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PENERAPAN NAIVE BAYES UNTUK ANALISIS SENTIMEN PADA ULASAN PELANGGAN DI LAZADA: STUDI KASUS TOKO MAWAR COLLECTION Al Lutfani, Thariq Kemal; Astuti, Rini; Prihartono, Willy; Hamonangan, Ryan
Jurnal Informatika dan Teknik Elektro Terapan Vol 13, No 2 (2025)
Publisher : Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jitet.v13i2.6391

Abstract

Penelitian ini memanfaatkan algoritma Naive Bayes untuk menganalisis sentimen ulasan pelanggan terhadap toko Baju Mawar Collection di platform Lazada.Hasil eksperimen menunjukkan bahwa model yang dikembangkan mencapai akurasi 94%, presisi 96%, recall 98%, dan F1-score 97%. Temuan ini menunjukkan bahwa pendekatan Naive Bayes mampu secara efektif mengenali pola sentimen dalam ulasan data, meskipun terdapat kombinasi antara ulasan positif dan negatif. 
IMPLEMENTASI ALGORITMA FP-GROWTH UNTUK MENINGKATKAN PEMASARAN PRODUK MINUMAN BOBA BERBASIS PYTHON (STUDI KASUS: KEDAI NGENYOD'S DESA BOGOR INDRAMAYU) Erpian, Soni; Astuti, Rini; Prihartono, Willy; Hamonangan, Ryan
Jurnal Informatika dan Teknik Elektro Terapan Vol 13, No 2 (2025)
Publisher : Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jitet.v13i2.6341

Abstract

Penelitian ini menganalisis pola pembelian produk di Kedai "Ngenyod'S", dengan menggunakan algoritma FP-Growth untuk meningkatkan strategi pemasaranPola pembelian pelanggan sangat penting untuk membuat strategi promosi yang lebih baik dan mengelola stok.  Salah satu masalah yang dihadapi adalah tidak memanfaatkan data transaksi secara efektif saat menentukan strategi pemasaran.  Akibatnya, tujuan penelitian ini adalah menerapkan algoritma FP-Growth untuk menemukan itemsets sering dan pola asosiasi yang dapat digunakan dalam strategi bisnis berbasis data.  Proses penelitian ini terdiri dari beberapa langkah: pengumpulan data transaksi, preprocessing data, penerapan algoritma FP-Growth, dan analisis hasil dengan mempertimbangkan nilai dukungan dan kepercayaan tertentu. Dataset yang digunakan mencakup 508 penjualan dengan atribut seperti tanggal penjualan, nama produk, jumlah penjualan, harga satuan, dan pendapatan total.  Hasil penelitian menunjukkan bahwa beberapa produk, seperti Milo Milk dan Milo Ori, memiliki pola pembelian yang kuat dengan keyakinan sebesar 70%. Pola ini memberikan wawasan untuk strategi pemasaran, seperti menerapkan promosi bundling atau diskon untuk produk terkait.  Selain itu, penelitian ini menemukan bahwa algoritma FP-Growth lebih efisien dalam analisis data transaksi dibandingkan dengan metode konvensional. Kesimpulannya adalah bahwa penggunaan algoritma FP-Growth dapat membantu bisnis menemukan pola pembelian pelanggan, meningkatkan efisiensi pemasaran, dan mengoptimalkan manajemen stok. Studi ini membantu mengembangkan sistem rekomendasi berbasis pola pembelian yang dapat digunakan dalam bisnis ritel, terutama usaha kecil dan menengah.  Memperluas atribut dataset dan menggabungkan teknik lain seperti algoritma Apriori untuk mendapatkan hasil yang lebih lengkap adalah saran untuk penelitian lanjutan. Model serupa juga dapat diterapkan untuk meningkatkan efisiensi pemasaran berbasis data di berbagai industri bisnis lain.
Pengaruh Penggunaan Animasi Dalam Game Edukasi Terhadap Minat Belajar Murid Sekolah Dasar Hamonangan, Ryan; Danar Dana, Raditya; Arumsari, Rahayu
BULLET : Jurnal Multidisiplin Ilmu Vol. 3 No. 2 (2024): BULLET : Jurnal Multidisiplin Ilmu
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The use of educational games today continues to be a teaching material that is in demand by teachers, with this learning method it can foster the creativity of students to improve the quality of education better. Educational games have the aim of stimulating the intelligence of the child's brain, as a counterweight to the right brain and the left brain. In addition, by using educational games, it has an interesting and useful concept, so that students feel happy and can find new things in it. The problem in this study for Indonesian lessons is that students prefer the material visually or with animated images, because as teachers, they must also be able to adjust the mood of students. Basically, this educational game is like playing but there are still lessons to be learned. The purpose of this study is to make an interesting educational game so that students in this elementary school can be more enthusiastic about learning. The method used is ADDIE (Analysis, Design, Development, Implementation, Evaluation), this model can be used for a variety of learning activity products and with this educational game can be the material for evaluating the final value. The results of this study are based on the results in making animated games using Smart Apps Creator software, resulting in games that are easy to use for grade 2 elementary school students. From the test calculated using the CALCULATION OF SUS (system usability scale) from 24 respondents the assessment given for the feasibility of educational games Indonesian obtained a score of 82, With Acceptability Ranges obtained Acceptable, the Adjectives Rating version includes the Best imaginable grade and Interpretation with a Grade Scale, then a score of 82 is included in the rating (A).
Eksplorasi Pola Pembelian Konsumen Di E-Commerce Menggunakan Algoritma FP-Growth Hamonangan, Ryan; Arie Wijaya, Yudhistira
BULLET : Jurnal Multidisiplin Ilmu Vol. 2 No. 2 (2023): BULLET : Jurnal Multidisiplin Ilmu
Publisher : CV. Multi Kreasi Media

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Abstract

This study aims to explore consumer purchasing patterns on e-commerce platforms using the FP-Growth (Frequent Pattern Growth) algorithm. With the rise of e-commerce, it is crucial for platform managers to understand existing purchasing patterns in order to design more effective marketing strategies. The FP-Growth algorithm is chosen due to its efficiency in extracting association patterns, especially in large datasets. The data used in this research was obtained from purchase transactions on an e-commerce platform, including the items purchased by consumers over a specific time period. The results of this study reveal frequent purchasing patterns and product associations that can help platform managers design better product recommendations. The FP-Growth algorithm provides valuable insights to enhance consumer shopping experiences and the effectiveness of marketing strategies on e-commerce platforms.
Pengembangan Sistem Informasi Data Penduduk Desa Cengal Hasan, Fujiyanto; Agita, Prissilia; Aditya, Dede; Hamonangan, Ryan
MEANS (Media Informasi Analisa dan Sistem) Volume 6 Nomor 2
Publisher : LPPM UNIKA Santo Thomas Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1150.039 KB) | DOI: 10.54367/means.v6i2.1514

Abstract

Population data processing is a main activity carried out by the Government Section of Cengal Village, Maja District, Majalengka Regency on an ongoing basis. Where the current system often finds difficulties when searching for population data, duplication of data is found as a result of ordered population data collection and the occurrence of damage and data loss as a result of the existing storage media only in the form of documents. The purpose of this research is to design a population data processing application in Cengal village. The system development method used is the waterfall method with PHP and MYSQL scripts as database managers. This population data application is designed and built in order to help facilitate the search for population data and processing population data regarding births, deaths, immigrants and relocations, reducing the occurrence of damage and loss of population data due to storage media in the form of documents and can shorten operational time. With the storage media in the form of a good database, it can improve the performance of the government section in serving and presenting population information to the public so that it is better, faster and the application used can provide convenience to the user
RANCANG BANGUN SISTEM INFORMASI PORTAL BERITA BERBASIS WEB PADA DINAS PEMUDA DAN OLAHRAGA KABUPATEN CIREBON Pratama, Hilda Fidyah Hadi; Hamonangan, Ryan; Herdiana, Ruli; Tohidi, Edi; Hayati, Umi
MEANS (Media Informasi Analisa dan Sistem) Volume 7 Nomor 1
Publisher : LPPM UNIKA Santo Thomas Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (646.917 KB) | DOI: 10.54367/means.v7i1.1856

Abstract

The Cirebon Regency Youth and Sports Office (Dispora Cirebon) is a regional work unit that is given the mandate and duties and responsibilities in handling development in the Youth and Sports Sector in the Cirebon Regency environment. In this day and age, a touch of Information System technology such as a website must have become a necessity for government agencies, as a support for more centralized, accurate, and fast information. However, there was no website-based information system at the Cirebon Dispora as a medium for disseminating information at that time. The writer uses primary data sources (Observation and Interview) and secondary data sources (Documentation Study). For system design, the author uses the SDLC (System Development Life Cycle) method. The final result obtained is a website-based Information System, which can provide information about profiles, activities or articles about Dispora Cirebon to the wider community. With several advantages of website technology, the Website-Based News Portal Information System is expected to expand the reach of information dissemination to all aspects of society.
PENERAPAN ALGORITMA FP GROWTH PADA PENJUALAN PRODUK DISTRO RADEN MADURA Putra, Arya Kamandanu; Hamonangan, Ryan; Herdiana, Ruli; Tohidi, Edi; Hayati, Umi
MEANS (Media Informasi Analisa dan Sistem) Volume 7 Nomor 1
Publisher : LPPM UNIKA Santo Thomas Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (661.226 KB) | DOI: 10.54367/means.v7i1.1858

Abstract

The transaction data for the purchase of the distro's cost of selling is quite stable but its sales are less than the sales target, so it is necessary to manage sales data. The focus of this research is focused on the management of purchase transaction data that will be used as a dataset. The management uses the FP-Growth algorithm which takes from the item set, from the algorithm it gets a buying pattern that will become information for making a decision. Based on the results of the study, the authors conclude that the pattern of purchases by consumers gets a pattern of sales, namely, consumers by buying 1 item of T-shirts from distributions will buy back one item of T-shirts from 26 different distributions. consumers by buying 2 items of t-shirts distributions will buy back 1 item of t-shirts from different distributions as many as 72 patterns, and consumers by buying 3 items of t-shirts distributions will buy back 1 item of t-shirts with different distributions of 25 patterns.
RANCANG BANGUN E-COMMERCE BERBASIS WEB UNTUK UMKM BATIK Nugraha, Syahrul; Hamonangan, Ryan; Dana, Raditya Danar; Tohidi, Edi; Hayati, Umi
MEANS (Media Informasi Analisa dan Sistem) Volume 7 Nomor 1
Publisher : LPPM UNIKA Santo Thomas Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (754.963 KB) | DOI: 10.54367/means.v7i1.1859

Abstract

In the sales process carried out by batik craftsmen who are in Trusmi village, namely still selling their batik cloth to the sorum of batik sellers, so that the craftsmen take profits from selling their batik cloth only slightly, because the batik cloth will be resold by the sorum of batik sellers. In terms of application development, the author uses the Software Development Life Cycle (SLDC) model with an approach using the waterfall method, while the stages use the waterfall method, namely communication, planning, modeling, construction, and deployment. Therefore, the author makes an application for selling batik cloth that aims to break the chain of batik cloth sales, so that craftsmen can get greater profits because they directly sell their products to consumers without going through a batik seller sorum. The final result obtained in this study is an application for selling batik cloth which is expected to help batik craftsmen in Trusmi village in selling their batik cloth directly to consumers without having to go through the center of batik sellers. In the sales process carried out by batik craftsmen who are in Trusmi village, namely still selling their batik cloth to the sorum of batik sellers, so that the craftsmen take profits from selling their batik cloth only slightly, because the batik cloth will be resold by the sorum of batik sellers. In terms of application development, the author uses the Software Development Life Cycle (SLDC) model with an approach using the waterfall method, while the stages use the waterfall method, namely communication, planning, modeling, construction, and deployment. Therefore, the author makes an application for selling batik cloth that aims to break the chain of batik cloth sales, so that craftsmen can get greater profits because they directly sell their products to consumers without going through a batik seller sorum. The final result obtained in this study is an application for selling batik cloth which is expected to help batik craftsmen in Trusmi village in selling their batik cloth directly to consumers without having to go through the center of batik sellers.
Rancang Bangun Aplikasi E-Sertifikat Berbasis Web pada DPK Apindo Kota Cirebon Syafiq, Mohammad Sayyid; Hamonangan, Ryan; Dana, Raditya Danar; Tohidi, Edi; Hayati, Umi
MEANS (Media Informasi Analisa dan Sistem) Volume 7 Nomor 1
Publisher : LPPM UNIKA Santo Thomas Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (575.884 KB) | DOI: 10.54367/means.v7i1.1860

Abstract

DPK APINDO Kota Cirebon is an association consisting of Entrepreneurs and or Companies domiciled in Cirebon City. Every member registered with DPK APINDO Kota Cirebon has a certificate as proof that the company has become a member. However, the creation of this membership certificate is still manual so that in the creation of the certificate takes a long time and is inefficient, for that the author tries to make the final task regarding the e-certificate application of membership in DPK APINDO Kota Cirebon. In solving this problem, the author designing the application uses prototype development methods. E-certificate membership application was created based on the website in DPK APINDO Kota Cirebon by using the PHP programming language with mysql as a database and And FPDF is a PHP library that serves as converting PHP syntax into PDF.
Rancang Bangun Aplikasi Persediaan Barang pada Toko Endo Tani Arianto , Adji; Amalia, Dita Rizki; Dana, Raditya Danar; Ajiz, Abul; Hamonangan, Ryan
MEANS (Media Informasi Analisa dan Sistem) Volume 7 Nomor 1
Publisher : LPPM UNIKA Santo Thomas Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (654.622 KB) | DOI: 10.54367/means.v7i1.1905

Abstract

ABSTRACT - In this modern era, technology is developing rapidly in various aspects of life, where technology that is already known for its effectiveness has also begun to be widely used both from the education sector, government, and in the trade sector. Endo Tani shop is a type of trading business that sells various types of agricultural fertilizers, which is located at Jl. Parakan - Trajaya Blok Rabu RT/RW 004/005 Parakan Leuwimunding Village. As for the problems that exist at the Endo Tani Store, the data processing of incoming goods and outgoing goods is still using a manual system, namely by writing in books or on paper that has been provided, the data search process becomes constrained and inefficient because they have to search first in the document. This is of course less effective and efficient, considering that paper bags can be damaged or lost, which allows inventory data to be lost. Therefore, there is a need for a solution to these problems, namely designing a computerized inventory system. In the process of collecting data with the aim of solving problems, the authors use primary data sources, namely (Observation and Interview). The software methodology used for development is the prototype method, this inventory system is built using the PHP (Hypertext Preprocessor) programming language and the data is stored in a MySQL database. The final result obtained in this study is an inventory application that is expected to help and facilitate shop owners in processing goods data, searching for goods, and being able to produce the information and reports needed quickly, precisely, and accurately.