Article Per Year (5 Year)
p-Index From 2020 - 2025
1.679
P-Index
This Author published in this journals
All Journal JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Journal of Economics Research and Social Sciences Asian Journal of Management Analytics IIJSE JURNAL MANAJEMEN DAN BISNIS INDONESIA
Miftahuddin, Muchammad Agung
Unknown Affiliation
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 11 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 11 Documents
Search

 1   2 
The Role of Mediation Electronic Word of Mouth (E-WoM) in Relationship Quality of Services and Tourism Products Against Visiting Decisions Taryadi, Asep Rahmat; Miftahuddin, Muchammad Agung
Journal of Economics Research and Social Sciences Vol 5, No 1 (2021)
Publisher : Program Studi Ekonomi FEB UMY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jerss.v5i1.10948

Abstract

The purpose of this study was to analyze the mediating role of electronic word of mouth in the relationship between tourism products and service quality on the decision to visit tourists to Pangandaran Beach. This research is explanatory research, and the data collection is done by distributing questionnaires. The sample in this study amounted to 95 visitors to Pangandaran beach, who were selected using the purposive sampling method. Based on the analysis using Structural Equation Modeling (SEM) with the Partial Least Square (PLS) approach, the results indicate that service quality and tourism products have a significant positive effect on visiting decisions. However, electronic word of mouth does not mediate the relationship between service quality and tourism products on tourists visiting decisions.
Effect of leverage, company growth and operating cash flow on bond ratings with firm size as moderation Aditya, Yogga; Purwidianti, Wida; Tubastuvi, Naelati; Miftahuddin, Muchammad Agung
Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Vol. 5 No. 6 (2023): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Publisher : Departement Of Accounting, Indonesian Cooperative Institute, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32670/fairvalue.v5i6.2637

Abstract

This study aims to analyze the effect of leverage, company growth and operating cash flow on bond ratings with firm size as a moderating variable. The type of research used is quantitative. Applies data from financial sector companies listed on the Indonesian Stock Exchange. Data collection method using purposive sampling method. There are 18 company objects during the 2016-2021 period so that 108 samples were obtained. The data analysis method uses interaction analysis, namely moderation regression analysis with the using of SmartPLS 3. The results of this research show that leverage has a negative impact on bond ratings. Company growth and operating cash flow have no impact on bond ratings. Firm size has a positive impact on bond ratings. Firm size can moderate the relationship between leverage and bond ratings. Firm size cannot moderate the relationship between company growth and bond ratings. Firm size cannot moderate the relationship between operating cash flows and bond ratings.
PENGARUH CELEBRITY ENDORSEMENT, CITRA MEREK, KEPERCAYAAN MEREK DAN GAYA HIDUP TERHADAP KEPUTUSAN PEMBELIAN PRODUK EIGER DI PURWOKERTO Nuha, Muhammad Aufa Abyan; Astuti, Herni Justiana; Miftahuddin, Muchammad Agung
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 11 No 2 (2024): JMBI UNSRAT Volume 11 Nomor 2
Publisher : FEB Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v11i2.57443

Abstract

This study aims to analyze the effect of celebrity endorsement, brand image, brand trust and lifestyle on purchasing decisions for Eiger products in Purwokerto. This type of research includes quantitative research with a research sample of 100 respondents who live in Purwokerto. The sampling method used was purposive sampling by distributing questionnaires, which involved selecting respondents who were willing and met the specified sample criteria. Data analysis used by the structural equation modeling method with the Smart PLS Version 4.0 tool. There are two tests carried out, namely the structural model or inner model and the measurement model or outer model and hypothesis testing is carried out to test the significance of the influence of each independent variable on the dependent variable. The results showed that celebrity endorsement, brand trust and lifestyle have a significant effect on purchasing decisions for Eiger products. Brand image shows no significant effect on purchasing decisions for Eiger products. Keywords : Celebrity Endorsement; Brand Image; Brand Trust; Lifestyle
The Effect of Self-Efficacy and Work Discipline on Employee Performance through Employee Engagement as Mediation Utami, Tri; Darmawan, Akhmad; Bagis, Fatmah; Miftahuddin, Muchammad Agung
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.13360

Abstract

This study aims to analyze the effect of Self-efficacy and work discipline on employee performance with Employee Engagement as a mediating variable for employees at the Banyumas Regency Education Office. This research uses quantitative with a saturated sampling approach involving 111 respondents, except structural personnel and operational personnel who are excluded in this study. Data were analyzed using the Structural Equation Modeling - Partial Least Squares 3.0 method. The results showed that Self Efficacy and work discipline have a significant positive effect on employee performance, both directly and through the mediation of Employe Engagement. This research shows the importance of organizations to improve employee confidence, consistency of work discipline, and employee involvement in organizational activities.
The Effect of Service Quality, Servicescape, Brand Image, and Trust on Customer Satisfaction Purnamasari, Imas Ayu; Miftahuddin, Muchammad Agung; Rachmawati, Erny; Suyoto, Suyoto
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.13383

Abstract

This study will look at how service quality, servicescape, brand image, and trust affect customer happiness at Burger Bangor Purwokerto. This study employs quantitative methodologies, with data collected via questionnaires disseminated online. The data used is original data, with up to 135 samples. Technical data analysis with SPSS 27. The findings revealed that service quality, servicescape, brand image, and trust all influence consumer satisfaction. Service quality, service landscape, brand image, and trust all have a positive and significant impact on customer satisfaction. The findings of this study can help Burger Bangor Purwokerto better its operational strategy, particularly in terms of service quality, servicescape, brand image, and trust, in order to retain customer loyalty and increase competition in the fast food business.
The Influence of Social Media Marketing, Online Customer Review, Halal Label, and Brand Image on Purchasing Decisions for Somethinc Cosmetic Products (Study on Somethinc Cosmetic Consumers in Purwokerto) Damayanti, Tri Larisma; Miftahuddin, Muchammad Agung; Astuti, Herni Justiana; Handayani, Erna
Asian Journal of Management Analytics Vol. 4 No. 1 (2025): January 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i1.13385

Abstract

This study examines the influence of social media marketing, online customer reviews, halal labeling, as well as brand image on purchasing decisions for Somethinc cosmetic products in Purwokerto. Using a quantitative approach, data from 130 respondents were analyzed with SPSS through multiple linear regression, t-tests, F-tests, and determination coefficients. Findings show that all four variables significantly and positively impact purchasing decisions both individually and simultaneously. Halal labeling exhibits the strongest effect, followed by brand image, online customer reviews, and social media marketing. These findings highlight the importance of integrating digital marketing, leveraging halal certification, and strengthening brand perception to enhance purchasing decisions in the competitive cosmetic industry.
Job Satisfaction as a Mediator of Workload and Work Stress on Nurse Performance at RSI PKU Muhammadiyah Tegal Barlian, Putri; Darmawan, Akhmad; Miftahuddin, Muchammad Agung; Amir, Amir
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 2 (2025): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i2.6398

Abstract

This study aims to examine the effect of workload and work stress on the performance of nurses at RSI PKU Muhammadiyah Tegal, with job satisfaction as a mediating variable. This study uses a quantitative approach, with primary data obtained through a questionnaire using Google Form. The study population included 231 nurses and samples were taken using a purposive sampling technique with the criteria of a minimum work period of 2 years and nurses who work in the inpatient room. The number of respondents who met the criteria was 104 nurses. Data analysis was carried out using the SEM PLS3 method. The results of this study indicate that workload and work stress have a positive effect on nurse performance. workload has also been shown to have a positive impact on job satisfaction levels. However, on the contrary, work stress does not show any effect on job satisfaction. In addition, job satisfaction can act as a mediator in the relationship between workload and work stress on nurse performance.
The Effect of Store Image, Store Atmosphere, Product Variation and Location on Purchasing Decisions Firliyani, Indah; Hidayah, Arini; Miftahuddin, Muchammad Agung; Rahmawati, Ika Yustina
Asian Journal of Management Analytics Vol. 4 No. 3 (2025): July 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i3.14658

Abstract

This research seeks to examine the influence of Store Image, Store Atmosphere, Product Variety, and Location on the Purchasing Decisions of consumers at Central Fashion Store Purbalingga. This study uses quantitative methods with data collection through questionnaires. Using simple random sampling involving 120 respondents. The data analysis technique uses SPSS 20. The results showed that store image has a positive but insignificant effect on purchasing decisions. Store atmosphere, product variety, and location have a positive and significant effect on purchasing decisions. The results of this study can help Central Fashion Store Purbalingga to improve its operational strategies, especially in terms of store image, store atmosphere, product variety, and location, in order to maintain consumer purchasing decisions.
The Influence of Service Quality, Price, Promotion and Electronic Word of Mouth (E-Wom) on Purchasing Decisions on Shopee E-Commerce Akbar, Mochammad; Rachmawati, Erny; Purwidianti, Wida; Miftahuddin, Muchammad Agung
Asian Journal of Management Analytics Vol. 4 No. 3 (2025): July 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i3.15052

Abstract

This study aims to analyze the influence of service quality, price, promotion, and electronic word of mouth (e-WOM) on purchase decisions on the Shopee e-commerce platform. A quantitative approach was used by collecting data through questionnaires to 130 students in Purwokerto who had shopped through Shopee in the January-May 2025 period. Data is analyzed using the SmartPLS application 3. The results showed that promotion and e-WOM had a significant positive effect on purchase decisions, while service quality and price did not show a significant influence. These findings confirm the importance of digital promotions and user-generated content in influencing online consumer behavior and providing strategic input for the development  of e-commerce marketing.
Factors Determining Purchasing Decisions: A Review of Social Media, E-WOM, and Product Quality Wahyuningsih, Septia Tri; Hidayah, Arini; Miftahuddin, Muchammad Agung; Rahmawati, Ika Yustina
Asian Journal of Management Analytics Vol. 4 No. 3 (2025): July 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i3.15110

Abstract

This study aims to analyse the influence of social media, e-WOM, and product quality on purchasing decisions among consumers of Donlight Donut Shop. This study uses a quantitative method with data collection through questionnaires distributed directly. Non-probability sampling was used with the accidental sampling method, involving 110 respondents. Data analysis was assisted by SPSS 20. The results of the study indicate that social media, e-WOM, and product quality have a significant positive influence on purchasing decisions. The findings of this study can assist Donlight in improving its operational strategies, particularly in social media, e-WOM, and product quality, to maintain consumer purchasing decisions and enhance competitiveness in the food business.
Co-Authors Aditya, Yogga Akbar, Mochammad Akhmad Darmawan Amir Amir Arini Hidayah, Arini Asih, Faisyah Yuli Bagis, Fatmah Barlian, Putri Damayanti, Tri Larisma Erny Rachmawati Firliyani, Indah Handayani, Erna Herni Justiana Astuti Maulida Nurul Innayah Naelati Tubastuvi Nuha, Muhammad Aufa Abyan Purnamasari, Imas Ayu Rahmawati, Ika Yustina Suyoto Suyoto Taryadi, Asep Rahmat Tri Utami Wahyuningsih, Septia Tri Wida Purwidianti