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All Journal Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Journal of Indonesian Management Journal of Management, Economic, and Accounting Tractare: Jurnal Ekonomi-Manajemen Jurnal Pusat Manajemen Jurnal Bisnis, Manajemen, dan Akuntansi Jurnal Ekonomi, Manajemen, Bisnis, dan Akuntansi Jurnal Ekonomi Islam, Akuntansi, dan Manajemen Journal of Applied Financial Management (JAFM)
Fitriano , Yun
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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The Effect Of Product Quality, Price And Service Quality On Customer Satisfaction At Pondok Makan Bunda Niar Air Nelengau Seginim Ferli, Kurnia Dwi; Soleh , Ahmad; Fitriano , Yun
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 4 No. 3 (2023): Juli
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v4i3.1278

Abstract

The research aims to determine the effect of product quality, price and service quality on customer satisfaction at Pondok Makan Bunda Niar Air Nelengau Seginim. At the present time marketing using product quality improvement, affordable prices and quality service. This study uses quantitative research methods, the population in this study is consumers, through a given questionnaire. The technique in taking the research sample using the accidental sampling technique is a technique of determining a sample based on chance, the sample in this study was 80 customers at Pondok Makan Bunda Niar Air Nelengau Seginim. Data collection used instruments in the form of questionnaires and the analytical method used was multiple linear regression, determination test and hypothesis testing.The research aims to determine the effect of product quality, price and service quality on customer satisfaction at Pondok Makan Bunda Niar Air Nelengau Seginim. At the present time marketing using product quality improvement, affordable prices and quality service. This study uses quantitative research methods, the population in this study is consumers, through a given questionnaire. The technique in taking the research sample using the accidental sampling technique is a technique of determining a sample based on chance, the sample in this study was 80 customers at Pondok Makan Bunda Niar Air Nelengau Seginim. Data collection used instruments in the form of questionnaires and the analytical method used was multiple linear regression, determination test and hypothesis testing. Product quality research results (X1), show t count of 2.954 > t table 1.66140 with a significant level of 0.004 <0.050. So it can be concluded that the variable Product Quality has a positive and significant effect on Customer Satisfaction. This means the hypothesis is accepted. PRICE affects Customer Satisfaction. Price variable (X2), shows t count of 2.525 > t table 1.66140 with a significant level of 0.014 <0.050. So it can be concluded that the price variable has a positive and significant effect on customer satisfaction. This means the hypothesis is accepted. Service quality affects customer satisfaction. The price variable (X2), shows t count of 2.800 > t table 1.66140 with a significant level of 0.000 <0.050. So it can be concluded that the service quality variable has a positive and significant effect on customer satisfaction.
The Effect Of Promotions, Service Qualities And Store Display Products Buyers Decisions At Hypermart Bengkulu Indah Mall Dewanti, Agilia Putri Ayu; Fitriano , Yun; Tambunan, Dennis Rydarto
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 5 No. 1 (2024): Januari
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v5i1.1597

Abstract

This study aims to find out whether the effect of promotions, service qualities and store display products on buyers' decisions at Hypermart Bengkulu Indah Mall. This research used a questionnaire method with a total of 100 respondents from Hypermart Bengkulu Indah Mall consumers. The research results show that Store Display product X3 has a greater effect on buyers’ decisions with a regression value of 0.506, while Promotion X1 has a value of 0.198 and Service Quality. The results of this research also show that multiple linear regression Y=-877 +0.198X1+0.328X2+0.506X3+1.117. The results of the Promotion Test The results of the Service Quality Test Store Display Product X3 test results with a significance value of 0.000 < 0.05, meaning that Ha is accepted and Ho is rejected. The research results show that promotion, service quality and product store displays have an influence on buyers' decisions at Hypermart Bengkulu Indah Mall, especially on the product store display variable.
The Influence Of Personality, Discipline And Emotional Intelligence On Employee Performance At The Agriculture And Fisheries Department Of Lebong District Ferdiatma, Ghiyats; Anggriani , Ida; Fitriano , Yun
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 5 No. 2 (2024): April
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v5i2.1603

Abstract

The aim of this research is to determine the influence of personality, discipline and emotional intelligence at work on employee performance at the Lebong Regency Agriculture and Fisheries Service. The sample in this study was all employees at the Lebong Regency Agriculture and Fisheries Service who had become ASN, totaling 76 employees. Data were collected using a questionnaire and the analysis methods used were multiple linear regression, determination tests and hypothesis tests. The results of the multiple regression test show a positive direction with the regression equation Y = 7.565 + 0.178X1 + 0.354 X2 + 0.311X3. Variable X1 (Personality) has a significant effect on Y (performance). This can be seen from the significance value of 0.045 <0.05, so it can be concluded that hypothesis 1 is accepted. The variable X2 (Discipline) has a significant effect on Y (performance). This can be seen from the significance value of 0.000 < 0.05. then it can be concluded that hypothesis 2 is accepted. Variable X3 (emotional intelligence) has a significant effect on Y (performance). This can be seen from the significant value of 0.001 < 0.05, so it can be concluded that hypothesis 3 is accepted. Simultaneous test results show that H0 is rejected and Ha is accepted, between the independent variables, namely X1 (personality), X2 (discipline), smaller than 0.05.
Analysis Of The Community Satisfaction Index On Public Services At The Sub-District Head Office Of The Ulu Musi Sub-District, Empat Lawang District Lindayanti, Lindayanti; Fitriano , Yun; Abi , Yudi Irawan
Journal of Indonesian Management Vol. 3 No. 4 (2023): Desember
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i4.1486

Abstract

The research was conducted in Ulumusi District, Empat Lawang Regency. The purpose of this study was to determine the analysis of the community satisfaction index on public services at the Sub-District Office of Ulu Musi District, Empat Lawang Regency. The data analysis technique used is to use the measurement of the value of the Community Satisfaction Index / IKM based on the Regulation of the Minister of Administrative Reform and Bureaucratic Reform of the Republic of Indonesia Number 14 of 2017 concerning the Regulation of the Minister of Administrative Reform and Bureaucratic Reform on Guidelines for Preparing Community Satisfaction Surveys for Public Service Delivery Units. The sample used was 210 people who came to the Ulu Musi Sub-District Office, Empat Lawang Regency. From the results of the study, it was found that the services of the Ulu Musi Sub-District Office of Empat Lawang Regency were at a good level. This is indicated by the value of the Community Satisfaction Index (IKM) of 9 (nine) IKM elements of 3.13 and with an IKM conversion value of 78.25. . The indicator that has the highest IKM value is the cost/tariff with an IKM value of 3.54 with an IKM conversion value of 88.69. While the indicator that has the lowest IKM value is the facilities and infrastructure indicator, getting an IKM value of 2.90 and an IKM conversion value of 72.64. The nine elements of the IKM at the Ulu Musi Sub-District Office, Empat Lawang Regency, the quality of service obtained after the research is all predicated on at least "Good". The weighted NR value after conducting research amounted to 3.13. So the weighted IKM value is predicated on "Good".
Analisis Indek Kepuasan Masyarakat Terhadap Pelayanan Publik Pada Dinas Penanaman Modal Dan Pelayanan Terpadu Satu Pintu Kabupaten Bengkulu Selatan Peringki, Peringki; Soleh , Ahmad; Fitriano , Yun
Tractare: Jurnal Ekonomi-Manajemen Vol 7 No 1 (2024): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v7i1.139

Abstract

Basically, the Indonesia government system places service as the basis for improving bureaucratic relations between the state and society, which is planced in the service government system as a from of achieving common goals which of course need special attention in order to achieving the nation’s ideal. The purpose of this research is to determine the analysis of the public satisfaction index analysis of public service at the south Bengkulu regency investment and one-stop integrated services The type of research in this research is descriptive. The analytical method in this research uses the measurement of the value of the Community Satisfaction Index / IKM based on the Regulation of the Minister for Empowerment of State Apparatus and Bureaucratic Reform of the Republic of Indonesia Number 14 of 2017 concerning Regulation of the Minister for Empowerment of State Apparatus and Bureaucratic Reform concerning Guidelines for Preparing Community Satisfaction Surveys for Public Service Providing Units From this research, the 9 elements of service in the South Bengkulu Regency One Stop Investment and Services Service (DPMPTSP) include systems, mechanisms and procedures as well as handling, complaints, facilities and input which are stated to be very good with a conversion index quality value of 88.25 and 85.25 .
The Influence Of Awareness And Service Quality On Taxpayer Compliance In Paying Land And Building Tax In Bunga Mas Village South Of Bengkulu Regency Wahyu, Lakon; Yulianti , Oni; Fitriano , Yun
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 4 (2025): July
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jemba.v1i4.334

Abstract

Tax is one of the most important sources of state revenue besides other revenues, such as oil and gas revenues and non-tax revenues. The government is continuously trying to increase the target of state revenue from the tax sector. This research is explanatory research. The objectives to be achieved in this study are: To find out whether awareness affects taxpayer compliance in paying Land and Building Tax (PBB) in Bunga Mas Village, South Bengkulu Regency. To find out whether service quality affects taxpayer compliance in paying Land and Building Tax (PBB) in Bunga Mas Village, South Bengkulu Regency. The results of this study are The effect of awareness (X1) on taxpayer compliance (Y) based on the results of the t-test for the awareness variable (X1) is 2.589, the t-value is compared to the t-table of 1.665. because tcount>ttable (2.589>1.665) with a significant level of 0.003<5% then Ha is rejected and Ho is accepted The effect of service quality (X2) on taxpayer compliance (Y) based on the results of the tcount test for the service quality variable (X2) is 3.763 the tcount value when compared with the ttable is 1.665 because tcount>ttable (3.763>1.665) with a significant level of 0.002<5% then Ha is accepted and Ho is rejected The Ftable result is 2.95 because Fcount>Ftable (7.894>2.95) then Ha is accepted and Ho is rejected meaning that there is a significant effect of the awareness variable (X1) and service quality (X2) together or simultaneously on taxpayer compliance (Y) The coefficient value of the Adjusted R Square R2 = 0.780. This value means that the independent variables together contribute 78% in influencing the dependent variable with moderate criteria.
The Effect Of Service Quality And Accessibility On Customer Satisfaction At Alfamart Kolonel Barlian Manna South Bengkulu Ramadhanti, Ferlinchia; Fitriano , Yun; Putra , Iswidana Utama
Jurnal Bisnis, Manajemen dan Akuntansi Vol. 2 No. 1 (2025): September
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbisma.v2i1.352

Abstract

The type of research used in this study was quantitative descriptive. The sample in this study was 30 people with the sampling technique in this study being total sampling. Data collection techniques were observation, questionnaires and documentation. The data analysis technique used in this study was quantitative descriptive. The results showed that there was a significant influence between transformational leadership on employee performance with a t-count value of 2.745> 1.70562 and a sig a value = 0.011 <0.050; there was a significant influence between work motivation on employee performance with a t-count value of 4.688> 1.70562 and a sig a value = 0.000 <0.050. Simultaneously, transformational leadership variables and work motivation on employee performance at the South Bengkulu Central Statistics Agency with an Fcount value of 15,422> 3.35 with a significance value smaller than the probability of 5%, namely 0.000.
An Analysis Of Determination Of The Cost Of Production In Tempe Silvia Business In Semarang Urban Village Of Bengkulu City Ramadani, Viona; Afriani , Sulisti; Fitriano , Yun
Journal of Management, Economic, and Accounting Vol. 1 No. 2 (2022): Juli-Desember
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmea.v1i2.10

Abstract

The problem that occurs in Tempe Silvia Business is that it is still wrong in calculating the cost of production because it does not take into account factory overhead costs such as water costs, electricity costs and telephone costs in calculating the cost of production. This study aims to find out how to calculate or determine the cost of production of tempe silvia in Semarang Urban Village of Bengkulu city. The method used is descriptive quantitative using the full costing method for calculating the cost of production and determining the selling price using the full cost pricing method. The results of this study indicate that the calculation of the cost of production carried out according to the tempe silvia business in 2018 was IDR 4,178, in 2019 it was IDR 4,189, in 2020 it was IDR 4,176, and in 2021 it was IDR 4,184, so that the profit earned in 2018 of Rp. 822 per pcs, in 2019 it was IDR 811 per pcs, in 2020 it was IDR 824 per pcs, and in 2021 it was IDR 816 per pcs, with an average profit of IDR 818.25. While the calculation of the cost of production uses the full costing method in 2018 it is Rp. 4,326, in 2019 it is Rp. 4,339, in 2020 it is Rp. 4,324, and in 2021 it is Rp. 4,333, so the profit earned in 2018 is Rp. 674 per pcs, in 2019 it was IDR 661 per pcs, in 2020 it was IDR 676 per pcs, and in 2021 it was IDR 667 per pcs, with an average profit of IDR 669.5. With a profit from determining the selling price of 15%. There is a difference between the calculation of the cost of production carried out by the tempe silvia business and the calculation of the cost of production using the full costing method in 2018 the difference is IDR 148, in 2019 the difference is IDR 150, in 2020 the difference is IDR 148, in 2021 the difference is IDR Rp. 149, the difference in this calculation is due to the calculations made by Tempe Silvia not taking into account factory overhead costs.
The Influence Of Product Innovation And Digital Marketing On The Competitiveness Of Msmes In Bengkulu City Andini, Puja; Nasution, Suswati; Fitriano , Yun
Jurnal Ekonomi Islam, Akuntansi, dan Manajemen Vol. 2 No. 1 (2025): November
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jeiam.v2i1.430

Abstract

Micro, Small, and Medium Enterprises (MSME) play a central role in the Indonesian economy. The growth of MSME has resulted in intense competition. Therefore, appropriate strategies are needed to remain competitive. This study aims to empirically examine the influence of product innovation and digital marketing on the competitiveness of MSME in Bengkulu City.This study used a quantitative method using purposive sampling. A sample of 30 respondents, micro MSME entrepreneurs in the Anggut area of Bengkulu City, was selected. Data were obtained from questionnaires distributed directly using a QR code Google Form using a Likert scale. Data analysis used multiple linear regression analysis using SPSS version 26.There is an influence of product innovation (X1) on the competitiveness (Y) of Micro MSMEs in the Anggut area of Bengkulu City with a sig value of 0.000 <0.05 and t count> t table (3.753>2.05183) thus Ho is rejected and Ha is accepted. From the significance value obtained that variable X has an effect on competitiveness (Y). There is digital marketing (X2) on the competitiveness (Y) of micro MSMEs in the Angguk area of Bengkulu City with a sig value of 0.002 <0.05 and t count> t table (3.528>2.05183) thus Ho is rejected and Ha is accepted. From the significance value obtained that variable X2 has an effect on competitiveness (Y). Product innovation and digital marketing jointly influence competitiveness, with a Fsig value <α, where Fsig is 0.000 and the calculated F value is 270.064 > Ftable 3.35.
The Effect Of Digital Wallets And E-Money On The Consumption Spending Patterns Of Generation Z In Bengkulu City Wardani, Desta Andriani Kusuma; Soleh , Ahmad; Fitriano , Yun
Jurnal Pusat Manajemen Vol. 2 No. 2 (2025): Desember
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jpm.v2i2.1093

Abstract

This research aims to determine the effect of Digital Wallets and E-Money on the consumption spending patterns of Generation Z in Bengkulu City. This study uses a quantitative descriptive and verificative method with 70 respondents selected through a purposive sampling technique. Data were collected using questionnaires and analyzed using SPSS version 22 through several tests, including validity, reliability, multiple linear regression, t-test, F-test, and coefficient of determination (R²).The results show that Digital Wallet and E-Money have a positive and significant effect on consumption spending patterns. The Digital Wallet variable has a t-value of 3.749 with a significance value of 0.000, while the E-Money variable has a t-value of 2.735 with a significance value of 0.008. Simultaneously, both variables significantly influence consumption spending patterns with an F-value of 54.281 and a significance value of 0.000. The coefficient of determination (R²) is 0.618, indicating that Digital Wallet and E-Money explain 61.8% of the variation in consumption spending patterns, while the remaining 38.2% is influenced by other factors.
Co-Authors Abi , Yudi Irawan Afriani , Sulisti Ahmad Soleh Andini, Puja Dewanti, Agilia Putri Ayu Ferdiatma, Ghiyats Ferli, Kurnia Dwi Gibran, Ahmad Ida Anggriani Lindayanti Lindayanti, Lindayanti Nasution, Suswati Peringki, Peringki Putra , Iswidana Utama Ramadani, Viona Ramadhanti, Ferlinchia Tambunan, Dennis Rydarto Wahyu, Lakon Wardani, Desta Andriani Kusuma Yulianti , Oni