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All Journal E-Journal of Linguistics Journal Communication Spectrum: Capturing New Perspectives in Communication Ilmu dan Budaya JAS (Journal of ASEAN Studies) Jurnal Pengabdian Kepada Masyarakat Sakai Sambayan Celt: A Journal of Culture, English Language Teaching & Literature Prosiding Seminar Nasional INDOCOMPAC Nady al-Adab Populis : Jurnal Sosial dan Humaniora ELS Journal on Interdisciplinary Studies in Humanities Jurnal Asia Pacific Studies Georafflesia : Artikel Ilmiah Pendidikan Geografi Jurnal Agercolere Tarbawiyah Jurnal Ilmiah Pendidikan Dedikasi: Jurnal Pengabdian Masyarakat As-Syar'i : Jurnal Bimbingan & Konseling Keluarga Journal of International Studies on Energy Affairs (JISEA) Proceeding Biology Education Conference WELL-BEING: Journal of Social Welfare Islamic Economics and Finance Journal Jobmark: Journal of Branding and Marketing Communication Prosiding Seminar Nasional Hasil Penelitian Sains, Teknik dan Aplikasi Industri Fakultas Teknik Universitas Lampung Jurnal Ekonomi dan Pembangunan Indonesia Multidisciplinary Indonesian Center Journal
Muhammad Badaruddin
Universitas Bakrie
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Materials Science & Nanotechnology Medicine & Pharmacology Public Health Social Sciences Other

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Analisis Permintaan Tahu Di Kecamatan Tenggarong Kabupaten Kutai Kartanegara Ovigeria Subroto Sinaga; Muhammad Badaruddin
Jurnal Ekonomi dan Pembangunan Indonesia Vol. 3 No. 3 (2025): Agustus : Jurnal Ekonomi dan Pembangunan Indonesia
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jepi.v3i3.1795

Abstract

Tofu is one of the most widely consumed foodstuffs in Indonesia, enjoyed by nearly all social groups due to its affordability, nutritional value, and availability. As a processed product derived from soybeans, tofu has been an integral part of Indonesian diets for generations, with its consumption evenly distributed across regions. This study focuses on analyzing tofu consumption patterns in the Tenggarong sub-district, Kutai Kartanegara Regency, while specifically examining the influence of tofu and tempeh prices on tofu demand. Tempeh is included in the analysis as a comparative product due to its similarity in raw materials and market segment. The research employs a quantitative approach using multiple linear regression to determine the effect of the independent variables—price of tofu (X1) and price of tempeh (X2)—on the dependent variable, tofu demand (Y). Data were collected from relevant local sources through market surveys and secondary data records. The results indicate that both X1 and X2 have a measurable influence on Y, as reflected in the regression equation: Y = -50,178.37 + 20.48X1 + 2,488.09X2. The positive coefficient for tofu price suggests that, contrary to typical demand theory, an increase in tofu price in this specific market segment is associated with higher demand, which may indicate the influence of perceived quality or brand loyalty. Similarly, the positive coefficient for tempeh price implies that as tempeh becomes more expensive, consumers may substitute it with tofu, thereby increasing tofu demand. These findings highlight unique consumer behavior patterns in Tenggarong that may be influenced by cultural preferences, income stability, and market conditions. The study concludes that price dynamics between tofu and its substitute product, tempeh, play a significant role in shaping tofu consumption.
Analisis Permintaan Tahu di Kecamatan Tenggarong Kabupaten Kutai Kartanegara Sinaga, Ovigeria Subroto; Muhammad Badaruddin
Jurnal Ekonomi Islam Vol 4 No 1 (2025): February 2025
Publisher : Scimadly Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55657/iefj.v4i1.266

Abstract

Tofu is one of the most widely consumed foodstuffs in Indonesia. It is consumed by almost all levels of society. Tofu, made from agricultural products, namely soybeans, has been widely consumed by people since ancient times and its consumption is evenly distributed throughout Indonesia. The author is interested in examining how tofu consumption in Tenggarong sub-district, Kutai Kartanegara regency and wants to see the effect of tofu and tempeh prices as a comparison on tofu demand in Tenggarong sub-district. The results of the study indicate the influence of independent variables X1 and X2 in the regression equation Y = -50,178.37 + 20.48 X1 + 2,488.09 X2.
Co-Authors A.Yudi Eka Risano Adiputra Zulham , Cipto Ahmad Suudi Ahrani Akbar Fachri Alfiyanto, Afif Ambo Ala Awaluddin Setya Aji A’anda Suheby Bulan Rara Yangsen Dedi Wahyudi Deny Rachma Danti Feline Cloramidine Harefa, Atika Octavia Harnowo Supriadi Hasyim, Husain I Nyoman Suarka I Wayan Cika Ikki Pramatasari Kadir Ikki Indra Kusumawardhana Indriati Lewa Inriati Lewa Irza Sukmana jamaluddin hos Mailizar Mailizar Masykurillah, Masykurillah Misbahul Jannah Muhammad Riadi Barsuma Jaya Ningtyas, Dea Tara Ovigeria Subroto Sinaga Ramlah Ramlah Raspowo Hadikusumo Diarjo Runtut Prih Utami Safira, Btari Anya Safira, Btari Anya Shirley Savetlana Sinaga, Ovigeria Subroto Sitoto, Simon Suciliana Octavia Suciliani Octavia Sunanto Sunanto Suparto Edi Sucahyo Tadjudin Maknun Tanzil Tanzil, Tanzil Teti Indrawati Purnama Sari Vifty Octanarlia Narsan, Vifty Octanarlia Zainal Arifin Haji Munir