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All Journal JRK (Jurnal Riset Komunikasi) Wahana Dedikasi : Jurnal PkM Ilmu Kependidikan Jurnal Komunikasi dan Budaya Jurnal Administrasi Pemerintahan Desa Journal of Innovation Research and Knowledge Journal of Communication and Social Sciences Da'watuna: Journal of Communication and Islamic Broadcasting Jurnal Ilmiah Manajemen dan Akuntansi Bersama : Jurnal Pengabdian Masyarakat Jurnal Aksi Dosen dan Mahasiswa J-CEKI
Dwi Maharani
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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Evaluasi Pelaksanaan Program Pelatihan Kerja Pada Dinas Tenaga Kerja Kota Dumai Dila Erlianti; Dinda Ervita; Dwi Maharani; Husnul Khotimah Lestari; Hartono Saputra Siagian
Jurnal Administrasi Pemerintahan Desa Vol. 6 No. 1 (2025): Maret
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/villages.v6i1.242

Abstract

Tingkat pengangguran yang tinggi di Indonesia menimbulkan masalah serius di bidang ketenagakerjaan serta memengaruhi stabilitas sosial dan ekonomi. Jumlah angkatan kerja yang terus bertambah tanpa diimbangi penciptaan lapangan kerja, diperburuk oleh krisis ekonomi, membuat persoalan ini semakin kompleks. Sebagai solusi, pemerintah merancang kebijakan strategis, salah satunya melalui program pelatihan kerja untuk meningkatkan daya saing dan keterampilan tenaga kerja. Penelitian ini berfokus untuk mengevaluasi pelaksanaan program pelatihan kerja yang diselenggarakan oleh DISNAKER Kota Dumai dalam meningatkan kapasitas dan kompetensi pencari kerja di Kota Dumai. Penelitian ini menggunakan pendekatan kualitatif yang direpresentasikan dengan teknik pengumpulan data melalui wawancara dan dokumentasi. Hasil penelitian menunjukkan bahwa indikator efisiensi, responsivitas, dan ketepatan pelaksanaan program telah berjalan cukup baik. Namun, efektivitas, kecukupan, dan pemerataan belum mencapai hasil yang optimal karena keterbatasan kapasitas pelatihan dan rendahnya capaian target
Strategi Branding dan Promosi Produk Aluminium oleh Perajin di Desa Tanjung Atap untuk Mengoptimalkan Pemasaran Produk Rella Annisa Fitri; Dwi Maharani
Jurnal Aksi Dosen dan Mahasiswa Vol. 3 No. 1 (2025): Jurnal Aksi Dosen dan Mahasiswa
Publisher : CV. Doki Course and Training

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61994/jadmas.v3i1.883

Abstract

Tanjung Atap Village is one of the central areas of the craftsman industry in Tanjung Batu sub-district, with superior products being aluminum products. The lack of marketing and branding strategy development carried out by aluminum craftsmen in Tanjung Atap Village is a major challenge faced in the increasingly tight local and international market competition. Many craftsmen still use conventional marketing methods which have limited reach, making aluminum products in Tanjung Atap Village less well-known even though the product quality can compete in the market. The Thematic Community Service Lecture activity is aimed at strengthening the capacity of craftsmen in understanding the concept of branding, creating an attractive product identity and utilizing promotional media both online and offline, and increasing product visibility. Branding and promotion activities for aluminum products by craftsmen in Tanjung Atap Village have a significant impact on increasing the competitiveness of local products. Where the training activities for creating Instagram accounts, taking product photos, and making banners were carried out, they succeeded in providing craftsmen with effective promotional tools, both for offline and online marketing and craftsmen now have the tools needed to increase the appeal and reach of their product marketing. Craftsmen who initially did not understand the importance of branding now have a clear brand identity, supported by a logo, brand name, and a targeted promotional strategy, and craftsmen also learn to produce products that are of higher quality and have higher appeal, such as ergonomic and aesthetic designs.
PENGARUH GAYA KEPEMIMPINAN, BUDAYA ORGANISASI, DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN: (Studi Kasus Kokapura Ahmad Yani Semarang) Dwi Maharani; Rezty Fauziah Novianti
Jurnal Ilmiah Manajemen dan Akuntansi Vol. 2 No. 3 (2025): Mei : Jurnal Ilmiah Manajemen dan Akuntansi
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/cyjyjs50

Abstract

Quality human resources and effective managerial skills are crucial elements in driving employee performance, which ultimately determines the success of a business in achieving its goals. The main problems identified in this study are the presence of unwise leaders, bad habits in the organization, and lack of punctuality at work. Management must recognize and embrace human resources as the most important strategic component. This will ensure that goals are achieved on time and accordingly. The purpose of this study was to determine how the influence of employee performance, organizational culture and work discipline on employee performance. Quantitative method is a research method used to determine the relationship between variables through data collection that can be counted or measured numerically. Quantitative research focuses on measuring and analyzing numerical data, with the aim of describing phenomena, testing hypotheses, and making generalizations or conclusions that apply broadly. This study uses saturated sampling technique with a population of 21 people. The comparison of the significance value with the error rate determined at 0.05 is 0.017 <0.05. Based on this, it can be concluded that the alternative hypothesis (H4) in this study is accepted, while the null hypothesis (Ho4) is rejected.
PEMANFAATAN INSTAGRAM LEMBAGA LAYANAN PENDIDIKAN TINGGI (LLDIKTI) WILAYAH II SEBAGAI MEDIA INFORMASI TENTANG PERGURUAN TINGGI Nur Khairun Niswah; Dwi Maharani
Journal of Innovation Research and Knowledge Vol. 5 No. 4: September 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study is titled "The Utilization of Instagram by the Higher Education Service Institution (LLDIKTI) Region II as an Information Medium about Higher Education." The aim of this research is to identify how LLDIKTI Region II utilizes Instagram as a medium for disseminating information about higher education. The research employs a qualitative approach with a descriptive qualitative method. Data were collected using three main techniques: in-depth interviews, observation, and documentation. These three techniques were applied simultaneously to obtain comprehensive and relevant data in line with the research focus. The theories used in this study are the New Media Theory, Uses and Gratification Theory, and Media Richness Theory. The findings indicate that Instagram has become an effective medium for LLDIKTI Region II to deliver higher education information quickly, widely, and visually. The utilization of various features such as feed, stories, reels, and highlights enables the institution to reach audiences with diverse preferences, aligning with the theories applied.
Co-Authors Audia Rosita Aulia Fitri Dila Erlianti Dinda Ervita Ferry Hidayad Hajaro Fikri Al Amin Hartono Saputra Siagian Husnul Khotimah Lestari Isnawijayani Jessi Kevita Marleni Marleni Noviati Noviati Nur Khairun Niswah Putri Puja Lestari Rahma Santhi Zinaida Rella Annisa Fitri Rezty Fauziah Novianti Ricky Aprianto Urai Okta Via Vita Anarkiz Yus Vernandes Uzer Yuspar Uzer