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Journal : GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan

ANALISIS KUALITAS PELAYANAN CUSTOMER SERVICE TERHADAP KEPUASAN NASABAH BANK BRI DI MAROANGIN KABUPATEN ENREKANG Nurrahmah, Andi Citra Indah; Uceng, Andi; Adnan, A.Astinah
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 10 No. 4 (2024): 2024 Juni
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v10i4.230

Abstract

This research aims to determine the analysis of customer service quality on BRI Bank customer satisfaction in Maroangin, Enrekang Regency. And to find out the factors that influence the quality of BRI Bank customer service in Maroangin, Enrekang Regency. This research method approach uses a quantitative descriptive approach. The population in this study was 101 BRI Bank customers in Maroangin, Enrekang Regency. while the sample in this study was 51 people determined using the Slovin formula. The data collection techniques used in this research were observation, interviews and questionnaires. The collected data was then processed and analyzed using quantitative descriptive analysis techniques with the help of descriptive statistics using SPSS and a Likert scale. The results of this research indicate that BRI Bank customer service in Maroangin, Enrekang Regency is categorized as good. The results of this research show that the average percentage value of the five BRI Bank customer service quality indicators is 74.2% in the good category. The average value of customer satisfaction is 74.9% in the good category. Factors that influence the quality of BRI Bank customer service with an average percentage value of 64% with a good category where human resources with a value of 76.3%, awareness of rules 58%, organization 41.5%, skills and abilities 68% , service facilities 73% and customer experience 66%.
KUALITAS PELAYANAN PUBLIK BERBASIS DIGITAL TERHADAP TINGKAT KEPUASAN MASYARAKAT DI DESA BULO Saputri, Annisa; Lukman; Uceng, Andi
GOVERNANCE: Jurnal Ilmiah Kajian Politik Lokal dan Pembangunan Vol. 11 No. 1 (2024): 2024 September
Publisher : Lembaga Kajian Ilmu Sosial dan Politik (LKISPOL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56015/gjikplp.v11i1.252

Abstract

The aim of this research is to determine the quality of digital-based public services and the level of community satisfaction in Bulo Bulo village as well as the influence of digital-based service quality on the level of community satisfaction.The population in this study was 182 people and the sample was 64 people. The sampling technique is nonprobability sampling. This type of research is Quantitative Associative. The data collection techniques used in this research were observation, questionnaires and literature study. The data analysis techniques used are measurement scale instruments, reliability testing and simple linear regression analysis using SPSS 16.0 and a Likert Scale. The results of this research from the results of the questionnaire obtained a recapitulation of the service quality variable of 67% in the "Good" category. The recapitulation of the community satisfaction variable was 64% in the "Good" category. The influence between Service Quality and community satisfaction in Bulo Village is categorized as "Influential/Significant", from the ANOVA test the F count obtained is 2127.592 with a significance level of 0.000. This shows that the influence of the independent variables as a whole has a significant effect, and the probability is far above 0.05, overall partial t count (46,126) > t table (1,671) meaning that the quality of digital-based public services has a significant/influence on the level of community satisfaction in Bulo Village of 97.2%.