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Peran Rumah Budaya Indonesia ( RBI ) di Korea Selatan dalam Mempromosikan Soft Power Indonesia di Tengah Dominasi Hallyu Mia Kusumawati Ciptaningrum; Arie Kusuma Paksi
ETNOREFLIKA: Jurnal Sosial dan Budaya Vol 14 No 3 (2025): Volume 14, Issue 3, October 2025
Publisher : Laboratory of Anthropology Department, Faculty of Humanity, Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33772/etnoreflika.v14i3.3238

Abstract

This study examines the strategic role of the Indonesian Cultural Center (Rumah Budaya Indonesia/RBI) in South Korea in advancing Indonesia’s soft power amid the prevailing dominance of Hallyu. Although bilateral relations between the two countries have been strengthened through a Strategic Partnership since 2006, the imbalance in cultural influence necessitates a planned and sustainable institutional diplomacy mechanism. RBI, initiated by the Ministry of Education and Culture and formally established as the Indonesia Centre at Busan University of Foreign Studies in June 2022, is intended to serve as an official instrument for the implementation of Indonesia’s soft power. This research employs a qualitative single instrumental case study approach, guided by Soft Power and Cultural Diplomacy frameworks. RBI applies two key strategies, namely Direct Diplomacy through physical engagement such as gamelan classes and batik workshops; and Indirect Diplomacy, which leverages online BIPA (Indonesian Language for Foreign Speakers) programs and innovative digital platforms including the AI-based iwearbatik initiative. Findings highlight the effectiveness of RBI in generating heightened public interest in Korea, reflected in the substantial growth of online BIPA learners. This progress contributes significantly to reinforcing Indonesia’s positive image and cultural visibility in the global arena.  
Peningkatan Kemandirian Ekonomi Pondok Pesantren Ahmad Dahlan, Kriyan melalui Usaha Ternak Ikan Nila dan Ikan Gurami Arie Kusuma Paksi; Krisna Silawa; Chalila Raihan Nabilazka
Jurnal Surya Masyarakat Vol 6, No 1 (2023): November 2023
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/jsm.6.1.2023.80-90

Abstract

Enhancing entrepreneurial spirit at Pondok Pesantren (Islamic Boarding Schools) becomes a crucial point in the effort to improve the independence of the institution, considering the increasing needs and its potential to contribute to the economic well-being of the institution. In addition, the students (santri) also receive lessons in entrepreneurship, enabling them to learn about business and gain the confidence to become entrepreneurs, especially if supported by the readiness of the institution to facilitate its students. Besides the independence of the institution itself, entrepreneurship at Pondok Pesantren also benefits the surrounding community when the initiated business manages to empower the local community. Pondok Pesantren Ahmad Dahlan, located in Kriyan, Kulon Progo, Yogyakarta Special Region, is one such institution that has the potential to develop an independent business. This is considering that the institution already has a 3kg Gas (Melon) business and has received prior training. Pondok Pesantren Ahmad Dahlan has significant potential in developing entrepreneurial spirit, both among its students and administrators. This results in a lack of diversification of economic revenue sources to support the institution's activities. To address this issue, the Community Service Team from Universitas Muhammadiyah Yogyakarta (UMY) implemented a community service program focusing on the cultivation of tilapia and gourami fish. The methods used include training, field practice, and ongoing assistance, monitored and evaluated periodically. The findings indicate a significant increase in knowledge and skills in fish cultivation among students and administrators, as well as the potential for a significant increase in income from this fish farming business. Thus, this program positively contributes to the utilization of land and human resources for additional income to support the activities of Pondok Pesantren Ahmad Dahlan.
The Role of the United Nations High Commissioner for Refugees in Protecting the Human Rights of Rohingya Refugees in North Sumatra, 2020-2025 Nabilah Aida Akbar Lubis; Arie Kusuma Paksi
SEIKAT: Jurnal Ilmu Sosial, Politik dan Hukum Vol. 5 No. 3 (2026): SEIKAT: Jurnal Ilmu Sosial, Politik dan Hukum, Juni 2026
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/seikat.v5i3.2173

Abstract

UNHCR memiliki peran dalam menjamin hak asasi para pengungsi di setiap wilayah. Terkhusus kedatngan para pengungsi Rohingya ke Indonesia dan menjadikan Indonesia sebagai negara transit sebelum datang ke negara destinasi atau negara ketiga.  Berfokus di Sumatera Utara pada periode 2020–2025, walaupun Indonesia belum meratifikasi Konvensi 1951 maupun Protokol 1967, UNHCR tetap aktif memberikan perlindungan kemanusiaan serta mengadvokasi hak-hak pengungsi, termasuk akses pendidikan bagi anak-anak. Dukungan pemerintah Indonesia terlihat melalui instrumen hukum seperti Undang-Undang No. 39 Tahun 1999 tentang HAM dan Peraturan Presiden No. 125 Tahun 2016, yang memfasilitasi pemenuhan kebutuhan dasar pengungsi. Kendati demikian, hambatan masih muncul akibat ketiadaan mekanisme resmi penentuan status pengungsi dan keterbatasan sumber daya. Studi ini menekankan kontribusi UNHCR dalam menutup celah tersebut dengan berkoordinasi bersama otoritas lokal dan masyarakat sipil melalui pendekatan tata kelola kemanusiaan internasional (international humanitarian governance). Temuan ini menegaskan urgensi peningkatan kolaborasi serta reformasi kebijakan demi menjamin perlindungan yang berkelanjutan dan adil bagi pengungsi Rohingya di kawasan tersebut.
The power of media narratives: Al Jazeera's influence on international solidarity for Palestine Wahdah Salsabillah; Arie Kusuma Paksi
Interaksi: Jurnal Ilmu Komunikasi Vol 14, No 2 (2025): December 2025
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.14.2.285-304

Abstract

The media plays an important role in shaping public opinion and mobilizing global solidarity in the context of conflict. This study examines how Al Jazeera constructs an emotional narrative related to the Palestinian-Israeli conflict through its reporting on its official website to encourage global support. This study uses Robert Entman (1993) framing theory and Manuel Castells (2012) concept of global solidarity, with a descriptive qualitative approach. The main data were collected from 260 Al Jazeera news articles and 100 public comments from 10 YouTube videos related to the conflict, analyzed between 2023 and 2024. The articles were analyzed using NVivo 12 software to identify three framing strategies: (1) Call to Action, (2) Focus on Victims, and (3) Narrative of Injustice. Meanwhile, YouTube comments were analyzed using three classifications, covering expressions of: (1) Empathy, (2) Moral Outrage, and (3) Support for Palestine. The results show that Al Jazeera's framing was able to construct a narrative that was emotionally touching and encouraged cross-border solidarity. The public response showed a strong emotional impact on the narrative constructed, indicating the potential of digital media as a tool for transnational advocacy. This study concludes that the media not only conveys information but also plays an active role in shaping global public opinion through strategic and humanistic narratives. This research recommends further research into the long-term impact of media narratives on public opinion and international policies related to the Palestine-Israel conflict.
Implementasi Tata Kelola Kolaboratif dalam Konservasi Orangutan di Taman Nasional Tanjung Puting Jihan Nisrina Salwa; Arie Kusuma Paksi
Indonesian Journal of International Relations Vol 10 No 2 (2026): INDONESIAN JOURNAL OF INTERNATIONAL RELATIONS
Publisher : Indonesian Association for International Relations

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32787/ijir.v10i2.897

Abstract

This study aims to analyze how the interactions and role division among the government, non-governmental organization (OFI), and local communities form collaborative governance in orangutan conservation at Tanjung Puting National Park (TNTP). Utilizing the collaborative governance framework of Ansell and Gash (2008) enriched by the joint capacity concept of Emerson et al. (2012), this qualitative study employs a case study approach based on secondary data. The findings indicate an integration of joint capacity, where TNTP Authority provides legal legitimacy and zoning management, OFI contributes funding, rehabilitation, and technical expertise, and local communities participate in field monitoring and fire prevention. This study concludes that collaboration effectiveness is driven by resource interdependence among actors, although its sustainability faces challenges regarding capacity asymmetry, high reliance on external funding, and ecological vulnerability.
THE STRATEGY OF NETFLIX TO DOMINATE THE ENTERTAINMENT MEDIA MARKET IN INDONESIA 2016-2021 Atiqa Rana Fergus Putri; Arie Kusuma Paksi
Jurnal Ilmiah Dinamika Sosial Vol 5 No 1 (2021)
Publisher : Universitas Pendidikan Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (514.64 KB) | DOI: 10.38043/jids.v5i1.3049

Abstract

Multinational corporations (MNCs) are non-state actors who have a significant role in international relations. Globalization has facilitated the development of MNCs as well as the transformation of media. It impacts the presence of multinational entertainment media companies operating with the SVOD (Subscription video-on-demand) system like Netflix. Netflix chooses Indonesia as one of its potential markets. However, Netflix has to face new competitors and resolve several obstacles and regulations from other companies and governments in Indonesia. This research aims to find out and analyze the strategy of Netflix is dominating the Entertainment Media market in Indonesia with the concept of MNC, international strategy, and competitive advantages. This research used a qualitative approach with descriptive methods where the data collection came from secondary data such as books, academic literature, and news portals. In data analysis, the researcher reviewing and draw an explanation regarding the phenomenon. The strategies and efforts made by Netflix can make Netflix become the number one choice for the SVOD platform in the Indonesian market based on the supremacy that Netflix has, especially in providing original content. By developing its strategy, Netflix can continue to internationalize its product services in the Indonesian market. Keywords: Netflix, Strategy, Subscription Video on Demand (SVOD), Indonesia, Multinational Corporations (MNC)