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All Journal Jurnal Manajemen Teknologi AUSTENIT Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Jurnal Ekonomi Manajemen Sistem Informasi Dinasti International Journal of Digital Business Management Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) EMBISS: Jurnal Ekonomi, Manajemen, Bisnis, Sosial Jurnal Riset Manajemen dan Akuntansi (JURIMA) JIMP: Jurnal Ilmiah Manajemen Pancasila Ekobisman : Jurnal Ekonomi Bisnis Manajemen
Thalib, Supriadi
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Humanities Automotive Engineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Industrial & Manufacturing Engineering Materials Science & Nanotechnology Mechanical Engineering Public Health Social Sciences Other

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PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA ONLINE STORE GUZZLE DI MEDIA SOSIAL Saputra, Naufal Hilmi; Thalib, Supriadi; Hendratni, Tyahya Whisnu
Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Vol 4 No S1 (2019): Special Issue Tantangan Bisnis di Era Digital
Publisher : Economic Faculty, Attahiriyah Islamic University

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Abstract

This study aims to determine whether there is an influence of product quality and service quality on consumer satisfaction at Guzzle's online store on social media. The number of samples in this study was 100 respondents with nonprobability sampling and purposive sampling techniques. Data analysis techniques using hypothesis testing with the T-test (partial), F test (simultaneous) and the coefficient of determination test. Hypothesis test results with the T-test (partial) product quality has a positive effect on customer satisfaction and service quality has a positive effect on customer satisfaction. F test results (Simultaneous) concluded that product quality and service quality have a positive and significant effect on consumer satisfaction together. And the test results of the coefficient of determination of consumer satisfaction can be explained by the independent variables of product quality and service quality. Keywords: Product quality, Service quality, Customer satisfaction
ANALISIS KEPUTUSAN PEMBELIAN MAKANAN KHAS DAERAH DITINJAU DARI PENGARUH WORD OF MOUTH DAN KUALITAS PRODUK SERTA DAMPAKNYA PADA LOYALITAS PELANGGAN Thalib, Supriadi; Setiarini, Setiarini; Ardianto, Yuli
Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT Vol 5 No 3 (2020)
Publisher : Economic Faculty, Attahiriyah Islamic University

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Abstract

Purpose- This study analyzes the effect of word of mouth, product quality on consumer purchasing decisions, and simultaneously analyzes purchasing decisions, word of mouth, and product quality on customer loyalty. Design/methodology/approach- Data were collected from 150 respondents from 3 (three) areas Jakarta, Depok, and Bogor. Data analysis techniques using Path Analysis. Findings- word of mouth and product quality have a positive effect on purchasing decisions, as well as simultaneous purchasing decisions, word of mouth affects customer loyalty but not product quality. Product quality does not affect loyalty consumption of local specialties in the city of Bogor-Depok Implications-Local culinary SMEs are advised to maintain consumer satisfaction by interacting with them to create a positive impression. Consumers who have a positive impression will provide the word of mouth so as to increase purchasing decisions and customer loyaltyKeywords: Word of Mouth, Quality Product, Purchasing Decision, Loyalty
Pengaruh Pemasaran Digital Dan Inovasi Layanan Terhadap Minat Beli Batik Tradisional Cirebon Dengan Nilai Pelanggan Sebagai Variabel Intervening: Studi Empirik: Batik Trusmi Cirebon Dananjaya; Miranda, Agustinus; Thalib, Supriadi
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 4 No. 2 (2024): Februari 2024
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/embiss.v4i2.291

Abstract

The purpose of this research is to determine and analyze the influence of digital marketing and service innovation on interest in buying traditional Cirebon batik with customer value as an intervening variable. This research was conducted on Trusmi batik with respondents in the Cirebon area. This research category uses descriptive methods with a quantitative method approach. The sampling technique used purposive sampling with a total sample of 215 respondents. Data collection uses a questionnaire. The data analysis technique uses Structural Equation Modeling (SEM) analysis which is processed with Smart PLS 3.0. The research results prove that digital marketing variables and service innovation have a significant effect on customer value. Then customer value also has a significant effect on purchasing interest. Furthermore, digital marketing and service innovation also have a significant influence on consumer buying interest. Complementary customer value variables can mediate the influence of digital marketing on purchasing interest. Likewise, customer value can complementaryly mediate the influence of service innovation on purchasing interest
Analisis Pengaruh Harga dan Kualitas Produk Terhadap Loyalitas Konsumen dengan Kepuasan Konsumen Sebagai Variabel Intervening untuk Sepatu Sepak Bola Merek Specs : Studi Empirik Pada Komunitas Sepak Bola Di Kabupaten Bogor Pratama, Yunan Bayu; Thalib, Supriadi; Miranda, Agustinus
JURNAL EKONOMI, MANAJEMEN, BISNIS, DAN SOSIAL (EMBISS) Vol. 4 No. 2 (2024): Februari 2024
Publisher : CV ODIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59889/embiss.v4i2.296

Abstract

This research aims to analyse the influence of price and product quality on consumer loyalty, with consumer satisfaction as an intervening variable, for the Specs brand football shoes (an empirical study in the football communities of Kabupaten Bogor). The research utilises non-probability sampling with a purposive sampling method, involving 120 respondents, examining the impact of price and product quality on consumer loyalty, with consumer satisfaction as the intervening variable (an empirical study within football communities in Kabupaten Bogor). The research employs Structural Equation Modeling analysis. The results of the study indicate that (1) Price significantly influences consumer satisfaction, (2) Product quality significantly influences consumer satisfaction, (3) Price does not affect consumer loyalty, (4) Product quality significantly influences consumer loyalty, (5) Consumer satisfaction significantly influences consumer loyalty, (6) Price significantly influences consumer loyalty through consumer satisfaction, (7) Product quality significantly influences consumer loyalty through consumer satisfaction.
PENGARUH BRAND IMAGE DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN PEMBELIAN ULANG DENGAN KEPUASAN KONSUMEN SEBAGAI VARIABEL MODERATING : THE INFLUENCE OF BRAND IMAGE AND SERVICE QUALITY ON REPURCHASE DECISIONS WITH CUSTOMER SATISFACTION AS MODERATING VARIABLES Damaryanti, Febri; Thalib, Supriadi; Miranda, Agustinus
Jurnal Riset Manajemen dan Akuntansi Vol. 2 No. 2 (2022): Agustus : Jurnal Riset Manajemen dan Akuntansi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurima.v2i2.253

Abstract

The purpose of this study was to determine and analyze the effect of brand image and service quality on repurchase decisions with consumer satisfaction as a moderating variable. This research was conducted on the Shopee marketplace with respondents residing in the Greater Jakarta area. This research category is using descriptive method and causality. The sampling technique used purposive sampling with a total sample of 420 respondents. Collecting data using a questionnaire. The data analysis technique uses Structural Equation Modeling (SEM) analysis which is processed with Smart PLS 3.0. The results of the study prove that brand image has a significant effect on repurchase decisions in the Shopee marketplace. Service quality has a significant effect on repurchase decisions on the Shopee marketplace. Consumer satisfaction did not succeed in moderating the relationship between brand image and repurchase decisions. Consumer satisfaction managed to moderate the relationship between service quality and repurchase decisions.
PENGARUH PRODUCT QUALITY DAN SERVICE QUALITY TERHADAP KEPUASAN SERTA DAMPAK PADA LOYALITAS PELANGGAN (STUDI EMPIRIK MITRA 10 DEPOK, CIBUBUR DAN BOGOR) Reagan Tambunan, Frans; Thalib, Supriadi; Miranda W, Agustinus
EKOBISMAN : JURNAL EKONOMI BISNIS MANAJEMEN Vol 6 No 3 (2022): APRIL
Publisher : SEKOLAH PASCASARJANA PRESS

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Abstract

The purpose of this study is to analyze the influence product quality and service quality on Satisfaction and impact of customer loyalty (empirical study of Mitra 10 Depok, Cibubur Dan Bogor). This research uses non probability sampling by method purposive sampling against 330 respondents conducted on product quality and service quality on satisfaction and impact of customer loyalty (empirical study of Mitra 10 Depok, Cibubur Dan Bogor). This research uses analytical methods Structural Equation Modeling. The findings of this study indicate that (1) product quality influential significant against customer satisfaction (2) service quality influential significant against customer satisfaction (3) customer satisfaction influential significant against customer loyalty (4) product quality influential significant against customer loyalty (5) service quality influential significant against customer loyalty. For indirect influence produce findings that (6) product quality influential significant against customer loyalty through customer satisfaction (7) service quality influential significant against customer loyalty through customer satisfaction.
The Influence of Transformational Leadership on Construction Services Business Performance Through TQM and Digital Capabilities in the Post-Covid-19 Era Permana, Erwin; Thalib, Supriadi; Rachbini, Widarto; Wulandjani, Harimurti; Murni, Yetti; Juliana, Juliana
Jurnal Manajemen Teknologi Vol. 23 No. 3 (2024)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/jmt.2024.23.3.4

Abstract

Abstract. The construction industry is one of the many global businesses that have felt the serious impact during the COVID-19 pandemic. Research on the construction services industry in the post-covid-19 era aims to: 1). Analyzing the influence of transformational leadership on company performance. 2) Analyze the influence of transformational leadership on digital capabilities. 3) Analyze the influence of transformational leadership on TQM. 4) Analyzing the influence of digital capabilities on performance, and 5) Analyzing the influence of TQM on performance. This study uses a quantitative approach. The research respondents were 100 leaders of construction service companies in Jakarta, the capital city of Indonesia. Data was collected through a questionnaire instrument. Data analysis was carried out using Structual Equation Model (SEM) With Partial Least Square (PLS). This research was carried out with a series of test scenarios, namely 1). digital capability as a mediator variable without TQM; 2). TQM as a mediator variable without digital capabilities; and 3). Digital capabilities together with TQM become a mediator between transformational leadership and performance. The research results show that without implementing TQM, digital capabilities mediate the relationship between transformational performance. Without digital capabilities, TQM completely mediates the influence of transformational leadership on performance. If digital capabilities and TQM are used as mediation simultaneously, TQM becomes a complete mediating variable in the relationship between transformational leadership and the performance of construction service companies in the post-Covid-19 era. This research opens up opportunities and recommends the emergence of research that integrates TQM-Digital. Keywords: Transformational leadership, digital capabilities, TQM and Performance. Abstrak. Industri konstruksi merupakan salah satu dari sekian banyak bisnis global yang merasakan dampak serius selama pandemi COVID-19. Penelitian pada industry jasa konstruksi dimasa post-covid-19 ini bertujuan untuk: 1). Menganalisis pengaruh kepemimpinan transformasional terhadap kinerja perusahaan. 2) Menganalisis pengaruh kepemimpinan transformasional terhadap kapabilitas digital. 3) Menganalisis pengaruh kepemimpinan transformasional terhadap TQM. 4) Menganalisis pengaruh kapabilitas digital terhadap kinerja, dan 5) Menganalisis pengaruh TQM terhadap kinerja. Penelitian ini menggunakan pendekatan kuantitatif. Responden penelitian adalah 100 orang pimpinan perusahaan jasa konstruksi di Jakarta, ibu kota Indonesia. Data dikumpulkan melalui instrumen kuesioner. Analisis data dilakukan dengan Structual Equation Model (SEM) With Partial Least Square (PLS). Penelitian ini dilakukan dengan serangkaian skenario uji, yakni 1). kapabilitas digital sebagai variabel mediator tanpa TQM; 2). TQM sebagai variabel mediator tanpa Kapabilitas digital; dan 3). Kapabilitas digital secara bersama-sama dengan TQM menjadi mediator antara kepemimpinan transformasional terhadap kinerja. Hasil penelitian menunjukkan bahwa tanpa penerapan TQM, kapabilitas digital memediasi hubungan antara transformasional terhadap kinerja. Tanpa kapabilitas digital, TQM memediasi secara penuh pengaruh antara kepemimpinan transformasional terhadap kinerja. Jika kapabilitas digital dan TQM dijadikan sebagai mediasi secara bersamaan maka TQM menjadi variabel mediasi secara penuh hubungan antara kepemimpinan transformasional leadership terhadap kinerja perusahaan jasa konstruksi dimasa post-Covid-19. Penelitian ini membuka peluang sekaligus merekomendasikan bagi munculnya penelitian yang mengintegrasikan TQM-Digital. Kata Kunci: Kepemimpinan transformasional, kapabilitas digital, TQM dan kinerja.
The Effect of Modernization of Test Equipment, Analyst Competency and Primary Service on Customer Satisfaction and Its Implications on Customer Loyalty Center for Standardization of Services in the Pharmaceutical Chemical and Packaging Industry Services Tua Marpaung, Mangala; Derriawan, Derriawan; Thalib, Supriadi
Dinasti International Journal of Digital Business Management Vol. 6 No. 2 (2025): Dinasti International Journal of Digital Business Management (February - March
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijdbm.v6i2.4425

Abstract

The aim of this research is to determine and analyze the influence of modernization of test equipment, analyst competency and excellent service on customer satisfaction and its implications for customer loyalty at the Center for Service Standardization for the Pharmaceutical Chemical and Packaging Industry. This research category uses descriptive methods with a quantitative method approach. The sampling technique used purposive sampling with a total sample of 130 respondents. Data collection uses a questionnaire. The data analysis technique uses Structural Equation Modeling (SEM) analysis which is processed with Smart PLS 4.0. The results of the research prove that the variables of modernization of test equipment, analyst competency and excellent service influence customer satisfaction. Then the variables of analyst competency, excellent service and customer satisfaction influence customer loyalty. Meanwhile, modernization of test equipment has no effect on customer loyalty. Intervening test results prove that modernization of test equipment has no effect on customer loyalty through customer satisfaction. Meanwhile, analyst competency and excellent service influence customer loyalty through customer satisfaction. Likewise, complementary customer satisfaction is able to mediate the influence of analyst competence and excellent service on customer loyalty.
Keputusan Pembelian Pada Mayesa Clinic Jakarta Ditinjau Dari Strategi Promosi Melalui Influencer, Promosi Word Of Mouth, Dan Monthly Promo nurhamdina; Thalib, Supriadi; Hendratni, Tyahya Whisnu
JIMP : Jurnal Ilmiah Manajemen Pancasila Vol 5 No 1 (2025): Maret
Publisher : Fakultas Ekonomi dan Bisnis Universitas Pancasila

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35814/jimp.v5i1.6558

Abstract

Abstrak Penelitian ini bertujuan untuk mengetahui pengaruh Strategi promosi melalui Influencer, Word of Mouth, Monthly Promo terhadap Keputusan Pembelian. Objek dalam penelitian ini dilakukan pada konsumen yang pernah melakukan perawatan di klinik kecantikan Mayesa Clinic Jakarta. Teknik pengambilan sampel yang digunakan adalah Purposive Sampling dengan jumlah sampel yang diuji sebanyak 126 responden konsumen Mayesa Clinic Jakarta. Teknik pengumpulan data yaitu menggunakan kuesioner yang disebarkan melalui Google Form pada konsumen Mayesa Clinic Jakarta. Dan pengolahan data menggunakan IBM SPSS 25.0 Berdasarkan hasil penelitian menunjukan bahwa Strategi Promosi Influencer, Word of Mouth, dan Monthly Promo berpengaruh signifikan terhadap Keputusan Pembelian. Dengan kata lain strategi promosi sesuai dengan kualitas pelayanan serta pilihan treatment terkini yang disediakan dapat mempengaruhi Keputusan Pembelian terhadap Mayesa Cllinc Jakarta. Strategi promosi melalui Influencer, Word of Mouth dan Monthly Promo memiliki pengaruh yang signifikan terhadap Keputusan Pembelian. Dengan kata lain semakin baik strategi promosi yang digunakan maka dapat meningkatkan keputusan pembelian.
Perilaku Pembelian Impulsif Ditinjau dari Visual Merchandising, Store Atmosfir dan Variasi Produk Yang Dimediasi oleh Consumer Perceived Value Aurelia Patricia Seran, Maria; Thalib, Supriadi; Hilmiyah, Nurul
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 5 No. 6 (2024): Jurnal Ekonomi Manajemen Sistem Informasi (Juli - Agustus 2024)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v5i6.2580

Abstract

Kemunculan online shop telah mengubah perilaku konsumen, mempengaruhi gerai ritel dengan kerugian finansial dan penurunan kunjungan pelanggan. Penelitian ini mengeksplorasi faktor-faktor yang diduga memicu perilaku pembelian impulsif di KKV AEON Mall Sentul City: visual merchandising, atmosfer toko, variasi produk, dan nilai yang dirasakan konsumen. Metodologi yang digunakan adalah deskriptif kuantitatif analisis data primer PLS-SEM dengan SmartPLS. Hasil penelitian menunjukkan bahwa visual merchandising, atmosfer toko, dan variasi produk berpengaruh positif dan signifikan pada persepsi nilai konsumen. Visual merchandising dan variasi produk juga memengaruhi perilaku pembelian impulsif secara positif dan signifikan. Persepsi nilai konsumen memediasi hubungan antara variabel bebas dan perilaku pembelian impulsif.
Co-Authors Ahmad Fikri Akbariani, Nurhaliza Vania Aryo Seno Aurelia Patricia Seran, Maria Azajarah, Tiara Rima Damaryanti, Febri Dananjaya Derriawan Derriawan, Derriawan Harlis Setiyowati Juliana Juliana Miranda W, Agustinus Miranda, Agustinus Mulyadi Mulyadi Murni, Yetti nurhamdina Nurjannah Nurjannah Nurul Hilmiyah Permana, Erwin Pratama, Yunan Bayu Reagan Tambunan, Frans Saputra, Naufal Hilmi Setiarini Setiarini, Setiarini Setiawati, Ratna Tua Marpaung, Mangala Tyahya Whisnu Hendratni Wulandjani, Harimurti Yuli Ardianto, Yuli