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Model Komunikasi Gastronomi Melalui Pemanfaatan Virtual Reality dalam Mendukung Promosi Pariwisata Kuliner Indonesia Nofiasari, Wida; Susanto, Andi Heru; Alpian, Alpian
Jurnal Komunikasi Nusantara Vol 6 No 2 (2024)
Publisher : Unitri Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33366/jkn.v6i2.2132

Abstract

The archipelago's gastronomy is very diverse, one of which is Javanese culinary in Jogjakarta which was influenced by the Ancient Mataram period in the 8th century. The development of digital technology has encouraged an effective gastronomic communication model by utilizing in promoting Indonesian culinary tourism. The aim of this research is to find out how the gastronomic communication model through supports the promotion of Indonesian culinary tourism. This study uses a qualitative approach with a virtual ethnography method with 5 informants. The results of the research are (1) There are three categories of people enjoying culinary tourism, namely the need to eat simply, food as gastrodiplomacy other countries and food as an economic tourist attraction, (2) Javanese culinary tourism has developed since the time of Ancient Mataram as evidenced by inscriptions and reliefs at Borobudur and Prambanan Temples, (3) Gastronomic communication is carried out in three ways, namely the creation of a Gastronomic Museum, educational seminars on gastronomy and gastronomic diplomacy to foreign nations. The research conclusion is that Virtual Reality-based gastronomic communication was developed through the creation of a Gastronomic Museum which can support the promotion of Indonesian culinary tourism to the general public, especially the millennial generation, with educational, historical and entertainment function. Apart from that, the introduction of Indonesian culinary delights was carried out through outreach to universities and gastronomic diplomacy to other countries. Abstrak Gastronomi Nusantara sangat beragam salah satunya kuliner Jawa di Jogjakarta yang dipengaruhi masa Mataram Kuno di abad ke-8 Masehi. Perkembangan teknologi digital mendorong adanya model komunikasi gastronomi yang efektif dengan memanfaatkan virtual reality dalam mempromosikan pariwisata kuliner Indonesia. Tujuan penelitian ini adalah untuk mengetahui bagaimanakah model komunikasi gastronomi melalui virtual reality dalam mendukung promosi pariwisata kuliner Indonesia. Penelitian ini menggunakan pendekatan kualitatif dengan metode etnografi virtual dengan informan berjumlah 5 orang. Hasil penelitian adalah (1) Ada tiga macam kategori orang menikmati wisata kuliner yaitu kebutuhan makan semata, makanan sebagai gastrodiplomasi kepada negara lain dan makanan sebagai daya tarik wisata secara ekonomi, (2) Wisata kuliner Jawa sudah berkembang sejak zaman Mataram Kuno dibuktikan adanya prasasti dan relief di Candi Borobudur dan Prambanan, (3) Komunikasi gastronomi dilakukan melalui tiga cara yaitu pembuatan Museum Gastronomi Virtual Reality, edukasi seminar mengenai gastronomi dan diplomasi gastronomi kepada bangsa asing. Kesimpulan penelitian adalah komunikasi gastronomi berbasis Virtual Reality dikembangkan melalui pembuatan Museum Gastronomi Virtual Reality yang dapat mendukung promosi pariwisata kuliner Indonesia kepada masyarakat umum khususnya generasi milenial dengan fungsi edukasi, sejarah dan hiburan. Selain itu dilakukan pengenalan kuliner Nusantara melalui sarana sosialisasi kepada perguruan tinggi dan diplomasi gastronomi kepada negara lain.
EKSPLORASI PENGALAMAN KARYAWAN TERHADAP PRAKTIK KEPEMIMPINAN HUMANIS DAN DAMPAKNYA PADA LOYALITAS Susanto, Andi Heru; Subagja, Iwan Kurniawan; Hakim, Azis
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 5 No. 4 (2025): Indo-Fintech Intellectuals: Journal of Economics and Business (2025)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v5i4.4710

Abstract

Loyalitas karyawan, khususnya dalam bentuk Komitmen Organisasi Afektif, merupakan aset non-finansial krusial di tengah volatilitas bisnis kontemporer, di mana angkatan kerja modern (Gen Milenial dan Z) menuntut perlakuan yang menghargai martabat individu (Kepemimpinan Humanis) alih-alih hanya kompensasi transaksional. Penelitian kualitatif ini bertujuan mengeksplorasi mekanisme interpretatif pengalaman karyawan terhadap praktik Kepemimpinan Humanis dan dampaknya pada loyalitas, mengisi kesenjangan empiris dari studi kuantitatif. Menggunakan pendekatan Fenomenologi Interpretatif melalui wawancara mendalam terhadap 12 partisipan kunci, analisis tematik menemukan bahwa loyalitas tidak terbentuk secara linier, melainkan dimediasi oleh interpretasi kognitif terhadap praktik pemimpin. Temuan kunci menunjukkan bahwa loyalitas sangat bergantung pada Otentisitas Manajerial (konsistensi dan kerentanan) dan Keadilan Interaksional (perlakuan hormat), yang harus dipersepsikan sebagai tulus (non-prosedural). Lebih lanjut, Keamanan Psikologis (Psychological Safety) dan Dukungan Well-being berfungsi sebagai jembatan utama, memicu obligasi timbal balik dan membebaskan energi mental yang diinvestasikan kembali sebagai kinerja extra-role. Disimpulkan, Kepemimpinan Humanis adalah strategi bisnis krusial yang efisien mengubah praktik interaksi menjadi ikatan emosional yang stabil, asalkan didukung oleh konsistensi moral dan bukan sekadar kebijakan 'cek-list' manajemen.
Empowering Sustainable Mining for Green Intellectual Capital: The Mediating Influence of The Capital Human Organizational Index Susanto, Andi Heru
Equator Journal of Management and Entrepreneurship (EJME) Vol 14, No 2 (2026): Equator Journal of Management and Entrepreneurship
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/ejme.v14i2.105136

Abstract

This research explores the strategic role of Human Resource Management in enhancing environmental performance through the mediation of the Capital Human Organizational Index (CHOI). Amidst regulatory pressures in the extractive industry, this study examines how financial capacity and organizational scale are transformed into ecological success by strengthening intellectual capital. Using purposive sampling, 40 mining companies listed on the Indonesia Stock Exchange (2018-2024) were analyzed, totaling 280 panel data observations. The analysis employed panel data regression with a Fixed Effect model and Sobel test via EViews 13. Findings reveal that profitability (ROE) cannot directly drive environmental improvement, indicating the limitations of financial resources without human capability support. However, firm size significantly triggers CHOI investment, which subsequently impacts PROPER ratings. Sobel test results confirm CHOI’s role as a key mediator, proving that employee competency development through green training is an essential managerial instrument for transforming structural assets into sustainable mining innovations. This study recommends that HR practitioners treat training costs as intangible asset investments rather than expenses, as they determine the company’s future environmental legitimacy and reputation.