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Journal : Journal of Management Branding

Analisis Pengaruh Kompetensi Sumber Daya Manusia Dan Kompensasi Terhadap Kinerja Karyarwan PT. Indonesia Royal Paper Rosidi, Imron; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 1 No. 2 (2024): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v1i2.40

Abstract

The study aims to determine the effect of human resource competence and compensation on employee performance at PT Indonesia Royal Paper. The research uses quantitative methods with multiple linear regression approaches. The data obtained is primary data obtained from distributing questionnaires with a Likert scale to the object of research. The sample was selected using purposive sampling technique with a total of 39 respondents and the data was analysed using multiple linear regression analysis with the help of SPSS software version 26. The results of this study indicate that the human resource competency variable has a significant effect on employee performance at PT Indonesia Royal Paper, the compensation variable has no significant effect on employee performance at PT Indonesia Royal Paper, and Human Resource Competencies and Compensation simultaneously have a significant effect on Employee Performance at PT Indonesia Royal Paper
Pengaruh Lingkungan Kerja Dan Kualitas Layanan Pasien Terhadap Kinerja Karyawan Pada Rumah Sakit Umum Afdila Cilacap Kartika, Kartika; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 1 No. 2 (2024): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v1i2.42

Abstract

The purpose of this study is to identify and evaluate factors that are likely to have a significant impact on employee performance at Afdila Cilacap General Hospital, as well as the simultaneous effect of work environment and patient service quality on employee performance. This study used a quantitative approach, with a sample size of fifty people and a population of one hundred employees. The data analysis techniques used are multiple linear regression, validity test, reliability test, T test, and F test. The results of this study show that the variables that have a significant effect simultaneously on the employee performance variable of Afdila Cilacap General Hospital are the work environment and the quality of patient service. The performance variable of Afdila Cilacap General Hospital employees is not significantly influenced by the work environment or the quality of patient service. The work environment at Afdila Cilacap General Hospital is the factor that most affects employee performance
Analisis Manajemen Operasional dalam Meningkatkan Kualitas Layanan Pelanggan pada Warung Madura di Purwokerto Rachmawati, Desi; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 1 No. 2 (2024): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v1i2.43

Abstract

This study aims to analyse operational management in improving customer service quality at Warung Madura in Purwokerto. With the increasingly fierce competition in the culinary industry, service quality is a key factor in attracting and retaining customers. This research uses a qualitative method with a case study approach on several Warung Madura located in Purwokerto. Data was collected through in-depth interviews with stall owners, direct observation. The results showed that the implementation of good operational management, such as raw material stock management, and employee training, has a positive impact on the quality of service perceived by customers. Customers feel more satisfied with the fast service, cleanliness of the stall, and friendliness of the employees. In addition, the study also found that innovations in menus and customisation to local preferences can increase the attractiveness of stalls. In conclusion, improving overall operational management can be an effective strategy to improve the quality of customer service at Warung Madura in Purwokerto, which in turn can increase customer loyalty and the competitiveness of the stall
Pengaruh Lingkungan Kerja, Keselamatan Dan Kesehatan Kerja (k3) Terhadap Kinerja Karyawan PT. Resqtec Indonesia Di Ruas Tol Kayuagung – Palembang Nugraha, Bintang; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 1 No. 2 (2024): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v1i2.44

Abstract

This study examines the influence of the work environment, safety, and occupational health on employee performance at PT Resqtec Indonesia, Kayuagung - Palembang Toll Road. The creation of a conducive work environment, the guarantee of safety, and the maintenance of health are significant factors in the enhancement of employee performance. A descriptive qualitative research method was employed to gain an in-depth understanding of the subject matter through interviews with company employees. The findings indicated that an adequate work environment exerts a beneficial influence on employee performance. However, certain impediments, such as inadequate lighting, can negatively impact employee performance, particularly in the context of responding to accidents in the field. Furthermore, occupational safety and health play an important role, with regular monitoring of employees' physical and mental health being required. The results of this study demonstrate that in the work environment, safety, and occupational health have a positive and significant influence on the performance of employees of PT Resqtec Indonesia. It is therefore recommended that the company implement improvements to portable lighting for more flexible field situations, as well as conduct regular medical check-ups and psychological tests to ensure and monitor the physical and mental health of employees.
Pengaruh Kompensasi dan Motivasi Kerja Terhadap Peningkatan  Kinerja Karyawan Pada PT. Triples Kediri Divani, Amelia; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 1 No. 2 (2024): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v1i2.46

Abstract

The effective utilisation of human resources is a fundamental aspect that plays a pivotal role in influencing the overall functioning of an organisation. PT Triples Kediri is a construction company with its headquarters located in Kediri City, Indonesia. Despite the company's overall success, there is considerable scope for improvement in the performance of its employees. This is attributable to the absence of adequate remuneration and incentives for employees. This research employs a quantitative methodology. This study employs both primary and secondary data sources. The data were collected through observation, documentation and questionnaires. The sample technique employed was purposive sampling, which yielded a total of 62 respondents. The test techniques employed include those for determining validity, reliability, classical assumptions, hypothesis testing and the coefficient of determination. The findings of this study indicate that the compensation variable exerts a partial influence on employee performance. Motivation variables exert a partial influence on employee performance. The simultaneous effect of compensation variables (X1) and motivation variables (X2) on the employee performance variable (Y) is 77.5%. The remaining 22.5% is influenced by variables outside the scope of this study
Pengaruh Tingkat Kepatuhan Pelaporan SPT Tahunan Terhadap Penerimaan Pajak di Kantor Pelayanan Pajak Madya Dua Bandung Rahmawati, Rina; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 2 No. 1 (2025): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v2.i1.67

Abstract

This study aims to find out how the level of compliance with the reporting of the Annual Tax Return of Taxpayers affects tax revenue at the Intermediate Tax Service Office of Bandung. The variables used in this study are compliance with the reporting of the Annual Tax Return of Taxpayers and Tax Revenue. This research focuses on the data of taxpayers registered at the Intermediate Tax Service Office of Intermediate Dua Bandung. The method used in this study is a quantitative method using regression analysis with SPSS version 24. The data collection technique is through primary data and secondary data. Primary data is collected through the reporting of Taxpayer Annual Tax Returns and Tax Revenue Data at the Intermediate Tax Service Office in Bandung in the 2021-2023 period. Based on the research that has been conducted, it is concluded that compliance with the reporting of the Annual Tax Return of Taxpayers does not have a significant influence on tax revenue at KPP Madya Dua Bandung
Pengaruh Manajemen Waktu Dan Motivasi Mahasiswa Yang Kuliah Sambil Bekerja Terhadap Prestasi Akademik Mahasiswa Pada Prodi Manajemen Universitas Terbuka Semarang Fitriana; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 2 No. 1 (2025): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v2.i1.68

Abstract

In Indonesia, students who work and study at the same time is not a new thing. In fact, the goal of students should be to carry out all processes in higher education, namely to complete lectures on time, get a good achievement index and achieve learning goals in developing their mindset. This study aims to find out and analyze the influence of time management, student motivation on student academic achievement in studying while working. The method of this research is qualitative descriptive. This research was conducted at SMPS Plus Latansa (Boarding School) Demak, which is a place for face-to-face tutorials for UT Pokjar Demak students. The source of data for this research comes from primary data from the results of questionnaires and interviews. Secondary data from literature studies, the internet and the results of previous research. The sample of this research is 34 management students of UT Pokjar Demak Management Study Program Semester 8. The results of this study show that the students of the UT Pokjar Demak management study program in semester 8 are quite good, namely students can manage their time and determine their priorities. Meanwhile, student motivation in learning is quite good in terms of having the desire to learn and having ideals and hopes so that the average academic achievement of students is also quite good, which is between 2.75-3.50
Pengaruh Audit Sistem Pengendalian Internal Terhadap Kinerja Pelayanan Instalasi Rawat Inap RS Bhayangkara Bondowoso Merdekawati, Reni; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 2 No. 1 (2025): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v2.i1.69

Abstract

This study aims to determine the effect of the internal control system audit on the performance of Inpatient Installation services at Bhayangkara Bondowoso Hospital. This study is a quantitative research, the number of the research population is employees at the inpatient installation of Bhayangkara Bondowoso Hospital. The research sample used a non-probability sampling  technique where the entire population became a research sample totaling 29 people. The data collection technique in this study uses a questionnaire that is distributed to a predetermined sample. This study produced the conclusion that the significance value of the T test was 0.000 < 0.05 so that the hypothesis was accepted and the regression coefficient value was obtained with a positive value. So that the audit of the internal control system has a positive and significant effect on service performance. The  R Square value is 0.544 which means that the internal control system audit has an effect of 54.4% on service performance, the remaining 45.6% is influenced by other factors that are not examined in this study
Analisis Strategi Marketing Mix dalam Meningkatkan Volume Penjualan Pada Rena Factory Outlet Di Kabupaten Tuban Fitriatin, Dina; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 2 No. 1 (2025): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v2.i1.70

Abstract

In a competitive business environment, increasing sales volume is one of the main goals for the company, including the Rena Factory Outlet in Tuban Regency. This research focuses on the implementation of a marketing mix strategy that includes products, prices, distribution, and promotions as an effective way to achieve increased sales. This study aims to investigate how the implementation of a marketing mix strategy can increase the sales volume of Rena Factory Outlet by analyzing factors that affect consumer preferences and purchasing patterns in the local market. A qualitative descriptive approach is used to explore the meaning of social issues related to the marketing mix strategy at Rena Factory Outlet. The data was collected through observations and interviews with employees and consumers, and was supported by secondary data from various documents and references. Data analysis techniques include data reduction, data presentation, and drawing conclusions to simplify information into a more managed form. The results of the study show that the implementation of a marketing mix strategy that includes high-quality products, competitive prices, efficient distribution, and effective promotion has succeeded in increasing sales volume at Rena Factory Outlet. Products that match market needs, attractive prices, strategic locations, and creative promotions have increased brand awareness and consumer buying interest.  This research provides valuable insights for Rena Factory Outlet management in designing and implementing more effective marketing strategies. In addition, this research can be used as a reference for marketing practitioners and academics in understanding the dynamics of retail marketing at the local level, emphasizing the importance of an integrated approach and focusing on customer needs to achieve success in a competitive market
Analisis Manajemen Redaksi Dalam Peningkatan Kualitas Produk Jurnalistik Pada Kantor Media Harian Kepri.Com Yuliani, Yani; Syahrinullah, Syahrinullah
Journal of Management Branding Vol. 2 No. 1 (2025): Journal Of Management Branding
Publisher : Pascasarjana Universitas Muhammadiyah Mamuju

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71326/jmb.v2.i1.71

Abstract

Information is something very important in life, various sources of information can be easily obtained today. The main issue in this study is the varying quality of writing among journalists and online media reporters, which results in the need for multi-level editing before the news is aired. In addition, the selection of news headlines that have not been properly controlled can also reduce the quality of journalistic products. The purpose of this study is to analyze editorial management in improving the quality of journalistic products at the Riau Islands Daily media office. Locus This research was carried out in the editorial environment of HarianKepri.com media, with the aim of producing good journalistic products, starting from data collection, news/issues, journalist interview techniques with sources. News writing and presentation techniques. The research method used is a qualitative method. Data collection through interviews, observation and documentation. Four research informants represent the editor-in-chief, editors, and journalists who are responsible for the Hariankei  media as well as the company's leaders who are responsible for the company's human resources. The results of the research are the formation of an ecosystem, work patterns, standard operating procedures (SOP) to produce good journalistic/news results, accurate and reliable news