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<![CDATA[APAKAH PELANGGAN KASAR MENDORONG PENGUNDURAN DIRI KARYAWAN? PERAN STRES KERJA SEBAGAI PEMEDIASI ]]>
<![CDATA[Puspitasari, Ratih Ayu]]>;
<![CDATA[Putra, Harmanda Berima]]>
<![CDATA[ Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Vol 7 No 2 (2024): Artikel Periode Research Juli 2024 ]]>
Publisher : <![CDATA[LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga ]]>
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DOI: 10.36778/jesya.v7i2.1482
<![CDATA[Studi ini menyelidiki bagaimana perilaku pelanggan kasar berdampak stres hingga pengunduran diri karyawan garis depan. Pengumpulan data dilakukan dengan menggunakan kuesioner online yang disebarkan kepada 162 karyawan garis depan di beberapa usaha atau toko di Semarang. Penelitian ini akan menguji validitas metode Partial Least Square (PPLS). Menggunakan metode Structural Equation Modelling (SSEM). Berdasarkan hasil analisis disimpulkan bahwa perilaku pelanggan kasar berdampak stres hingga mengakibatkan pengunduran diri pada karyawan garis depan.]]>
<![CDATA[Pengaruh Popularitas Influencer terhadap Niat Pembelian Scarlett Whitening Melalui Sikap Influencer ]]>
<![CDATA[Silvia, Gina]]>;
<![CDATA[Putra, Harmanda Berima]]>
<![CDATA[ J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 1 (2024): April ]]>
Publisher : <![CDATA[Universitas Batanghari ]]>
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DOI: 10.33087/jmas.v9i1.1718
<![CDATA[This research aims to analyze the influence of influencer popularity on purchase intemtions for Scarlett Whitening through the influencer’s attitude. The data collection method for this research uses primary data. The population used in this research is the general public who intend to purchase Scarlett Whitening products. This research uses a purposive sampling technique and the sample size in the research is 150 respondents. This research model uses the Structural Equation Modeling (SEM) model as a test tool, namely Partial Least Square (PLS). the results of this research show that the popularity of influencers has a positive effect on purchase intentions. The influencer’s attitude has a positive effect on purchase intentions and the influencer’s popularity through the influencer’s attitude has a positive effect on purchase intentions.]]>
<![CDATA[Pengaruh Motivasi Belanja Hedonis terhadap Pembelian Kompulsif ]]>
<![CDATA[Nur Rizka Luffiana]]>;
<![CDATA[Harmanda berima putra]]>
<![CDATA[ Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 6 No. 6 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah (in Press) ]]>
Publisher : <![CDATA[Intitut Agama Islam Nasional Laa Roiba Bogor ]]>
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DOI: 10.47467/alkharaj.v6i6.1696
<![CDATA[This research aims to analyze the influence of hedonic shopping motivation on compulsive buying. This research data collection method uses primary data. The population used in this research is consumers who have shopped at Transmart. This research uses purposive sampling technique while the sample size in this research is 170 respondents. This research model uses the Structural Equation Modeling (SEM) Partial Least Square (PLS). The results showed that shopping for ideas and social shopping have a positive effect on compulsive buying. Meanwhile, satisfaction seeking, adventure seeking, role shopping and shopping value do not have a significant effect on compulsive buying.]]>
<![CDATA[The influence of memorable tourism experiences, place attachments and place identity in enjoying local culinary food on the revisit intention the old city of Semarang ]]>
<![CDATA[Satria Nugraha]]>;
<![CDATA[Harmanda Berima Putra]]>
<![CDATA[ Jurnal Ekonomi Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024 ]]>
Publisher : <![CDATA[SEAN Institute ]]>
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<![CDATA[The study investigates influence of memorable tourist experiences, place attachment, and place identity local culinary delights while revisit intention the Old City of Semarang. The type of data used is primary data is data obtained directly from sources or respondents. The sample in this study were tourists in the Old City of Semarang 186 respondent. The sampling technique is convenience sampling. Where the target population meets the criteria. The research results show that a memorable tourist has a positive revisit intention. Place attachment has a positive effect on revisit intention. Place identity has a positive effect on the revisit intention.]]>
<![CDATA[Pengaruh Kepemimpinan Autentik CEO Terhadap Komitmen Afektif dan Symmetrical Internal Communication: Studi pada Perusahan Plywood Temanggung ]]>
<![CDATA[Chike Amanda Selsa]]>;
<![CDATA[Harmanda Berima Putra]]>
<![CDATA[ El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 12 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam ]]>
Publisher : <![CDATA[Intitut Agama Islam Nasional Laa Roiba Bogor ]]>
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DOI: 10.47467/elmal.v5i12.4565
<![CDATA[This study aims to examine the influence of CEO authentic leadership on symmetrical internal communication and employee affective commitment in the context of a plywood company. This research uses quantitative methods by distributing questionnaires to 190 plywood company workers around Temanggung. The results of analysis using regression analysis show that authentic leadership has a positive effect on affective commitment and symmetrical internal communication in the context of plywood companies in Temanggung.]]>
<![CDATA[Pengaruh Ulasan pada Minat Berkunjung: Peran Mediasi Persepsi pada Situs Web ]]>
<![CDATA[Indra Nur Wicaksana]]>;
<![CDATA[Harmanda Berima Putra]]>
<![CDATA[ El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 5 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam ]]>
Publisher : <![CDATA[Intitut Agama Islam Nasional Laa Roiba Bogor ]]>
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DOI: 10.47467/elmal.v6i5.7162
<![CDATA[This study aims to analyze the influence of reviews on visiting interest through perception as a mediating factor in the context of a website. The research involved 170 respondents who intended to visit a tourist destination and had previously viewed at least one review from a tourism website. Structural analysis results indicate that reviews have a positive influence on visiting interest, reviews positively affect perception, perception positively influences visiting interest, and perception successfully mediates the relationship between reviews and visiting interest.]]>
<![CDATA[Pengaruh Keterhubungan Sosial Dan Citra Destinasi Wisata Tersembunyi Terhadap Niat Kunjung Wisata Melalui Rasa Takut Tertinggal Pada Mahasiswa ]]>
<![CDATA[Mohamad Ridwan Abadi]]>;
<![CDATA[Harmanda Berima Putra]]>
<![CDATA[ Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 5 No. 3 (2025): November : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis ]]>
Publisher : <![CDATA[Pusat Riset dan Inovasi Nasional ]]>
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DOI: 10.55606/jaemb.v5i3.7564
<![CDATA[A person's intention to take action or make decisions will be influenced by many factors, both from within themselves and external factors. The intention to visit among students will be influenced by social connectivity and the image of hidden tourist destinations. The purpose of this research is to analyze the effect of social connectivity and the image of hidden tourist destinations on the intention to visit tourism through the fear of missing out. The sample of this study consists of students from the Faculty of Economics and Business at Stikubank University. Data collection techniques used a questionnaire distributed via Google Forms. Data analysis techniques used SEM-PLS. The research results show that partially, social connection and destination image have a significant effect on the intention to visit. The fear of missing out mediates the effect of social connection on the intention to visit. However, the fear of missing out does not mediate the effect of the hidden destination image on the intention to visit.]]>
<![CDATA[Dari Sikap hingga Niat: Studi TPB atas Penggunaan Pengisi Daya Kendaraan Listrik di Rumah ]]>
<![CDATA[Feby Rante Limbong]]>;
<![CDATA[Harmanda Berima Putra]]>
<![CDATA[ Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 5 No. 3 (2025): November : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis ]]>
Publisher : <![CDATA[Pusat Riset dan Inovasi Nasional ]]>
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DOI: 10.55606/jaemb.v5i3.7825
<![CDATA[This study analyzes customers’ intentions to use home electric vehicle (EV) charging services at PT PLN (Persero) UP3 Serpong by applying the Theory of Planned Behavior (TPB) framework. The research focuses on the influence of subjective norms, perceived behavioral control, and attitudes on intention. Using a quantitative method and purposive sampling, data were collected from 160 large household customers through questionnaires and analyzed using PLS-SEM. The results show that perceived behavioral control has a positive effect on both attitudes and customer intentions, whereas subjective norms have no significant effect. Furthermore, attitudes have a positive effect on intention and mediate the influence of perceived behavioral control, but do not mediate the effect of subjective norms.]]>
<![CDATA[Strategi Digital Marketing: Pengaruh E-WOM dan Iklan Media Sosial terhadap Niat Beli Konsumen Produk Kosmetik ]]>
<![CDATA[Sovi Iriyanti]]>;
<![CDATA[Harmanda Berima Putra]]>
<![CDATA[ Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 5 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah ]]>
Publisher : <![CDATA[Intitut Agama Islam Nasional Laa Roiba Bogor ]]>
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DOI: 10.47467/alkharaj.v7i5.7116
<![CDATA[This study aims to examine the influence of Electronic Word of Mouth (E-WOM) and social media advertising on consumers' purchase intention. The research employs a quantitative method. It involves 146 respondents who intend to purchase cosmetic products from a specific brand in Semarang City. The data were analyzed using multiple linear regression analysis with SPSS. The regression analysis results indicate that Electronic Word of Mouth (E-WOM) has a positive effect on consumers' purchase intention, and social media advertising also positively influences consumers' purchase intention.]]>
<![CDATA[MEDIA SOSIAL, CITRA MEREK DAN KUALITAS PRODUK : KUNCI LOYALITAS KONSUMEN AIR MINERAL DALAM KEMASAN DI ERA DIGITAL ]]>
<![CDATA[Alvian, Alvin]]>;
<![CDATA[Putra, Harmanda Berima]]>
<![CDATA[ Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 3 (2025): Edisi September - Desember 2025 ]]>
Publisher : <![CDATA[LPPM STIE Muhammadiah Bandung ]]>
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DOI: 10.31955/mea.v9i3.6332
<![CDATA[Industri Air Minum Dalam Kemasan (AMDK) di Indonesia tumbuh pesat dengan persaingan yang semakin tajam, sehingga firma dituntut untuk terus berinovasi dalam strategi pemasaran guna menjaga dan meningkatkan minat beli konsumen. Riset ini mengkaji pengaruh pemasaran media sosial, citra merek, dan kualitas produk terhadap minat beli mahasiswa pengguna AMDK melalui survei kuantitatif pada 100 responden dan analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa ketiga variabel tersebut terbukti berdampak positip dan signifikan terhadap minat beli, menegaskan bahwa pemasaran digital yang efektif, citra merek yang kuat, serta kualitas produk yang baik merupakan faktor penting untuk menarik dan mempertahankan konsumen.]]>
