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PENGARUH LEVEL DIVERSIFIKASI, JUMLAH SEGMEN, DAN JENIS SEKTOR INDUSTRI TERHADAP KINERJA PERUSAHAAN PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2016 – 2018 Felicia; Rizka Indri Arfianti
Jurnal Akuntansi Vol 9 No 2 (2020): Edisi Agustus
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/ja.v9i2.762

Abstract

The high competition in the business world with many competitors has forced the company to develop its business, one of them by diversification. This study aims to investigate the influence of diversification level, segment numbers, and industrial sector types on firm performance measured by the excess value. The theory underlying this research is agency theory, which describes the relationship between the company owner with the company management, The number of samples of this study are 333 companies from miscellaneous industry sector, and consumer goods sector, and basic industry and chemicals sector listed on the Indonesia Stock Exchange throughout 2017 – 2018. The results showed that data can be pooled for 3 years, all classic assumption tests are fulfilled, and partial regression coefficient test found that variable diversification level and variable number of segments > 0.05, then Ho1 and Ho2 rejected, while type of miscellaneous industry sector and Type of consumer goods sector <0.05, then Ho3 and Ho4 received. The conclusion showed that variable diversification level and variable number of segments has not sufficient evidence of negative effect on excess value, while type of miscellaneous industry sector and Type of consumer goods sector sufficient evidence of negative effect on excess value. Keywords: Firm Performance, Diversification Level, Number of Segments, and Industrial Sector. References: Amyulianthy, R., & Nuraini, Sari. (2013), “Pengaruh Diversifikasi Terhadap Kinerja Perusahaan”, Binus Business Review, Vol.4, no.1, pp.215–230. Berger, P. G., & Eli, O. (1995), “Diversification’s Effect on Firm Value”, Journal of Financial Economics, Vol.37, pp.39–65. Bowerman, B. L., O’Connell, R. T., & Murphree, E. S. (1979), Business Statistics in Practice, Edisi 7, New York: McGraw-Hill/Irwin. Chandra, D., & Triyani, Y. (2015), “Pengaruh Level Diversifikasi, Leverage, Return On Asset, Umur Perusahaan, Dan Sektor Industri Terhadap Nilai Perusahaan Yang Terdaftar Di BEI Periode 2009-2011”, Jurnal Akuntansi Manajemen, Vol.4, no.2, pp.66–84. Cooper, D. R., & Schindler, P. S. (2013), Business Research Methods, Edisi 12, New York: McGraw-Hill. 'Diversifikasi Usaha, Unilever Masuk Bisnis Saus Sambal' (2018), CNBC Indonesia, 28 September, diakses 9 Oktober 2019, https://www.cnbcindonesia.com/market/20180928100757-17-35152/diversifikasi-usaha-unilever-masuk-bisnis-saus-sambal Ghozali, I. (2013), Aplikasi Analisis Multivariette Dengan Program IBM SPSS 23, Edisi 8, Semarang: Badan Penerbit Universitas Diponegoro. Gujarati, D., & Dawn, P. (2009), Basic Econometrics, Edisi 4, New York: McGraw-Hill. Harto, P. (2005), “Kebijakan Diversifikasi Perusahaan Dan Pengaruhnya Terhadap Kinerja: Studi Empiris Pada Perusahaan Publik Di Indonesia”, SNA VIII Solo, pp.297-307. Ikatan Akuntan Indonesia (2014), Standar Akuntansi Keuangan, Jakarta: Salemba Empat. Jensen, M. C., & William, H. M. (1976), "Theory of The Firm: Managerial Behavior, Agency Cost and Ownership Structure", Journal of Financial Economic, Vol.3, No.4, pp.1-75. Kamus Besar Bahasa Indonesia. 2014. “Kamus Besar Bahasa Indonesia Online”, diakses 5 Oktober 2019 http://www.kbbi.web.id. Kieso, D. E., Weygandt, J. J., & Warfield, T. D. (2016), Intermediate Accounting, Edisi 16, John Wiley and Sons, Inc. Lucyanda, J., & Wardhani, R. H. K. (2017), “Pengaruh Diversifikasi Dan Karakteristik Perusahaan Terhadap Kinerja Perusahaan”, Jurnal Riset Akuntansi dan Keuangan. Montgomery, Cynthia A. (1994), Corporate Diversification, Journal of Economic Perspectives, Vol.8, No.3, pp.163-178. Rani, P. (2015). “Peran Kepemilikan Manajerial Dalam Memoderasi Pengaruh Strategi Diversifikasi Terhadap Kinerja Perusahaan”, Jurnal Akuntansi dan Keuangan, Vol.4, no.2, pp.162–82. Salindeho, A. O., Ivonne, S. S., & Joubert, B. M. (2018), “Pengaruh Diversifikasi Usaha Terhadap Kinerja Keuangan Dan Return Saham Study Kasus Pada Perusahaan Manufaktur Automotive and Effect of Business Diversification of Financial Performance and Return Stock Case Stock in Automotive and Component Manufacturing”, Jurnal Riset Akuntansi dan Keuangan, Vol.6, no.3, pp.1078–87. Sari, I. A., Wiratno, A., & Suyono, E. (2014), “Pengaruh Strategi Diversifikasi Dan Karakteristik Perusahaan Terhadap Kinerja Perusahaan”, JAFFA (Journal of Auditing, Finance, and Forensic Accounting), Vol.02, no.1, pp.13–22. Scott, W. R. (2015), Financial Accounting Theory, Edisi 7, Toronto: Pearson Canada Inc. Setionoputri, A., Meiden, C., & Siagian, D. (2007), “Pengaruh Diversifikasi Korporat Terhadap Excess Value Perusahaan Manufaktur, Perdagangan Grosir Dan Eceran, Serta Properti Dan Real Estate Yang Terdaftar Di BEI Tahun 2005-2007” Bidang Akuntansi Private: Akuntansi Keuangan dan Pasar Modal, pp.1–25. Satoto, S. S. (2009), “Strategi Diversifikasi Terhadap Kinerja Perusahaan”, Jurnal Keuangan dan Perbankan, Vol.13, no.2, pp.280–287. Spence, M. (2002), “Signaling in Retrospect and the Informational Structure of Markets”, American Economic Review, Vol.92, no.3, pp.434–459. Thompson, A. J. G., & Peteraf, M. (2012), Crafting and Executing Strategy: Concept and Cases, Edisi 18, New York: McGraw Hill. Virginia, Y. M., & Ratnasih, C. (2017), “Pengaruh Lingkungan Kerja Dan Stres Kerja Terhadap Produktivitas Kerja Dan Berimplikasi Pada Kinerja Karyawan”, Journal of Chemical Information and Modeling, Vol.53, no.9, pp.1689–99. Wolk, H. I., Dodd, J. L., & Tearney, M. G. (2003), Accounting Theory: Conceptual Issues in a Political and Economic Environment, Edisi 6, Mason: South-Western College Pub.
CYBERBULLYING PADA REMAJA PENGGUNA MEDIA SOSIAL INSTAGRAM: APAKAH BERHUBUNGAN DENGAN EMPATI? Felicia; Novendawati Wahyu Sitasari; Safitri
Empowerment Jurnal Mahasiswa Psikologi Universitas Buana Perjuangan Karawang Vol. 3 No. 2 (2023): Empowerment Jurnal Mahasiswa Psikologi Universitas Buana Perjuangan Karawang
Publisher : Fakultas Psikologi Universitas Buana Perjuangan Karawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36805/empowerment.v3i2.868

Abstract

Instagram merupakan media sosial dengan pengguna terbanyak di Indonesia. Penggunaan Instagram memiliki dampak positif dan negatif. Dampak positifnya adalah menambah informasi dan pertemanan, sedangkan salah satu dampak negative yaitu cyberbullying. Tujuan penelitian ini untuk mengetahui hubungan empati dengan cyberbullying pada remaja pengguna Instagram. Metode penelitian ini bersifat kuantitatif dengan jenis korelasional. Responden yang terlibat adalah 100 remaja usia 18-22 tahun pengguna Instagram. Teknik sampling dalam penelitian ini yaitu non-probability sampling dengan jenis purposive sampling. Skala empati berdasarkan teori Davis, berjumlah 21 item valid dengan reliabilitas 0,86, dan skala cyberbullying berdasarkan teori Willard, berjumlah 22 item valid dengan reliabilitas 0,87. Berdasarkan hasil uji korelasi Pearson Product moment menunjukkan bahwa terdapat korelasi positif lemah yang signifikan sig (p 0,028 dan r 0,220). Empati menyumbangkan 4,84% terhadap cyberbullying dan sisanya 95,16% oleh faktor lain yang tidak diteliti dalam penelitian ini. Remaja pengguna Instagram lebih banyak melakukan cyberbullying sebanyak 63% dan empati tinggi 71%. Remaja laki-laki lebih banyak melakukan cyberbullying (68%). Responden yang menggunakan Instagram selama <1 jam sampai >3jam, cenderung melakukan cyberbullying. Responden yang memiliki dan tidak memiliki pengalaman dibully cenderung melakukan cyberbullying. Instagram is a social media with the most users in Indonesia. The use of Instagram has both positive and negative impacts. The positive impact is adding information and friendship, while one of the negative impacts is cyberbullying. Objective to determine the relationship between empathy and cyberbullying among young Instagram users. Methods this research is quantitative with a correlational type. The respondents involved were 100 teenagers aged 18-22 years who were Instagram users. The sampling technique in this study was non-probability sampling with purposive sampling. The empathy scale is based on Davis' theory, totaling 21 valid items with a reliability of 0.86, and the cyberbullying scale based on Willard's theory, totaling 22 valid items with a reliability of 0.87. Pearson Product moment correlation test shows that there is a weak positive correlation that is sig significant (p 0.028 and r 0.220). Empathy contributed 4.84% to cyberbullying and the remaining 95.16% was contributed by other factors not examined in this study. Adolescent Instagram users do more cyberbullying as much as 63% and 71% high empathy. More male adolescents do cyber bullying (68%). Respondents who use Instagram for <1 hour to >3 hours tend to do cyberbullying. Respondents who have and do not have experience of being bullied tend to do cyberbullying.
PENERAPAN DIGITAL MARKETING TERHADAP UMKM SEBAGAI PEMASARAN DALAM MENGHADAPI REVOLUSI Kelly, Angel; Hartati, Ery; Felicia; Ariansyah, Nova; Djunaidi, Sherdian
Aptekmas Jurnal Pengabdian pada Masyarakat Vol 7 No 3 (2024): APTEKMAS Volume 7 Nomor 2 2024
Publisher : Politeknik Negeri Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36257/apts.v7i2.8737

Abstract

Micro, Small and Medium Enterprises (MSMEs) play a vital role in the economy and have great potential for significant growth. However, even though the digital era has penetrated various sectors, there are still many MSMEs that have not taken advantage of the marketing opportunities offered by digital marketing. Data from Kompas.id in 2022 reveals that around 65 million MSMEs have not adopted digital marketing strategies, which is largely due to a lack of technological understanding among business actors. Therefore, this Community Service Activity aims to provide direct training and guidance to MSMEs, such as Lin's Culinary, in utilizing social media such as Instagram and the graphic design tool Canva. It is hoped that through this activity, MSME owners can increase their understanding and skills in utilizing digital platforms for marketing purposes, and can increase the competitiveness and sustainability of their businesses. Keywords: Canva, Digital Marketing, Instagram, MSMEs
Apakah Welas Diri dan Keberhargaan Diri Kontinjen Berperan dalam Kinerja Akademik pada Remaja? Felicia; Tiatri, Sri; Iriani R. Dewi, Fransisca
Psyche 165 Journal Vol. 16 (2023) No. 4
Publisher : Fakultas Psikologi, Universitas Putra Indonesia YPTK Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35134/jpsy165.v16i4.295

Abstract

Academic performance is a learning result that is measured by examination score. A few studies show that Academic Performance is influenced by contingent self-worth. But there is no study that examines if academic performance can be influenced by self-compassion and appearance contingent self-worth. Self-compassion directly influences someone’s ability to evaluate themselves. Appearance contingent self-worth is when someone puts their self-worth in their appearance. This study is conducted to examine the influence of self-compassion and appearance contingent self-worth toward academic performance of junior high school and senior high school students in X school located at North Jakarta. This study uses quantitative methods. Participants were 115 students aged 12 to 18 Junior High School and Senior High School students. Data was collected by questionnaire and examination score. Data collection for variables of academic performance is by math final exam score. Data collection techniques for variables of self-compassion and self-worth contingent on the perception of appearance is a questionnaire whose details are based on self-worth scale and self-compassion scale. The scale used in this study uses a rating scale that is Likert. The result of this study is that self-compassion and appearance contingent self-worth influence academic performance by 7.8%. This research found that self-compassion has positive and significant influence to academic performance. Appearance contingent self-worth has negative and significant influence to academic performance. The next research might include students' perfectionist tendencies and its influences to academic performance.
Prevalence and Severity of Temporomandibular Joint Disorders in New Students of the Abu Ubaidah bin Al-Jarrah Mahad Foundation Hanafiah, Olivia Afriyanti; Rusdy, Hendry; Riza, Ahyar; Ayuni HG, Afifah; Felicia
Journal of Saintech Transfer Vol. 6 No. 2 (2023): Journal of Saintech Transfer
Publisher : Talenta Publisher Universitas Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/jst.v6i2.14915

Abstract

Temporomandibular disorders (TMD) can be defined as a clinical problem which comprises of various signs and symptoms, such as pain in the temporomandibular joint or the masticatory muscles, limits in the range of motion, deflection, and clicking/crepitation. The etiology and pathophysiology of TMD has been viewed as multifactorial and complex, few factors were trauma, stress, parafunctional habits, psychological factors, hereditary and occlusal. This community service aimed to assess the prevalence and severity of TMD in freshmen students of Mahad Abu Ubaidah bin Al-Jarrah in 2022 using the Fonseca Anamnestic Index. Community service participants were 157 new students, of which 52.9% were female, and 47,1% were male. Based on the severity, 26,7% were symptom free, 46,5% had mild symptoms, 19,8% had moderate symptoms, and the remaining 7% had severe symptoms. Based on gender, most of the male participants were TMD free, while most female participants had mild TMD symptoms. In conclusion, in this community service showed high prevalence of TMD where only 26,7% of the total participants were TMD free, and the rest had TMD symptoms. Based on gender, TMD symptoms were found more in female participants. Fonseca Anamnestic Index is a useful tool in early detection of the signs and symptoms of TMD.
PENGARUH ROA DAN PER TERHADAP RETURN SAHAM PADA PERUSAHAAN FOOD AND BEVERAGE PERIODE 2019-2022 Alfredo, Kevien; Felicia
Jurnal Akuntansi dan Manajemen Bisnis Vol. 3 No. 3 (2023): Desember: Jurnal Akuntansi dan Manajemen Bisnis
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jaman.v3i3.1035

Abstract

Penelitian ini memiliki tujuan untuk mengetahui apakah Return on Assset (ROA) dan Price Earning Ratio (PER) mempengaruhi return saham. Perusahaan food and beverage yang terdaftar pada Bursa Efek Indonesia periode 2019-2022 menjadi Sampel dalam penelitian ini. Metode yang digunakan dalam penentuan sampel adalah metode purposive sampling. Terdapat 27 perusahaan pada sub-sector food and beverage yang menjadi sampel dalam penelitian ini. Teknik analisis yang digunakan pada penelitian adalah teknik analisis regresi linear berganda, Hasil analisis penelitian ini menunjukkan bahwa ROA berpengaruh positif signifikan terhadap return saham, dan PER tidak mempengaruhi return saham. Maka dari itu, penelitian ini menyatakan bahwa ROA memiliki pengaruh terhadap peningkatan atau penurunan return saham sehingga bisa menjadi salah satu faktor pertimbangan keputusan strategi dalam meminimalkan risiko dan memaksimalkan return dari saham yang dimiliki.
The Self-Concept of Earthquake Victims: Phenomenology in the Village Community of Nagrak, Cianjur, West Java Djuhardi, Lidia; Trifonia; Felicia
INFLUENCE: INTERNATIONAL JOURNAL OF SCIENCE REVIEW Vol. 5 No. 2 (2023): INFLUENCE: International Journal of Science Review
Publisher : Global Writing Academica Researching and Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/influencejournal.v5i2.163

Abstract

This research is about victims of the Cianjur earthquake which occurred in November 2022. The purpose of this study is to reveal the self-concept of victims of the Cianjur earthquake, especially in Nagrak village, which has the highest number of victims. The research method used is qualitative, with phenomenology as a study of analyzing the experiences of victims namely the experiences of individuals directly affected by the Cianjur earthquake disaster. The research informants were Nagrak villagers consisting of six people namely three women and three men. The theories used are Herbert Mead's symbolic interaction theory, a theory related to self-concept, and Alfred Schutz's phenomenology theory, a distinctive theory with intersubjective meaning. The results showed that the self-concept of the people of Nagrak village affected by the earthquake considered that the earthquake event was an unforgettable traumatic experience because it was so powerful and destroyed most of their lives. The conclusion of the research shows that the self-concept of the people of Nagrak village as victims of the earthquake disaster, shows a traumatic attitude (bad experience) but seems to try to understand the traumatic feeling wisely.
Purchase Intention of Green Beauty Product: Does Perceived Value Matter? Cynthia Sari Dewi; Windarko; Djano Lastro; Hanifah Pagar Alam; Felicia
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 1 (2025): Dinasti International Journal of Economics, Finance & Accounting (March-April 2
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i1.3989

Abstract

The increasing environmental impact of the cosmetics industry has led to a growing consumer interest in eco-friendly products. This study examines the purchase intentions of Indonesian millennials for green beauty products, focusing on the role of perceived values, which are functional, social, and emotional. Using a quantitative approach, data were collected from 190 millennials through an online survey and analyzed using SPSS 24. The results reveal that functional value, social value, and emotional value positively and significantly influence purchase intention. These findings underscore the importance of emphasizing product functionality, social contributions, and emotional engagement in marketing strategies. This research provides valuable insights for businesses seeking to align with sustainability goals and cater to environmentally conscious consumers. Future studies are encouraged to explore additional factors influencing green purchase behavior across diverse demographics and regions.
Transformasi Digital Heineken: Strategi Heineken Menghadapi Tantangan Pasar Global: Transformasi Digital Heineken: Strategi Heineken Menghadapi Tantangan Pasar Global Felicia; Stephanie; Soetam Rizky Wicaksono
JURNAL EKONOMI BISNIS DAN KEWIRAUSAHAAN Vol 14 No 1 (2025): Jurnal Ekonomi Bisnis Dan Kewirausahaan, Vol 14 No. 1 Januari 2025
Publisher : Universitas Sahid Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47942/iab.v14i1.1932

Abstract

This document analyzes Heineken's strategic position in the global market through PEST and SWOT approaches. The PEST analysis identifies the political, economic, social, and technological factors affecting Heineken's operations, showing that political and regulatory stability supports business expansion, even though economic challenges such as inflation can disrupt consumer purchasing power. From a social perspective, consumer preferences for healthy and environmentally friendly products and technological advances forced Heineken to adapt. The SWOT analysis highlights Heineken's strengths, including its global brand reputation and commitment to sustainability, as well as weaknesses related to high operating costs. Growth opportunities lie in the development of new products and digital technologies, while threats come from stiff competition. In conclusion, to maintain its position in the market, Heineken must continue to keep up with the development of digital transformation and innovate, as well as adjust marketing strategies according to changing consumer needs.  
Pengaruh Harga, Pelayanan Dan Promosi Terhadap Keputusan Penggunaan Jasa Angkutan Gojek Naulibasa, Hendi; Felicia; Jesselyn Salim; Holfian Daulat Tambun Saribu; Rintan br Saragih
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 4 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i4.8422

Abstract

Persaingan di pasar transportasi online semakin ketat dengan kehadiran Gojek, Grab, dan lainnya. Gojek telah membangun ekosistem layanan yang luas, namun menghadapi tantangan seperti kenaikan tarif yang dianggap tidak proporsional, penurunan kualitas layanan, waktu tunggu yang lama, dan masalah teknis pada aplikasi. Faktor-faktor ini dapat mendorong pengguna untuk beralih ke layanan lain. Penelitian ini menggunakan pendekatan kuantitatif karena memiliki alur yang jelas dan terstruktur. Jenis penelitian yang dilakukan adalah penelitian kuantitatif. Sifat penelitian ini adalah penelitian kausal, juga dikenal sebagai penelitian eksplanatori, yang menguji apakah terdapat hubungan sebab-akibat antara dua peristiwa terpisah. Hal ini terjadi ketika perubahan pada variabel independen menyebabkan perubahan pada variabel dependen. Populasi penelitian terdiri dari seluruh mahasiswa Fakultas Ekonomi Universitas Prima Indonesia yang menggunakan Gojek sebagai layanan transportasi online, meskipun jumlah pastinya tidak diketahui atau bias. Karena ukuran populasi tidak pasti, teknik sampling yang digunakan adalah rumus Lemeshow. Pendekatan rumus Lemeshow dijelaskan sebagai metode untuk menghitung ukuran sampel ketika populasi total tidak diketahui. Teknik sampling yang digunakan adalah sampling acak, di mana responden dipilih secara acak sebagai sampel penelitian. Hasil penelitian menunjukkan bahwa harga mempengaruhi keputusan untuk menggunakan layanan transportasi Gojek. Kualitas layanan juga mempengaruhi keputusan untuk menggunakan Gojek. Selain itu, promosi memiliki dampak pada keputusan untuk menggunakan Gojek. Secara keseluruhan, harga, layanan, dan promosi secara bersama-sama mempengaruhi keputusan untuk menggunakan layanan transportasi Gojek.