Garuda - Garba Rujukan Digital

Ramadhani, Andrew

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Author-ID : 1840307

Arts Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Public Health Social Sciences Other

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PERANCANGAN E-CRM UNTUK PENJUALAN PAKAIAN PADA TOKO VINTA MANULLANG KISARAN Dani, Rika; Helmiah, Fauriatun; Ramadhani, Andrew
J-Com (Journal of Computer) Vol 5, No 1 (2025): MARET 2025
Publisher : LPPM STMIK Royal Kisaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33330/j-com.v5i1.3840

Abstract: Vinta Manullang Store is a business engaged in the sale of clothing for men, women, and children. In today's digital era, the implementation of Customer Relationship Management (CRM) strategies plays an important role in building and increasing customer loyalty. Along with the development of technology, the implementation of Electronic Customer Relationship Management (E-CRM) is increasingly needed to manage customer interactions more effectively. This study aims to implement the application of E-CRM in terms of increasing the efficiency of customer data management and strengthening relationships with customers. This study uses a case study method with a qualitative approach, which is carried out through interview techniques and observations of the system being run. Based on the results of the study, it can be seen that the implementation of E-CRM allows faster and more accurate product information synchronization, facilitates online transactions, and increases customer interaction through review features and direct communication. Thus, this system contributes to increasing customer satisfaction, loyalty, and the effectiveness of vinta manullang store operations.Keywords: customer relationship management (CRM); sales; customer loyalty; clothing; toko vinta manullangAbstrak: Toko Vinta Manullang merupakan bisnis yang bergerak di bidang penjualan pakaian untuk pria, wanita, dan anak-anak. Di era digital saat ini, penerapan strategi Customer Relationship Management (CRM) memainkan peran krusial dalam membangun dan meningkatkan kesetiaan pelanggan. Seiring dengan perkembangan teknologi, implementasi Electronic Customer Relationship Management (E-CRM) semakin diperlukan untuk mengelola interaksi pelanggan secara lebih efektif. Penelitian ini bertujuan untuk menganalisis penerapan E-CRM dalam hal meningkatkan efisiensi pengelolaan data pelanggan serta memperkuat hubungan dengan pelanggan. Penelitian ini menggunakan metode studi kasus dengan pendekatan kualitatif, yang dilaksanakan melalui teknik wawancara dan observasi terhadap sistem yang sedang dijalankan. Berdasarkan hasil penelitian, dapat diketahui bahwa penerapan E-CRM memungkinkan penyampaian informasi produk lebih cepat dan akurat, mempermudah transaksi online, serta meningkatkan interaksi pelanggan melalui fitur ulasan dan komunikasi langsung. Dengan demikian, sistem ini berkontribusi terhadap peningkatan kepuasan pelanggan, loyalitas, serta efektivitas operasional toko vinta manullang.Kata kunci: customer relationship management (CRM); penjualan; loyalitas pelanggan; pakaian; toko vinta manullang

PERANCANGAN E-CRM UNTUK PENJUALAN PAKAIAN PADA TOKO VINTA MANULLANG KISARAN Dani, Rika; Helmiah, Fauriatun; Ramadhani, Andrew
J-Com (Journal of Computer) Vol. 5 No. 1 (2025): MARET 2025
Publisher : STMIK Royal Kisaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33330/j-com.v5i1.3840

Abstract: Vinta Manullang Store is a business engaged in the sale of clothing for men, women, and children. In today's digital era, the implementation of Customer Relationship Management (CRM) strategies plays an important role in building and increasing customer loyalty. Along with the development of technology, the implementation of Electronic Customer Relationship Management (E-CRM) is increasingly needed to manage customer interactions more effectively. This study aims to implement the application of E-CRM in terms of increasing the efficiency of customer data management and strengthening relationships with customers. This study uses a case study method with a qualitative approach, which is carried out through interview techniques and observations of the system being run. Based on the results of the study, it can be seen that the implementation of E-CRM allows faster and more accurate product information synchronization, facilitates online transactions, and increases customer interaction through review features and direct communication. Thus, this system contributes to increasing customer satisfaction, loyalty, and the effectiveness of vinta manullang store operations.Keywords: customer relationship management (CRM); sales; customer loyalty; clothing; toko vinta manullangAbstrak: Toko Vinta Manullang merupakan bisnis yang bergerak di bidang penjualan pakaian untuk pria, wanita, dan anak-anak. Di era digital saat ini, penerapan strategi Customer Relationship Management (CRM) memainkan peran krusial dalam membangun dan meningkatkan kesetiaan pelanggan. Seiring dengan perkembangan teknologi, implementasi Electronic Customer Relationship Management (E-CRM) semakin diperlukan untuk mengelola interaksi pelanggan secara lebih efektif. Penelitian ini bertujuan untuk menganalisis penerapan E-CRM dalam hal meningkatkan efisiensi pengelolaan data pelanggan serta memperkuat hubungan dengan pelanggan. Penelitian ini menggunakan metode studi kasus dengan pendekatan kualitatif, yang dilaksanakan melalui teknik wawancara dan observasi terhadap sistem yang sedang dijalankan. Berdasarkan hasil penelitian, dapat diketahui bahwa penerapan E-CRM memungkinkan penyampaian informasi produk lebih cepat dan akurat, mempermudah transaksi online, serta meningkatkan interaksi pelanggan melalui fitur ulasan dan komunikasi langsung. Dengan demikian, sistem ini berkontribusi terhadap peningkatan kepuasan pelanggan, loyalitas, serta efektivitas operasional toko vinta manullang.Kata kunci: customer relationship management (CRM); penjualan; loyalitas pelanggan; pakaian; toko vinta manullang

Penerapan Computer Vision Menggunakan Model Yolov8 Untuk Monitoring Kepadatan Pengunjung Ruang Rawat Inap Di Rumah Sakit Junaidi, Junaidi; Madonna Yuma, Febby; Ramadhani, Andrew
J-Com (Journal of Computer) Vol. 5 No. 3 (2025): NOVEMBER 2025
Publisher : STMIK Royal Kisaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33330/j-com.v5i3.4423

Abstract: Hospitals, as healthcare facilities, have a high level of visitor mobility, particularly in inpatient wards. Therefore, visitor control is necessary to maintain patient comfort, safety, and service quality. Manual visitor monitoring is considered ineffective and prone to errors. Therefore, this study aims to design and implement an artificial intelligence-based visitor monitoring system for hospital inpatient wards using computer vision technology. The developed system utilizes the YOLOv8 model as an object detection algorithm to automatically detect and count visitors through a camera. Visitor information is displayed through a desktop-based monitoring interface and is equipped with warning notifications via the Telegram application and an automatic alarm if the number of visitors exceeds the limit set by hospital policy. Test results show that the system is capable of performing well in detecting and counting visitors in real time, as well as sending information and warnings responsively. Thus, this system is considered effective as a technology-based hospital management support solution in controlling inpatient ward density and making decisions more quickly and accurately. Keywords: hospital; inpatient ward; computer vision; yolov8; visitor monitoring Abstrak: Rumah sakit sebagai fasilitas pelayanan kesehatan memiliki tingkat mobilitas pengunjung yang tinggi, khususnya pada ruang rawat inap, sehingga diperlukan pengendalian jumlah pengunjung untuk menjaga kenyamanan, keselamatan pasien, dan kualitas pelayanan. Pemantauan jumlah pengunjung secara manual dinilai kurang efektif dan rentan terhadap kesalahan. Oleh karena itu, penelitian ini bertujuan untuk merancang dan mengimplementasikan sistem pemantauan jumlah pengunjung ruang rawat inap rumah sakit berbasis kecerdasan buatan menggunakan teknologi computer vision. Sistem yang dikembangkan memanfaatkan model YOLOv8 sebagai algoritma object detection untuk mendeteksi dan menghitung jumlah pengunjung secara otomatis melalui kamera. Informasi jumlah pengunjung ditampilkan melalui antarmuka pemantauan berbasis desktop dan dilengkapi dengan notifikasi peringatan melalui aplikasi Telegram serta alarm otomatis apabila jumlah pengunjung melebihi batas yang ditetapkan sesuai kebijakan rumah sakit. Hasil pengujian menunjukkan bahwa sistem mampu bekerja dengan baik dalam mendeteksi dan menghitung jumlah pengunjung secara real-time, serta mengirimkan informasi dan peringatan secara responsif. Dengan demikian, sistem ini dinilai efektif sebagai solusi pendukung manajemen rumah sakit berbasis teknologi dalam pengendalian kepadatan ruang rawat inap dan pengambilan keputusan yang lebih cepat dan akurat. Kata kunci: rumah sakit; ruang rawat inap; computer vision; yolov8; monitoring pengunjung

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