Garuda - Garba Rujukan Digital

Experiences And Perceptions Of MSME Entrepreneurs In Using E-Commerce Services As A Sales Platform In Indonesia: A Qualitative Approach To The Culinary Sector Moch. Wahyu Widodo; Rieska Maharani; Rina Maretasari; Agus Hermawan; Ludi Wishnu Wardana
JURNAL RISET MANAJEMEN (JURMA) Vol 2 No 2 (2024): June : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v2i2.1864

This research aims to examine the experiences and perceptions of Micro, Small and Medium Enterprises (MSME) entrepreneurs in using e-commerce services as a sales platform in Indonesia, with a special focus on the culinary sector. Using a qualitative approach, this research involved in-depth interviews with a number of MSME culinary entrepreneurs to collect data regarding motivations, challenges, benefits and impacts of using e-commerce on their businesses. The research results show that e-commerce provides significant opportunities for culinary MSMEs to expand markets and increase sales. However, entrepreneurs also face various obstacles such as lack of technological knowledge, difficulties in logistics, and intense competition. This study concludes that although there are challenges that must be faced, the use of e-commerce can be an effective tool for developing MSME businesses in the culinary sector, provided there is adequate support in terms of education and technological infrastructure. These findings provide important insights for stakeholders in designing policies and programs that support the adoption of e-commerce by MSMEs in Indonesia.

Analysis of the Influence of Human Resource Planning and Development on the Productivity of MSMEs in Bulak District, Surabaya Post the Covid-19 Pandemic Rina Maretasari; Sudarmiatin Sudarmiatin; Ludi Wishnu Wardana
Digital Bisnis: Jurnal Publikasi Ilmu Manajemen dan E-Commerce Vol. 2 No. 4 (2023): Desember : Digital Bisnis : Jurnal Publikasi Ilmu Manajemen dan E-Commerce
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/digital.v2i4.1913

In the era of the industrial revolution 4.0, human resources are required to be more sophisticated and advanced in all fields. Internet and technology continue to be put forward in facing every effort and activity against globalization. The following research aims to determine and analyze the influence of planning and human resource development on the productivity of MSMEs in Bulak District, Surabaya after the Covid-19 Pandemic. The following research uses a quantitative approach and the analysis method uses multiple linear regression. The data collection technique in this study used a questionnaire with a sample of 90 respondents. The results of the following study show that planning has a significant effect on productivity because the significance value is 0.000 <0.05. Human resource development has a significant effect on productivity because the significance value is 0.000 <0.05. Planning and development of human resources simultaneously have a significant effect on productivity because the significance value is 0.000 <0.05. Planning and human resource development affect the productivity variable by 63.1% and the remaining 36.9% is explained by other variables outside the model.

Peran Motivasi dan Pelatihan Terhadap Kinerja Pengurus Koperasi Jasa Syariah Disabilitas Indonesia (Kopsya) di Jawa Timur Fadili, Nor; Novita, Dina; Maretasari, Rina
Improvement: Jurnal Manajemen dan Bisnis Vol 3 No 1 (2023): Vol 3 No 1 Maret 2023
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/imp.v3i1.24156

This research examined the role of motivation and training on the performance of the management of Indonesian Disability Sharia Services Cooperative in East Java. The purpose of this study is to achieve the goals of the Indonesian Disability Sharia Services Cooperative (Kopsya) in East Java, so it was necessary to improve the performance of the management to get better results. Intense competition can encourage cooperatives to increase the motivation of administrators. Since a good motivation can influence someone or give encouragement to someone to do something so that the products and services produced can compete. In an effort to increase the motivation of an employee, it was also necessary to have training for each employee to create an increasing performance with continuous training. The purpose found out what affects employee performance in this case motivation and training. The method used a descriptive qualitative method with data collection techniques in the form of interviews and literature studies. The results showed that motivation and training affect employee performance,. Keywords: Motivation, Training Management, Performance, Disability Penelitian ini mengkaji tentang peran motivasi dan pelatihan terhadap kinerja pengurus koperasi jasa syariah disabilitas indonesia (kopsya) di jawa timur. Tujuan dari penelitian ini untuk mencapai tujuan koperasi jasa syariah disabilitas indonesia (kopsya) di jawa timur maka perlu adanya peningkatan kinerja pengurus untuk mendapatkan hasil yang lebih baik. Persaingan yang ketat akan mendorong koperasi untuk meningkatkan motivasi para pengurus karena dengan motivasi yang baik dapat mempengaruhi seseorang atau memberikan dorongan kepada seseorang untuk melakukan sesuatu agar produk dan jasa yang dihasilkan bisa bersaing. Dalam upaya meningkatkan motivasi seorang karyawan, perlu juga dengan adanya pelatihan untuk setiap karyawan guna menciptakan kinerja yang semakin meningkat dengan adanya pelatihan yang terus menerus dilakukan. Tujuan penelitian ini adalah untuk mengetahui apa saja yang mempengaruhi kinerja karyawan dalam hal ini motivasi dan pelatihan. Metode yang digunakan dalam penelitian ini adalah metode kualitatif deskrptif dengan teknik pengumpulan data berupa wawancara dan studi pustaka. Hasil penelitian menunjukkan bahwa motivasi dan pelatihan berpengaruh terhadap kinerja karyawan. Kata Kunci: Motivasi, Pelatihan Manajemen, Kinerja, Disabilitas

Pengaruh Reward dan Lingkungan Kerja Fisik Terhadap Motivasi Kerja Karyawan IKM EM Jaring, Kabupaten Magetan Asih, Melania Widya; Novita, Dina; Maretasari, Rina
Improvement: Jurnal Manajemen dan Bisnis Vol 3 No 2 (2023): Vol 3 No 2 September 2023
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/imp.v3i2.22507

This research aims to determine the influence of rewards and the physical work environment on the work motivation of employees of IKM EM Jaring, Magetan Regency. The research method in this research used a quantitative research method. The data source in this research used primary data and the sampling method in this research used a saturated sampling technique where the entire population is used as a research sample, totaling 35 employees. Instrument testing used validity and reliability tests and there was a classic assumption test, the tests used were the normality test using the Kolmogorov-Smirnov method. The heteroscedasticity test used the scatterplot method, and the multicollinearity test used multiple linear regression analysis, hypothesis testing using the t test (partial), f test (simultaneous) and determinant coefficient. In processing the data in this research, the Statistical Product and Service Solution (SPSS ver. 25) program tool was used. The research results explain that reward variables and the physical work environment have a positive and significant effect on work motivation partially or simultaneously. The magnitude of the influence of the independent variable on the dependent is 82.1% and the remaining 17.9% is influenced by other variables. Keywords: Reward, Physical Work Environment, Work Motivation Penelitian ini bertujuan untuk mengetahui pengaruh reward dan lingkungan kerja fisik terhadap motivasi kerja karyawan IKM EM Jaring Kabupaten Magetan. Metode penelitian yang digunakan pada penelitian ini adalah metode penelitian kuantitatif. Sumber data yang digunakan pada penelitian ini adalah data primer dan metode pengambilan sampel pada penelitian ini menggunakan teknik sampling jenuh dimana semua total populasi digunakan sebagai sampel penelitian yang berjumlah 35 karyawan. Uji instrumen menggunakan uji validitas dan uji reliabilitas dan terdapat uji asumsi klasik, uji yang digunakan adalah uji normalitas menggunakan metode Kolmogorov-smirnov, uji heteroskedastisitas menggunakan metode scatterplot, dan uji multikolinearitas serta menggunakan analisis regresi linear berganda, uji hipotesis menggunakan uji t (parsial), uji f (simultan) dan koefisien determinan. Dalam pengolahan data pada penelitian ini menggunakan alat bantu program Statistical Product and Service Solution (SPSS ver. 25). Hasil penelitian menjelaskan bahwa variabel reward dan lingkungan kerja fisik berpengaruh positif dan signifikan terhadap motivasi kerja secara parsial maupun simultan. Besar pengaruh variabel independent terhadap dependen yaitu sebesar 82,1% dan sisanya 17,9% dipengaruhi oleh variabel lain. Kata kunci: Penghargaan, Lingkungan Kerja Fisik, Motivasi Kerja

Pengaruh Lingkungan Kerja dan Efikasi Diri Terhadap Kinerja Karyawan CV. Pesona Sakti Bangkalan Wahid, Abdul; Mochklas, Mochamad; Maretasari, Rina
Improvement: Jurnal Manajemen dan Bisnis Vol 3 No 2 (2023): Vol 3 No 2 September 2023
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/imp.v3i2.22550

Abstract Pesona Sakti is a company engaged in construction services. In the midst of very tight competition, CV. Pesona Sakti determined and strengthens commitment by improving the performance of the company's employees. This study analyzed the influence of the work environment, self-efficacy on employee performance. The independent variables in this study were work environment, self-efficacy and performance dependent variables. The data collection method used a questionnaire and analyzed the data using multiple linear regression. The results of this study indicated that the work environment has a positive and significant effect on the performance of CV employees. Pesona Sakti Bangkalan, with a value of 3.525 and a significance value of 0.001 <0.05. Self-efficacy has a positive and significant effect on the performance of CV employees. Pesona Sakti Bangkalan, with a value of 2.725 and a significance value of 0.009 <0.05. Simultaneously or simultaneously in the work environment, self-efficacy has a positive and significant effect on the performance of CV Pesona Sakti Bangkalan employees, with a value of 29.533 > 3.18 and a significance value of 0.000 <0.05. The work environment and self-efficacy have a significant effect on the performance of employees at CV. Pesona Sakti Bangkalan. This showed that a good work environment and employee morale have a positive impact that can increase employee performance more optimally. It is recommended for company leaders to maintain good relations with their subordinates, both at the lowest level of employees so that there is good communication between leaders and subordinates. Keyword: Work environmet, Self-Efficacy, and Peformance Abstrak Pesona Sakti merupakan perusahaan yang bergerak dibidang jasa konstruksi. Ditengah-tengah persaingan yang sangat ketat CV. Pesona Sakti bertekad dan menguatkan komitmen dengan cara membenahi kinerja karyawan peruahaan. Penelitian ini menganalisis pengaruh lingkungan kerja, efikasi diri terhadap kinerja karyawan. Variabel Indpenden pada penelitian ini lingkungan kerja, efikasi diri dan variabel dependen Kinerja. Metode pengumpulan data menggunakan kuisioner dan menganilisi datanya menggunakan regresi linear berganda.Hasil penelitian ini menunjukan bahwa Lingkungan kerja berpengaruh positif dan signifikan terhadap kinerja karyawan CV. Pesona Sakti Bangkalan, dengan nilai sebesar 3,525 dan nilai signifikansi 0,001<0,05. Efikasi diri berpengaruh positif dan signifikan terhadap kinerja karyawan CV. Pesona Sakti Bangkalan, dengan nilai sebesar 2,725 dan nilai signifikansi 0,009<0,05. Secara bersama-sama atau simultan lingkungan kerja, efikasi diri berpengaruh positif dan signifikan terhadap kinerja karyawan CV. Pesona Sakti Bangkalan, dengan nilai sebesar 29,533 > 3,18 dan nilai signifikansi 0,000<0,05. Lingkungan kerja dan efikasi diri berpengaruh signifikan secara bersama-sama terhadap kinerja karyawan pada CV. Pesona Sakti Bangkalan. Hal ini menunjukkan bahwa lingkungan kerja yang baik dan semangat diri karyawan memberi dampak positif yang dapat meningkatkan kinerja karyawan yang lebih optimal. Disarankan pada pemimpin perusahaan agar tetap menjaga hubungan baik dengan bawahannya baik itu dengan level karyawan paling bawah agar terjadi komunikasi yang baik antara pimpinan dan bawahan. Kata kunci: Lingkungan kerja, Efikasi diri, dan Kinerja

Impact Of Multiple Positions And Organizational Culture On Job Performance At Asca Elpida Service Bureu Maretasari, Rina; Mukhlis, Imam
BALANCE: Economic, Business, Management and Accounting Journal Vol 22 No 1 (2025): Januari
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/blc.v22i1.25535

The psychology bureau is a place for the public to tell a problem to the experts or psychological tests for job recruitment, psychological tests for students, and other IQ tests. AscaElpida Service Bureau is an institution engaged in services. Based on this, the research aims to find out the effect of dual positions and work culture on work performance at the AscaElpida service bureau. The research method used is qualitative. Data will be collected using interviews, observation, and documentation with as many as 2 informants. The study results indicate that job performance at the AscaElpida Service Bureau is the target that has been achieved. The number of customers increased, and there are multiple positions, namely leaders who carry out more than one activity and are carried out with one person. The organizational culture applied to the Asca Elpida Service Bureau is not optimal enough. This makes employees less efficient or can hinder work. Concurrent positions and organizational culture should be controlled and given maximally so that employees can pay more attention to performance for better performance.

Pengaruh Reward dan Lingkungan Kerja Fisik Terhadap Motivasi Kerja Karyawan IKM EM Jaring, Kabupaten Magetan Asih, Melania Widya; Novita, Dina; Maretasari, Rina
Improvement: Jurnal Manajemen dan Bisnis Vol 3 No 2 (2023): Vol 3 No 2 September 2023
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/imp.v3i2.22507

This research aims to determine the influence of rewards and the physical work environment on the work motivation of employees of IKM EM Jaring, Magetan Regency. The research method in this research used a quantitative research method. The data source in this research used primary data and the sampling method in this research used a saturated sampling technique where the entire population is used as a research sample, totaling 35 employees. Instrument testing used validity and reliability tests and there was a classic assumption test, the tests used were the normality test using the Kolmogorov-Smirnov method. The heteroscedasticity test used the scatterplot method, and the multicollinearity test used multiple linear regression analysis, hypothesis testing using the t test (partial), f test (simultaneous) and determinant coefficient. In processing the data in this research, the Statistical Product and Service Solution (SPSS ver. 25) program tool was used. The research results explain that reward variables and the physical work environment have a positive and significant effect on work motivation partially or simultaneously. The magnitude of the influence of the independent variable on the dependent is 82.1% and the remaining 17.9% is influenced by other variables. Keywords: Reward, Physical Work Environment, Work Motivation Penelitian ini bertujuan untuk mengetahui pengaruh reward dan lingkungan kerja fisik terhadap motivasi kerja karyawan IKM EM Jaring Kabupaten Magetan. Metode penelitian yang digunakan pada penelitian ini adalah metode penelitian kuantitatif. Sumber data yang digunakan pada penelitian ini adalah data primer dan metode pengambilan sampel pada penelitian ini menggunakan teknik sampling jenuh dimana semua total populasi digunakan sebagai sampel penelitian yang berjumlah 35 karyawan. Uji instrumen menggunakan uji validitas dan uji reliabilitas dan terdapat uji asumsi klasik, uji yang digunakan adalah uji normalitas menggunakan metode Kolmogorov-smirnov, uji heteroskedastisitas menggunakan metode scatterplot, dan uji multikolinearitas serta menggunakan analisis regresi linear berganda, uji hipotesis menggunakan uji t (parsial), uji f (simultan) dan koefisien determinan. Dalam pengolahan data pada penelitian ini menggunakan alat bantu program Statistical Product and Service Solution (SPSS ver. 25). Hasil penelitian menjelaskan bahwa variabel reward dan lingkungan kerja fisik berpengaruh positif dan signifikan terhadap motivasi kerja secara parsial maupun simultan. Besar pengaruh variabel independent terhadap dependen yaitu sebesar 82,1% dan sisanya 17,9% dipengaruhi oleh variabel lain. Kata kunci: Penghargaan, Lingkungan Kerja Fisik, Motivasi Kerja

Pengaruh Lingkungan Kerja dan Efikasi Diri Terhadap Kinerja Karyawan CV. Pesona Sakti Bangkalan Wahid, Abdul; Mochklas, Mochamad; Maretasari, Rina
Improvement: Jurnal Manajemen dan Bisnis Vol 3 No 2 (2023): Vol 3 No 2 September 2023
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/imp.v3i2.22550

Abstract Pesona Sakti is a company engaged in construction services. In the midst of very tight competition, CV. Pesona Sakti determined and strengthens commitment by improving the performance of the company's employees. This study analyzed the influence of the work environment, self-efficacy on employee performance. The independent variables in this study were work environment, self-efficacy and performance dependent variables. The data collection method used a questionnaire and analyzed the data using multiple linear regression. The results of this study indicated that the work environment has a positive and significant effect on the performance of CV employees. Pesona Sakti Bangkalan, with a value of 3.525 and a significance value of 0.001 <0.05. Self-efficacy has a positive and significant effect on the performance of CV employees. Pesona Sakti Bangkalan, with a value of 2.725 and a significance value of 0.009 <0.05. Simultaneously or simultaneously in the work environment, self-efficacy has a positive and significant effect on the performance of CV Pesona Sakti Bangkalan employees, with a value of 29.533 > 3.18 and a significance value of 0.000 <0.05. The work environment and self-efficacy have a significant effect on the performance of employees at CV. Pesona Sakti Bangkalan. This showed that a good work environment and employee morale have a positive impact that can increase employee performance more optimally. It is recommended for company leaders to maintain good relations with their subordinates, both at the lowest level of employees so that there is good communication between leaders and subordinates. Keyword: Work environmet, Self-Efficacy, and Peformance Abstrak Pesona Sakti merupakan perusahaan yang bergerak dibidang jasa konstruksi. Ditengah-tengah persaingan yang sangat ketat CV. Pesona Sakti bertekad dan menguatkan komitmen dengan cara membenahi kinerja karyawan peruahaan. Penelitian ini menganalisis pengaruh lingkungan kerja, efikasi diri terhadap kinerja karyawan. Variabel Indpenden pada penelitian ini lingkungan kerja, efikasi diri dan variabel dependen Kinerja. Metode pengumpulan data menggunakan kuisioner dan menganilisi datanya menggunakan regresi linear berganda.Hasil penelitian ini menunjukan bahwa Lingkungan kerja berpengaruh positif dan signifikan terhadap kinerja karyawan CV. Pesona Sakti Bangkalan, dengan nilai sebesar 3,525 dan nilai signifikansi 0,001<0,05. Efikasi diri berpengaruh positif dan signifikan terhadap kinerja karyawan CV. Pesona Sakti Bangkalan, dengan nilai sebesar 2,725 dan nilai signifikansi 0,009<0,05. Secara bersama-sama atau simultan lingkungan kerja, efikasi diri berpengaruh positif dan signifikan terhadap kinerja karyawan CV. Pesona Sakti Bangkalan, dengan nilai sebesar 29,533 > 3,18 dan nilai signifikansi 0,000<0,05. Lingkungan kerja dan efikasi diri berpengaruh signifikan secara bersama-sama terhadap kinerja karyawan pada CV. Pesona Sakti Bangkalan. Hal ini menunjukkan bahwa lingkungan kerja yang baik dan semangat diri karyawan memberi dampak positif yang dapat meningkatkan kinerja karyawan yang lebih optimal. Disarankan pada pemimpin perusahaan agar tetap menjaga hubungan baik dengan bawahannya baik itu dengan level karyawan paling bawah agar terjadi komunikasi yang baik antara pimpinan dan bawahan. Kata kunci: Lingkungan kerja, Efikasi diri, dan Kinerja

Peran Motivasi dan Pelatihan Terhadap Kinerja Pengurus Koperasi Jasa Syariah Disabilitas Indonesia (Kopsya) di Jawa Timur Fadili, Nor; Novita, Dina; Maretasari, Rina
Improvement: Jurnal Manajemen dan Bisnis Vol 3 No 1 (2023): Vol 3 No 1 Maret 2023
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/imp.v3i1.24156

This research examined the role of motivation and training on the performance of the management of Indonesian Disability Sharia Services Cooperative in East Java. The purpose of this study is to achieve the goals of the Indonesian Disability Sharia Services Cooperative (Kopsya) in East Java, so it was necessary to improve the performance of the management to get better results. Intense competition can encourage cooperatives to increase the motivation of administrators. Since a good motivation can influence someone or give encouragement to someone to do something so that the products and services produced can compete. In an effort to increase the motivation of an employee, it was also necessary to have training for each employee to create an increasing performance with continuous training. The purpose found out what affects employee performance in this case motivation and training. The method used a descriptive qualitative method with data collection techniques in the form of interviews and literature studies. The results showed that motivation and training affect employee performance,. Keywords: Motivation, Training Management, Performance, Disability Penelitian ini mengkaji tentang peran motivasi dan pelatihan terhadap kinerja pengurus koperasi jasa syariah disabilitas indonesia (kopsya) di jawa timur. Tujuan dari penelitian ini untuk mencapai tujuan koperasi jasa syariah disabilitas indonesia (kopsya) di jawa timur maka perlu adanya peningkatan kinerja pengurus untuk mendapatkan hasil yang lebih baik. Persaingan yang ketat akan mendorong koperasi untuk meningkatkan motivasi para pengurus karena dengan motivasi yang baik dapat mempengaruhi seseorang atau memberikan dorongan kepada seseorang untuk melakukan sesuatu agar produk dan jasa yang dihasilkan bisa bersaing. Dalam upaya meningkatkan motivasi seorang karyawan, perlu juga dengan adanya pelatihan untuk setiap karyawan guna menciptakan kinerja yang semakin meningkat dengan adanya pelatihan yang terus menerus dilakukan. Tujuan penelitian ini adalah untuk mengetahui apa saja yang mempengaruhi kinerja karyawan dalam hal ini motivasi dan pelatihan. Metode yang digunakan dalam penelitian ini adalah metode kualitatif deskrptif dengan teknik pengumpulan data berupa wawancara dan studi pustaka. Hasil penelitian menunjukkan bahwa motivasi dan pelatihan berpengaruh terhadap kinerja karyawan. Kata Kunci: Motivasi, Pelatihan Manajemen, Kinerja, Disabilitas

Implementation of Green Human Resources Strategy (Study on Kampung Kue Rungkut) Based on SWOT Maretasari, Rina; Churiyah, Madziatul
Dinasti International Journal of Education Management And Social Science Vol. 5 No. 5 (2024): Dinasti International Journal of Education Management and Social Science (June
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v5i5.2674

To identify the internal and external environment with SWOT analysis in UMKM Kampung Kue Rungkut and formulate alternative business development strategies. The research method applied in this study is a qualitative descriptive approach. Data collection was done through observation, interview, and documentation. SWOT analysis indicates that Kampung Kue Rungkut has superior strengths and opportunities compared to the existing weaknesses and threats. Therefore, the direction of the business strategy being developed by these MSMEs supports the Aggressive Strategy. This research contributes to business development by explaining the green human resources strategy that MSMEs must implement to maximize opportunities and reduce threats.

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