Articles
<![CDATA[Strategy for Strengthening Business Incubators to Form an Entrepreneurial Spirit in Islamic University ]]>
<![CDATA[Siregar, Dahrul]]>;
<![CDATA[Yuslem, Nawir]]>;
<![CDATA[Nawawi, Zuhrinal M]]>
<![CDATA[ AMWALUNA (Jurnal Ekonomi dan Keuangan Syariah) Vol 7, No 1 (2023) ]]>
Publisher : <![CDATA[Univeristas Islam Bandung ]]>
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DOI: 10.29313/amwaluna.v7i1.12062
<![CDATA[The purpose of this study is to analyze the strategy in Strengthening Business Incubators to Form an Entrepreneurial Spirit in Islamic Higher Education. This study uses the Analytic Network Process method and the help of Super decision software. The results of the study show that the obstacles encountered in the Business Incubator Strengthening Strategy as forming an entrepreneurial spirit in Islamic Universities in North Sumatra can be divided into two, namely internal and external problems. Internal problems come from regulations, lecturers, digitization and infrastructure, while external problems come from network partners, environment and funding. Based on the results of the research that has been done, regulatory issues are a top priority in the Business Incubator Strengthening Strategy to Form an Entrepreneurial Spirit in Islamic Higher Education in North Sumatra with a score of 0.298.]]>
<![CDATA[Pengaruh Pengetahuan Lingkungan Dan Persepsi Green Economy Terhadap Minat Green Entrepreneurship Anggota Umkm Seroja Kabupaten Deli Serdang ]]>
<![CDATA[Ginting, Erisa Br]]>;
<![CDATA[Siregar, Dahrul]]>
<![CDATA[ Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Vol 5, No 1 (2024): Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) - JUNI ]]>
Publisher : <![CDATA[Universitas Medan Area ]]>
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DOI: 10.31289/jimbi.v5i1.4332
<![CDATA[The purpose of this research is to determine the influence of environmental knowledge and perceptions of the green economy on the interest in green entrepreneurship of members of the Seroja MSMEs, Deli Serdang Regency. The type of research carried out is associative research with a quantitative approach and the research measurement scale is measured using a Likert scale. Data collection methods were carried out by interviews, questionnaires and documentation studies. The population in this study were 60 members of Seroja MSMEs who were also used as samples. Statistical analysis was carried out using multiple regression, with hypothesis testing and classical assumption testing. The results of this study conclude that all hypotheses are accepted, namely the influence of environmental knowledge (X1) on interest in green entrepreneurship (Y), a significant value smaller than 0.05 or a value of 0.000 0.05, the influence of green economy (X2) on green entrepreneurship (Y ) significant value is smaller than 0.05 or 0.003 0.05 and Environmental Knowledge and Green Economy simultaneously have a positive and significant effect on interest in green entrepreneurship.]]>
<![CDATA[The Influence of Viral Marketing and Halal Awareness on Purchasing Decisions at The Mie Gacoan Branch Dr. Mansyur Medan ]]>
<![CDATA[Nabila]]>;
<![CDATA[Hasman, Haryaji Catur Putera]]>;
<![CDATA[Siregar, Dahrul]]>
<![CDATA[ Journal Of Management Analytical and Solution (JoMAS) Vol. 4 No. 1 (2024): Journal Of Management Analytical and Solution ]]>
Publisher : <![CDATA[TALENTA Publisher, Universitas Sumatera Utara ]]>
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DOI: 10.32734/jomas.v4i1.13885
<![CDATA[This study was conducted to determine the effect of viral marketing and halal awareness on purchasing decisions at the Dr. Mansyur Medan branch of Mie Gacoan. In this study using quantitative research, quantitative research can be interpreted as a research method based on the philosophy of positivism, used to research on certain populations or samples, characteristics and relationships between variables whose data collection techniques use questionnaires. Data collection in this study was carried out slot zeus through distributing questionnaires using a Likert scale. The sample in this study were Gacoan Noodle Consumers totaling 97 respondents. The technique used to analyze data using Multiple Linear Regression Analysis with the help of SPSS Software. The results showed that the partial test of viral marketing variables had a positive and significant effect on purchasing decisions at Mie Gacoan, Dr. Mansyur Medan branch. The halal awareness variable has a positive and significant effect on purchasing decisions at Mie Gacoan, Dr. Mansyur Medan branch, and in the simultaneous test the viral marketing variable and the halal awareness variable together have a positive and significant effect on purchasing decisions at Mie Gacoan, Dr. Mansyur Medan branch. In the Coefficient of Determination test, the Adjusted R Square value is 0.562 (56.2%) and the rest is influenced by other factors.]]>
<![CDATA[Pengaruh Pengetahuan Kewirausahaan dan Efikasi Diri Terhadap Minat Berwirausaha Pada Gen-Z Kabupaten Dairi ]]>
<![CDATA[Sagala, Dandi]]>;
<![CDATA[Siregar, Dahrul]]>;
<![CDATA[Siregar, Muhammad Yamin]]>
<![CDATA[ Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 1, No 12 (2024): July ]]>
Publisher : <![CDATA[Penerbit Yayasan Daarul Huda Kruengmane ]]>
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DOI: 10.5281/zenodo.12955791
<![CDATA[The purpose of this study was to determine the partial effect of entrepreneurial knowledge on entrepreneurial interest, to determine the partial effect of self-efficacy on entrepreneurial interest and to determine the simultaneous effect of entrepreneurial knowledge and self-efficacy on entrepreneurial interest in Gen-Z in Dairi Regency. The population in this study was generation Z in Simallopuk Village with a total of 1,688 people. The sample in the study was 94 people taken using the slovin formula. The data collection technique used in this study was carried out by distributing questionnaires. The analysis technique used in this study was multiple linear regression, partial test (t-test), simultaneous significance test (F-test) and coefficient of determination. The results of the study showed that there was an effect of entrepreneurial knowledge on entrepreneurial interest, there was an effect of self-efficacy on entrepreneurial interest and there was an effect of entrepreneurial knowledge and self-efficacy on entrepreneurial interest in Gen-Z in Dairi Regency]]>
<![CDATA[Pengaruh Halal Awareness dan Halal Certification Terhadap Minat Beli Konsumen Produk Mixue (Studi Kasus Pada Kecamatan Medan Johor) ]]>
<![CDATA[Raihan, Muhammad Afif]]>;
<![CDATA[Nst, Amrin Mulia]]>;
<![CDATA[Siregar, Dahrul]]>
<![CDATA[ Madani: Jurnal Ilmiah Multidisiplin Vol 2, No 1 (2024): Madani, Vol. 2, No. 1 2024 ]]>
Publisher : <![CDATA[Penerbit Yayasan Daarul Huda Kruengmane ]]>
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DOI: 10.5281/zenodo.10539960
<![CDATA[Penelitian ini bertujuan untuk mengetahui pengaruh halal awareness dan halal certification terhadap minat beli konsumen produk mixue (studi kasus pada kecamatan medan johor). Penelitian ini menggunakan metode kuantitatif. Populasi dalam penelitian ini adalah konsumen Mixue yang terdapat pada kecamatan Medan Johor. Teknik pengambilan sampel yang digunakan dalam penelitian ini adalah Non Probability Sampling dengan cara Accidental Sampling dengan jumlah sampel yang di peroleh adalah 120 responden. Pengolahan data dilakukan dengan menggunakan software SPSS 21 for windows. Penelitian ini menggunakan uji validitas, uji reliabilitas, uji normalitas, uji multikolinearitas, uji heteroskedastisitas, uji regresi linear berganda, uji t, uji F, dan uji koefisien determinasi R². Hasil dari penelitian ini menunjukkan bahwa halal awareness berpengaruh positif dan signifikan terhadap minat beli dan halal certification berpengaruh positif dan signifikan terhadap minat beli.]]>
<![CDATA[Pengaruh Kepercayaan dan Persepsi Nilai terhadap Kepuasan Konsumen ]]>
<![CDATA[Nurhaliza, Moudia]]>;
<![CDATA[Siregar, Dahrul]]>
<![CDATA[ Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Vol 5, No 2 (2024): Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) - DESEMBER ]]>
Publisher : <![CDATA[Universitas Medan Area ]]>
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DOI: 10.31289/jimbi.v5i2.5336
<![CDATA[Many factors can affect consumer satisfaction and in this study analyzed how the influence of trust and perception of value on consumer satisfaction Goods Cafe in Medan Selayang District. This type of research is associative with quantitatif approach. The population in this study were consumers who visited Goods Cafe in Medan Selayang District for a month with an average of 195 consumers. The research sample was taken by accidental sampling and the determination of the number using the Slovin formula obtained 66 samples. Data collection techniques through questionnaires and documentation. The analysis technique used multiple linear regression analysis and classical assumption tests were also carried out. The results of the study showed that partially trust and perception of value had a positive and significant effect on consumer satisfaction. Simultaneously, both variables of trust and perception of value had a positive and significant effect on consumer satisfaction Goods Cafe in Medan Selayang District. It is recommended that Goods Cafe management try to increase consumer trust, for example by increasing the number of officers/waiters especially on Sundays/holidays and also trying to improve service so that consumers have a good perception of Goods Cafe as the best choice of place to visit.]]>
<![CDATA[An Analysis of the Economic Dimensions of Entrepreneurship in Surah Al-Kahf ]]>
<![CDATA[Siregar, Dahrul]]>;
<![CDATA[Ichsan, Reza Nurul]]>
<![CDATA[ Amwaluna: Jurnal Ekonomi dan Keuangan Syariah Vol. 8 No. 1 (2024): Amwaluna: Jurnal Ekonomi dan Keuangan Syariah ]]>
Publisher : <![CDATA[UPT Publikasi Ilmiah UNISBA ]]>
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DOI: 10.29313/amwaluna.v8i1.3510
<![CDATA[This paper analyzes Shah’s examination of entrepreneurial traits exemplified by the Companions of the Cave in Qur’anic Surah Al-Kahf verses 13-14. A literature review synthesizes existing research exploring Islamic entrepreneurial orientations derived from theology. The study employs qualitative methodology in categorizing entrepreneurial dimensions mentioned in the two ayat based on Shah’s framework highlighting ambition, risk-taking, resilience and spirituality. The traits are then analyzed against predominant entrepreneurship theory literature focused on opportunity recognition, resource leveraging and perseverance competencies. Findings suggest alignment between conventional and Qur’anic foundations in many aspects, though divergences exist regarding motivation sources driving enterprise. Practical implications propose integrating spiritual identity and purpose more strongly into entrepreneurship education programs to nurture morality-centered ambitions grounded in religious scripture.]]>
<![CDATA[Selfefficacy and Intrinsic Motivation Dreivers of Entrepreneurial Interest in Mosque in Teenagers in Deli Serdang ]]>
<![CDATA[Siregar, Dahrul]]>;
<![CDATA[Simatupang, Dewi Ratna Sari]]>
<![CDATA[ Amwaluna: Jurnal Ekonomi dan Keuangan Syariah Vol. 9 No. 1 (2025): Amwaluna: Jurnal Ekonomi dan Keuangan Syariah ]]>
Publisher : <![CDATA[UPT Publikasi Ilmiah UNISBA ]]>
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DOI: 10.29313/amwaluna.v9i1.5496
<![CDATA[The role of religious institutions in fostering entrepreneurial mindsets among youth has gained increasing attention in recent years. This study examines the intersection of self-efficacy and intrinsic motivation as key drivers of entrepreneurial interest among teenagers participating in mosque activities in Deli Serdang, Indonesia. With a youth population of approximately 25% and over 500 active mosques in the region, Deli Serdang presents a unique opportunity to understand how religious environments influence entrepreneurial development in young people. Research aims to analyze the influence of self-efficacy and intrinsic motivation on interest in entrepreneurship among mosque teenagers in Deli Serdang Regency. Self-efficacy or self-efficacy is a person's belief in his or her ability to carry out a task, while intrinsic motivation is a drive from within that arises because of needs and desires from within oneself. The research used quantitative methods with a survey approach to mosque youth in Deli Serdang Regency. Data collection was carried out through questionnaires distributed to respondents using purposive sampling technique. Data analysis uses multiple linear regression to test the research hypothesis. The research results show that self-efficacy and intrinsic motivation partially and simultaneously have a positive and significant effect on the entrepreneurial interest of mosque teenagers. These findings indicate that increasing self-efficacy and intrinsic motivation can encourage the growth of interest in entrepreneurship among mosque youth. This research provides theoretical contributions to the development of religious community-based entrepreneurship literature and practical implications for the development of mosque youth economic empowerment programs]]>
<![CDATA[Pengaruh Social Media Marketing dan Word of Mouth terhadap Keputusan Pembelian Produk Somethinc pada Konsumen SMA Santo Yosep Kecamatan Aek Kanopan ]]>
<![CDATA[Naibaho, Jhon Vernando]]>;
<![CDATA[Meutia, Riza Fanny]]>;
<![CDATA[Siregar, Dahrul]]>
<![CDATA[ Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Vol 10 No 1 (2025) ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Surabaya ]]>
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DOI: 10.30651/jms.v10i1.25723
<![CDATA[Tujuan dari penelitian ini adalah untuk menguji pengaruh social media marketing dan word of mouth terhadap keputusan pembelian produk kosmetik somethinc pada konsumen di SMA SANTO YOSEP Aek kanopan. Jenis penelitian yang digunakan adalah penelitian asosiatif dengan pendekatan kuantitatif. Teknik pengambilan sampel dalam penelitian ini adalah non probability sampling dengan teknik purposive sampling. Data yang digunakan dalam penelitian ini adalah data primer berupa kuesioner dalam bentuk angket cetak yang disebar kepada responden dan analisis data yang digunakan adalah metode analisis regresi linear berganda dengan menggunakan bantuan perangkat lunak SPSS Statistic 25. Hasil dari penelitian ini menunjukkan bahwa social media marketing (X1) berpengaruh positif dan signifikan terhadap keputusan pembelian (Y). Word of mouth (X2) berpengaruh positif dan signifikan terhadap keputusan pembelian (Y). Berdasarkan hasil uji F menunjukkan bahwa social media marketing dan Word of mouth berpengaruh positif dan signifikan terhadap keputusan pembelian.]]>
<![CDATA[Pengaruh Efikasi Diri dan Motivasi Terhadap Keberhasilan Usaha Kafe di Kecamatan Tanjung Morawa ]]>
<![CDATA[Teranova, Ferryna Fiki]]>;
<![CDATA[Siregar, Dahrul]]>
<![CDATA[ JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 11 No. 2 (2025): April 2025 ]]>
Publisher : <![CDATA[Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh ]]>
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DOI: 10.35870/jemsi.v11i2.3870
<![CDATA[Indonesia is a nation with vast and abundant natural resources, making it worthy of being recognized as a country rich in both natural and human resources. These resources have the potential to bring significant benefits to Indonesia's economy. However, this potential has not been fully realized due to the country's inability to utilize its wealth efficiently. The purpose of this study is to determine the effect of self-efficacy on the success of café businesses in Tanjung Morawa District and to examine the influence of motivation on the success of café businesses in the same area. The independent variables in this study are self-efficacy and motivation, while the dependent variable is business success. The study utilizes a sample of 30 cafés operating in Tanjung Morawa District. The findings indicate that the self-efficacy variable has a positive and significant effect on the success of café businesses in Tanjung Morawa District. Additionally, motivation also has a positive and significant impact on the success of café businesses in the district.]]>
