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All Journal Wacana: Jurnal Ilmiah Ilmu Komunikasi Dinasti International Journal of Education Management and Social Science Coverage: Journal of Strategic Communication ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat LOSARI: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Masyarakat (ABDIRA) Ikomik: Jurnal Ilmu Komunikasi dan Informasi Interaksi Peradaban: Jurnal Komunikasi dan Penyiaran Islam Jurnal Pengabdian Masyarakat Nasional
Vania Utamie Subiakto
UNIVERSITAS MERCU BUANA
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Library & Information Science Nursing Public Health Social Sciences Transportation Other

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Journal : Coverage: Journal of Strategic Communication

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Strategi Sosialisasi Kebijakan Penderekan oleh Suku Dinas Perhubungan Jakarta Barat Vania Utamie Subiakto
CoverAge: Journal of Strategic Communication Vol 9 No 2 (2019)
Publisher : Fakultas Ilmu Komunikasi Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (757.803 KB) | DOI: 10.35814/coverage.v9i2.1125

Abstract

This research was conducted as a way to uncover the socialization strategy of towing policies through social media by the West Jakarta Transportation Department, through a case study perspective. This is a way to socialize DKI Jakarta Regional Government Regulation No. 5 of 2014. This study uses a qualitative research method with a case study approach and a contrutivism paradigm. The theories used are Communication Management, Planning, and SWOT Analysis. The results that are known from this study are about four things as follows: 1). Planning for the socialization of the towing policy strategy by the West Jakarta Transportation Agency. 2). The source of the socialization strategy for towing policies by the West Jakarta Transportation Agency. 3). Obstacles to the socialization of the towing policy strategy by the West Jakarta Transportation Agency .; and 4) The description of the audience of the socialization of the towing policy by the West Jakarta Transportation Department.
Co-Authors Chrisulianti, Rizki Damayanti, Ida Royani Enjang Pera Irawan, Enjang Pera Fitri Dwi Lestari Ida Royani Damayanti Johana, Kornelia Juwono Tri Atmodjo Kristanto, Harys Manafi Albar, Fauzan Mulfi Sandi Yuda Ningsih, Suswinda Novi Erlita Rahayu, Hilda Sri Rahman, Abdul Rahman HI Rengga Sendrian Reza, Yolandita Angga Sutisna, Cece Wahyu Kurniawan Yulianti, Elis