Claim Missing Document
Check
Articles

Found 22 Documents
Search

Pengaruh Motivasi Wisatawan Dan Fasilitas Wisata Di Gunung Catur Desa Pelaga Terhadap Niat Berkunjung Wisatawan Yoga, I Ketut Tirta; Susanti, Putu Herny; Sari, Retno Juwita
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 4 No. 6 (2025): Jurnal Ilmiah Pariwisata dan Bisnis Juni 2025
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v4i6.1039

Abstract

Penelitian ini bertujuan untuk mengetahui preferensi Motivasi Wisatawan, Fasilitas Wisata dan Niat Berkunjung Wisatawan secara parsial. Penelitian ini menggunakan pendekatan kuantitatif. Data yang diperoleh berdasarkan hasil penyebaran kuesioner kepada responden. Sumber data yang digunakan dalam penelitian ini adalah sumber data primer selain itu juga sumber data sekunder. Dalam penelitian ini, populasi adalah seluruh wisatawan yang sudah pernah berkunjung ke Gunung Catur. Penelitian ini menggunakan rumus Lameshow, yang dirancang untuk mengakomodasi ketidakpastian mengenai ukuran populasi. Hasil yang peneliti dapatkan dari perhitungan rumus Lemeshow adalah 96,04 yang dibulatkan menjadi 100 responden. Hasil pengolahan data diolah menggunakan aplikasi SPSS. Dari penelitian ini menghasilkan jika motivasi wisatawan memiliki pengaruh positif terhadap Niat berkunjung ke Gunung Catur. Semakin tinggi dorongan internal wisatawan, seperti keinginan untuk beristirahat, menjelajah alam, atau mencari pengalaman baru, maka semakin besar kecenderungan mereka untuk memilih Gunung Catur sebagai destinasi wisata. Fasilitas wisata juga terbukti berpengaruh positif terhadap niat berkunjung. Fasilitas yang memadai dan nyaman memberikan rasa aman serta meningkatkan kepuasan wisatawan selama berkunjung. Saran bagi peneliti selanjutnya, agar dapat meneliti dan mengkaji lebih dalam faktor-faktor lain yang tidak diteliti dalam penelitian ini yang dapat mempengaruhi Niat berkunjung Wisatawan selain Motivasi wisatawan dan Fasilitas wisata. This study aims to determine the preferences of Tourist Motivation, Tourist Facilities and Tourist Visiting Intentions partially. This study uses a quantitative approach. The data obtained are based on the results of distributing questionnaires to respondents. The data sources used in this study are primary data sources as well as secondary data sources. In this study, the population is all tourists who have visited Mount Catur. This study uses the Lameshow formula, which is designed to accommodate uncertainty regarding population size. The results that researchers get from calculating the Lemeshow formula are 96.04 which are rounded up to 100 respondents. The results of data processing are processed using the SPSS application. From this study, it was shown that tourist motivation has a positive influence on the Intention to Visit Mount Catur. The higher the internal motivation of tourists, such as the desire to rest, explore nature, or seek new experiences, the greater their tendency to choose Mount Catur as a tourist destination. Tourist facilities have also been shown to have a positive effect on the intention to visit. Adequate and comfortable facilities provide a sense of security and increase tourist satisfaction during their visit. Suggestions for further researchers are to be able to research and study in more depth other factors that were not studied in this study that can influence Tourist Visiting Intentions in addition to Tourist Motivation and Tourist Facilities.
Kajian Penggunaan Media Sosial Instagram sebagai Media Promosi Pariwisata di Desa Aan, Klungkung Sari, Retno Juwita; Pracintya, Ida Ayu Etsa; Aditya, I Wayan Putra
Jurnal Ilmiah Pariwisata Vol 29 No 2 (2024): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v29i2.1802

Abstract

Various kinds of social media platforms are starting to develop in the current era of digitalization, one of which is Instagram social media. This platform can share various forms of uploads in the form of reels, stories, and photos. Through the use of Instagram social media, one of the industries that makes promotion easier is the tourism sector. Aan Tourism Village has various potentials and attractions that can be offered to tourists, ranging from natural, cultural, and educational tourism. Instagram was chosen as the social media used to promote the tourist attractions of the village through the account @dewi.aan2021. This research aims to find out how the social media Instagram @dewi.aan2021 is used to promote its tourist attractions. The research method used was descriptive qualitative, by analyzing the content on the official Instagram account of Aan Tourism Village, Klungkung. The results of this research explained that optimizing the use of Instagram social media can increase the audience reach for each uploaded content on the official Instagram account of Aan Tourism Village through content regarding tourist attractions and activities in the village in the form of reels, stories, and photos that are designed attractively and creatively. It is hoped that this research can increase the creation of creative content to attract awareness of Aan Tourism Village, to Gen-Z and Millennial users who are the largest users on this platform. Keywords: tourist villages, social media, instagram, promotions