Article Per Year (5 Year)
p-Index From 2020 - 2025
0.751
P-Index
This Author published in this journals
All Journal Jurnal Komunikasi BERDIKARI : Jurnal Inovasi dan Penerapan Ipteks Ath Thariq Jurnal Dakwah dan Komunikasi Warta Ikatan Sarjana Komunikasi Indonesia
Samsudin, Dafrizal
Unknown Affiliation
Religion Computer Science & IT Education Languange, Linguistic, Communication & Media Social Sciences

Published : 4 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 4 Documents
Search

 1 
Etika dan Strategi Komunikasi Dakwah Islam Berbasis Media Sosial di Indonesia Samsudin, Dafrizal; Putri, Indah Mardini
Ath Thariq Jurnal Dakwah dan Komunikasi Vol 7 No 2 (2023): Ath-Thariq
Publisher : Fakultas Ushuluddin Adab dan Dakwah IAIN Metro-Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32332/ath-thariq.v7i2.7474

Abstract

The development of social media in the digital era has a broad influence on many dimensions of human life, including Islamic da'wah activities. Today, many da'i da'wah efforts use various social media platforms as da'wah channels. This article aims to look at various ethical issues and Islamic and Da'wah communication strategies used by Islamic preachers based on social media channels. Qualitatively, the method of writing this article is in the nature of a literature study by collecting data from the Sinta Journal and Garuda Research and Technology Dikti databases. The scope and focus of the search for articles is specifically on the theme of ethics and communication strategies and social media-based da'wah with searches based on the Google Scholar search engine. Supporting data is from books and other relevant reference sources. The results of this study found that ethically, Indonesian da'wah communicators carry out da'wah communication through social media placing the al-Qur'an, al-Hadith, namely qoulan ma'rufan, qoulan kariman, qoulan maysuran, qoulan balighan, qoulan layyinan, and qoulan sadidan as foundation for the development of an attitude of openness, fairness, courtesy, honesty, responsibility, constructiveness and hope for the ridho of Allah. Strategically, da'wah communicators maximize the space of social media platforms as a means of da'wah by filling in creative Islamic content by considering aspects of new insights and knowledge, touching emotions, language that is easy to understand, using visual and graphic technology and is attractive.
Peningkatan Keterampilan Berbahasa Inggris Guru Sekolah Dasar dalam Mempublikasikan Budaya Melayu Riau melalui Googleclassroom: Penguatan Keterampilan Berbahasa dalam Mempublikasikan Budaya Melayu Riau Marhamah, Marhamah; Yuliani, Sri; Nurmalinda, Nurmalinda; Kumalasari, Cyintia; Samsudin, Dafrizal; Fahrezi, Mhd Ryan; Sumardi, Sumardi
Berdikari: Jurnal Inovasi dan Penerapan Ipteks Vol. 13 No. 2: August 2025
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/berdikari.v13i2.26193

Abstract

This Community Service (PkM) activity intends to enhance the comprehension and foster teachers’ creativity and competence. Teachers require comprehensive support in English instruction, utilizing textbooks that offer contextual learning to address diverse needs and learning styles. The Emancipated Curriculum grants teachers with greater freedom in designing and executing learning processes that cater to student needs, highlighting a flexible and student-centered methodology. The PkM team organized an activity to promote Riau Malay culture via social media. This activity employed a methodical approach consisting of several stages: first, the introduction and utilization of integrated textbooks on Riau Malay culture; second, the enhancement of English language skills for the promotion of Riau Malay culture; and third, the evaluation process. The research findings indicate a notable enhancement in teachers' English language proficiency, achieving scores of 4 or 5 (High), particularly in the aspect of writing and speaking, which are interwoven with local cultural knowledge. This demonstrates a significant accomplishment of a primary objective, specifically the enhancement of teacher competence. Google Classroom has demonstrated efficacy as a platform for collaboration and the dissemination of Malay cultural materials in English. This research suggests the development of more proficient teachers capable of enhancing regional cultural diversity for a broader audience via digital technology, while also boosting students’ motivation through pertinent and engaging material
Konsep Strategi Branding Destinasi Bagi Industri Pariwisata Halal Dalam Menarik Wisatawan M. Syam, Hamdani; Rumyeni, Rumyeni; Samsudin, Dafrizal
Warta Ikatan Sarjana Komunikasi Indonesia Vol 6, No 2 (2023): December 2023
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/wartaiski.v6i2.248

Abstract

Pariwisata halal adalah salah satu model pariwisata yang memiliki prinsip keteraturan sesuai dengan ajaran bagi masyarakat muslim. Dalam beberapa tahun belakangan ini, pariwisata halal dipandang memiliki pasar terkuat di dunia. Hal ini mengacu pada kesadaran masyarakat yang tinggi akan pentingnya menggunakan produk-produk yang sudah terbukti aman atau halal. Penelitian ini bertujuan untuk mengetahui bagaimana membangun brand destinasi pariwisata halal melalui strategi promosi dalam menarik wisatawan. Penelitian ini menggunakan pendekatan kualitatif dengan metode pengumpulan data menggunakan studi kepustakaan yaitu mengumpulkan data yang didapatkan dari buku-buku dan jurnal ilmiah yang ada hubungan dengan penelitian ini. Teknik analisis data terdiri dari tiga langkah yaitu reduksi data, penyajian data dan penarikan simpulan. Dari beberapa studi literatur yang dilakukan, maka didapatkan bahwa destinasi pariwisata memiliki dampak terhadap pembangunan ekonomi suatu negara, termasuk industri pariwisata halal karena dapat memberikan kesejahteraan bagi masyarakat sekitar serta dapat menciptakan lapangan kerja. Dalam memperkenalkan pariwisata halal ke pihak lain, strategi branding destinasi penting dilakukan. Industri pariwisata halal dapat melakukan promosi yang selaras dengan kemajuan teknologi komunikasi dan informasi. Maka dengan demikian, tidak dapat disangkal lagi bahwa jejaring sosial memainkan peran penting dalam branding destinasi. Dalam strategi branding destinasi bahwa serangkaian aktivitas pemasaran dan promosi yang dilakukan dapat mendukung penciptaan nama, simbol, logo industri pariwisata halal yang mudah mengidentifikasikan dan membedakan dengan destinasi pariwisata lainnya.Kata Kunci: Pariwisata Halal; Branding Destinasi; Wisatawan
Word-of-Mouth Communication as a Promotional Tool in the Medical Tourism Industry Rumyeni, Rumyeni; Samsudin, Dafrizal; Syam, Hamdani M.; Selwendri, Selwendri
Jurnal Komunikasi Vol. 15 No. 1 (2023): Jurnal Komunikasi
Publisher : Fakultas Ilmu Komunikasi Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jk.v15i1.21224

Abstract

Word-of-Mouth (WOM) is an important element in marketing activities, including in the medical tourism industry. Medical tourism is the activity of traveling abroad for medical treatment. The positive experiences shared by other patients can increase patient confidence in treatment procedures and the selection of doctors and hospitals abroad. This study aims to analyze WOM communication as a promotional tool in the medical tourism industry based on the perspective of patients from Pekanbaru City who undergoing medical tourism to Malaysia. The study used a qualitative method by collecting data through in-depth interviews to 13 research informants consisting of 2 representatives from hospitals in Malaysia and 11 patients who had taken a medical tour to Malaysia. The results of the study found that in the medical tourism industry, WOM is an important element as a promotional tool seen from three aspects, namely the source of reference, the content of the message, and the credibility of the information. WOM communications for the medical tourism industry in Malaysia are sourced from references from other experienced patients, friends and family, medical practitioners and online e-WOM testimonials. The contents of WOM messages include treatment processes and procedures, medical costs, information about hospitals and doctors, as well as transportation and accommodation information. The credibility of WOM medical tourism information in Malaysia is based on information sourced from individuals who have direct experience, are recognized and trusted.
Co-Authors Cyintia Kumalasari Fahrezi, Mhd Ryan Hamdani M. Syam, Hamdani Marhamah Marhamah Nurmalinda Nurmalinda Putri, Indah Mardini Rumyeni, Rumyeni Selwendri Sri Yuliani Sumardi . Syam, Hamdani M.