Success among Tarumangara University students. 3. Entrepreneurial Creativity can have a positive and significant impact on Business Success among Tarumangara University students. This study is expected to provide practical contributions for students and academics in developing entrepreneurial potential and provide insight for universities in designing more effective entrepreneurship programs for students.
GAYA HIDUP BERKELANJUTAN SOSIALISASI DAN PRAKTEK DI RA TAUFIQURRAHMAN, BEJI TIMUR DEPOK Nuringsih, Kartika; Edalmen; Harry Kristanto
Jurnal Bakti Masyarakat Indonesia Vol. 8 No. 1 (2025): Jurnal Bakti Masyarakat Indonesia
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jbmi.v8i1.33501

Abstract

This activity aims to introduce a sustainable lifestyle to children in Raudhatul Athfal (RA) Taufiqurrahman, Beji Timur Village, Depok. Along with climate change, it causes shifts in seasons so that during the dry season there is drought. On the other hand, during the rainy season it causes flooding or puddles. This situation has a negative impact on health, so it is time for people to adopt a sustainable lifestyle to play a role in maintaining economic, social and environmental sustainability. Conceptually, this lifestyle is a manifestation of the circular economic development model to accelerate the achievement of the SDGs by 2030. Socialization is needed as a mechanism to enrich knowledge and get used to a sustainable lifestyle. Socialization material related to (1) reduce, reuse and recycle, (2) plastic diet, (3) consumption of local vegetables and fruits, (4) saving clean water, and (5) reducing vehicle use by walking. The solution criteria are: Children are involved in activities so they understand examples of sustainable lifestyles. This is done through recycling activities for school crafts and eating local fruit/vegetables which are widely grown or sold around Depok City, such as: bananas, papaya, mangoes and others. As an evaluation, students' daily habits were selected, namely: (1) shopping habits, (2) consumption or eating patterns, and (3) transportation. The target of the activity is that children can know and practice this lifestyle so that when they continue to elementary school level, they have already received this knowledge.