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Pengaruh Motivasi Wisatawan Dan Fasilitas Wisata Di Gunung Catur Desa Pelaga Terhadap Niat Berkunjung Wisatawan Yoga, I Ketut Tirta; Susanti, Putu Herny; Sari, Retno Juwita
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 4 No. 6 (2025): Jurnal Ilmiah Pariwisata dan Bisnis Juni 2025
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v4i6.1039

Abstract

Penelitian ini bertujuan untuk mengetahui preferensi Motivasi Wisatawan, Fasilitas Wisata dan Niat Berkunjung Wisatawan secara parsial. Penelitian ini menggunakan pendekatan kuantitatif. Data yang diperoleh berdasarkan hasil penyebaran kuesioner kepada responden. Sumber data yang digunakan dalam penelitian ini adalah sumber data primer selain itu juga sumber data sekunder. Dalam penelitian ini, populasi adalah seluruh wisatawan yang sudah pernah berkunjung ke Gunung Catur. Penelitian ini menggunakan rumus Lameshow, yang dirancang untuk mengakomodasi ketidakpastian mengenai ukuran populasi. Hasil yang peneliti dapatkan dari perhitungan rumus Lemeshow adalah 96,04 yang dibulatkan menjadi 100 responden. Hasil pengolahan data diolah menggunakan aplikasi SPSS. Dari penelitian ini menghasilkan jika motivasi wisatawan memiliki pengaruh positif terhadap Niat berkunjung ke Gunung Catur. Semakin tinggi dorongan internal wisatawan, seperti keinginan untuk beristirahat, menjelajah alam, atau mencari pengalaman baru, maka semakin besar kecenderungan mereka untuk memilih Gunung Catur sebagai destinasi wisata. Fasilitas wisata juga terbukti berpengaruh positif terhadap niat berkunjung. Fasilitas yang memadai dan nyaman memberikan rasa aman serta meningkatkan kepuasan wisatawan selama berkunjung. Saran bagi peneliti selanjutnya, agar dapat meneliti dan mengkaji lebih dalam faktor-faktor lain yang tidak diteliti dalam penelitian ini yang dapat mempengaruhi Niat berkunjung Wisatawan selain Motivasi wisatawan dan Fasilitas wisata. This study aims to determine the preferences of Tourist Motivation, Tourist Facilities and Tourist Visiting Intentions partially. This study uses a quantitative approach. The data obtained are based on the results of distributing questionnaires to respondents. The data sources used in this study are primary data sources as well as secondary data sources. In this study, the population is all tourists who have visited Mount Catur. This study uses the Lameshow formula, which is designed to accommodate uncertainty regarding population size. The results that researchers get from calculating the Lemeshow formula are 96.04 which are rounded up to 100 respondents. The results of data processing are processed using the SPSS application. From this study, it was shown that tourist motivation has a positive influence on the Intention to Visit Mount Catur. The higher the internal motivation of tourists, such as the desire to rest, explore nature, or seek new experiences, the greater their tendency to choose Mount Catur as a tourist destination. Tourist facilities have also been shown to have a positive effect on the intention to visit. Adequate and comfortable facilities provide a sense of security and increase tourist satisfaction during their visit. Suggestions for further researchers are to be able to research and study in more depth other factors that were not studied in this study that can influence Tourist Visiting Intentions in addition to Tourist Motivation and Tourist Facilities.
Kajian Penggunaan Media Sosial Instagram sebagai Media Promosi Pariwisata di Desa Aan, Klungkung Sari, Retno Juwita; Pracintya, Ida Ayu Etsa; Aditya, I Wayan Putra
Jurnal Ilmiah Pariwisata Vol 29 No 2 (2024): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v29i2.1802

Abstract

Various kinds of social media platforms are starting to develop in the current era of digitalization, one of which is Instagram social media. This platform can share various forms of uploads in the form of reels, stories, and photos. Through the use of Instagram social media, one of the industries that makes promotion easier is the tourism sector. Aan Tourism Village has various potentials and attractions that can be offered to tourists, ranging from natural, cultural, and educational tourism. Instagram was chosen as the social media used to promote the tourist attractions of the village through the account @dewi.aan2021. This research aims to find out how the social media Instagram @dewi.aan2021 is used to promote its tourist attractions. The research method used was descriptive qualitative, by analyzing the content on the official Instagram account of Aan Tourism Village, Klungkung. The results of this research explained that optimizing the use of Instagram social media can increase the audience reach for each uploaded content on the official Instagram account of Aan Tourism Village through content regarding tourist attractions and activities in the village in the form of reels, stories, and photos that are designed attractively and creatively. It is hoped that this research can increase the creation of creative content to attract awareness of Aan Tourism Village, to Gen-Z and Millennial users who are the largest users on this platform. Keywords: tourist villages, social media, instagram, promotions
Pengaruh Preferensi Dan Motivasi Wisatawan Gen Z Terhadap Minat Berkunjung Ke Atlas Beach Club Salurante, Kinaya Louise; Widhyandanta, I Gede Dirga Surya Arya; Sari, Retno Juwita
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 4 No. 9 (2025): Jurnal Pariwisata dan Bisnis Internasional
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v4i9.1164

Abstract

Penelitian ini bertujuan untuk mengetahui preferensi wisatawan dan motivasi wisatawan secara parsial dan simultan terhadap minat berkunjung ke Atlas Beach Club Sampel yang digunakan dalam penelitian ini sebanyak 286 responden. Teknik analisis data yang digunakan dalam penelitian ini adalah Uji Asumsi Klasik, Anaisis Regresi Linier Berganda, Uji Koefisien Determinasi, dan Uji t. Dari hasil penelitian dapat dilihat bahwa Preferensi wisatawan berpengaruh positif signifikan terhadap minat berkunjung, motivasi wisatawan berpengaruh negatif signifikan terhadap minat berkunjung, dan secara simultan Preferensi wisatawan dan motivasi wisatawan berpengaruh signfikan terhadap minat berkunjung. Besarnya Preferensi wisatawan dan motivasi wisatawan terhadap minat berkunjung adalah 55,6%. Saran yang dapat diberikan peneliti adalah pihak Atlas Beach Club diharapkan terus melalukan inovasi, agar nantinya selalu dapat memberikan pengalaman yang sesuai dengan tren dan gaya hidup, selalu meyediakan fasilitas yang berbeda dari pesasasing, untuk memberikan hiburan dan suasana yang berbeda bagi pengunjung, dan menyediakan fasilitas yang lengkap dan berkualitas, serta pelayanan yang baik.   Blimbingsari Tourism Village has potential and resources that can be developed and managed with the attachment of community participation. Tourism potential is collaborated with maximum community participation can achieve the dimensions of the implementation of Community Based Tourism so that it can support the realisation of sustainable tourism. The purpose of this research is to 1). Know the natural and cultural tourism potential of Blimbingsari Tourism Village, 2). Knowing the form of community participation involvement, and 3). Knowing the success of CBT in managing tourist villages to realise sustainable tourism. The research method used used a qualitative approach. Data were collected using observation, interview and documentation techniques. The sources of this research are the parties involved in the management of tourist villages, namely Perbekel, BUMDES, Tourism Committee and Village Community. The results of this study indicate that the development of tourist villages has implemented the CBT indicators, namely the economic, environmental, cultural, social and political dimensions. However, in the political dimension there is a lack of success rate indicators because young people have not optimally participated in tourism activities. This study aims to determine tourist preferences and tourist motivations partially and simultaneously towards the interest in visiting the Atlas Beach Club. The sample used in this study was 286 respondents. The data analysis techniques used in this study were the Classical Assumption Test, Multiple Linear Regression Analysis, Coefficient of Determination Test, and t-test. From the results of the study, it can be seen that tourist preferences have a significant positive effect on interest in visiting, tourist motivation has a significant negative effect on interest in visiting, and simultaneously tourist preferences and tourist motivation have a significant effect on interest in visiting. The magnitude of tourist preferences and tourist motivation towards interest in visiting is 55.6%. The suggestion that can be given by the researcher is that the Atlas Beach Club is expected to continue to innovate, so that later it can always provide an experience that is in accordance with trends and lifestyles, always provide different facilities from other tourists, to provide different entertainment and atmosphere for visitors, and provide complete and quality facilities, as well as good service
Trends of Nomadic Tourism Using Campervan as A Tourism Attraction for Millenials to Travel In Bali Sari, Retno Juwita; Suarmana, I Wayan Restu
Jurnal Penelitian Pariwisata Vol 6 No 2 (2022): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v6i2.182

Abstract

Bali has natural beauty from beaches to mountains, which attract tourists to visit, especially the millennial generation. Millennials are said to have a fairly high mobility. The level of their desire to travel is also not small. Therefore this generation is generally known as adventurers. Especially in terms of traveling or taking advantage of free time, this generation has started traveling to new places that are not widely known, and are considered interesting. The rapid development of tourism is currently creating various trends, one of which is nomadic tourism. The term nomadic tourism is still very common among the people. The purpose of this study is to focus on alternative tourism that can be carried out by nomadic tourism for millennials by using a campervan as a tourist attraction for traveling in Bali. The method used is descriptive qualitative. The informant gathering technique used was snowball sampling, in this case the interviewees ranged from tourists using campervans to entrepreneurs providing campervan services. The results of this study are to find out one of the facilities that support nomadic tourism, namely campervans which nomadic travelers have begun to glance at to support their traveling activities around exploring one destination to another. Keywords: The Role of E-Wom, The Intention of The Millenial Generation, Visit Tourism Village